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Public Relation information

See Memphis, TN salary details

$26.8K

$65.1K

$117.4K

How much do public relation jobs pay per year?

As of May 28, 2026, the average yearly pay for public relation in Memphis, TN is $65,120.00, according to ZipRecruiter salary data. Most workers in this role earn between $43,700.00 and $80,300.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Public Relations professional, and why are they important?

To thrive in Public Relations, you need excellent written and verbal communication skills, media savvy, and typically a degree in communications, PR, or a related field. Familiarity with media monitoring tools, social media management platforms, and press release distribution systems is important. Creativity, adaptability, and relationship-building abilities help professionals stand out in managing brands and navigating crises. These competencies ensure effective messaging, positive media coverage, and the cultivation of strong stakeholder relationships.

What are some common challenges faced by Public Relations professionals in managing client expectations?

Public Relations professionals often face the challenge of aligning client expectations with realistic outcomes, especially regarding media coverage and public perception. Clients may anticipate immediate results or extensive coverage, but PR efforts typically require time to build relationships and generate media interest. Additionally, PR professionals must navigate unexpected crises or negative publicity and communicate transparently with clients about the best strategies for response. Regular updates, clear goal-setting, and thorough reporting help manage these expectations and foster strong client relationships.

What are public relations professionals?

Public relations (PR) professionals are responsible for managing the public image of organizations, companies, or individuals. They create and maintain a positive reputation by developing communication strategies, writing press releases, organizing events, and handling media inquiries. Their goal is to build strong relationships with the public, media, and stakeholders, ensuring that their clients are presented in the best possible light. PR professionals often work in agencies, corporations, government, or nonprofit organizations.

How much is a PR paid?

Public relations professionals' salaries vary based on experience, location, and industry, with entry-level roles typically earning between $40,000 and $60,000 annually and experienced PR specialists earning over $70,000. Senior roles such as PR managers or directors can earn $100,000 or more, often supplemented with bonuses and benefits. Skills in communication, media relations, and strategic planning are important for higher-paying positions.

What is the difference between Public Relation vs Public Relations Specialist?

AspectPublic RelationPublic Relations Specialist
CredentialsDegree in Communications, PR, or related fieldDegree in Communications, PR, or related field
Work EnvironmentCorporate, agency, or nonprofit settingsCorporate, agency, or nonprofit settings
Primary FocusManaging overall public image and strategic communicationExecuting specific PR campaigns and media relations
Common UsageBroader role encompassing PR strategySpecialized role within PR teams

Public Relation is a broad field involving managing an organization's overall public image, while a Public Relations Specialist focuses on executing specific campaigns and media outreach. Both roles require similar credentials and work environments but differ in scope and responsibilities.

What are the most commonly searched types of Public Relation jobs in Memphis, TN? The most popular types of Public Relation jobs in Memphis, TN are:
What job categories do people searching Public Relation jobs in Memphis, TN look for? The top searched job categories for Public Relation jobs in Memphis, TN are:
Public Relation jobs near you
Coordinator-Public Relations

Coordinator-Public Relations

Baptist Memorial Health Care Corporation

Memphis, TN • On-site

Full-time

Posted 13 days ago

Baptist Memorial Health Care rating

7.3

Company rating: 7.3 out of 10

Based on 110 frontline employees who took The Breakroom Quiz

290th of 864 rated healthcare providers

Job description

Overview
An enthusiastic member of the PR & Internal Communications team with strong newswriting skills and an understanding of how media relations, strategic planning and crisis management intersect and are essential to telling Baptist Memorial Health Care's story and protecting the organization's image.
Job Responsibilities
  • Analyzes and assesses news media opportunities.
  • Serves as the liaison between Baptist Memorial Health Care and news media.
  • Arranges for timely and appropriate responses to all media calls.
  • Maintains and protects the image of the organization by effectively maintaining confidentiality and managing potentially sensitive issues.
  • Coordinates direct publicity for the organization.
  • Prepares spokespeople for interviews with talking points and other means.
  • Maintains knowledge and understanding of AP Style and Baptist Writing Style.
  • Edits copy for all vehicles of communication created by Corporate Communications.
  • Strong newswriting skills and abilities and knowledge of social media.
  • Works with other Corporate Communications staff members to recommend strategies and tactics to help internal clients reach their operational goals.
  • Monitors and tracks news media coverage.
  • Supports news media monitoring and/or sends out daily digest of news coverage.
  • Ability to counsel and coach clients on news media response and strategic initiatives.
  • Strong project management skills and ability to help plan events and write speaking points.
  • Availability 24 hours a day to support response to news media inquiries and crises.
  • Awareness of news media and public relations best practices and emerging media opportunities.
  • Performs other duties as assigned.

What Baptist Memorial Health Care employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Baptist Memorial logo

About Baptist Memorial

Sourced by ZipRecruiter

Baptist Memorial, based in Memphis, TN, US, is a leading health care organization renowned in the healthcare industry. The company's official website is baptistonline.org which provides a comprehensive view of their services and operations. Baptist Memorial operates a myriad of hospitals, health clinics, and medical facilities providing expert and compassionate care. Founded in 1912, it has a rich legacy of over a hundred years of dedication to its community, offering services which include acute care, diagnostic services, and a broad range of speciality health services fulfilling various patient needs.

Industry

Hospitals

Company size

10,000+ Employees

Headquarters location

Memphis, TN, US

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