Job Title: Web Content Developer
Adobe Target
Location: Hybrid- Vienna, VA
Pay Rate: $48/hr. range W2 Benefits available
Position Type: Multiyear Contract
Description
The Web Content Developer will assist in the development and maintenance of the organization''s digital content strategy on web and mobile channels. Seeking knowledge of Adobe Target, Adobe Analytics, taxonomy, digital asset management, content management systems (CMS), search engine optimization (SEO), and online/digital metrics using industry best practices. Implement and monitor the organization''s online and digital properties for usability, relevance, and member engagement in support of the corporate marketing plan and brand. Collaborate with Marketing and Digital staff and other internal business units/vendors to ensure timely/accurate implementation of digital content enhancements/requirements to support business needs and member experience.
Responsibilities
- Author, QA, and publish content within Adobe Experience Manager to support Marketing & Businessย initiatives
- Analyze and report testing and optimization results, content initiative results, and makeย recommendations for future redesigns and testing, and campaigns and projects
- Create, edit, test, optimize, and evaluate digital experiences
- Collaborate with the User Experience (UX) and Digital teams as content management lead for newย feature creation
- Conduct content audits across channels to support business needs and identify deviations fromย The approved content strategy and recommend corrective action
- Partner in the creation, maintenance, and execution of the digital content calendar
- Develop/recommend changes to improve the usability of digital content, functionality,ย interactivity and usabilityย of site(s) to management
- Serve as an expert in Mobile content management, providing training and creating documentation asย needed to assist other content contributors
- Represent the Web & Content Strategy team at meetings with business units and other Marketingย teams
- Review all content and digital/online properties to ensure compliance with corporate brandย standards, marketing style guides, and legal requirements
- Track/coordinate implementation of digital contentย enhancements/development and ensure deadlinesย are met
- Work with internal content authors and designers to ensure content meets digital best practicesย
- Performs other duties as appropriate
Qualifications - Bachelorโs Degree in a related field or the equivalent combination of training, education, andย experience
- Effective verbal and written communication skills
- Experience in content delivery, management, retrieval systems, and production for high trafficย websites (Adobe Experience Manager)
- Experience in translating complex concepts, customer needs, motivations, and behaviors intoย easy-to-understand interactive experiences and deliverables
- Experience in using web analytics software (Adobe Analytics)
- Knowledge of interactive usability best practices and concepts
- Knowledge of interactive design and information architecture related to contentย strategy
- Knowledge of SEO strategy as applied to content
- Maintain current knowledge of digital and online technologies, best practices, trends, issues,ย editing and authoring tools
- Managing multiple priorities independently and/or in a team environment to achieveย goals
- Organizational, planning, and time management skills
- Skill influencing and building consensus with business partners
- Skill in navigating multiple screens and PC applications and adapting to new technologies
- Desired - Familiarity with using web analytics software (Adobe Target, Adobe Analytics, Googleย Analytics)
- Desired - HTML skills, including knowledge of CSS, JavaScript
- Desired - Experience in various content management systems (Adobe Experience Managerย preferred)
- Desired - Knowledge of the financial services environment and the organization''s functions,ย policies, procedures, products, and services
- Desired - Experience working in a demanding, fast-paced, creative environment similar to anย advertising agency
ย
System One, and its subsidiaries including Joulรฉ and Mountain Ltd., are leaders in delivering outsourced services and workforce solutions across North America. We help clients get work done more efficiently and economically, without compromising quality. System One not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
System One is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
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Ref: #851-Rockville-S1