ZipRecruiter

Log In

1

Social Media Director Jobs in Rochester, MI (NOW HIRING)

ILLUUM COSMETIC SURGERY

SOCIAL MEDIA MANAGER

Novi, MI · On-site

$22 - $24/hr

Position SummaryThe Social Media Manager will implement social media platforms' content strategies. They will identify trends, engage in interactions with the public, and plan digital campaigns to ...

ILLUUM COSMETIC SURGERY

SOCIAL MEDIA MANAGER

Novi, MI

$22 - $24/hr

Position SummaryThe Social Media Manager will implement social media platforms content strategies. They will identify trends, engage in interactions with the public, and plan digital campaigns to ...

Sun, Inc.

Social Media Specialist

Southfield, MI

Overview The Social Media Specialist is responsible for developing, editing, publishing, and optimizing relevant, timely, and personalized content across social media platforms to attract, engage ...

Sun RV Resorts

Social Media Specialist

Southfield, MI · On-site

Overview The Social Media Specialist is responsible for developing, editing, publishing, and optimizing relevant, timely, and personalized content across social media platforms to attract, engage ...

HR 1 Corp.

Social Media/Event Coordinator

Warren, MI · On-site

We are currently looking for a Social Media Marketing Coordinator to join our team at our Warren, MI headquarters, with a primary focus on enhancing the online presence of multiple privately owned ...

ATIA Ltd

Social Media Engineer

Detroit, MI

Proven working experience in social media or related field ( Minimum 5 years ) * Excellent knowledge of Facebook, LinkedIn and Twitter * Demonstrable social networking experience and social analytics ...

next page

Showing results 1-20

All JobsSocial Media JobsSocial Media Director JobsSocial Media Director Jobs in Rochester, MI

Social Media Director information

See Rochester, MI salary details

$27.2K

$87K

$138.5K

How much do social media director jobs pay per year?

As of Aug 31, 2026, the average yearly pay for social media director in Rochester, MI is $86,989.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,800.00 and $108,600.00 per year, depending on experience, location, and employer.

What does a social media director do?

A Social Media Director is responsible for overseeing an organization's overall social media strategy and presence across multiple platforms. They lead social media teams, plan campaigns, analyze engagement data, and ensure the brand's voice is consistent and effective online. Their role includes collaborating with marketing, PR, and creative departments to create compelling content that aligns with business goals. Additionally, they monitor trends, manage budgets, and often handle crisis communication on social channels.

What are the key skills and qualifications needed to thrive as a social media director?

To thrive as a Social Media Director, you need expertise in digital marketing strategy, content creation, analytics, and a deep understanding of various social media platforms, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Hootsuite, Sprout Social, Google Analytics, and advertising platforms such as Facebook Ads Manager is essential. Strong leadership, creativity, and excellent communication skills set top candidates apart in this role. These skills and qualities are crucial for driving brand engagement, managing teams, and achieving measurable business growth through social media channels.

How does a social media director typically collaborate with other departments within a company?

A Social Media Director works closely with various departments, such as marketing, public relations, and customer service, to ensure that brand messaging is consistent across all platforms. They often coordinate with creative teams to develop engaging content and partner with analytics teams to measure campaign performance. Regular cross-departmental meetings and collaborative planning sessions are common to align on business objectives, product launches, and promotional events. This collaborative approach helps maximize the impact of social media strategies and ensures that organizational goals are met.

What is the difference between Social Media Director vs Social Media Manager?

AspectSocial Media DirectorSocial Media Manager
ResponsibilitiesOversees overall social media strategy, brand positioning, and team leadershipExecutes daily content creation, posting, and engagement activities
Required SkillsStrategic planning, leadership, analytics, and cross-department coordinationContent creation, community management, analytics, and platform-specific skills
Work EnvironmentSenior-level, often in marketing or communications departmentsOperational role, often reporting to the director or marketing manager
Common UsageUsed in larger organizations with dedicated teamsFound in small to medium businesses and agencies

The main difference between a Social Media Director and a Social Media Manager lies in scope and seniority. The director focuses on strategic planning and leadership, while the manager handles daily content execution. Both roles require strong social media skills, but the director's role is more about guiding overall brand presence.

More about Social Media Director jobs

What are the most commonly searched types of Social Media jobs in Rochester, MI?

The most popular types of Social Media jobs in Rochester, MI are:

What are popular job titles related to Social Media Director jobs in Rochester, MI?

For Social Media Director jobs in Rochester, MI, the most frequently searched job titles are:

What job categories do people searching Social Media Director jobs in Rochester, MI look for?

The top searched job categories for Social Media Director jobs in Rochester, MI are:

What cities near Rochester, MI are hiring for Social Media Director jobs?

Cities near Rochester, MI with the most Social Media Director job openings:

Social Media Director jobs near you
Infographic showing various Social Media Director job openings in Rochester, MI as of August 2026, with employment types broken down into 1% As Needed, 77% Full Time, 19% Part Time, 2% Contract, and 1% Nights. Highlights an 75% Physical, 2% Hybrid, and 23% Remote job distribution, with an average salary of $86,989 per year, or $41.8 per hour.

Global Social Media Manager

Stellantis

Auburn Hills, MI • On-site

Full-time

Re-posted 5 days ago

Stellantis rating

7.5

Company rating: 7.5 out of 10

Based on 131 frontline employees who took The Breakroom Quiz

15th of 45 rated automakers

Job description

Position Summary
The Global Corporate Social Media Director is responsible for leading the company's worldwide social media strategy, governance, content, publishing, engagement, and digital reputation management across all corporate channels. This executive will drive a best-in-class social media operation that strengthens the company's reputation, amplifies strategic priorities, supports business objectives, and engages stakeholders across global markets.
The role oversees corporate social media activities across multiple platforms and regions, ensuring consistent storytelling while adapting content and engagement strategies to local audiences. The Director serves as a strategic advisor to senior leadership, including the CEO and Executive Leadership Team, and plays a critical role in executive visibility, crisis communications, brand advocacy, and digital innovation.
Key Responsibilities
Social Media Strategy & Governance
  • Develop and execute a comprehensive global corporate social media strategy aligned with the company's business, brand, and communications objectives.
  • Establish annual goals, performance metrics, and strategic priorities across all corporate social channels.

  • Oversee content creation (posts, videos, visuals, storytelling) across platforms

  • Build capabilities across regions and drive adoption of best practices throughout the organization.

  • Lead the evolution of the company's digital voice, content strategy, and audience engagement approach.

  • Identify emerging platforms, technologies, and trends to ensure continued leadership in digital communications.

  • Establish guidelines, governance rules, and best practices for all regions and brands

  • Ensure consistency of messaging and brand tone across all social platforms

  • Support executive communication and social positioning when relevant

  • Monitor and protect the company's digital reputation across global platforms

  • Lead social media response strategies during crises, issues, and high-profile events

Executive Communications & Thought Leadership
  • Provide social media strategy and content development for senior executives.

  • Build executive thought leadership programs that enhance visibility, credibility, and stakeholder engagement.

  • Partner closely with investor relations, brands, marketing and public affairs teams.

  • Strengthen engagement with employees, customers, investors, media, policymakers, industry influencers, and communities.
  • Develop strategies to build advocacy and increase positive sentiment among key stakeholder groups.

Performance Monitoring & Analytics
  • Establish a data-driven culture focused on measurable outcomes and continuous improvement.
  • Define KPIs and reporting frameworks to assess audience growth, engagement, sentiment, share of voice, executive visibility, and business impact.

  • Deliver regular insights and recommendations to senior leadership.

Innovation & Digital Transformation
  • Evaluate and implement emerging technologies, including AI-powered content creation, social listening, analytics, and engagement tools.
  • Identify opportunities to enhance efficiency, creativity, and audience impact.
  • Champion digital innovation across corporate communications.

Key Skills & Competencies
  • Strong expertise in social media platforms and digital ecosystems
  • Content strategy, storytelling, and editorial excellence
  • Data-driven mindset (analytics & KPIs)
  • Stakeholder management in a global and matrix organization
  • Crisis communication and reputation management
  • Creativity combined with strategic thinking

Qualifications & Experience
  • Bachelor's degree in Communications, Marketing, Journalism, Public Relations, Business, or related field; Master's degree preferred.

  • 10+ years of progressive experience in social media, digital communications, corporate communications, or related disciplines.

  • Significant leadership experience within a global corporation, major brand, communications agency, or media organization.

  • Proven experience managing executive social media platforms and high-profile corporate reputations.

  • Preferred industry experience in automotive, mobility, technology, manufacturing, consumer brands, or other complex global industries.

  • Demonstrated success leading teams across multiple geographies and cultures.

  • Experience in an international or global environment

  • Fluency in English (additional languages are a plus)

What Stellantis employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply