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Shopify Content Manager Jobs in Minnesota (NOW HIRING)

FACE FOUNDRIÉ

Ecommerce Manager

Eden Prairie, MN · On-site

$55K - $65K/yr

... content and ensure a seamless shopping experience across desktop and mobile Conversion Rate ... Experience with Shopify or similar ecommerce platforms * Strong understanding of ecommerce ...

FACE FOUNDRIÉ

Ecommerce Manager

Eden Prairie, MN · On-site

$55K - $65K/yr

... content and ensure a seamless shopping experience across desktop and mobile Conversion Rate ... Experience with Shopify or similar ecommerce platforms * Strong understanding of ecommerce ...

Guthrie Theater

Retail Sales Manager

Minneapolis, MN · On-site

$55K - $65K/yr

Determine and manage content of ecommerce/online Shopify sales site with assistance from Guthrie Marketing. * Identify trends, opportunities, and challenges through sales reporting and retail ...

The Guthrie Theater

Retail Sales Manager

Minneapolis, MN · On-site

$55K - $65K/yr

Determine and manage content of ecommerce/online Shopify sales site with assistance from Guthrie Marketing. * Identify trends, opportunities, and challenges through sales reporting and retail ...

GUTHRIE THEATER

Retail Sales Manager

Minneapolis, MN · On-site

$55K - $65K/yr

Determine and manage content of ecommerce/online Shopify sales site with assistance from Guthrie Marketing. * Identify trends, opportunities, and challenges through sales reporting and retail ...

Wagner Group

Sr E-Commerce Manager

Plymouth, MN · On-site

Ensure excellence in digital shelf execution: work with the internal Marketing team for content ... Shopify, Klarna, etc.). * Work closely with IT, logistics, and customer service to ensure ...

WAGNER Group

Senior Manager, E-Commerce

Plymouth, MN · On-site

Ensure excellence in digital shelf execution: work with the internal Marketing team for content ... Shopify, Klarna, etc.). * Work closely with IT, logistics, and customer service to ensure ...

All JobsShopify Content JobsShopify Content Manager JobsShopify Content Manager Jobs in Minnesota

Shopify Content Manager information

How does a Shopify Content Manager typically collaborate with designers and developers to optimize online store content?

A Shopify Content Manager works closely with designers to ensure that visual elements align with the brand’s messaging and enhance user experience. They also coordinate with developers to implement content updates, troubleshoot technical issues, and optimize site performance. Regular meetings and shared project management tools help facilitate clear communication and efficient workflow. This collaborative environment is essential for maintaining a cohesive, high-performing Shopify store that meets both aesthetic and functional goals.

What are the key skills and qualifications needed to thrive as a Shopify Content Manager, and why are they important?

To thrive as a Shopify Content Manager, you need a strong background in e-commerce content creation, SEO strategies, and digital marketing, often supported by experience with Shopify's platform. Familiarity with Shopify's CMS, Google Analytics, and image editing tools like Photoshop or Canva is typically required. Excellent communication, attention to detail, and project management skills help you stand out in this role. These skills ensure that online stores are engaging, optimized for conversions, and consistently aligned with brand objectives.

What is the difference between Shopify Content Manager vs Shopify Content Specialist?

AspectShopify Content ManagerShopify Content Specialist
Primary RoleOversees content strategy, manages content updates, and ensures brand consistency on Shopify stores.Creates, edits, and optimizes product descriptions, blog posts, and other content for Shopify stores.
Required SkillsContent management, SEO, project coordination, Shopify platform knowledge.Copywriting, SEO, product description writing, basic Shopify editing skills.
Work EnvironmentTypically part of marketing or e-commerce teams, often in an office or remote setting.Often works closely with marketing and product teams, in similar environments.

The Shopify Content Manager focuses on overall content strategy and management, ensuring consistency across the store, while the Shopify Content Specialist concentrates on creating and optimizing specific content pieces. Both roles require SEO knowledge and familiarity with Shopify, but the manager role involves broader oversight and planning.

What is a Shopify Content Manager?

A Shopify Content Manager is responsible for creating, organizing, and maintaining the content on a Shopify-powered e-commerce website. This includes managing product listings, writing compelling product descriptions, uploading images, and ensuring all content aligns with the brand's voice and marketing strategy. They also optimize content for SEO, coordinate with marketing teams, and monitor site performance to enhance user experience and drive sales. Their role is crucial in keeping the online store engaging, accurate, and up-to-date.
What are popular job titles related to Shopify Content Manager jobs in Minnesota? For Shopify Content Manager jobs in Minnesota, the most frequently searched job titles are:
What job categories do people searching Shopify Content Manager jobs in Minnesota look for? The top searched job categories for Shopify Content Manager jobs in Minnesota are:
Shopify Content Manager jobs near you

Lifecycle Marketing Manager

Europa Eyewear

Minneapolis, MN • On-site

$80K - $100K/yr

Full-time

Posted 8 days ago

Job description

Summary of Position
 We're looking for an experienced retention marketer who loves turning customer data into meaningful experiences that increase repeat purchases, customer lifetime value, and brand loyalty. This role will own the strategy, execution, testing, and optimization of our customer retention programs across email, SMS, loyalty, and direct mail. You’ll support lifecycle marketing across two distinct ecommerce brands, while designing and developing our B2b/Wholesale lifecycle marketing strategy to strengthen customer relationships across every channel. If you're excited by segmentation, automation, creative testing, and using data to drive growth, we'd love to meet you.

This role will lead the planning, execution, optimization, and reporting of:

  • Email Marketing
  • SMS Marketing
  • Loyalty Program
  • Direct Mail
  • Customer Lifecycle Automation
ResponsibilitiesLifecycle Strategy
  • Own the customer retention roadmap across multiple ecommerce brands
  • Develop customer journeys that increase repeat purchase rate and LTV
  • Build segmentation strategies using purchase behavior, engagement, demographics, and customer value
  • Identify opportunities to improve customer experience throughout the lifecycle
  • Partner with b2b marketing team to support email initiatives
  • Collaborate with Director of Ecommerce and paid media agency to improve acquisition-to-retention handoff
Email Marketing
  • Build monthly email marketing calendars
  • Execute promotional, editorial, and triggered campaigns
  • Optimize subject lines, creative, offers, and messaging through A/B testing
  • Monitor deliverability and list health
  • Grow email subscriber acquisition
  • Partner with Senior Ecommerce Operations Manager and Marketing, and Product teams to influence merchandising, product launches, and promotional strategy.
  • Partner with Marketing team to incorporate brand-level storytelling and content strategy across retention channels
SMS Marketing
  • Develop SMS strategy aligned with promotional and lifecycle marketing
  • Execute campaigns and automated flows
  • Improve subscriber growth and engagement
  • Balance revenue generation with subscriber experience
Lifecycle Automation
  • Own and optimize automated programs including behavioral flows (welcome, abandon, post-purchase, cross-sell, loyalty, and more)
  • Continuously test timing, messaging, segmentation, and offers to improve performance and overall customer journey
  • Develop and manage an ongoing testing roadmap
Loyalty & Customer Engagement
  • Own the customer loyalty program
  • Develop campaigns that increase enrollment, engagement, and redemption
  • Identify opportunities to reward and recognize high-value customers
  • Partner with Ecommerce on customer retention initiatives
Direct Mail

Partner with Direct Mail agency to:

  • Manage customer segmentation and campaign planning
  • Coordinate with external vendors
  • Analyze campaign performance and incrementality
  • Recommend testing opportunities to improve ROI
Analytics & Reporting
  • Provide insights and recommendations that improve program performance.
  • Track and report key retention KPIs including:
  • Revenue by channel (email, SMS, direct, etc.)
  • Repeat purchase rate
  • Customer Lifetime Value
  • Email/SMS KPIs (Open Rate, Click Rate, Conversion Rate, Revenue per Recipient, List Growth, etc.)
  • Loyalty participation and growth
  • Direct mail performance
Qualifications
  • 4–7+ years of ecommerce retention marketing experience
  • Strong experience with:
    • Email Marketing
    • SMS Marketing
    • Customer Lifecycle Marketing
    • Loyalty & Referral Programs
    • Direct Mail
  • Experience with Klaviyo preferred
  • Experience with Shopify Plus preferred
  • Strong understanding of customer segmentation
  • Comfortable analyzing campaign performance and making data-driven recommendations
  • Experience using or managing marketing calendars
  • Experience leveraging AI tools to improve segmentation, personalization, content creation, and campaign efficiency
  • Excellent project management skills
  • Strong copy and creative instincts
  • Highly organized with exceptional attention to detail