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Sales Training Director Jobs (NOW HIRING)

Crunch Fitness

Personal Training Director

Bellevue, NE · On-site

$50K - $120K/yr

The Personal Training Director recruits, develops, and retains a high-quality training team ... Retail Performance • Drive retail and supplementation sales performance (e.g., dotFIT, PES/PE ...

New

Crunch Fitness

Personal Training Director

Champaign, IL · On-site

$40K - $85K/yr

The Personal Training Director recruits, develops, and retains a high-quality training team ... Retail Performance • Drive retail and supplementation sales performance (e.g., dotFIT, PES/PE ...

Crunch Fitness

Personal Training Director

Mishawaka, IN · On-site

$40K - $100K/yr

The Personal Training Director recruits, develops, and retains a high-quality training team ... Retail Performance • Drive retail and supplementation sales performance (e.g., dotFIT, PES/PE ...

Crunch Fitness

Personal Training Director

Brownsville, TX · On-site

$40K - $100K/yr

The Personal Training Director recruits, develops, and retains a high-quality training team ... Retail Performance • Drive retail and supplementation sales performance (e.g., dotFIT, PES/PE ...

Crunch Fitness

Personal Training Director

La Verne, CA · On-site

$70K - $200K/yr

The Personal Training Director recruits, develops, and retains a high-quality training team ... Retail Performance • Drive retail and supplementation sales performance (e.g., dotFIT, PES/PE ...

New

10X Genomics

Director of Sales Training

Pleasanton, CA · On-site

$231K - $313K/yr

About The Role As the Director of Sales Training, you will be responsible for developing and implementing a comprehensive commercial training program to support the onboarding, coaching, and ongoing ...

10X Genomics

Director of Sales Training

Pleasanton, CA · On-site

$231K - $313K/yr

About The Role As the Director of Sales Training, you will be responsible for developing and implementing a comprehensive commercial training program to support the onboarding, coaching, and ongoing ...

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Sales Training Director information

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$40.5K

$104K

$185.5K

How much do sales training director jobs pay per year?

As of Aug 28, 2026, the average yearly pay for sales training director in the United States is $103,985.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,500.00 and $125,000.00 per year, depending on experience, location, and employer.

What is a sales training director?

A Sales Training Director is a senior professional responsible for designing, implementing, and overseeing training programs that enhance the skills and effectiveness of a company's sales team. They assess training needs, develop curriculum, and ensure that sales staff are equipped with the latest strategies, product knowledge, and tools to achieve sales goals. The Sales Training Director often collaborates with sales leadership to align training with business objectives and may also evaluate the success of training initiatives to ensure continuous improvement.

What are the key skills and qualifications needed to thrive as a sales training director?

To thrive as a Sales Training Director, you need expertise in sales strategy, adult learning principles, and experience in sales leadership, typically backed by a bachelor’s degree and proven track record in sales and training. Familiarity with learning management systems (LMS), e-learning software, and sales enablement tools is crucial for designing and delivering effective training programs. Exceptional communication, leadership, and analytical skills help drive engagement and adapt training to diverse sales teams. These abilities ensure that sales teams are well-equipped, motivated, and consistently performing at high levels to achieve business objectives.

What are the primary challenges a sales training director faces when implementing new training programs across a diverse sales team?

A Sales Training Director often encounters challenges such as varying experience levels among sales team members, resistance to change, and ensuring consistent adoption of new methodologies across different regions or departments. Additionally, tailoring training content to meet the unique needs of different sales roles while maintaining alignment with overall company objectives can be complex. Effective communication, strong stakeholder engagement, and continual feedback are essential to overcome these hurdles and drive successful program implementation.

What is the difference between Sales Training Director vs Sales Manager?

AspectSales Training DirectorSales Manager
Primary FocusDeveloping and overseeing sales training programsManaging sales team performance and sales targets
Required CredentialsBachelor's degree, sales or training certifications often preferredBachelor's degree, sales experience, leadership skills
Work EnvironmentCorporate training departments, sales organizationsSales offices, field sales teams
Key ResponsibilitiesDesigning training modules, coaching, skill developmentSetting sales goals, supervising sales staff, reporting

The Sales Training Director primarily focuses on creating and managing training programs to enhance sales skills, while the Sales Manager concentrates on leading sales teams to meet targets. Both roles require strong sales knowledge, but their core responsibilities differ significantly in scope and focus.

What cities are hiring for Sales Training Director jobs?

Cities with the most Sales Training Director job openings:

What are the most commonly searched types of Sales Training jobs?

The most popular types of Sales Training jobs are:

What states have the most Sales Training Director jobs?

States with the most job openings for Sales Training Director jobs include:

Sales Training Director jobs near you
Infographic showing various Sales Training Director job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 16% Part Time, and 1% Contract. Highlights an 89% Physical, 1% Hybrid, and 10% Remote job distribution, with an average salary of $103,985 per year, or $50 per hour.

Fitness Sales & Training Director

Anytime Fitness - Encinitas

Encinitas, CA • On-site

Full-time

Re-posted 10 days ago

Job description

Fitness Sales & Training Director 
Anytime Fitness Encinitas
Full Time Leadership Position

About Us
Anytime Fitness Encinitas is a results driven coaching facility focused on structured goal setting, measurable progress, and long term client success. We are transitioning from traditional personal training to a high accountability coaching model that includes 30 60 90 day planning, body composition tracking, assisted stretch integration, and performance based programming.

We are looking for a Training Manager to lead our coaching department, drive revenue growth, develop our trainers and stretch therapists, and ensure every client is working toward a clearly defined goal.

Position Overview
The Training Manager is responsible for overseeing all personal trainers and stretch therapists while actively contributing to department revenue. This role blends leadership, sales, systems management, and coaching excellence.

You will set the standard for professionalism, accountability, and client experience on the training floor.

Primary Responsibilities

Leadership and Team Development
• Manage and mentor all trainers and stretch therapists
• Conduct weekly one on one meetings with coaches
• Lead monthly coaching education workshops
• Ensure every client has a documented 30 60 and 90 day plan
• Enforce use of logbooks and structured programming systems
• Oversee onboarding and development of new coaches
• Maintain strong culture aligned with Coach Care Connect values

Sales and Revenue Growth
• Conduct fitness consultations and close training packages
• Train coaches in consultative selling and client enrollment
• Monitor and improve personal training and stretch revenue
• Track KPIs including sessions serviced, average ticket, and retention
• Work directly with ownership to hit quarterly and yearly revenue goals

Client Experience and Retention
• Ensure mandatory body scans every 60 days
• Review client progress reports and performance metrics
• Address client concerns and prevent cancellations
• Maintain high standards of service and professionalism

Operations and Systems
• Maintain training floor organization and safety
• Manage scheduling and capacity planning
• Collaborate with special population and adaptive training initiatives
• Support SDRC and other community partnerships

Qualifications

Required
• Personal Training Certification from a nationally recognized organization
• Sales experience with proven ability to close
• Leadership or team management experience
• Strong communication and organizational skills
• KPI driven mindset

Preferred
• Degree in Kinesiology, Exercise Science, or related field
• Stretch therapy experience
• Experience working with special populations
• Experience leading a team of 5 or more coaches

Compensation
Competitive base salary plus performance based incentives. Compensation range typically falls between 60,000 and 80,000 annually depending on experience, with opportunity for commission and department performance bonuses.

What Success Looks Like in 6 Months
• Increased training and stretch revenue
• All clients on structured 90 day plans
• Consistent 60 day body scan completion
• Improved client retention
• Clear accountability and development for each coach

Who Thrives in This Role
• Leaders who lead from the front
• Competitive but team oriented individuals
• Coaches passionate about long term transformation
• Professionals who value structure and accountability
• Individuals seeking growth into multi location leadership opportunities

If you are driven, organized, and passionate about building a high performing coaching department, we would love to meet you.