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Social Media Manager Jobs in Springfield, MA (NOW HIRING)

Kosmos

Social Media Manager

Hartford, CT · Remote

$70K - $100K/yr

As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...

Agilent

Paid Social Media Specialist

Springfield, MA · On-site +1

$103K - $193K/yr

You turn the high-level strategy into tangible results by managing the "levers" of the ad auction-targeting, bidding, and creative testing. The Paid Social Media Specialist will report to Global ...

Varsity Tutors

Social Networking Tutor

Hartford, CT · Remote

$18 - $40/hr

Familiar with social media literacy curricula and common challenges such as privacy management, distinguishing professional from personal content, and understanding platform algorithms. Adapts ...

Varsity Tutors

Social Networking Tutor

Northampton, MA · Remote

$18 - $40/hr

Familiar with social media literacy curricula and common challenges such as privacy management, distinguishing professional from personal content, and understanding platform algorithms. Adapts ...

Varsity Tutors

Digital Media Tutor

Northampton, MA · Remote

$18 - $40/hr

... digital workflow management. Guides students through creating graphics for social platforms ... Familiar with digital media curricula and common challenges such as keeping pace with evolving ...

Varsity Tutors

Digital Media Tutor

Hartford, CT · Remote

$18 - $40/hr

... digital workflow management. Guides students through creating graphics for social platforms ... Familiar with digital media curricula and common challenges such as keeping pace with evolving ...

Kosmos

Digital Marketing Manager

Hartford, CT

$70K - $100K/yr

Organic social media management and community moderation with intent to drive profitable traffic and awareness. * Maintain marketing performance reports, documentation of results, insights, and best ...

Kosmos

Digital Marketing Manager

Hartford, CT

$70K - $100K/yr

Organic social media management and community moderation with intent to drive profitable traffic and awareness. * Maintain marketing performance reports, documentation of results, insights, and best ...

Kosmos

Digital Marketing Manager

Hartford, CT

$70K - $100K/yr

Organic social media management and community moderation with intent to drive profitable traffic and awareness. * Maintain marketing performance reports, documentation of results, insights, and best ...

Kosmos

Digital Marketing Manager

Hartford, CT

$70K - $100K/yr

Organic social media management and community moderation with intent to drive profitable traffic and awareness. * Maintain marketing performance reports, documentation of results, insights, and best ...

Kosmos

Digital Marketing Manager

Hartford, CT

$70K - $100K/yr

Organic social media management and community moderation with intent to drive profitable traffic and awareness. * Maintain marketing performance reports, documentation of results, insights, and best ...

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All JobsSocial Media JobsSocial Media Manager JobsSocial Media Manager Jobs in Springfield, MA

Social Media Manager information

See Springfield, MA salary details

$24.4K

$64.6K

$109.1K

How much do social media manager jobs pay per year?

As of Aug 9, 2026, the average yearly pay for social media manager in Springfield, MA is $64,619.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,300.00 and $76,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Social Media Manager?

To thrive as a Social Media Manager, you need expertise in digital marketing, content creation, brand strategy, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with social media platforms, scheduling tools like Hootsuite or Buffer, and analytics systems such as Google Analytics or native platform insights is crucial. Creativity, adaptability, strong written communication, and the ability to engage audiences are standout soft skills in this role. These skills are vital for building brand presence, fostering community engagement, and driving measurable business results through social platforms.

How does a Social Media Manager typically collaborate with other departments within a company?

A Social Media Manager frequently works alongside marketing, public relations, customer service, and product teams to ensure a unified brand message across all platforms. They coordinate campaigns, share feedback from online audiences, and align content strategies with broader business goals. Regular communication and cross-departmental meetings are common, allowing the Social Media Manager to gather insights, address customer concerns, and support product launches or events. This collaborative approach ensures that social media efforts are integrated and impactful.

What does a Social Media Manager do?

A social media manager oversees the creation and posting of content for their clients or employer on social media accounts. In this career, your responsibilities involve working on social media marketing campaigns and developing promotions for a product, brand, or service. You may create strategies to encourage user interactions on social media platforms and develop methods for measuring the success of social media efforts based on user data. As a manager, your duties may also include managing other social media department staff.

What does a Social Media Manager do?

A Social Media Manager is responsible for creating, curating, and managing content across an organization's social media platforms. They develop strategies to increase brand awareness, engage with followers, and drive traffic to the company's website or other online presences. In addition, they monitor social media trends, analyze performance metrics, and adjust campaigns to optimize results. Social Media Managers often collaborate with marketing, PR, and creative teams to ensure consistent brand messaging. Their role is crucial in shaping a brand's online reputation and fostering community engagement.

Do social media managers get paid well?

Social media managers typically earn competitive salaries that vary based on experience, location, and industry. Entry-level roles may start lower, while experienced managers with skills in analytics and content strategy can command higher pay, especially in larger organizations or with specialized certifications.

What is the difference between Social Media Manager vs Content Strategist?

AspectSocial Media ManagerContent Strategist
Primary FocusManaging social media platforms, posting content, engaging audiencesPlanning, developing, and overseeing content strategies across channels
Skills & CertificationsSocial media tools, analytics, communication skillsContent creation, SEO, storytelling, analytics
Work EnvironmentMarketing teams, digital agencies, in-house marketingContent teams, marketing departments, agencies
Industry UsageWidely used in marketing, advertising, PRUsed in marketing, branding, media

While both roles involve content, the Social Media Manager primarily handles social platforms and audience engagement, whereas the Content Strategist focuses on developing comprehensive content plans across multiple channels. Both roles require strong communication and analytical skills, but their day-to-day tasks and focus areas differ.

More about Social Media Manager jobs
What are the most commonly searched types of Social Media jobs in Springfield, MA? The most popular types of Social Media jobs in Springfield, MA are:
What job categories do people searching Social Media Manager jobs in Springfield, MA look for? The top searched job categories for Social Media Manager jobs in Springfield, MA are:
What cities near Springfield, MA are hiring for Social Media Manager jobs? Cities near Springfield, MA with the most Social Media Manager job openings:
Social Media Manager jobs near you
Infographic showing various Social Media Manager job openings in Springfield, MA as of August 2026, with employment types broken down into 92% Full Time, 2% Part Time, and 6% Contract. Highlights an 73% In-person, and 27% Remote job distribution, with an average salary of $64,619 per year, or $31.1 per hour.

Social Media Manager

Kosmos

Hartford, CT • Remote

$70K - $100K/yr

Full-time

Re-posted 29 days ago

Job description

Growing Consumer Products Company in the Fall River, MA area has a need for a Social Media Manager. It is a direct hire role with full benefits and a bonus program.  As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be responsible for managing various social media platforms, creating compelling content, and analyzing performance metrics to optimize campaigns for maximum impact.

As a key member of our team, you will have the opportunity to work on exciting projects that involve creating and curating content, running social media ad campaigns, and engaging with our online community. This role is essential in helping us maintain a strong online presence, build relationships with our audience, and drive business growth through effective social media marketing strategies.

Responsibilities:
  • Develop and implement social media strategies to achieve marketing goals
  • Create engaging content for various social media platforms, including posts, videos, and graphics
  • Manage social media accounts and communities, monitoring comments and messages
  • Run social media advertising campaigns to increase brand visibility and drive traffic
  • Analyze social media performance metrics and prepare reports on key insights
  • Stay up-to-date with the latest social media trends and best practices
  • Collaborate with cross-functional teams to ensure brand consistency across all channels
  • Respond to customer inquiries and feedback in a timely and professional manner
Requirements:
  • Proven experience as a Social Media Manager or similar role
  • Demonstrable knowledge of social media management tools and analytics
  • Excellent written and verbal communication skills
  • Strong creative thinking and content creation abilities
  • Ability to work effectively in a fast-paced environment and meet deadlines
  • Experience in developing and implementing social media strategies
  • Knowledge of SEO, keyword research, and online marketing trends
  • Strong analytical skills and the ability to interpret data to drive decision-making