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Seo Associate Jobs in Nepean, ON (NOW HIRING)

Black & White Zebra

Off-Page SEO Manager

Ottawa, ON · On-site +1

CA$80K - CA$100K/yr

BWZ is looking for an Off-Page SEO Manager to build our link-acquisition engine from the ground up. We're investing in a more diversified, sustainable authority acquisition strategy. You'll manage ...

Motorola

Junior Paid Media Specialist

Ottawa, ON · Remote

CA$65K - CA$75K/yr

Collaborate with SEO teams on onsite initiatives, including keyword research, metadata optimization, and technical analysis. * Conduct basic SEO analysis using tools such as Google Search Console ...

AffinityClick Inc

Senior Copywriter

Ottawa, ON · On-site +1

Contribute to blog content, SEO initiatives, and social media content creation. * Improve App Store and Google Play Store messaging and conversion performance. Bonus Points If You Have * Experience ...

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Seo Associate information

What does an SEO Associate do?

A SEO Associate is responsible for supporting the development and execution of search engine optimization strategies to improve a website’s visibility in search engine results. Their tasks often include keyword research, on-page optimization, technical SEO audits, content creation or review, and monitoring website performance using analytics tools. SEO Associates work closely with marketing teams to ensure best practices are implemented and may also assist in link-building efforts. The role requires analytical skills, attention to detail, and staying updated with the latest search engine algorithms and trends.

What are the key skills and qualifications needed to thrive as an SEO Associate, and why are they important?

To thrive as an SEO Associate, you need a solid grasp of search engine algorithms, keyword research, on-page and off-page optimization, and often a degree in marketing or a related field. Familiarity with tools like Google Analytics, SEMrush, Moz, and experience with content management systems is highly valuable. Strong analytical thinking, attention to detail, and effective communication skills help you interpret data and collaborate with content and technical teams. These competencies are essential for improving website visibility, driving organic traffic, and contributing to business growth in a competitive digital landscape.

What are some common challenges faced by SEO Associates in their daily work?

SEO Associates often encounter challenges such as keeping up with frequent search engine algorithm updates, balancing multiple ongoing projects, and effectively communicating SEO strategies to non-technical team members. They may also face difficulties in acquiring high-quality backlinks or optimizing legacy content within strict deadlines. Success in this role requires adaptability, attention to detail, and strong collaboration with content creators, developers, and marketing teams.

What is the difference between Seo Associate vs Content Marketing Specialist?

AspectSeo AssociateContent Marketing Specialist
Required CredentialsSEO certifications, digital marketing backgroundContent creation, marketing certifications
Work EnvironmentDigital marketing teams, SEO agenciesMarketing departments, content teams
Employer & Industry UsageCommon in tech, e-commerce, marketing firmsUsed across various industries focusing on content
Search & Comparison IntentUnderstanding SEO roles, career pathsComparing content marketing roles

The main difference between an Seo Associate and a Content Marketing Specialist lies in their focus areas. Seo Associates primarily optimize websites for search engines, focusing on SEO strategies, keywords, and analytics. Content Marketing Specialists concentrate on creating and distributing engaging content to attract and retain audiences. Both roles often collaborate but serve distinct functions within digital marketing teams.

Can you get an SEO associate job with no experience?

An SEO associate position typically requires some knowledge of search engine optimization, keyword research, and tools like Google Analytics or SEMrush. While prior experience is often preferred, entry-level roles may be available for candidates with strong analytical skills, a willingness to learn, and relevant certifications or training. Demonstrating understanding of SEO fundamentals can improve chances of securing such a role without prior experience.

What cities near Nepean, ON are hiring for Seo Associate jobs?

Cities near Nepean, ON with the most Seo Associate job openings:

Seo Associate jobs near you
Infographic showing various Seo Associate job openings in Nepean, ON as of August 2026, with employment types broken down into 1% As Needed, 68% Full Time, 29% Part Time, 1% Temporary, and 1% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution.

Off-Page SEO Manager

Black & White Zebra

Ottawa, ON • On-site, Remote

CA$80K - CA$100K/yr

Full-time

Re-posted 6 days ago

Job description

About the Role:

BWZ is looking for an Off-Page SEO Manager to build our link-acquisition engine from the ground up. We're investing in a more diversified, sustainable authority acquisition strategy. You'll manage existing vendor relationships while building and scaling off-page link acquisition initiatives. Reporting to our Senior SEO Manager, you'll partner closely with our Content team to turn our tools and resources into genuine linkable assets.

Who you are:

You're a self-starter who's comfortable operating with more ambiguity than structure - you'll need to generate ideas, test them, and figure out what works with limited playbook to lean on. You understand what separates a good link from a bad one, and you're not precious about starting with unglamorous, manual work (vendor management, reclamation, cold outreach) while building toward something more systematic. You think in terms of repeatable processes, not one-off wins - you're the kind of person who turns "we got a link" into "here's how we get links like this every month."

What you'll be doing (responsibilities):
  • Own the end-to-end vendor relationship lifecycle, including sourcing, negotiation, quality review, performance tracking, and ongoing optimization
  • Build and scale BWZ's earned and owned link acquisition capabilities - including reclamation, partner and reciprocal link-swap relationships, and outreach tied to linkable assets
  • Partner with our Content team to turn calculators, templates, and resource pages into outreach-ready linkable assets - owning the recipient lists, outreach, embed tracking, and reporting for each campaign
  • Evaluate external link partnership platforms and provide recommendations on long-term partnership strategy
  • Track and report clear numbers monthly: total links acquired, cost per link, and the shifting split between sources
  • Grow the contribution of earned and owned acquisition channels over time
 
How your success will be measured:
  • New Quality Links Acquired: Total new links per month meeting our quality bar across all channels - reclamation, partner swaps, data outreach, and linkable-asset/badge campaigns
  • Channel scale & diversity - Growth in the number of durable, repeatable acquisition channels producing quality links, so authority comes from a resilient mix of sources rather than any single dependency
  • Acquisition efficiency - Blended cost and effort per quality link trending down over time as owned and earned channels scale and mature.
 
Your skillset includes:
  • 3+ years of hands-on experience in link building, link acquisition, or a closely related SEO discipline
  • Strong relationship-building instincts - comfortable initiating and nurturing recurring partnerships with external stakeholders (editors, SEO managers, site owners, agencies) over time, not just one-off transactional outreach
  • Working understanding of what makes a link valuable (relevance, authority, placement) versus low-quality or risky
  • Comfort with outreach and SEO research tooling (e.g., Pitchbox, Ahrefs/SEMrush, email outreach platforms)
  • A self-directed, experimental approach - able to propose an idea, test it, and iterate without heavy oversight
  • Strong organization and reporting instincts - you naturally track what's working, what isn't, and why
 
Nice to haves:
  • Experience specifically with vendor/paid-link program management
  • Familiarity with link-swap or marketplace platforms
  • Experience building or promoting "linkable assets" (calculators, tools, badge/award campaigns) as a growth channel
  • Background in B2B media, SaaS, or content-driven organizations
$80,000 - $100,000 a year
Salary Statement:
This full-time position is available as either a remote or hybrid position (depending on location), with an annual salary in the range of $80,000 to $100,000 CAD. The range is a guide for the expected skills, knowledge, and experience for new hires based in Canada only. Seniority level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, and alignment with market data. This means ranges will vary for candidates based outside of Canada and/or at different seniority levels. In addition to annual salary, full-time employees are also eligible for a discretionary bonus and a comprehensive benefits package.

About Us:
We're a rapidly growing, independent media tech company headquartered in Vancouver, B.C. Canada. Since 2012, our portfolio of influential digital publications has been helping millions of people succeed at work.

Our brands cover thought leadership for executives in project management, people management, product management, tech, marketing and many others - with the goal of connecting people with knowledge, skills and tools they need to succeed professionally in the age of AI.

We got our start in 2011 as The Digital Project Manager blog, founded by our CEO Ben Aston. Since then, we've grown into an international team of 70+ creators, strategists, and innovators with a portfolio of more than 15 online publications. We enjoy an impact-driven environment that combines the agility of a startup with the creativity of an agency and the diversity of a global company.

We've previously ranked #30 in The Globe and Mail's Fastest Growing Companylist as well as Deloitte'sFast 50 program, received a CMI award for Best Digital Publication for The Digital Project Manager-and we're listed in both Canada's Top Small & Medium Employers, and Best Employers in BC!

All of this growth is driven by our commitment to our mission: In a world of evolving skills, practices, and technology, we're creating a playbook for the future of work and empowering communities to create it with us.

Want to learn more? Watch this video to learn why the team love working at BWZ!

Diversity Equity and Inclusion: 
Black and White Zebra is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status (including protected veterans, as may be required by federal law), sexual orientation or any other category protected by law. We celebrate all backgrounds and attributes that continue to help make our team impactful, iterative, adaptable, and fun!

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