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Retail Copywriter Jobs in Indiana (NOW HIRING)

Retail Copywriter information

See Indiana salary details

$13

$34

$64

How much do retail copywriter jobs pay per hour?

As of Jun 13, 2026, the average hourly pay for retail copywriter in Indiana is $34.96, according to ZipRecruiter salary data. Most workers in this role earn between $26.54 and $39.57 per hour, depending on experience, location, and employer.

What does a typical workday look like for a Retail Copywriter?

A typical workday for a Retail Copywriter involves crafting product descriptions, promotional emails, and website copy while brainstorming new campaign ideas alongside the marketing team. You may attend meetings to align with graphic designers, merchandisers, and brand managers to ensure that written content supports broader sales and branding strategies. Expect to juggle multiple deadlines, proofread and revise content, and stay updated on retail trends to keep messaging fresh. The pace can be fast, especially around seasonal campaigns and product launches, but the collaborative and creative environment makes the work engaging and dynamic.

What are the key skills and qualifications needed to thrive in the Retail Copywriter position, and why are they important?

To thrive as a Retail Copywriter, you need exceptional writing and editing abilities, a keen understanding of retail marketing tactics, and often a degree in English, journalism, or a related field. Familiarity with content management systems (CMS), basic SEO principles, and email marketing platforms is highly beneficial. Creativity, attention to detail, and the ability to work collaboratively under tight deadlines are valuable soft skills in this role. These competencies are crucial for creating compelling content that drives sales and maintains consistent brand messaging across all retail channels.

What is a retail copywriter?

A retail copywriter creates written content for retail businesses, including product descriptions, advertisements, and promotional materials. They focus on persuasive language to attract customers and often work with marketing teams, using tools like content management systems and SEO strategies.

Is ChatGPT taking over copywriting?

ChatGPT and similar AI tools are increasingly used to assist retail copywriters by generating drafts, ideas, and content suggestions. However, human copywriters are still essential for creating nuanced, brand-specific, and engaging content that requires creativity and understanding of target audiences. AI serves as a complement rather than a complete replacement in the copywriting profession.

What is a Retail Copywriter job?

A Retail Copywriter creates compelling product descriptions, promotional content, and marketing materials for retail brands. They craft persuasive copy for websites, ads, emails, and social media to engage customers and drive sales. Their work involves understanding the brand’s voice, audience preferences, and industry trends. Strong writing skills, creativity, and knowledge of consumer behavior are essential for success in this role.

Can you make $10,000 a month with copywriting?

Retail copywriters typically do not earn $10,000 a month unless they have extensive experience, high-level clients, or work as freelancers with multiple projects. Most entry- and mid-level copywriters earn less, with salaries often ranging from $3,000 to $6,000 monthly. Achieving higher income usually requires advanced skills, a strong portfolio, and the ability to secure large or ongoing contracts.

What is the 80/20 rule in copywriting?

The 80/20 rule in copywriting suggests that 80% of results come from 20% of efforts, meaning focusing on the most impactful words and messages can significantly improve engagement and conversions. Retail copywriters often apply this principle by prioritizing key benefits and clear calls to action to maximize effectiveness within limited space or time. Understanding this rule helps in crafting concise, persuasive copy that resonates with target audiences.
What are popular job titles related to Retail Copywriter jobs in Indiana? For Retail Copywriter jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Retail Copywriter jobs in Indiana look for? The top searched job categories for Retail Copywriter jobs in Indiana are:
Infographic showing various Retail Copywriter job openings in Indiana as of June 2026, with employment types broken down into 75% Full Time, 15% Part Time, and 10% Contract. Highlights an 96% Physical, 2% Hybrid, and 2% Remote job distribution, with an average salary of $72,711 per year, or $35 per hour.
Vice President, Creative Services/Production Operations | LGM

Vice President, Creative Services/Production Operations | LGM

ASM Global

Indianapolis, IN • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago


ASM Global rating

6.4

Company rating: 6.4 out of 10

Based on 80 frontline employees who took The Breakroom Quiz

127th of 210 rated facilities management


Job description

GLOBAL MERCHANDISE

Recognized leaders in retail and merchandising worldwide,Legends Global Merchandise provides a fully customized, customer-centric, omnichannel shopping experience for fans. Our vertical service solution allows us to provide the latest trends, styles, designs, and brand collaborations acrossdifferent categories. For in-venue, e-commerce and pop-up operations, Legends sets the standard when it comes to a unique shopping experience.We pride ourselves in creating a customized portfolio of inventory based on each property andoperatingas a true extension of each client's brand.Different guests want different things, and we are here to build and provide a tailored retail experience.

THE ROLE

As theVice PresidentCreative Servicesand ProductionOperations, you will be a key player within ourLegends Global Merchandise division,responsible for driving the management of creative initiatives, design projects, content development, and overall responsibility for production operations and delivery. Your role will be pivotal in supporting teamsacross thedivisionensuring our creative endeavors align seamlessly with overarching businessobjectives.

Yourexpertisewill be pivotal in generating innovative and impactful creative solutions tailored specifically for our partners, fans, clients, donors, and customers. With top-notch design skills and a keen eye for detail, you will set the standard for excellence, ensuring that every aspect of our creative output meets the highest standards of quality and creativityand will oversee the internal production as well at outsourced production partners delivering our products.

ESSENTIAL FUNCTIONS

  • Collateral design for theLegends Global Merchandiseteams as they approach various markets for opportunities.

  • Serve as the project manager for sales, service, and partnerships creative requests: ensure deadlines are met, keep projects up to date in software, communicate with team.

  • Design custom mock-ups for how a partnership space could come to life.

  • Design custom partnership sales decks that are story-driven and use multimedia.

  • Develop digital and printed sales, service, and engagement collateral and assets.

  • Create infographics and graphic design elements for outreach campaigns.

  • Identify, develop, and implement new and innovative partnership marketing opportunities and strategies focused on increasing brand awareness.

  • Communicate directly with partnerships executives, project-based teams, and internal teams to ensure the brand guidelines are met in all collateralrepresentingLegends and our clients.

  • Manage relationships with internal and third-party vendors and resources.

  • Work withCreativeteam on other content needed for projects, such as outreach campaigns, one-sheeters, micro-sites, video production, etc.

  • Directly manage design through delivery to include internal production as well as outsourced production to strategic 3PLcreative and production partners.

  • Works closely with merchandising and planning teams to forecast production demand across creative and production operations tooptimizeinternal resources as well as manage delivery and costs with outsourced creative and production 3PL strategic partners.

  • All other duties as assigned.

QUALIFICATIONS

To perform this job successfully, the candidate must be able to perform each essential dutyabove atthe highest levels. The requirements listed below are representative of the knowledge, skill, and/or abilityrequired.

  • Degree in Marketing, Design, ora relatedindustry.

  • 10+ years as a full-time or part-time marketing or creative professional witha strong desireto grow creative skills independently and collaboratively.

  • 5+ years as a full-time or part-timeproduction operationsverticalor with outsourced 3PL strategic partnerswith a strongbackground in forecasting, costing, and on-time delivery.

  • Understanding ofsports and/or brand marketing, branding, sponsorship, and client services.

  • Advanced skills in Adobe Photoshop, Illustrator, and InDesign.

  • Proficiencyin Apple Keynote,PowerPoint, and Excel.

  • Video editing experience is a plus.

  • Comfortable presenting to the organization and project leadership.

  • Highly motivated self-starter, with strategic thinking and personal leadership skills.

  • Exceptional organizational skills with strong attention to detail.

  • Strong problem-solving skills and executioner.

  • Strong communicationskills, both verbal and written, and ability to communicate effectively with internal sales and management teams.

  • Excellent copywriting and proofreading skills

  • Ability to take constructive criticism and change direction based on feedback.

  • Great attitude, willingness to take on other duties that may not fall within the outlined job description.

COMPENSATION

Competitive salary,commensuratewith experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

WORKING CONDITIONS

Location: Hybrid Indianapolis, IN

This position is based in our Indianapolis, Indiana headquarters and expectation is that this role will be on-site with the ability to work remotely as neededbut preference is in office providing direct leadership to our creative and operations teams based in Indianapolis.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

NOTE:

The essential responsibilities of this position are described below the above headings. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.

#LI-TE1

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About ASM Global

Sourced by ZipRecruiter

ASM Global was formed in October 2019 from the merger of AEG Facilities, the global innovator in live entertainment venues, and SMG, the gold standard in event management. ASM Global is a venue management powerhouse that spans five continents, 14 countries and more than 300 of the world's most prestigious arenas, stadiums, convention and exhibit centers, and performing arts venues. As the world's most trusted venue manager, ASM Global provides venue strategy and management, sales, marketing, event booking and programming, construction and design consulting, and pre-opening services. Among the venues in our portfolio are landmark facilities such as McCormick Place & Soldier Field in Chicago, the Los Angeles Convention Center, Tele2 Arena in Stockholm, the Mercedes-Benz Superdome in New Orleans, the Shenzhen World Exhibition and Conference Centre in Shenzhen, China and Van Andel Arena, DeVos Place & DeVos Performance Hall in Grand Rapids, Michigan. ASM Global also offers food and beverage operations through its concessions and catering companies.

Industry

Arts, entertainment, and recreation

Company size

10,000+ Employees

Headquarters location

Los Angeles, CA, US

Year founded

2019