Remote Web Analytics Jobs in Boston, MA (NOW HIRING)

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Ready to explore, break barriers, and discover more? We know you've got big plans - so do we! Our colleagues across the globe love innovating with science and technology to enrich people's lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That's why we are always looking for curious minds that see themselves imagining the unimaginable with us.

This role does not offer sponsorship for work authorization. External applicants must be eligible to work in the US.

Your Role:

We're looking for a bold, forward-thinking leader to redefine how marketing analytics leverages VOC-driven AI to unlock value at scale. Lead an AI-centric marketing analytics operating model as a data product factory. Lead the team that owns the full product lifecycle, from data strategy and governance to AI-driven insights, VOC/research, and lifecycle metrics. Spearhead AI use cases for the Marketing Center with rigorous success metrics. Center VOC insights as a core input to every analytics initiative, acting as a change agent to embed a data-first culture and clear ROI visibility. Architect scalable governance and capabilities to sustain AI-driven marketing outcomes; report directly to the CMO.

Key Responsibilities:

• Deploy 2-3 flagship AI use cases across VOC automation and personalized experiences.
• Establish AI governance for marketing.
• Create scalable data products and analytics services powering marketing decisions.

• Analytics as product and governance: deliver actionable dashboards and end-to-end analytics products; own lifecycle from requirements to post-implementation reviews.
• 12-24 month roadmap: define a concrete plan for marketing analytics data architecture, alignment with MarTech strategy, VOC execution, clear marketing KPIs
• Standardize workflows, versioning, and cross-functional SLAs with Marketing, IT, and Commercial.
• VOC and CX as data products: translate insights into actions; fill gaps, measure impact and ROI; drive Net Promotor Score (NPS)/CX improvements.
• Change management and adoption: accelerate analytics adoption with clear comms, training, incentives, and executive sponsorship; upskill marketing teams.
• COE integration and leadership: participate in Marketing COE; partner with stakeholders; provide insights to marketing center teams, report ROI to executives.

What success looks like(outcome-focused)

• Improved ROMI and AI-driven revenue impact.
• Faster time-to-insight and decision velocity.
• Efficiency gains from automated data workflows.
• Adoption and measurable business uplift from AI initiatives.

Data products(examples)

• Predictive LTV and churn/propensity models for targeting/retention.
• Centralized marketing data platform unifying CRM/MA/web/VOC.
• MMM/MTA pipelines for attribution and channel optimization.
• VOC -influenced campaigns and ROI measurement.
• Audience segmentation datasets and AI-driven insights library.
• Experimentation templates and ROI-focused analytics.

This may be a remote role located in the U.S.

Who You Are:

Minimum Qualifications:

• Education: Bachelor's degree; MBA/MS preferred.
• Experience: 8+ years in marketing analytics/insights with demonstratable literacy in AI governance models and managing across global marketing organization.

• Team leadership experience driving transformation within Marketing Analytics.
• AI/ML assets and reuse: implement governance; deliver MVPs and reusable pipelines; maintain a central knowledge base.
• Generative/agentic approaches: apply prompt engineering and orchestration patterns (e.g., RAG, agents) for scalable outcomes.
• Data governance and privacy: ensure lineage, tagging, attribution, privacy/compliance, and interoperability across systems; codify standards with IT, Legal.
• End-to-end ownership.

• Analytics-as-product: proven ability to build, scale, and drive adoption of analytics products (not just dashboards).
• Governance and data literacy: strong understanding of MarTech stacks, data architectures, and privacy/compliance.
• Technical: SQL proficiency; ability to translate data into actionable strategies and ROI.
• Change management and storytelling: strong influence across functions.
• Collaboration: experience partnering with IT, D&A, Product Management in regulated contexts.

Preferred Qualifications:

• Life Science/healthcare marketing experience.
• VOC/survey design and Net Promoter Score program experience.
• BI tooling expertise (Tableau, Power BI, Looker).
• End-to-end process mapping and AI-centered initiative leadership.

Pay Range for this position: $178,600 - $267,800

The offer range represents the anticipated low and high end of the base pay compensation for this position. The actual compensation offered will be determined by factors such as location, level of experience, education, skills, and other job-related factors. Position may be eligible for sales or performance-based bonuses. Benefits offered by the Company include health insurance, paid time off (PTO), retirement contributions, and other perquisites. For more information click here.

Direct link to benefits site if the hyperlink no longer works: https://careers.emdgroup.com/us/en/benefits].

What we offer:We are curious minds that come from a broad range of backgrounds, perspectives, and life experiences. We believe that this variety drives excellence and innovation, strengthening our ability to lead in science and technology. We are committed to creating access and opportunities for all to develop and grow at your own pace. Join us in building a culture of inclusion and belonging that impacts millions and empowers everyone to work their magic and champion human progress!

Apply now and become a part of a team that is dedicated to Sparking Discovery and Elevating Humanity!