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Programmatic Jobs in Philadelphia, PA (NOW HIRING)

CMI Media Group

Supervisor, Programmatic

Philadelphia, PA · On-site

$70K - $140K/yr

As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic Media Buying accounts. You will work closely with your assigned team of Analysts as well as SEM, Media ...

CMI Media Group

Supervisor, Programmatic

Chesterbrook, PA · On-site

$70K - $140K/yr

As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic Media Buying accounts. You will work closely with your assigned team of Analysts as well as SEM, Media ...

CMI Media Group

Supervisor, Programmatic

Cherry Hill, NJ · On-site

$70K - $140K/yr

As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic Media Buying accounts. You will work closely with your assigned team of Analysts as well as SEM, Media ...

CMI Media Group

Supervisor, Programmatic

Philadelphia, PA · On-site

$70K - $140K/yr

As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic Media Buying accounts. You will work closely with your assigned team of Analysts as well as SEM, Media ...

CMI Media Group

Supervisor, Programmatic

Cherry Hill, NJ · On-site

$70K - $140K/yr

As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic Media Buying accounts. You will work closely with your assigned team of Analysts as well as SEM, Media ...

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Programmatic information

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How much do programmatic jobs pay per year?

As of Aug 15, 2026, the average yearly pay for programmatic in Philadelphia, PA is $69,984.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,600.00 and $70,200.00 per year, depending on experience, location, and employer.

What is a programmatic?

A Programmatic job typically involves managing automated digital advertising campaigns using data, algorithms, and technology to optimize ad placements in real time. Professionals in this field work with demand-side platforms (DSPs), supply-side platforms (SSPs), and other ad tech tools to buy and sell digital ad inventory efficiently. Responsibilities may include campaign strategy, data analysis, audience targeting, and performance optimization. This role requires analytical skills, knowledge of ad technology, and an understanding of digital marketing.

What are the most common challenges faced in a programmatic role?

Professionals in programmatic roles often face the challenge of staying ahead of rapidly evolving digital advertising technologies and industry best practices. Managing large amounts of data to optimize campaigns, dealing with issues like ad fraud or viewability, and balancing client expectations with campaign realities are frequent aspects of the job. Additionally, programmatic specialists must coordinate closely with creative, analytics, and sales teams to ensure campaign success. Developing the ability to quickly learn new tools and adjust strategies is essential for ongoing success in this dynamic field.

What is programmatic work?

Programmatic work involves managing digital advertising campaigns through automated platforms that buy and optimize ad placements in real-time. It requires skills in data analysis, understanding ad tech tools, and working with demand-side platforms (DSPs) to target audiences efficiently.

What are the key skills and qualifications needed to thrive in a programmatic role?

To thrive as a Programmatic professional, you need a deep understanding of digital advertising, data analysis, and campaign optimization, typically supported by experience with programmatic ad buying platforms. Familiarity with tools like Google DV360, The Trade Desk, and certifications in platforms such as Google Ads or IAB Digital Media Buying are highly valued. Strong analytical thinking, problem-solving abilities, and effective communication help you manage campaigns and collaborate with cross-functional teams. These competencies are crucial for maximizing campaign performance, efficiently reaching target audiences, and driving measurable results for clients or brands.

Is programmatic a good career?

Programmatic advertising involves managing automated digital ad campaigns using platforms and data analysis, making it a growing field with demand for skills in data, technology, and marketing. It offers opportunities for specialization, career advancement, and typically requires knowledge of tools like DSPs and analytics software. Overall, it can be a stable and lucrative career for those interested in digital marketing and technology.

What are the most commonly searched types of Programmatic jobs in Philadelphia, PA?

The most popular types of Programmatic jobs in Philadelphia, PA are:

What job categories do people searching Programmatic jobs in Philadelphia, PA look for?

The top searched job categories for Programmatic jobs in Philadelphia, PA are:

Programmatic jobs near you
Infographic showing various Programmatic job openings in Philadelphia, PA as of August 2026, with employment types broken down into 89% Full Time, and 11% Temporary. Highlights an 89% In-person, and 11% Hybrid job distribution, with an average salary of $65,422 per year, or $31.5 per hour.

Associate Director, Programmatic

CMI Media Group

Philadelphia, PA

Full-time

Re-posted 13 days ago

Job description

Are you a strategic leader with a passion for Programmatic media and a deep understanding of the evolving digital landscape? CMI Media Group is seeking an experienced Associate Director, Programmatic to lead our programmatic initiatives and help shape the future of healthcare media.
 
As a key leader within our agency, the Associate Director, Programmatic will drive the strategy, development, and execution of programmatic media across channels—Display, Video, Native, Audio, CTV, DOOH, and more. You'll lead a high-performing team and serve as a thought leader, both internally and externally, representing CMI Media Group in the broader digital media community. This role is ideal for someone who thrives in a fast-paced, innovative environment and is eager to pioneer new approaches within the healthcare space.
What You'll Do
  • Lead the development of cutting-edge programmatic media strategies that deliver against client marketing goals.
  • Oversee planning and execution across platforms such as The Trade Desk, DV360, and others.
  • Act as a key contributor to cross-channel initiatives by partnering with SEM, SEO, Social, and traditional media teams.
  • Build and nurture relationships with clients, vendors, and internal stakeholders across media, analytics, ad ops, and finance.
  • Evaluate and evolve our programmatic technology stack and supplier partnerships.
  • Provide strategic thought leadership and represent CMI at industry events and forums.
  • Author and review POVs, case studies, and trend insights to establish CMI as a leader in healthcare programmatic media.
  • Recruit, mentor, and grow top talent within the programmatic team.
  • Continuously optimize internal processes for campaign management, reporting, and performance analysis.
What We're Looking For
  • 5+ years of experience managing programmatic campaigns with DSPs (e.g., The Trade Desk, DV360), or equivalent SSP experience.
  • Deep expertise in the programmatic ecosystem, including publishers, platforms, and data partners.
  • Strong background in video, CTV, and audio a plus.
  • Excellent project management, analytical, and problem-solving skills.
  • Strong communicator—confident in presenting ideas, strategies, and results to clients and internal teams.
  • Proven team leader with experience developing and managing direct reports.
  • Advanced Excel skills (pivot tables, v-lookups) and ability to interpret large data sets.
  • A passion for innovation and learning new technologies.
  • Bachelor's degree in Marketing, Business, Analytics, or related field preferred,
  • Healthcare/pharmaceutical media experience is a plus.

The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit WPP Benefits for more details.