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Senior Social Media Manager Jobs in Rochester, MN

Word On Fire

Social Media Director

Rochester, MN · On-site

$100K - $145K/yr

Social Media Director Reports to Executive Director of Brand & Mission Word on Fire Catholic ... Extensive experience managing the digital presence of a high-profile public figure, major talent ...

Word On Fire

Social Media Director

Rochester, MN · Hybrid

Social Media DirectorReports to Executive Director of Brand & Mission Word on Fire Catholic ... Extensive experience managing the digital presence of a high-profile public figure, major talent ...

Mayo Clinic

Senior Media Systems Engineer

Rochester, MN · On-site

$95K - $131K/yr

... information management servers, workstations and systems. Develops proposals and works with ... Mayo Clinic participates in E-Verify and may provide the Social Security Administration and, if ...

Mayo Clinic

Senior Media Systems Engineer

Rochester, MN · On-site

$106K - $145K/yr

... information management servers, workstations and systems. Develops proposals and works with ... Mayo Clinic participates in E-Verify and may provide the Social Security Administration and, if ...

Mayo Clinic

Senior Media Systems Engineer

Rochester, MN · On-site

$95K - $131K/yr

Incumbent must have demonstrated project management skills; able to coordinate inventory and ... Mayo Clinic participates in E-Verify and may provide the Social Security Administration and, if ...

Mayo Clinic

Senior Media Systems Engineer

Rochester, MN · On-site

$95K - $131K/yr

Incumbent must have demonstrated project management skills; able to coordinate inventory and ... Mayo Clinic participates in E-Verify and may provide the Social Security Administration and, if ...

Dahl Automotive

Marketing Manager

Rochester, MN

You will strengthen and grow our brand by developing a social media strategy with original ... Hire, coach, and manage any additional marketing team members as needed. * Build and maintain a ...

Dahl Automotive

Marketing Manager

Rochester, MN · On-site

Develop social media strategy and determine who will execute (partners, in-house or hybrid); establish clear expectations for content quality, volume, creativity and turnaround times. * Hire, coach ...

Mayo Clinic

Executive Office Lead

Rochester, MN · On-site

... project management, thought leadership and social media coordination, correspondence and ... Requires a minimum of five years of experience supporting senior executives, leaders, entrepreneurs ...

Chick-fil-A

Marketing Director

Rochester, MN · On-site

$65K - $74K/yr

Proficient in MS Office and marketing software (e.g. CRM). * Familiarity with social media and web analytics (e.g. WebTrends). * Excellent communication and people skills. * Strong organizational and ...

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Senior Social Media Manager information

See Rochester, MN salary details

$24.4K

$58.9K

$105.2K

How much do senior social media manager jobs pay per year?

As of Sep 1, 2026, the average yearly pay for senior social media manager in Rochester, MN is $58,883.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,700.00 and $69,100.00 per year, depending on experience, location, and employer.

What does a senior social media manager do?

A Senior Social Media Manager oversees and develops a company's social media strategy to enhance brand presence, engage audiences, and drive business goals. They lead social media campaigns, analyze performance metrics, manage content calendars, and often supervise a team of social media specialists. This role also involves staying updated with the latest trends and best practices in digital marketing to ensure the brand remains competitive online. Additionally, they collaborate with other departments to ensure social media aligns with overall marketing and communication objectives.

What are the key skills and qualifications needed to thrive as a senior social media manager, and why are they important?

To thrive as a Senior Social Media Manager, you need expertise in digital marketing strategies, content creation, analytics, and a bachelor's degree in marketing, communications, or a related field. Familiarity with social media management platforms (like Hootsuite or Sprout Social), analytics tools (such as Google Analytics), and relevant certifications (e.g., Facebook Blueprint) is highly beneficial. Strong leadership, creativity, and communication skills help drive engagement and effectively manage teams and campaigns. These skills and qualities are crucial for building brand presence, fostering community, and achieving measurable business results across multiple platforms.

What are some typical challenges a senior social media manager faces when leading a team across multiple platforms?

A Senior Social Media Manager often encounters challenges such as maintaining a consistent brand voice while tailoring content to different platforms, managing a high volume of real-time engagement, and staying updated with rapidly changing algorithms. Balancing strategic planning with day-to-day execution, especially when leading a team, requires strong communication and project management skills. Additionally, coordinating with other departments—like marketing, customer service, and design—is crucial to ensure unified campaigns and effective crisis management.

Is a senior social media manager a high paying job?

A senior social media manager typically earns a higher salary compared to entry-level roles, with compensation often reflecting experience, industry, and location. They usually have advanced skills in content strategy, analytics, and platform management, which contribute to their higher pay scale.

What is the difference between a senior social media manager and a social media manager?

A senior social media manager typically has more experience, strategic responsibilities, and leadership duties compared to a social media manager. They often oversee larger campaigns, manage teams, and develop long-term social media strategies, while social media managers focus on executing daily content and engagement tasks.

What are popular job titles related to Senior Social Media Manager jobs in Rochester, MN?

For Senior Social Media Manager jobs in Rochester, MN, the most frequently searched job titles are:

What job categories do people searching Senior Social Media Manager jobs in Rochester, MN look for?

The top searched job categories for Senior Social Media Manager jobs in Rochester, MN are:

What cities near Rochester, MN are hiring for Senior Social Media Manager jobs?

Cities near Rochester, MN with the most Senior Social Media Manager job openings:

Senior Social Media Manager jobs near you
Infographic showing various Senior Social Media Manager job openings in Rochester, MN as of August 2026, with employment types broken down into 81% Full Time, 18% Part Time, and 1% Contract. Highlights an 80% Physical, 2% Hybrid, and 18% Remote job distribution, with an average salary of $53,125 per year, or $25.5 per hour.

Social Media Director

Rochester, MN • On-site

Word On Fire
See more jobs at Word On Fireexternal

$100K - $145K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 4 days ago

Job description

Social Media Director
Reports to Executive Director of Brand & Mission
Word on Fire Catholic Ministries is a nonprofit global media apostolate that supports the work of Bishop Robert Barron and reaches millions of people to draw them into-or back to-the Catholic faith.
The Social Media Director serves as a strategic architect of Bishop Robert Barron's digital presence, leading social media efforts across global platforms to advance Word on Fire Catholic Ministries's mission of evangelization. The Social Media Director engages the culture by anticipating key moments, building influential relationships, and translating the truth, goodness, and beauty of the Catholic faith into content that reaches millions.
Location: Rochester, MN
Employment Type: Full-time
Word on Fire is offering a minimum $25,000 relocation/sign-on bonus for the Social Media Director position.
Responsibilities
  • Work in close partnership with CEO and executive leadership to direct the overarching digital narrative for Bishop Robert Barron, ensuring his voice serves as the primary catalyst for cultural engagement across all global social media platforms
  • Present high-impact initiatives to the CEO that provide influential cultural moments as points of contact between Bishop Barron and his intended audience; apply a strategic approach to social positioning and communications
  • Consistently reinforce the core identity of Word on Fire through social channels, i.e. the teaching, preaching, and person of Bishop Robert Barron; uphold the dignity of his person and the Church's teachings
  • Anticipate and capitalize on high-stakes cultural moments, positioning Bishop Barron to engage in these moments proactively rather than reactively
  • Steward Bishop Barron's digital reputation with a deep understanding of public relations, ensuring that social media engagement functions as a sophisticated PR engine that protects and promotes the mission of Word on Fire
  • Craft and execute a multi-platform growth strategy that prioritizes reach into the "nones" and secular demographics, leveraging Bishop Barron's unique charism for evangelization
  • Monitor digital sentiment and cultural shifts, ensuring the apostolate pivots quickly to protect and elevate Bishop Barron's voice
  • Oversee the aesthetic and intellectual integrity of all content, ensuring that every short-form video, long-form discourse, and visual asset reflects the excellence and dignity of Word on Fire's brand
  • Cultivate strategic, high-level relationships with global digital influencers and media personalities to facilitate collaborative opportunities
  • Translate complex theological and philosophical insights into high-impact digital assets that resonate with a global audience while maintaining the rigor of the Catholic intellectual tradition

Requirements
  • Extensive experience managing the digital presence of a high-profile public figure, major talent, or political leader, with a proven track record of successful reputation management
  • 7 years of leadership in digital strategy or talent management within high-pressure, 24/7 media environments
  • A sophisticated understanding of "celebrity" or public-intellectual dynamics, including the ability to navigate the nuances of a person-centric brand
  • High-level strategic autonomy, demonstrated by the ability to move an organization from a defensive posture to a proactive, trend-setting digital presence
  • Expert-level knowledge of social media as a PR tool, with the instinct to manage rapid-response situations and high-stakes cultural moments
  • Exceptional ability to internalize and amplify the specific voice, tone, and cadence of Bishop Robert Barron
  • Deep familiarity with the Catholic intellectual tradition and the teachings of the Church
  • Ability to work irregular hours and travel as necessary to provide real-time digital coverage for the Bishop Barron's events and public appearances
  • Commitment to the mission of Word on Fire

Preferred Qualifications
  • Master's degree in Theology, Philosophy, or a related field
  • Direct experience in crisis communications or digital public relations
  • Experience managing digital accounts with a global reach exceeding one million followers

Physical Requirements
  • Ability to sit or stand for extended periods of time, working on a computer
  • Ability to occasionally lift up to 25 lbs
  • Ability to navigate active video production sets, which may involve standing for long durations or moving through outdoor/on-site locations during filming

Compensation and Benefits
Word on Fire determines individual compensation on several factors, including but not limited to, experience, skills, alignment with the role's responsibilities, and geographic location. This role may be eligible for annual merit increases based on individual performance.
Word on Fire also offers its team members a robust benefits package that includes:
  • Work-from-home Wednesdays and up to 20 additional work-from-home days throughout the year
  • Several 100% Word on Fire-paid insurance benefits: life, short-term disability, and long-term disability
  • Other insurance benefits: medical, dental, vision, HSA, FSA, accident, critical illness, and hospital indemnity
  • A retirement plan with a 3% target employer contribution
  • Generous paid time off and paid holidays
  • Paid parental leaves at 100% of base salary
  • Access to Word on Fire's incredible wealth of content and resources and more!

Word on Fire is founded upon and intent on prioritizing its Catholic religious mission and principles above all else. Word on Fire's religious mission may therefore require that it make employment decisions based on an individual's religion and adherence to the principles of the Catholic Church.

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