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Remote Director Creative Strategy Jobs in Florida

We need a Creative Director who understands the full arc from brand strategy to execution, and ... Location - We are flexible on remote working from home, if you are located in the USA and reside in ...

We need a Creative Director who understands the full arc from brand strategy to execution, and ... Location - We are flexible on remote working from home, if you are located in the USA and reside in ...

We need a Creative Director who understands the full arc from brand strategy to execution, and ... Location - We are flexible on remote working from home, if you are located in the USA and reside in ...

Creative strategy and copy. You develop the concepts, write the hooks, and script the funnel: ads ... Fully remote. Direct access to the founders who've built real agencies and lived the exact path our ...

Hands-on Art Director

Orlando, FL · On-site +1

$50 - $55/hr

A strategic thinker with the ability to review a creative brief and deliver on point * Effective ... direct mail * Ability to absorb data and translate insights into actionable strategies

Clientscome to us to solve business problems through smart strategy, compelling storytelling and ... Experience leading creative workstreams independently - directing and executing, not working under ...

In return, you get full creative ownership, direct access to leadership, and compensation tied to ... Brand Strategy and Identity - Build and own the brand guide: visual identity, voice, tone ...

Direct Response Copywriter - REMOTE

Tampa, FL · On-site +1

$75K - $105K/yr

Direct Response Copywriter for Truvani Remote (U.S.-based required) | Full-Time | Reports to ... Senior Creative Strategist, Performance Advertising Compensation: $75,000-$105,000 base, based on ...

Direct Response Copywriter for Truvani Remote (U.S.-based required) | Full-Time | Reports to ... Senior Creative Strategist, Performance Advertising Compensation: $75,000-$105,000 base, based on ...

Head of Growth (Paid Media) - Miami, FL

Miami, FL · On-site +1

$150K - $300K/yr

Creative strategy leadership alongside our creative team. You understand that at scale, creative is ... Clear, direct communicator - with clients, leadership, and your team, especially when the news isn ...

Director of Account Based Marketing Perform[cb] | Full-Time | Remote About the Role We're hiring a ... Lead creative strategy and optimization across ABM campaigns, working closely with the Brand ...

What you'll do * Campaign Strategy - Develop comprehensive, creator-led campaign concepts that ... Cross-Functional Collaboration - Partner with Growth Directors, creative strategists, designers ...

What you'll do * Campaign Strategy - Develop comprehensive, creator-led campaign concepts that ... Cross-Functional Collaboration - Partner with Growth Directors, creative strategists, designers ...

... creative strategy, and reporting insights. * Identify performance issues and friction points ... Remote position (You MUST be located in the US.) SCHEDULE * 8 am- 5 pm CST * Monday to Friday

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Remote Director Creative Strategy information

What is the difference between Remote Director Creative Strategy vs Remote Creative Director?

AspectRemote Director Creative StrategyRemote Creative Director
Primary FocusDeveloping and guiding creative strategies and brand visionOverseeing overall creative output and design execution
Required SkillsStrategic thinking, branding, market analysisDesign, visual storytelling, team leadership
Work EnvironmentCollaborates with marketing and strategy teamsLeads creative teams and manages projects
Common Industry UsageMarketing, branding agencies, advertisingDesign firms, advertising agencies, media companies

The Remote Director Creative Strategy primarily focuses on shaping brand strategies and guiding creative initiatives, while the Remote Creative Director oversees the execution of visual and design projects. Both roles require strong leadership and creative skills but differ in their core responsibilities and strategic versus execution focus.

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Full-time

Medical, Retirement, PTO

Posted yesterday


Job description

ABOUT PRIMAL HARVEST
Primal Harvest is a leading holistic wellness brand dedicated to empowering individuals to take charge of their health and well-being through high-quality, natural products. Primal Harvest offers a range of high-quality supplements and wellness products designed to support various health needs, including immunity, gut health, sleep, and joint care.
As a Direct-to-Consumer brand, we pride ourselves on transparency, trust, and creating a dependable wellness foundation for our customers. Primal Harvest was founded in 2018 and is a brand of Prime6 Brands GmbH and Primal Harvest LLC, with two international hubs in Miami, Florida, USA and Cologne, Germany. Learn more at primalharvest.de / primalharvest.com
WORKPLACE
Remote
ABOUT THE ROLE
The Creative Strategist owns performance creative strategy, process, and analytics across all paid media channels. This role turns customer insights, product benefits, market trends, and performance data into ad concepts that drive effective customer acquisition and brand growth. You will develop the hooks, angles, scripts, briefs, and creative insights that fuel paid media performance across channels, with a focus on Meta and TikTok.
This role is for an expert in paid digital advertising who can develop creative strategy, build processes, leverage AI and human capabilities, generate diverse effective concepts, analyze performance, and manage / collaborate with teams to deliver exceptional ad performance.
This role reports to the Head of Acquisition / Growth in the Marketing function.
WHAT YOU WILL DO
1. Define Performance Creative Strategy
  • Develop and lead paid ad creative strategy across key marketing platforms with an initial focus on Meta and TikTok
  • Track creative trends across platforms, competitors, and other relevant brands and generate net new creative ideas based on novel concepts
  • Ensure close alignment between performance creative and brand strategy / guidelines to ensure ad content helps drive both marketing and brand objectives

2. Build and Manage Performance Creative Process
  • Build and manage a structured performance creative process ensuring close collaboration and alignment across marketing and creative teams
  • Lead research on customer insights, reviews, objections, product benefits, and competitive actions that lead to the generation of high-performing creative ideas.
  • Develop paid ad concepts, hooks, angles, scripts, and creative briefs that enable other stakeholders to consistently deliver high quality assets with high velocity
  • Use AI tools and workflows to track, evaluate, generate, and iterate ad creatives and consistently stay up to date on new tools and capabilities that drive improvement
  • Ensure ad content is aligned with brand and legal / compliance requirements whether AI or human generated
  • Develop and improve feedback loops between acquisition, retention, ecomm, creative, customer support, and other teams to drive continuous improvement
  • Maintain a clear creative testing library with learnings, winners, losers, and next-step recommendations.

3. Run Analysis, Generate Insights, Drive Improvements
  • Analyze ad performance across key metrics including CTR, CVR, CAC, CPA, ROAS to identify opportunities / issues and use insights to improve strategy, process, and creative
  • Ensure clarity and aligned on channel, audience, and product priorities and manage budgets, ad quality / quantity, and performance outcomes accordingly
  • Distill insights into executive level updates and recommendations

Requirements
WHAT YOU BRING
  • 3-6+ years of experience in creative strategy, performance marketing, paid social, growth marketing, content strategy, or related roles.
  • Experience developing paid ad creative for DTC, eCommerce, CPG, wellness, supplements, health, beauty, lifestyle, or digitally native consumer brands.
  • Strong understanding of Meta, TikTok, YouTube, Google, UGC, creator-led content, and paid social creative formats.
  • Ability to write clear creative briefs, ad hooks, scripts, messaging angles, and testing hypotheses.
  • Strong analytical fluency; you can read performance data and translate it into actionable creative direction.
  • Understanding of acquisition metrics such as CAC, CPA, ROAS, CTR, CVR, AOV, LTV, and creative fatigue.
  • Strong customer research instincts, including the ability to mine reviews, comments, surveys, competitor ads, and product insights for creative angles.
  • Comfort working with designers, editors, creators, copywriters, agencies, and performance marketers.
  • Ability to operate in a lean, fast-moving environment with ambiguity, limited resources, and high expectations.
  • Interest in health, wellness, supplements, and consumer behavior.

Benefits
PERKS & BENEFITS
At Primal, you'll be part of a fast-growing health and wellness brand where your work truly makes an impact. Join us in our mission to educate, inspire, and empower people to take charge of their health and well-being. By contributing to our dynamic team, you'll play a vital role in shaping a healthier future. Plus, we offer a range of incredible US benefits and perks, including:
  • Comprehensive Health Benefits
  • Generous Paid Time Off and Holidays
  • Paid Parental Leave (primary & non-primary)
  • Short-term and Long-term disability
  • 401K + Match
  • ClassPass membership
  • Flexible working options
  • Team Events
  • Product Discounts

Primal Harvest offers a comprehensive benefits package. The annual base salary range for this position is $115,000 - $130,000 USD/year. The actual annual base salary offered may be adjusted based on a variety of factors, including but not limited to: location, education, skills, training, and experience. This position may also be eligible for an annual discretionary bonus.
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability status, age, sexual orientation, gender identity and expression, marital status, or any other legally protected factor. Primal Harvest is committed to offering reasonable accommodation to job applicants with disabilities. Primal Harvest does not accept unsolicited agency resumes and is not responsible for any agency fees related to unsolicited resumes.