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Segment Manager Jobs in Rialto, CA (NOW HIRING)

OCVIBE

Lifecycle Marketing Manager

Anaheim, CA · On-site

$70K - $85K/yr

Manage audience segmentation, automation, and personalization workflows * Analyze campaign performance and recommend optimizations * Partner with digital, social, and guest experience teams to ...

Anaheimducks

Lifecycle Marketing Manager

Anaheim, CA · On-site

$70K - $85K/yr

Manage audience segmentation, automation, and personalization workflows * Analyze campaign performance and recommend optimizations * Partner with digital, social, and guest experience teams to ...

OCVIBE

Lifecycle Marketing Manager

Anaheim, CA

$70K - $85K/yr

Manage audience segmentation, automation, and personalization workflows * Analyze campaign performance and recommend optimizations * Partner with digital, social, and guest experience teams to ...

Moxa Inc

Director, Product Marketing Manager

Brea, CA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Lead market segmentation analysis and customer research to identify high-potential segments, craft ... Assess talent needs, manage headcount and resource allocation, and lead through organizational ...

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All JobsSegment JobsSegment Manager JobsSegment Manager Jobs in Rialto, CA

Segment Manager information

What does a segment manager do?

A Segment Manager is responsible for overseeing and driving the growth of a specific market segment within a company. They analyze market trends, identify opportunities, develop strategies, and coordinate with sales, marketing, and product teams to meet business objectives for their targeted segment. Their role involves understanding customer needs, monitoring competitors, and ensuring that the company's offerings remain competitive and relevant. Segment Managers play a key role in shaping the direction of product development and go-to-market strategies for their assigned segment.

What are the key skills and qualifications needed to thrive as a segment manager, and why are they important?

To excel as a Segment Manager, you need strong analytical abilities, market segmentation expertise, and a background in business or marketing, often supported by a relevant degree. Familiarity with CRM platforms, data analysis tools, and industry-specific software is typically required. Outstanding communication, leadership, and strategic thinking are vital soft skills for building relationships and driving results. These capabilities enable effective management of targeted market segments, ensuring business growth and competitive advantage.

How does a segment manager typically collaborate with sales and product teams to drive business growth?

Segment Managers work closely with both sales and product teams to ensure that market strategies are aligned with customer needs and company objectives. They often analyze market data and customer feedback to identify growth opportunities within their designated segment. Regular meetings and cross-functional projects are common, allowing Segment Managers to share insights, refine product offerings, and support sales initiatives. This collaborative approach helps ensure the business effectively targets and serves key customer groups, driving revenue and market share.

What is the difference between Segment Manager vs Product Manager?

AspectSegment ManagerProduct Manager
Required CredentialsBachelor's degree, industry-specific certificationsBachelor's degree, often certifications in product management
Work EnvironmentFocus on specific market segments, sales, and marketing teamsCross-functional teams including engineering, marketing, and design
Employer & Industry UsageCommon in retail, finance, and consumer goodsWidely used across tech, software, and manufacturing
Search & Comparison IntentUnderstanding segment-specific roles and responsibilitiesUnderstanding product lifecycle and management duties

While both roles involve strategic planning, a Segment Manager focuses on specific market segments, analyzing customer needs and driving sales within that segment. A Product Manager oversees the development and lifecycle of a product, coordinating cross-functional teams to meet market demands. The roles often overlap in industry but differ in scope and focus.

What is a regional segment manager?

A regional segment manager is a professional responsible for overseeing a specific geographic area within a company's market segments. They develop strategies, manage teams, and ensure sales and operational goals are met in their assigned region, often requiring strong leadership and market analysis skills.

What cities near Rialto, CA are hiring for Segment Manager jobs?

Cities near Rialto, CA with the most Segment Manager job openings:

Segment Manager jobs near you
Infographic showing various Segment Manager job openings in Rialto, CA as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 14% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution.

Lifecycle Marketing Manager

OC Sports and Entertainment

Anaheim, CA • On-site

$70K - $85K/yr

Full-time

Re-posted 26 days ago

Job description

A great experience starts with you!
Join our team to help create and develop the future of live entertainment and sports in Orange County!
Once you've had a chance to explore our current open positions, apply to the ones you feel best suit you, as an applicant, you can always see your application status in your profile.
Mission: To enrich the lives in our community through shared experiences, welcoming spaces, and responsible actions.
Vision: We will be the social and entertainment center of Orange County - a place where the cultural kaleidoscope of the region converges and connects. Our vibrant, rich collection of experiences will celebrate the diversity of our community.
Values: Be Safe | Do the Right Thing | Be Generous | Include Everyone | Make it Easy | Be Bold
Job Title:
Lifecycle Marketing Manager
Pay Details:
The annual base salary range for this position in California is $70,000 to $85,000 per year. The starting pay for the successful candidate depends on various job-related factors, including but not limited to the candidate's geographic location, job-related knowledge, skills, experience, education/training, internal value, peer equity, external market demands, and organizational considerations.
Owns CRM, lifecycle email, and loyalty program strategy to drive acquisition, retention, frequency, and customer lifetime value. Responsible for developing and executing data-driven lifecycle marketing strategies that nurture audiences through acquisition, engagement, and retention.
Responsibilities
  • Build and manage lifecycle marketing campaigns across email, SMS, and push channels, supporting acquisition, onboarding, engagement, and retention goals
  • Manage audience segmentation, automation, and personalization workflows
  • Analyze campaign performance and recommend optimizations
  • Partner with digital, social, and guest experience teams to enhance customer data use
  • Develop strategy for loyalty program for district visitors inclusive of entertainment visitors, office workers, employees, and residents
  • Perform other duties as assigned

Qualifications
  • 5+ years of CRM and email marketing experience
  • Hands-on experience with marketing automation platforms and segmentation tools (Salesforce, Marketing Cloud)
  • Strong analytical skills with experience using data to inform creative and strategic decisions
  • Experience managing large-scale CRM databases and integrations
  • Background in developing loyalty programs to increase dwell time and spend

Knowledge, Skills, and Experience
Education - Bachelor's Degree
Experience Required - 5+ Year
This position is on-site.
Company:
OC Sports & Entertainment, LLC
Our Commitment:
We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, medical condition or any protected category prohibited by local, state or federal laws. We are firm believers that diversity and inclusion among our team members are critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.
Thanks for your interest in becoming part of OCVIBE!

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