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Search Rater Jobs in Frankfort, IL (NOW HIRING)

Sr. Manager Paid Search

Chicago, IL · On-site

$115K - $165K/yr

... one rated futures brokerage worldwide. But we're not stopping there. We're constantly evolving ... Own paid search strategy across Google Ads, Bing, and other engines, managing seven figures in ...

Sr. Manager Paid Search

Chicago, IL · On-site +1

$115K - $165K/yr

Own paid search strategy across Google Ads, Bing, and other engines, managing seven figures in ... Annual paid time off allowance accrues at a rate of 23 days per year plus seven paid holidays.

... conversion rates, and onboarding, not just media efficiency. * Stay ahead of AI-driven search ... Anticipate how AI is reshaping discovery - AI Overviews, agentic search, Performance Max, an ...

Provide ongoing guidance on search engine optimization (SEO) and search engine marketing (SEM) strategies to enhance their online visibility and conversion rates. * Build and Nurture Partnerships:

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Search Rater information

What is a search rater?

Search Raters are individuals who evaluate the quality and relevance of search engine results. They typically work remotely and are tasked with assessing whether search results meet specific guidelines and match user intent. Their feedback helps improve search algorithms, ensuring users get accurate and helpful information when they search online. Search Raters must follow detailed criteria set by the search engine and often review a variety of content, including web pages, images, and videos.

What are the key skills and qualifications needed to thrive as a search rater, and why are they important?

To thrive as a Search Rater, you need strong analytical thinking, attention to detail, and proficiency in web research, often supported by a high school diploma or higher education. Familiarity with search engines, rating platforms, and sometimes proprietary evaluation tools is typically required. Excellent written communication, time management, and the ability to follow detailed guidelines make someone stand out in this position. These skills are crucial for accurately assessing search engine results and ensuring the quality and relevance of online information.

What are some common challenges search raters face, and how can they overcome them?

Search Raters often encounter challenges such as interpreting ambiguous queries, staying updated with evolving guidelines, and maintaining consistency across large volumes of ratings. To overcome these, it's important to regularly review training materials, participate in any available refresher courses, and refer to official documentation when in doubt. Engaging with support forums or team discussions can also help clarify uncertainties and improve accuracy while working independently.

How do you become a Search Rater?

To become a Search Rater, candidates typically need to complete an online assessment to evaluate their ability to rate search engine results accurately. A good understanding of search engine algorithms, attention to detail, and proficiency with computers are important; some companies also require a high school diploma or equivalent. The role often involves flexible hours and working remotely.

What cities near Frankfort, IL are hiring for Search Rater jobs?

Cities near Frankfort, IL with the most Search Rater job openings:

Infographic showing various Search Rater job openings in Frankfort, IL as of August 2026, with employment types broken down into 73% Full Time, 23% Part Time, and 4% Contract. Highlights an 90% Physical, 4% Hybrid, and 6% Remote job distribution.

Search Engine Marketing Manager

Northern Safety Co., Inc.

Chicago, IL • On-site

$80K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 14 days ago


Job description

POSITION SUMMARY
The Search Engine Marketing (SEM) Manager drives qualified pipeline, ecommerce revenue, and profitable growth through paid search and intent-based channels. This role owns strategy, execution, and optimization across platforms like Google Ads, Microsoft Advertising and LinkedIn focusing on capturing high-intent B2B demand and converting it into measurable outcomes across both lead generation and online sales.
Working across marketing, sales, and ecommerce, the SEM Manager builds full-funnel strategies aligned to complex B2B buying cycles-owning keywords, structure, bidding, ad copy, product feeds, and landing page alignment. This includes optimizing both lead-based conversions (RFQs, sign-ups) and transactional performance (AOV, conversion rate) to improve CPL, revenue, and ROAS.
ESSENTIAL DUTIES AND RESPONSIBILITIES
  • Own end-to-end paid search and intent-based strategy across Google Ads, Microsoft Advertising, LinkedIn, and other paid channels to drive pipeline, ecommerce revenue, and profitable growth
  • Build, launch, and optimize campaigns across search, shopping, Performance Max, and LinkedIn paid programs to capture high-intent B2B demand
  • Manage keyword strategy, audience targeting, account structure, bidding, and budget allocation to maximize ROI and scale efficiently
  • Develop and test ad copy, creatives, and messaging aligned to B2B personas (procurement, operations) and product value propositions
  • Own product feed optimization (titles, attributes, taxonomy) to improve visibility and performance in shopping campaigns
  • Partner with ecommerce and UX teams to optimize landing pages and onsite conversion (CRO), including checkout and product detail pages
  • Drive both lead generation (RFQs, quote requests, account sign-ups) and transactional performance (conversion rate, AOV, revenue)
  • Monitor and optimize to key KPIs including CPL, ROAS, CAC, pipeline contribution, and revenue
  • Leverage audience targeting, remarketing, and account-based strategies to improve conversion rates across the funnel
  • Analyze performance data and translate insights into actionable recommendations for marketing, merchandising, and sales
  • Ensure accurate tracking and attribution across platforms (e.g., Google Analytics, CRM systems)
  • Collaborate with sales and marketing teams to align SEM and LinkedIn strategies with campaigns, promotions, and ABM initiatives
  • Test and scale new opportunities (e.g., new channels, bid strategies, audience segments) to unlock incremental growth
  • Manage agency or vendor relationships as needed, ensuring performance accountability and continuous optimization
  • Provide regular reporting and executive-ready insights on performance, trends, and growth opportunities

EDUCATION, QUALIFICATIONS, SKILLS & ABILITIES
  • Bachelor's degree in marketing, Business, Analytics, Computer Science, or related field required; advanced degree a plus
  • 5-8+ years of hands-on experience in paid search / performance marketing within B2B and/or ecommerce environments
  • Proven success managing and scaling campaigns in Google Ads, Microsoft Advertising, and LinkedIn
  • Experience driving both lead generation (RFQs, forms) and ecommerce outcomes (revenue, conversion rate, AOV)
  • Strong experience integrating media performance with CRM platforms (e.g., HubSpot, Salesforce) to measure pipeline and revenue impact
  • Advanced expertise in SEM strategy, keyword architecture, bidding algorithms, and audience targeting across search and paid social
  • Deep analytical skillset with ability to manipulate and analyze large datasets (Excel, SQL preferred; experience with BI tools)
  • Strong understanding of attribution modeling, incrementality testing, and full-funnel performance measurement
  • Hands-on experience with tracking frameworks, tagging, and data pipelines (conversion tracking, pixels, offline conversions, APIs)
  • Proficiency in Google Analytics (GA4), including event-based tracking, funnel analysis, and audience segmentation
  • Ecommerce expertise including product feed optimization, shopping campaigns, and conversion rate optimization
  • Ability to connect media performance to business outcomes (CPL, CAC, ROAS, pipeline, revenue) and optimize accordingly
  • Experience with A/B testing, experimentation frameworks, and continuous optimization methodologies
  • Strong understanding of B2B buying behavior, long sales cycles, and account-based marketing (ABM) strategies
  • Excellent problem-solving skills with a bias toward data-driven decision making and continuous improvement
  • Effective cross-functional collaboration with marketing, sales, ecommerce, and data/engineering teams

Position Location: The role can be filled either hybrid schedule in Columbus, OH or remote in the vicinity of either Chicago, IL or Charlotte, NC.
Starting Pay: $80,000/yr.
Pay is based on several factors which vary based on position. These include labor markets and, in some instances, may include education, skills, work experience and certifications. You may also be eligible to participate in an annual incentive bonus. An incentive bonus, if any, depends on various factors such as organizational performance.
The Würth Difference:
  • Proactive supply chain solutions customized to your business, your industry
  • Industrial products and services delivered with prompt, personal attention
  • Inventory management solutions that keep your production line moving smoothly
  • Complete program support from initial design, to implementation, training, to ongoing analysis

Why Würth:
  • Health benefits and programs - medical, vision, dental, life insurance and more
  • Maternity/Paternal leave after 1 year of service
  • Tuition Reimbursement eligible after 1 year of service
  • Additional benefits 401(k), short term disability, long term disability
  • Paid Time Off, accrued per pay period, additional day earned per year of service
  • 10 paid holidays

FIND OUT MORE ABOUT OUR COMPANY CULTURE:
    • LinkedIn - https://www.linkedin.com/company/wurthnsi
    • Facebook - https://www.facebook.com/WurthNSI

EEOC STATEMENT:
Würth MRO, Safety & Metalworking Division is an Equal Opportunity Employer. We do not discriminate based on an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, genetic trait or predisposition, carrier status, citizenship, veteran or military status, and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. Wurth will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable federal, state, and local laws.
#LI-ES1
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.