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Retail Store Assistant Jobs in Rohnert Park, CA (NOW HIRING)

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5158 - Assistant Store Manager PT

Santa Rosa, CA · On-site

$19.61/hr

As the largest licensed sports retailer in North America, we bring sports, fashion, and culture ... Assistant Store Managers are accountable for every aspect of the retail store performance inclusive ...

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All JobsRetail Store JobsRetail Store Assistant JobsRetail Store Assistant Jobs in Rohnert Park, CA

Retail Store Assistant information

See Rohnert Park, CA salary details

$11

$16

$18

How much do retail store assistant jobs pay per hour?

As of Aug 10, 2026, the average hourly pay for retail store assistant in Rohnert Park, CA is $16.16, according to ZipRecruiter salary data. Most workers in this role earn between $14.90 and $16.49 per hour, depending on experience, location, and employer.

What is the difference between Retail Store Assistant vs Cashier?

AspectRetail Store AssistantCashier
Primary RoleAssists customers, stocks shelves, maintains store appearanceProcesses transactions, handles cash and card payments
Required SkillsCustomer service, communication, organizationBasic math, attention to detail, customer service
Work EnvironmentRetail stores, flexible hours, team-basedCheckout counters, retail stores, fast-paced
Common CertificationsNone typically required, on-the-job trainingNone typically required, on-the-job training

While both roles are essential in retail, a Retail Store Assistant has broader responsibilities like stocking and customer support, whereas a Cashier primarily handles transactions. Both roles require strong customer service skills and are often found working together in retail environments.

What is a retail store assistant?

Retail Store Assistants are customer-facing employees who help ensure the smooth operation of a retail store. Their main duties include greeting customers, assisting with product selection, restocking shelves, operating cash registers, and maintaining store cleanliness. They play a crucial role in delivering excellent customer service and supporting store management with daily tasks. Retail Store Assistants often have flexible hours, including evenings and weekends, to accommodate store needs.

What are some common challenges faced by retail store assistants, and how can they be managed effectively?

Retail Store Assistants often encounter challenges such as managing high customer volumes during peak hours, handling difficult or dissatisfied customers, and maintaining inventory accuracy. Effective time management, clear communication, and a customer-focused attitude are key to overcoming these obstacles. Regular training and close collaboration with supervisors and team members can also help Retail Store Assistants stay organized and deliver excellent service, even during busy periods.

What are the key skills and qualifications needed to thrive as a retail store assistant, and why are they important?

To thrive as a Retail Store Assistant, you need strong customer service skills, basic math abilities, and familiarity with retail operations, often supported by a high school diploma. Experience with point-of-sale (POS) systems, inventory management software, and barcode scanners is typically required. Excellent communication, teamwork, and problem-solving skills help you create positive customer experiences and collaborate effectively with colleagues. These skills ensure efficient store operations, satisfied customers, and contribute to overall sales success.
What are the most commonly searched types of Retail Store jobs in Rohnert Park, CA? The most popular types of Retail Store jobs in Rohnert Park, CA are:
What job categories do people searching Retail Store Assistant jobs in Rohnert Park, CA look for? The top searched job categories for Retail Store Assistant jobs in Rohnert Park, CA are:
What cities near Rohnert Park, CA are hiring for Retail Store Assistant jobs? Cities near Rohnert Park, CA with the most Retail Store Assistant job openings:
Retail Store Assistant jobs near you
Infographic showing various Retail Store Assistant job openings in Rohnert Park, CA as of August 2026, with employment types broken down into 91% Full Time, 7% Part Time, and 2% Contract. Highlights an 100% In-person job distribution, with an average salary of $33,605 per year, or $16.2 per hour.

Retail Assistant Manager (Full-Time)

Goodwill - Redwood Empire

Santa Rosa, CA

$23/hr

Full-time

Medical, Dental, Vision, PTO

Re-posted 6 days ago

Job description

POSITION TITLE:             Retail Assistant Manager
STATUS:                           Non-Exempt / Full-Time
DEPARTMENT:                 Donated Goods Retail (DGR)
REPORTS TO:                  Retail Store Manager
SAFETY SENSITIVE:        HIGH – Position is subject to pre-employment physical and, drug & alcohol screening
This is a full-time 40 hour per week position and is eligible for company benefits, including medical, dental, vision, and paid time off. 
Location - 2007 Sebastopol Road, Santa Rosa, CA 95407.
The starting wage for this position is $23.00 per hour.
CHARACTERISTICS OF THE JOB:  The Assistant Store Manager (ASM) will play a key role by significantly contributing to the leadership and operational success of the store.  In coordination with the Store
Manager, the Assistant Store Manager will help oversee all daily operations, drive
performance goals, and support training and supervision of staff and volunteers while
creating a positive image of GIRE in the community.  The ASM serves as the Manager
on duty in the absence of the Store Manager.  The specific distribution of time and
priorities may vary based on store location.
PROVIDES SUPERVISION TO: The Assistant Store Manager provides direct supervision of Store Leads, Retail Associates, clients, and volunteers assigned to the location, in alignment with GIRE management principles.
ESSENTIAL FUNCTIONS:
  • Adhere to and champion the 1-Touch process to maximize efficiency, safety, production, and sales goals.
  • Maintain inventory quality standards; set standards for each department.
  • Support the store budget and financial objectives under the direction of the Store Manager.
  • Train employees and clients in proper work habits, job responsibilities, and policies/procedures.
  • Complete and submit accurate and timely employee and client payroll records.
  • Effectively resolve issues with DGR team members, clients, and donors, and to hold accountability with timely feedback that includes formal documentation up to and including recommendations for terminations.
  • Identify and communicate recommendations to Store Manager opportunities to improve store operations, performance, and outcomes.
  • Manage the store in accordance with high professional work ethics and integrity as well as Goodwill policies and procedures.
  • Perform frequent bank deposits and change runs in support of business needs, as assigned.
  • Ensure the condition of facility and grounds are neat, clean, and safe.
  • Promptly report and communicate safety concerns, including needed repairs or replacements to the Store Manager.
  • Follow and enforce safety procedures at all times to provide a safe work environment.
ANCILLARY FUNCTIONS:
  • Back up any position in the store as needed to accomplish goals.
  • Exhibit positive leadership resulting in a positive work atmosphere for customers, clients, participants, co-workers, and management.
  • Respond to facility needs outside regular business hours (e.g., alarm calls, emergencies, etc.).
  • Provide support and management to other GIRE Retail Store locations, as assigned.
  • Attend management meetings, as assigned.
  • Perform other job-related duties as assigned by Management.
QUALIFICATIONS:
  • Minimum of two years’ experience in an increasingly responsible supervisory/management position.
  • High School diploma, or equivalent. 
  • Good math skills.
  • Experience supervising or training employees, clients, or volunteers, including delivering instructions and providing regular feedback.
  • Ability to handle and resolve customer inquiries and complaints tactfully and professionally.
  • Able to positively influence and motivate assigned staff through clear communication and management.
  • Computer skills in Word, Excel and Outlook at a beginning to intermediate level.
  • Organized and able to work independently.
  • Good communication skills, both in writing, and orally.
  • Valid CA Class C Driver’s License and proof of personal auto insurance.
  • Must have access to a reliable passenger vehicle that supports completion of essential and ancillary functions of the position.
  • Must have access to a phone to receive emergency and coverage calls.

DESIRED TRAITS AND COMPETENCIES
  • Respect of others.
  • Ability to perform effectively and cooperatively as part of a team.
  • Excellent interpersonal skills and the ability to interact effectively with a diverse population.
  • Excellent attention to detail.
  • Prior experience in a donated goods environment.
  • Bilingual, English and Spanish preferred.
WORK ENVIRONMENT:  Exposure to constant low-level noise.  Temperate climate with both indoor and outdoor exposures. Varies walking surfaces - to include tile, carpet, linoleum, concrete, or asphalt.   Overhead and natural lighting.  High level of interaction with the general public.  May be exposed to moderate levels of dust.
PHYSICAL REQUIREMENTS:  Continuous bending, stooping, stretching, walking with mobility throughout the store.  Continuous simple grasping.  Frequent to continuous fine finger movement to operate cash register and computer.  Ability to lift up to 50 pounds. Continuous speech and visual skills required.  Occasional vehicle travel.
PROMOTIONAL & DEVELOPMENTAL OPPORTUNITIES:
Position may be promotable to Store Manager with demonstrated mastery of skills, relevant trainings including supervision, administrative tasks, and understanding business needs, goals, and objectives. All promotions are based on business needs.

Apply