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Software Reseller Jobs in California (NOW HIRING)

Intuit

Partner Development Manager

Mountain View, CA

$186K - $252K/yr

Prior experience working with value-added resellers (VAR variant) or accounting firm resellers (Accountant Reseller variant). Understanding of AI-powered software adoption dynamics and the ability to ...

Intuit

Partner Development Manager

Mountain View, CA · On-site

$185K - $219K/yr

... Reseller variant). • Understanding of AI-powered software adoption dynamics and the ability to position emerging capabilities (e.g., agentic AI) in a business value context. • Bachelor's degree ...

Freshworks

Lead - Partner Marketing

San Mateo, CA · On-site

$127K - $157K/yr

Software is a choice that can make or break a business. Create better or worse experiences. Propel ... Build joint marketing plans with key distributors, top resellers and strategic VARs to drive MQCs ...

Freshworks

Lead - Partner Marketing

San Mateo, CA · Hybrid

Software is a choice that can make or break a business. Create better or worse experiences. Propel ... Build joint marketing plans with key distributors, top resellers and strategic VARs to drive MQCs ...

Eko

Director, Wholesale Partnerships

San Francisco, CA · On-site

$180K - $200K/yr

Our portfolio combines digital stethoscopes, ECG technology, provider software, and FDA-cleared AI ... Own Eko's global reseller and distribution strategy, including market prioritization, partner ...

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All JobsSoftware Reseller JobsSoftware Reseller Jobs in California

Software Reseller information

What is a software reseller?

Software resellers are businesses or individuals that purchase software products from developers or distributors and then sell them to end users or organizations. They often provide value-added services such as installation, customization, support, and consulting to help clients get the most out of their software investments. Software resellers can work with a wide range of products, including business applications, security solutions, and productivity tools, and may specialize in serving specific industries or customer segments. Their role helps software vendors reach broader markets while offering customers personalized service and expertise.

What are the key skills and qualifications needed to thrive as a software reseller, and why are they important?

To thrive as a Software Reseller, you need strong sales acumen, a solid understanding of software products, and experience in business development, often supported by a background in IT or sales. Familiarity with CRM systems, sales automation tools, and vendor certification programs is typically required. Excellent negotiation, communication, and relationship-building skills help establish trust with clients and partners. These competencies are crucial for effectively matching clients with solutions, closing deals, and maintaining long-term business growth.

What are some common challenges faced by software resellers when managing client relationships?

Software resellers often navigate complex client needs, such as customizing solutions, providing ongoing support, and staying updated on evolving software offerings. Balancing multiple vendor relationships and ensuring clients receive timely updates or renewals can also be challenging. Strong communication and proactive account management are key to addressing these issues and building long-term trust with clients.

What is the difference between Software Reseller vs Software Sales Representative?

AspectSoftware ResellerSoftware Sales Representative
Primary RoleResells software products to customers, often managing distribution channelsDirectly sells software solutions to clients, focusing on closing sales
CredentialsKnowledge of software products, reseller agreementsSales skills, sometimes certifications like Salesforce
Work EnvironmentTypically works with multiple vendors and clients, often in a retail or online settingWorks directly with potential clients, often in an office or on-site
Industry UsageCommon in software distribution and wholesale marketsCommon in direct sales and account management roles

While both roles involve selling software, a Software Reseller focuses on distributing and reselling software products through channels, whereas a Software Sales Representative directly engages with clients to close sales. Understanding these differences helps in choosing the right career path or job search focus.

What are popular job titles related to Software Reseller jobs in California?

For Software Reseller jobs in California, the most frequently searched job titles are:

What job categories do people searching Software Reseller jobs in California look for?

The top searched job categories for Software Reseller jobs in California are:

What cities in California are hiring for Software Reseller jobs?

Cities in California with the most Software Reseller job openings:

Software Reseller jobs near you
Infographic showing various Software Reseller job openings in California as of June 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution.

SOFTWARE SALES OPERATIONS SPECIALIST

Kambrian Corporation

La Puente, CA • On-site

$55K - $75K/yr

Full-time

Medical, Dental, PTO

Re-posted 13 days ago

Job description

Benefits:
  • Dental insurance
  • Health insurance
  • Paid time off
  • Profit sharing

Kambrian Corporation is a high-growth IT VAR (value-added reseller) to business and public sector
customers providing software, software, and services solutions. We are looking for an enthusiastic and
motivated IT Operations Specialist with intellectual capacity. This position provides excellent learning
and professional growth opportunities. The ideal candidate would be someone with both customer and
technical skills to help grow our business. An ideal candidate is someone who loves working with
technologies, customers, vendors and peers.
Responsibilities:
• Use business acumen to maximize profits and win bids
• Be responsive to customers in clear and prompt communications and understand customer’s IT
and business requirements
• Ability to drive communications and solve issues with multiple parties, customers, distributors,
and OEM/software publishers
• Deliver quality quotes and process orders efficiently
• Respond to RFP with proposals showing attention to details in documents and pricing
• Ability to understand complex BoM (Bill of Material) like hardware configurations (HPE, Cisco
and others) or software licensing models and catch errors
• Ability to communicate Kambrian value propositions with external customers/OEM to win
business
• Take OEM or software publisher training as needed enhance IT knowledge to help customers
• Help out on internal IT projects as needed
• Assist with marketing team as needed
Goals:
• Revenue and profits targets
• Develop new accounts
• Achieve high customer satisfaction with customers and OEM/software publishers
• Get referrals from distributors and OEM/software publishers
Minimal technical knowledge required or preferred:
• Microsoft technologies, Basic Windows Server, Microsoft Office 365, Intune
• Quickbooks preferred; Quotewerks (quoting software); CRM tools
Skills and Experience requirements:
• Communications skills, maturity, and professionalism
• Self-learner, problem solver interested in learning new technologies like AI and cyber security
• Flexibility to take on new tasks and pivot
• Ability to deal with complexity in technologies or deliverables
• Ability to multi-task and prioritize to maximize efficiency
• Prior work experience in IT for at least three years
Salary:
Commensurate with experience.