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Higher Education & K-12 Fitness Equipment Sales Representative

Location: Geneva, IL (Remote/In office)
Employment Type: Full-Time

About Us

We are an importer of commercial fitness equipment, currently supplying to regional dealers and distributors. Seeking more business into high schools, colleges, universities, recreation centers, athletic departments. As we continue to grow, we are seeking a motivated sales professional to expand our presence within the education market.

Position Summary

The Higher Education & K-12 Sales Representative is responsible for developing new business opportunities and managing existing accounts with school districts, colleges, universities, and athletic programs. This role focuses on helping educational institutions design and equip weight rooms, fitness centers, athletic performance facilities, and campus recreation spaces.

The ideal candidate enjoys building long-term relationships, understands consultative selling, and is passionate about helping schools create outstanding fitness environments for students and athletes.

Responsibilities

· Develop new business with high schools, colleges, universities, and educational institutions.

· Build relationships with athletic directors, strength & conditioning coaches, campus recreation directors, purchasing departments, facilities managers, and school administrators.

· Generate leads through networking, cold outreach, referrals, and industry events.

· Conduct on-site visits to assess customer needs and recommend complete fitness equipment solutions.

· Prepare quotations, presentations, equipment layouts, and proposals.

· Coordinate projects with internal operations, logistics, and installation teams.

· Manage projects from initial consultation through installation and customer follow-up.

· Represent the company at education, athletics, and fitness industry conferences and trade shows.

· Consistently achieve or exceed sales goals.

Qualifications

Required

· 3+ years of outside B2B sales experience.

· Excellent communication, presentation, and relationship-building skills.

· Ability to manage multiple projects and sales opportunities simultaneously.

· Self-starter with strong organizational and time-management skills.

· Willingness to travel throughout assigned territory.

Preferred

· Experience selling commercial fitness equipment, athletic equipment, educational products, or capital equipment.

· Existing relationships with school districts, colleges, universities, athletic departments, or campus recreation programs.

· Experience responding to RFPs, bids, and public purchasing processes.

· Knowledge of strength training, collegiate athletics, or fitness facility design.

Compensation

· Competitive base salary

· Uncapped commission

· Mileage reimbursement and travel expenses