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Reputation Management Jobs in Texas (NOW HIRING)

Trustwell Living

Brand Marketing Specialist

Dallas, TX · On-site

$60K - $70K/yr

Manage online reputation management, including monitoring reviews and drafting thoughtful responses and identify trends, opportunities, and areas for improvement across communities * Maintain CRM and ...

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How much do reputation management jobs pay per hour?

As of Aug 20, 2026, the average hourly pay for reputation management in Texas is $40.47, according to ZipRecruiter salary data. Most workers in this role earn between $18.80 and $59.81 per hour, depending on experience, location, and employer.

What is a reputation management job?

A Reputation Management job involves monitoring, influencing, and maintaining the public perception of a person, brand, or company. Professionals in this field handle online reviews, social media presence, public relations, and crisis communication to ensure a positive reputation. They use strategies such as content creation, SEO, and customer engagement to shape public opinion. The goal is to build trust, manage negative feedback, and enhance brand credibility.

What are the key skills and qualifications needed to thrive in reputation management?

To thrive in Reputation Management, you need strong communication, crisis management, digital marketing skills, and typically a bachelor’s degree in communications, public relations, or a related field. Familiarity with social media monitoring tools, SEO platforms, and reputation management software is often required, as well as certifications like Google Analytics or HubSpot can be beneficial. Excellent problem-solving, emotional intelligence, and the ability to work under pressure are valuable soft skills in this role. These competencies are essential for effectively protecting and enhancing an organization’s public image in a fast-paced digital landscape.

What are the most common challenges faced by professionals in reputation management roles?

Professionals in Reputation Management often navigate challenges like rapidly addressing negative publicity, handling online reviews, and managing communications during crisis situations. The fast-paced nature of digital media means that issues can escalate quickly, requiring quick decision-making and coordinated efforts with PR, legal, and customer service teams. In addition, staying updated with changing online trends and managing multiple platforms simultaneously is part of the daily routine. Overcoming these challenges not only sharpens your strategic thinking skills but also provides solid experience for career growth into senior communications or brand management roles.

How do you become a reputation management professional?

To become a reputation management professional, individuals typically need a background in public relations, marketing, or communications, along with strong writing, research, and social media skills. Gaining experience through internships or entry-level roles and obtaining certifications in digital marketing or online reputation management can enhance prospects. Familiarity with tools like social media platforms and review monitoring software is also beneficial.

What does a reputation management do?

A reputation management professional monitors and influences the online perception of individuals or organizations by managing reviews, social media presence, and search engine results. They use tools like SEO and content strategies to improve or repair reputation, often working with communication skills and industry-specific certifications.

What are the most commonly searched types of Reputation Management jobs in Texas?

The most popular types of Reputation Management jobs in Texas are:

What are popular job titles related to Reputation Management jobs in Texas?

For Reputation Management jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Reputation Management jobs in Texas look for?

The top searched job categories for Reputation Management jobs in Texas are:

What cities in Texas are hiring for Reputation Management jobs?

Cities in Texas with the most Reputation Management job openings:

Reputation Management jobs near you
Infographic showing various Reputation Management job openings in Texas as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 12% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $84,181 per year, or $40.5 per hour.

Brand Marketing Specialist

Trustwell Living

Dallas, TX • On-site

$60K - $70K/yr

Full-time

This job post has expired today. Applications are no longer accepted.

Trustwell Living rating

5.4

Company rating: 5.4 out of 10

Based on 25 frontline employees who took The Breakroom Quiz

182nd of 242 rated social care providers

Job description

At Trustwell Living, we believe senior living should feel vibrant, connected, and full of purpose, and that starts with how we tell our story. We're looking for a creative, organized, and collaborative Brand Marketing Specialist to help bring our brand to life across our growing portfolio of assisted living communities. This is an exciting opportunity for a marketing professional who enjoys balancing strategy with execution, thrives in a fast-paced environment, and loves seeing ideas move from concept to launch.
In this role, you'll work closely with our corporate marketing team to support brand initiatives, manage campaigns, strengthen community reputation, and help create meaningful connections with residents, families, and team members across the country.
Bring the Brand to Life
  • Support and apply Trustwell Living's brand standards across communities and marketing channels through consistency in messaging, visual identity, tone, and overall brand experience

Lead Campaign Execution
  • Create and coordinate marketing campaigns from kickoff through completion by managing timelines, deliverables, and stakeholder communication to keep projects moving smoothly

Manage Vendor & Agency Relationships
  • Serve as a key point of contact for select marketing vendors and agency partners

Support Digital Marketing & Reputation Management
  • Manage online reputation management, including monitoring reviews and drafting thoughtful responses and identify trends, opportunities, and areas for improvement across communities
  • Maintain CRM and marketing data to support reporting and campaign analysis

Travel & Community Support
  • Travel periodically to communities for events, brand initiatives, and on-site marketing support
  • Participate in planning sessions and collaborative meetings at the New York corporate office

Required Qualifications
  • Bachelor's degree in Marketing, Communications, Business, or related experience
  • 1-3 years of marketing experience with hands-on campaign or project management responsibilities
  • Strong organizational skills with the ability to manage multiple priorities at once
  • Excellent written and verbal communication skills
  • Confidence working independently in a remote environment
  • Experience using Microsoft Office, Google Workspace, CRM systems, and marketing/reputation management tools
  • Ability to exercise sound judgment and problem-solving in day-to-day marketing decisions
  • Willingness to travel approximately 10-20%

Preferred Qualifications
  • Experience in senior living, healthcare, or multi-location service organizations
  • Familiarity with digital marketing, SEO, paid media, and marketing analytics
  • Exposure to creative/design platforms such as Adobe Creative Suite or Canva
  • Experience working with external marketing vendors or agencies

Why Join Us?
At Trustwell, we believe in creating a work environment that fosters growth and satisfaction. We offer competitive compensation, comprehensive benefits, and opportunities for professional development. By joining our team you'll become part of a community that values care and compassion toward its senior residents. We strive to build an inclusive work environment that celebrates differences and empowers all individuals with opportunities to channel their entrepreneurial spirit. Trustwell is an EEO employer. All offers of employment with Trustwell Living are contingent upon a satisfactory background and drug screening.

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