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Web Producer III
Location : Palo Alto, CA - Open to Remote
Duration : 6 Months+

Schedule Notes:

• Candidates can be remote but should be willing to work Pacific Hours (Example: 7-3 PT or 8-4 PT).

About the Role

Client is looking for a Senior Web Producer to join our Web Marketing team and help scale a high-performing, experiment-driven web program. You will own end-to-end production for marketing experiences on client.com from intake and scoping through authoring, QA, launch, and post-launch optimization partnering closely with Web Performance, Web Dev, Campaigns, SEO, and Regional Marketing.

This role is ideal for a hands-on producer who loves shipping high-quality web experiences at speed, has strong QA instincts, and is comfortable working across complex stakeholder groups and tools (AEM/Adobe EDS, Jira, Asana, Adobe Analytics, experimentation platforms).

Key Responsibilities

1. Web production & authoring

   • Build, update, and maintain marketing pages, landing pages, resource hubs, and campaign experiences in Adobe Experience Manager (AEM) using existing components and templates.

   • Partner with Web Dev, UX, and Creative to implement new components and page layouts once designs are approved.

   • Ensure every page adheres to design system, brand, accessibility, and performance standards.

2. Project & stakeholder management

   • Partner closely with the Web Project Manager to move work from intake through launch, providing clear production requirements, level-of-effort estimates, and realistic timelines for web execution.

   • Represent Web Production in cross-functional discussions (Web Performance, MOPs, SEO, Campaigns, Regional Marketing), surfacing risks and dependencies early while the Project Manager owns overall project plan, coordination, and status comms.

   • Translate tickets and briefs (Jira, Asana, intake forms) into clear production tasks and ensure stakeholders have what they need from Web Production to hit key dates.

3. Web QA ownership

   • Act as a primary QA owner for the US web pod: execute structured QA for staging and production, including functional, cross-browser/device, forms, tracking, and regression checks.

   • Build and maintain QA checklists and playbooks to reduce defects and ensure error-free launches (URLs, redirects, tagging, forms routing, accessibility, and localization where applicable).

4. Experimentation, CRO, and personalization support

   • Partner with Web Performance and SEO to implement A/B tests, multivariate tests, and personalization experiences on key journeys (e.g., demo flows, campaign pages, homepage hero).

   • Ensure experiments are correctly implemented in AEM, tagged, and QA before launch; support post-test rollouts of winning variants.

5. Forms, tracking, and compliance

   • Configure and QA Marketo/SFDC-connected forms on landing pages in partnership with MOPs.

   • Validate marketing pixels, analytics events, and consent experiences (Ketch, cookies) are implemented per privacy and analytics guidelines.

6. Quality, accessibility, and performance

   • Apply web accessibility and UX best practices (e.g., semantics, alt text, contrast, focus states, keyboard navigation) in collaboration with Web Dev and UX.

   • Partner with Web Dev and Performance to spot and mitigate performance issues (CLS, LCP, image weight, script usage) on high-traffic pages.

7. Localization & global web

   • Coordinate with the Localization PM and regional stakeholders when pages need localized variants, ensuring source pages are structured for translation and updated correctly across locales.

8. Operations and continuous improvement

   • Contribute to web production runbooks, SOPs, and checklists; suggest automation or process improvements where possible.

   • Help maintain content governance (owners, SLAs, clean-up efforts) across key sections of client.com.

Required Qualifications

• 5-7+ years of web production or web content management experience for B2B or B2C sites, ideally in a SaaS or enterprise technology environment.

• Hands-on experience with Adobe Experience Manager (AEM) and Adobe Edge Delivery Services (EDS) (or comparable enterprise CMS/experience stack), including working with components, templates, and content hierarchies.

• Strong web QA background: comfortable building test plans, executing cross-browser/device testing, and catching edge cases before launch.

• Solid working knowledge of HTML/CSS and how front-end changes impact design, accessibility, and performance (you dont need to be an engineer, but you can speak their language).

• Experience partnering with SEO, Analytics, and Marketing Ops teams to implement tracking, forms, UTMs, and experiment setups.

• Proven ability to manage multiple projects simultaneously, balance competing priorities, and hit deadlines in a fast-paced environment.

• Excellent communication and documentation skills; comfortable giving and receiving feedback and driving clarity among cross-functional stakeholders.

Preferred Qualifications

• Experience with Adobe Analytics (or similar), A/B testing / personalization tools, and web performance tooling.

• Familiarity with Jira, Asana, and marketing workflows spanning Web, MOPs, SEO, and Creative.

• Experience working on global or localized websites (e.g., EMEA, APAC, Japan) and coordinating with localization stakeholders.

• Understanding of WCAG accessibility guidelines and how to apply them in production work.

Success in this Role Looks Like

• High-quality launches with minimal defects and strong stakeholder trust in the web production process.

• Faster turnaround times for marketing and campaign pages, without sacrificing QA or brand standards.

• Clean, well-documented workflows that make it easier for Web, Dev, and Marketing teams to collaborate and scale web impact over time.

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