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Remote Creative Writer Jobs in Michigan (NOW HIRING)

Creative Strategist Location: [Remote] Department: Marketing / Creative Reports To: Head of ... Write and refine scroll-stopping hooks, UGC scripts, influencer scripts, and founder-led narratives

Benefits This is a full-time or part-time REMOTE position You'll be able to choose which projects ... Marketing, Public Relations, and Writing/Editing Industries: Software Development Referrals ...

This position will operate on a remote, freelance basis. We're seeking an experienced Freelance Tech Features Writer to join our editorial team. This is a remote, contract-based position perfect for ...

This position will operate on a remote, contractual basis. Are you an experienced blogger with a ... Cover Letter (tell us why you want to write for us!) * 2-3 tech articles you've written that ...

This position will operate on a remote, contractual basis. Are you an experienced blogger with a ... Cover Letter (tell us why you want to write for us!) * 2-3 tech articles you've written that ...

Art Director (Remote - Michigan)

Kalamazoo, MI · Remote

$114.60K - $120.30K/yr

Remote - Michigan residents (minimal travel required) Do you have expertise in digital and print ... Our in-house creative team * Live event production partners, writers, video / motion graphic ...

Art Director (Remote - Michigan)

Kalamazoo, MI · On-site +1

$114.60K - $120.30K/yr

Remote - Michigan residents (minimal travel required) Do you have expertise in digital and print ... Our in-house creative team * Live event production partners, writers, video / motion graphic ...

EMS Software Trainer

Frankenmuth, MI · On-site +1

$43K - $50K/yr

Remote Opportunity - Michigan Residents Only This is a fully remote position; however, candidates ... Exceptional written communication and creative writing skills with the ability to simplify complex ...

Remote Reports to: Director of Marketing Company: Truly Free Home Salary: $80,000 - 100,000 * we ... creative-this role is for you. What You'll Own Direct Response Copy (Core Focus) * Write and ...

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Showing results 1-20

Remote Creative Writer information

What are the key skills and qualifications needed to thrive as a Remote Creative Writer, and why are they important?

To thrive as a Remote Creative Writer, you need strong writing, research, and storytelling abilities, typically supported by a background in English, journalism, or communications. Familiarity with content management systems (CMS), collaboration platforms like Google Workspace, and SEO tools is often required. Exceptional time management, creativity, and self-motivation set outstanding creative writers apart, especially when working independently. These skills and qualities are crucial for consistently producing engaging content, meeting deadlines, and effectively collaborating with remote teams.

What are some common challenges faced by remote creative writers, and how can they be effectively managed?

Remote creative writers often face challenges such as maintaining self-discipline, managing time effectively, and overcoming creative blocks without the immediate support of an in-person team. To address these challenges, it helps to establish a structured daily routine, set clear goals, and use collaboration tools to stay connected with editors and other team members. Regular virtual check-ins and feedback sessions can also provide valuable support and foster a sense of community, even when working remotely.

What are remote creative writers?

Remote creative writers are professionals who craft original written content such as stories, articles, scripts, or marketing materials while working from a location outside of a traditional office. They often collaborate with clients, editors, or creative teams using digital tools and communication platforms. This role allows for flexibility in work environment and schedule, making it suitable for those who prefer or require remote work options.

What is the difference between Remote Creative Writer vs Remote Content Writer?

AspectRemote Creative WriterRemote Content Writer
Required CredentialsPortfolio, writing samples, sometimes a degree in English or related fieldPortfolio, writing samples, often a degree in English, journalism, or communications
Work EnvironmentFreelance or remote, creative projects, marketing, advertisingFreelance or remote, producing articles, blogs, website content
Employer & Industry UsageAdvertising agencies, marketing firms, media companiesDigital marketing agencies, online publishers, corporate websites

Remote Creative Writers focus on crafting original, engaging content for creative projects, often emphasizing storytelling and brand voice. Remote Content Writers typically produce informational or SEO-driven content for online platforms. While both roles require strong writing skills and portfolios, Remote Creative Writers often work on more creative, conceptual projects, whereas Remote Content Writers focus on informative, optimized content for digital audiences.

What are the most commonly searched types of Creative Writer jobs in Michigan? The most popular types of Creative Writer jobs in Michigan are:
What are popular job titles related to Remote Creative Writer jobs in Michigan? For Remote Creative Writer jobs in Michigan, the most frequently searched job titles are:
What cities in Michigan are hiring for Remote Creative Writer jobs? Cities in Michigan with the most Remote Creative Writer job openings:
Infographic showing various Remote Creative Writer job openings in Michigan as of May 2026, with employment types broken down into 97% Full Time, 2% Part Time, and 1% Contract. Highlights an 97% Physical, and 3% Remote job distribution.

Creative Strategist

Truly Free Home

Traverse City, MI • Remote

Full-time

Posted 11 days ago


Job description

Position Title: Creative Strategist

Location: [Remote]
Department: Marketing / Creative
Reports To: Head of Marketing / Creative Director

Salary: 90,000 - 100,000

Position Overview

We are seeking a performance-driven Creative Strategist to lead the development, execution, and optimization of data-informed marketing campaigns that drive customer acquisition, revenue growth, and brand expansion for our DTC brand. This role blends creative ideation with performance marketing strategy, creator ecosystem management, content licensing, and cross-channel asset development. The Creative Strategist serves as the primary creative point of contact for paid acquisition efforts, ensuring scalable, high-converting assets across Meta and emerging growth channels. The ideal candidate combines deep consumer psychology, storytelling expertise, and testing rigor with strong operational ownership to support aggressive performance goals.

Key Responsibilities

Concept Development

  • Generate high-impact creative concepts and campaign ideas for paid social and digital acquisition channels
  • Develop performance-driven messaging frameworks aligned with funnel stage (awareness, consideration, conversion, retention)
  • Frame creative around customer pain points, emotional triggers, objections, and urgency-based storytelling
  • Translate performance insights into new creative hypotheses and scalable testing roadmaps

Ad Scriptwriting & Messaging

  • Write and refine scroll-stopping hooks, UGC scripts, influencer scripts, and founder-led narratives
  • Develop Problem-Solution-Transformation story arcs
  • Craft compelling CTAs and headlines optimized for click-through and conversion
  • Tailor messaging to specific audience segments (e.g., toxin-conscious parents, eco-focused households, first-time buyers)

Creative Testing & Performance Optimization

  • Build and manage creative testing matrices (hooks, formats, CTAs, lengths, offers)
  • Collaborate closely with media buyers to assess creative performance and iterate based on data
  • Identify creative fatigue and proactively initiate refresh concepts
  • Translate performance metrics into actionable creative pivots

Creator & Influencer Ecosystem Management

  • Own end-to-end creator communication from outreach and onboarding to feedback and final approvals
  • Develop tailored creative briefs aligned with platform-native best practices and testing hypotheses
  • Manage contracts, usage rights, licensing terms, and documentation
  • Coordinate with finance to ensure timely and accurate creator payments
  • Oversee whitelisting partnerships and optimize creator assets for paid performance

TikTok Content Licensing & Asset Acquisition

  • Identify high-performing organic TikTok content aligned with brand messaging and audience resonance
  • Negotiate licensing agreements and paid usage rights
  • Repurpose licensed content into Meta-native paid acquisition assets
  • Test cross-platform creative portability to drive efficient customer acquisition

Partner Channel Creative Development

  • Serve as creative point of contact for external growth partners
  • Develop creative assets tailored to each partner platform's format and audience
  • Translate performance messaging into channel-specific acquisition campaigns
  • Support additional revenue streams through strategic creative execution

Cross-Functional Collaboration

  • Partner with growth marketers, media buyers, designers, video editors, and content creators to bring campaign ideas to life
  • Act as the creative voice in weekly media and growth syncs
  • Provide performance insights and recommend forward-looking creative direction

Content Strategy & Platform Fluency

  • Develop scalable content strategies aligned with brand voice and customer psychology
  • Stay current on best practices across Meta, TikTok, YouTube, and emerging acquisition channels
  • Monitor competitor activity and evolving DTC creative trends

Creative QA & Brand Integrity

  • Review final paid assets for brand alignment, messaging clarity, and performance strength
  • Ensure consistency with Truly Free's mission (non-toxic, refillable, family-safe positioning)
  • Deliver clear, actionable feedback to maintain creative excellence and production velocity

Creative Operations & Workflow Management

  • Own and maintain the paid creative production pipeline
  • Manage workflows and project timelines using Wrike and other project management tools
  • Coordinate creators, editors, and internal stakeholders to ensure timely asset delivery
  • Align creative output with media buying forecasts and scaling requirements
  • Maintain visibility across campaign status, dependencies, and deadlines

Requirements

  • 3-5 years of experience in creative strategy, performance marketing, or brand advertising (preferably in a DTC or eCommerce environment)
  • Proven track record of creating performance-driven marketing campaigns with measurable ROI
  • Strong understanding of consumer psychology, storytelling, and the digital funnel
  • Comfortable interpreting data and translating insights into creative direction
  • Experience working closely with media buyers, content creators, and production teams
  • Exceptional communication and presentation skills
  • Proficiency with tools like Google Analytics, Meta Ads Manager, TikTok Creative Center, and similar platforms is a plus

Preferred Qualifications

  • Experience with A/B testing and rapid iteration in a fast-paced environment
  • Strong portfolio showcasing successful DTC or eCommerce campaigns
  • Familiarity with tools such as Figma, Notion, Airtable, Monday.com, Wrike, or similar project management and collaboration platforms
  • Background in copywriting, branding, or visual storytelling
  • Experience managing creator partnerships, including briefing, performance feedback, and asset optimization
  • Experience negotiating usage rights, licensing agreements, or whitelisting partnerships for paid media
  • Familiarity with cross-platform creative adaptation across Meta, TikTok, YouTube, and emerging acquisition channels