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Seo Jobs in Raleigh, NC (NOW HIRING)

FatCat is looking for a PPC Specialist to own paid media next to our current pro and pitch in on SEO and SEM as needed. You will run Google Ads and Meta campaigns that drive booked appointments and ...

Responsibilities * Assist SEM department with daily SEO (search engine optimization) and AI visibility management tasks * Follow internal processes to perform SEO optimization for clients' websites

Responsibilities * Assist SEM department with daily SEO (search engine optimization) and AI visibility management tasks * Follow internal processes to perform SEO optimization for clients' websites

In addition, you'll collaborate closely with internal specialists-paid media strategists, organic/SEO experts, content creators, developers and designers-to craft high-impact digital marketing ...

In addition, you'll collaborate closely with internal specialists--paid media strategists, organic/SEO experts, content creators, developers and designers--to craft high-impact digital marketing ...

In addition, you'll collaborate closely with internal specialistspaid media strategists, organic/SEO experts, content creators, developers and designersto craft high-impact digital marketing ...

The ideal candidate combines strong leadership skills with editorial expertise and a deep understanding of how content drives SEO performance, brand authority, customer engagement, and revenue growth.

Work in conjunction with the web development team to ensure website content is current, accurate, and meeting search engine optimization (SEO) best practices * Manage brand social media presence ...

Conduct keyword research and apply SEO best practices to content and web pages to improve organic visibility and search rankings * Create, edit, and optimize web pages (HubSpot CMS) for SEO, ...

Showing results 21-40

Seo information

See Raleigh, NC salary details

$78.2K

$110.2K

$140.5K

How much do seo jobs pay per year?

As of Aug 11, 2026, the average yearly pay for seo in Raleigh, NC is $110,162.00, according to ZipRecruiter salary data. Most workers in this role earn between $99,600.00 and $118,100.00 per year, depending on experience, location, and employer.

What does an SEO specialist do?

An SEO (Search Engine Optimization) specialist is responsible for improving a website's visibility in search engine results pages. They analyze, review, and implement changes to websites to optimize them for search engines like Google. This involves researching keywords, creating quality content, optimizing website structure, building backlinks, and monitoring performance metrics. The goal is to drive more organic (unpaid) traffic to the site and improve its ranking in search results.

What is the difference between Seo vs Content Writer?

AspectSeoContent Writer
Primary FocusOptimizing websites for search enginesCreating engaging written content
Skills NeededKeyword research, SEO tools, technical SEOWriting, editing, storytelling
Work EnvironmentDigital marketing teams, agenciesContent agencies, marketing teams
CertificationsSEO certifications, Google AnalyticsWriting courses, journalism degrees

Seo specialists focus on improving website visibility through search engine optimization techniques, while content writers craft compelling content to engage audiences. Both roles often collaborate but serve different core purposes within digital marketing strategies.

What are the key skills and qualifications needed to thrive as an SEO specialist, and why are they important?

To thrive as an SEO Specialist, you need expertise in keyword research, on-page and off-page optimization, analytics, and a solid understanding of search engine algorithms, usually backed by experience or certifications in digital marketing. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and Google Search Console is essential for monitoring and improving website performance. Strong analytical skills, attention to detail, and effective communication make an SEO professional stand out. These abilities are vital for driving organic traffic, improving search rankings, and delivering measurable results to clients or organizations.

What is SEO?

SEO or search engine optimization is the process of generating marketing results for a company or website through various forms of paid and non paid advertising. While the actual marketing content takes a variety of shapes, ranging from blogs and how-to guides to infographics, videos, product pages, and anything else that may be relevant to a company, SEO focuses on improving the ranking of this material in organic search results. SEO also involves using analytics software to determine which advertising techniques are most successful. Once a company has this information, it can start producing more content of that type, with the ultimate goal of improving its advertisements over time.

What are some common challenges faced by SEO specialists when working with cross-functional teams?

SEO specialists often collaborate with web developers, content creators, and marketing teams, which can present communication and alignment challenges. For example, implementing technical SEO recommendations may require developers to prioritize tasks that compete with other projects. Additionally, aligning content strategy with SEO goals sometimes involves negotiating with writers and editors to balance creativity and keyword optimization. Building strong relationships and clearly communicating the value of SEO can help overcome these obstacles and drive better results for the organization.
What are the most commonly searched types of Seo jobs in Raleigh, NC? The most popular types of Seo jobs in Raleigh, NC are:
What job categories do people searching Seo jobs in Raleigh, NC look for? The top searched job categories for Seo jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Seo jobs? Cities near Raleigh, NC with the most Seo job openings:
Infographic showing various Seo job openings in Raleigh, NC as of August 2026, with employment types broken down into 81% Full Time, and 19% Part Time. Highlights an 86% In-person, and 14% Remote job distribution, with an average salary of $110,162 per year, or $53 per hour.

PPC Specialist

FatCat Strategies

Raleigh, NC • On-site, Remote

Full-time

Medical, Retirement, PTO

Re-posted 2 days ago


Job description

We're adding to the team. FatCat is looking for a PPC Specialist to own paid media next to our current pro and pitch in on SEO and SEM as needed. You will run Google Ads and Meta campaigns that drive booked appointments and qualified leads for our contractor clients, and you will help round out the broader search game plan when the work calls for it.

This is a hands-on role for someone who lives in the platforms, loves the numbers, and gets fired up when a campaign starts crushing its cost per lead.

What You Will Do
  • Build, launch, and manage Google Ads, Bing Ads and Meta campaigns across multiple home improvement clients
  • Own the full PPC lifecycle: keyword research, ad copy, audience targeting, bid strategy, budget pacing, and landing page recommendations
  • Track and report on performance using GA4, GTM, WhatConverts, and CallRail, tying spend directly to leads and revenue
  • Run ongoing optimization: A/B testing, negative keyword cleanup, search term mining, and conversion tracking audits
  • Support SEO and SEM efforts as needed, including on-page recommendations, technical fixes, content briefs, and local search work
  • Contribute to our AI visibility playbook, helping clients show up in ChatGPT, Perplexity, and Google AI results (we use Rankscale and Profound, and we will teach you the system)
  • Collaborate with account managers, designers, and our web team to keep campaigns and landing pages aligned
  • Stay ahead of platform changes, new ad formats, and shifts in how search works

Requirements

  • 2+ years of hands-on PPC experience managing Google Ads and Meta campaigns, ideally for local service or lead-gen businesses
  • A real command of conversion tracking, attribution, and the metrics that matter (CPL, CPA, ROAS, conversion rate)
  • Working knowledge of SEO and SEM fundamentals, enough to jump in and add value when needed
  • Comfort with GA4 and Google Tag Manager
  • Sharp analytical instincts and the discipline to make decisions off data, not hunches
  • Clear communication and the ability to explain results to clients in plain English
  • A competitive streak and a genuine drive to win for the people you work for
Nice to Have
  • Experience marketing home improvement, remodeling, or other home services businesses
  • Familiarity with WhatConverts, CallRail, Go High Level, or ClickUp
  • Google Ads and Meta Blueprint certifications
  • Exposure to AI search, GEO, or AEO work
  • Experience with call tracking and lead attribution in a high-ticket, lead-gen environment

Why FatCat

  • A focused, specialist agency where strategy and judgment beat busywork
  • A team that knows the contractor space better than anyone and wants you to get great at it
  • Real ownership of your accounts and your results
  • A clear playbook, modern tools, and the support to do your best work

Who We Are

FatCat is a digital marketing agency built for one thing: helping home improvement and remodeling contractors win. We have been in the game since 2002, and in 2018 we went all in on the contractor space. Bath remodelers, roofers, siding crews, kitchen and bath pros. That focus is our edge. We know these businesses cold, and we run full-service playbooks across PPC, SEO, AI visibility, websites, social, email, and lead attribution.

We are not a volume shop that treats every account the same. We win on judgment and strategy, and we are looking for someone who wants to do the same.

Benefits

  • SIMPLE IRA with company matching
  • Health insurance, 50% premium covered
  • Paid time off, increasing with tenure
  • Paid company holidays
  • Flexible hybrid and work-from-home policy
  • Professional development stipend
  • Relaxed, supportive team environment

Salary based on experience and skillset.