ZipRecruiter

Log In

1

Seo Jobs in Racine, WI (NOW HIRING)

Chiappetta Shoes Inc

Be Seen First

Technical Marketer - Growth Marketing Specialist

Kenosha, WI · On-site

$15 - $30/hr

Product feed and catalog troubleshooting * SEO support, keyword research, blog/content optimization, and technical cleanup * Marketing dashboards and weekly reporting * AI-assisted reporting ...

Inpro

Digital Marketing Specialist

Muskego, WI · On-site

Organic search (SEO) * Paid media (Google Ads, Microsoft Ads, paid social). Agency management. * Email marketing * Social media * Video, display, referral, and partnership channels * Drive traffic to ...

Continental

Digital Marketing Manager

Menomonee Falls, WI · On-site

$115K - $130K/yr

Drive SEO, GEO (Generative Engine Optimization) strategy, and AEO (Answer Engine Optimization), leveraging internal team and external partners, to improve visibility across traditional search and ...

GoTech IT Solutions

Be Seen First

Growth Marketing Specialist

Brookfield, WI · On-site

$48K - $58K/yr

Own GoTech's SEO strategy: keyword research, on-page optimization, and monthly content publishing * Plan and manage geo-targeted digital advertising across all active markets * Manage Google Business ...

Fairchild

Digital Marketing Coordinator

Menomonee Falls, WI · On-site

$44.70K - $58.70K/yr

Support ongoing SEO efforts, including keyword research and content optimization to improve search rankings. * Update product specifications and add new models to the Fairchild website. * Build and ...

Fairchild

Digital Marketing Coordinator

Menomonee Falls, WI · On-site

$44.70K - $58.70K/yr

Support ongoing SEO efforts, including keyword research and content optimization to improve search rankings. * Update product specifications and add new models to the Fairchild website. * Build and ...

Winter Services Inc

Marketing Manager

Milwaukee, WI · On-site

Analyze campaign performance using SEO/AEO tools, report key metrics, and provide actionable feedback/recommendations to optimize outcomes for future campaigns. * Develop and assist in the ...

Winter Services

Marketing Manager

Milwaukee, WI · On-site

Analyze campaign performance using SEO/AEO tools, report key metrics, and provide actionable feedback/recommendations to optimize outcomes for future campaigns. * Develop and assist in the ...

next page

Showing results 1-20

People also search for

All JobsSeo JobsSeo Jobs in Racine, WI

Seo information

See Racine, WI salary details

$75.5K

$106.3K

$135.5K

How much do seo jobs pay per year?

As of May 28, 2026, the average yearly pay for seo in Racine, WI is $106,270.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,100.00 and $113,900.00 per year, depending on experience, location, and employer.

What Is SEO?

SEO or search engine optimization is the process of generating marketing results for a company or website through various forms of paid and non paid advertising. While the actual marketing content takes a variety of shapes, ranging from blogs and how-to guides to infographics, videos, product pages, and anything else that may be relevant to a company, SEO focuses on improving the ranking of this material in organic search results. SEO also involves using analytics software to determine which advertising techniques are most successful. Once a company has this information, it can start producing more content of that type, with the ultimate goal of improving its advertisements over time.

What are the key skills and qualifications needed to thrive as an SEO Specialist, and why are they important?

To thrive as an SEO Specialist, you need expertise in keyword research, on-page and off-page optimization, analytics, and a solid understanding of search engine algorithms, usually backed by experience or certifications in digital marketing. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and Google Search Console is essential for monitoring and improving website performance. Strong analytical skills, attention to detail, and effective communication make an SEO professional stand out. These abilities are vital for driving organic traffic, improving search rankings, and delivering measurable results to clients or organizations.

What are some common challenges faced by SEO specialists when working with cross-functional teams?

SEO specialists often collaborate with web developers, content creators, and marketing teams, which can present communication and alignment challenges. For example, implementing technical SEO recommendations may require developers to prioritize tasks that compete with other projects. Additionally, aligning content strategy with SEO goals sometimes involves negotiating with writers and editors to balance creativity and keyword optimization. Building strong relationships and clearly communicating the value of SEO can help overcome these obstacles and drive better results for the organization.

What does an SEO specialist do?

An SEO (Search Engine Optimization) specialist is responsible for improving a website's visibility in search engine results pages. They analyze, review, and implement changes to websites to optimize them for search engines like Google. This involves researching keywords, creating quality content, optimizing website structure, building backlinks, and monitoring performance metrics. The goal is to drive more organic (unpaid) traffic to the site and improve its ranking in search results.

What is the difference between Seo vs Content Writer?

AspectSeoContent Writer
Primary FocusOptimizing websites for search enginesCreating engaging written content
Skills NeededKeyword research, SEO tools, technical SEOWriting, editing, storytelling
Work EnvironmentDigital marketing teams, agenciesContent agencies, marketing teams
CertificationsSEO certifications, Google AnalyticsWriting courses, journalism degrees

Seo specialists focus on improving website visibility through search engine optimization techniques, while content writers craft compelling content to engage audiences. Both roles often collaborate but serve different core purposes within digital marketing strategies.

More about Seo jobs
What are popular job titles related to Seo jobs in Racine, WI? For Seo jobs in Racine, WI, the most frequently searched job titles are:
What cities near Racine, WI are hiring for Seo jobs? Cities near Racine, WI with the most Seo job openings:
Seo jobs near you
Infographic showing various Seo job openings in Racine, WI as of May 2026, with employment types broken down into 1% Internship, 85% Full Time, 10% Part Time, and 4% Contract. Highlights an 67% Physical, 7% Hybrid, and 26% Remote job distribution, with an average salary of $106,270 per year, or $51.1 per hour.

Digital Marketing Specialist

Briggs & Stratton

Wauwatosa, WI • On-site

Full-time

Posted 5 days ago

Job description

-
As a Digital Marketing Specialist your goal is to develop, execute and/or evaluate various digital projects that align with overall business objectives and strategies; these projects will consist of a mix of web/mobile, SEO, email, user experience strategies & tactics (as appropriate based on brand & target audience) as part of comprehensive and cohesive digital programs.
You will do this by:
  • Developing creative briefs, project proposals and/or project plans according to requirements established by internal business groups, evaluating requests against sound digital practices and system capabilities.
  • Developing and maintaining overall project timelines and associated budgets based on project requests; ensuring any risks are evaluated, alleviated and communicated promptly.
  • Executing projects timely, meeting business expectations and coordinating with internal or external parties, while also ensuring an optimal user experience.
  • Maintaining knowledge of industry standards and best practices to stay ahead of trends and inform business decisions specific to digital marketing, ensuring the business' online presences are best-in-class.
  • Consistently monitoring overall performance and user experience across all digital channels/platforms for multiple brands, delivering and executing recommendations for improvement to Digital Marketing management or business stakeholders.
  • Overseeing the daily management and maintenance of the company's websites, ensuring content is accurate, up-to-date, and optimized for performance.
  • Managing end-to-end email marketing campaigns, including strategy development, content creation, audience segmentation, and automation while analyzing key performance metrics to optimize engagement.
  • Partnering with web developers to assess and resolve any technical challenges with digital channels, as well as delivering requirements for or helping to implement new functionalities on the Company's full portfolio of websites.
  • Planning, creating and executing content for the company's social media programs, including both organic and paid efforts.
  • Collaborating with stakeholders to develop and regularly update the social media content calendar to include ad-hoc campaigns.
  • Conducting regular competitive analysis studies on competitors' social media programs.
  • Defining social media Key Performance Indicators (KPIs) and reports monthly to key stakeholders.
  • Performing other duties as assigned.

The above statements are intended only to describe the general nature of the job and should not be construed as an all-inclusive list of position responsibilities.
#LI-LB1 #LI-Hybrid
-
You are the kind of person who is/has:
  • Analytical
  • Detail-oriented
  • Organized
  • Creative
  • Collaborative

Qualifications:
  • Bachelor's Degree in Marketing or related field, or equivalent education and experience
  • Minimum of three years of relevant experience, including some experience in sales and/or marketing
  • Experience with Content Management Systems and familiarity with Marketing Software Automation tools, such as HubSpot, preferred.
  • Proficient in Search Engine Optimization (SEO) best practices, including keyword research, on-page optimization, and technical SEO preferred.
  • Developed understanding of business-to-business and business-to-consumer marketing practices, digital marketing and customer online experience within durable goods and retail sales channels.
  • Understands complex technologies, platforms and tools utilized to manage all digital touchpoints.
  • Acute attention to detail.
  • Organized with ability to handle multiple projects with limited supervision.
  • Well-developed ability to communicate and collaborate cross-functionally.
  • Fluent in English and primary language used in area of responsibility and/or location

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Briggs & Stratton, headquartered in Milwaukee, Wisconsin, provides innovative products and diverse power solutions to help people get work done. Briggs & Stratton is the world's largest producer of engines for outdoor power equipment, and is a leading designer, manufacturer and marketer of lithium-ion battery, standby generator, energy storage system, lawn and turf care products through its Briggs & Stratton®, Vanguard®, Ferris®, Billy Goat®, and Branco® brands. Briggs & Stratton products are designed, manufactured, marketed and serviced in more than 100 countries on six continents.
Briggs & Stratton is committed to a policy of equal employment opportunity. The Company conducts all employment practices without regard to race, sex, color, religion, national origin, age, disability, protected veteran's status, pregnancy, genetic information, sexual orientation or any other basis prohibited by law. Briggs & Stratton also undertakes affirmative action to assure equal employment opportunity for minorities and women, for persons with disabilities, and for protected veterans.

Apply