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Programmatic Jobs in Minneapolis, MN (NOW HIRING)

Coegi

Programmatic Specialist

Minneapolis, MN · Hybrid

The Programmatic Specialist is responsible for the implementation, management, and optimization of campaigns at Coegi. In this role, this person executes effective and innovative Programmatic ...

Viamedia

Sales Director

Minneapolis, MN · On-site

This role requires a strategic thinker with a proven track record in digital media ad sales, particularly in the programmatic space, and the ability to build and maintain executive-level client ...

Viamedia Inc.

Sales Director

Minneapolis, MN · Remote

This role requires a strategic thinker with a proven track record in digital media ad sales, particularly in the programmatic space, and the ability to build and maintain executive-level client ...

Ovative group

Sr. Manager, VPM

Minneapolis, MN · On-site

ABOUT THE ROLE The Senior Manager, Video & Programmatic Media (VPM) is a senior strategic leader responsible for shaping enterprise-level Video, Audio, and Programmatic Display strategies across ...

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All JobsProgrammatic JobsProgrammatic Jobs in Minneapolis, MN

Programmatic information

See Minneapolis, MN salary details

$37.1K

$71.8K

$119.5K

How much do programmatic jobs pay per year?

As of Aug 6, 2026, the average yearly pay for programmatic in Minneapolis, MN is $71,777.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,200.00 and $72,000.00 per year, depending on experience, location, and employer.

What is a programmatic?

A Programmatic job typically involves managing automated digital advertising campaigns using data, algorithms, and technology to optimize ad placements in real time. Professionals in this field work with demand-side platforms (DSPs), supply-side platforms (SSPs), and other ad tech tools to buy and sell digital ad inventory efficiently. Responsibilities may include campaign strategy, data analysis, audience targeting, and performance optimization. This role requires analytical skills, knowledge of ad technology, and an understanding of digital marketing.

What are the most common challenges faced in a programmatic role?

Professionals in programmatic roles often face the challenge of staying ahead of rapidly evolving digital advertising technologies and industry best practices. Managing large amounts of data to optimize campaigns, dealing with issues like ad fraud or viewability, and balancing client expectations with campaign realities are frequent aspects of the job. Additionally, programmatic specialists must coordinate closely with creative, analytics, and sales teams to ensure campaign success. Developing the ability to quickly learn new tools and adjust strategies is essential for ongoing success in this dynamic field.

What is programmatic work?

Programmatic work involves managing digital advertising campaigns through automated platforms that buy and optimize ad placements in real-time. It requires skills in data analysis, understanding ad tech tools, and working with demand-side platforms (DSPs) to target audiences efficiently.

What are the key skills and qualifications needed to thrive in a programmatic role?

To thrive as a Programmatic professional, you need a deep understanding of digital advertising, data analysis, and campaign optimization, typically supported by experience with programmatic ad buying platforms. Familiarity with tools like Google DV360, The Trade Desk, and certifications in platforms such as Google Ads or IAB Digital Media Buying are highly valued. Strong analytical thinking, problem-solving abilities, and effective communication help you manage campaigns and collaborate with cross-functional teams. These competencies are crucial for maximizing campaign performance, efficiently reaching target audiences, and driving measurable results for clients or brands.

Is programmatic a good career?

Programmatic advertising involves managing automated digital ad campaigns using platforms and data analysis, making it a growing field with demand for skills in data, technology, and marketing. It offers opportunities for specialization, career advancement, and typically requires knowledge of tools like DSPs and analytics software. Overall, it can be a stable and lucrative career for those interested in digital marketing and technology.
What are the most commonly searched types of Programmatic jobs in Minneapolis, MN? The most popular types of Programmatic jobs in Minneapolis, MN are:
Programmatic jobs near you
Infographic showing various Programmatic job openings in Minneapolis, MN as of August 2026, with employment types broken down into 100% Full Time. Highlights an 60% In-person, and 40% Hybrid job distribution, with an average salary of $71,777 per year, or $34.5 per hour.

Programmatic Specialist

Coegi

Minneapolis, MN • Hybrid

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

Open position in all Coegi office locations including Kansas City, MO, Columbia, MO, St. Louis MO, and Minneapolis, MN; Hybrid work schedule: 3 days in the office, 2 days working from home

Visa sponsorship is not available for this position, now or in the future. Applicants must be legally authorized to work in the United States on a permanent basis without requiring employer sponsorship.

Coegi is searching for an experienced Programmatic Specialist with 3+ years of experience. The Programmatic Specialist is responsible for the implementation, management, and optimization of campaigns at Coegi. In this role, this person executes effective and innovative Programmatic (display, video, mobile, and native) campaigns. The Programmatic Specialist is responsible for developing monthly reporting for clients, as well as developing best practices for Programmatic campaign management, in conjunction with management.

Essential Duties and Responsibilities (Other duties may be assigned)

  • Work in Programmatic platforms to setup and manage media campaigns to ensure success across the lifetime of Client media campaign
  • Monitors pacing and performance of Client's media campaign across all Programmatic platforms
  • Actively participates in training across multiple platforms
  • Analyze and report campaign performance for Client's media campaigns (some client facing interaction)
  • Review the status and performance of campaigns with internal client account team members and client as needed
  • Provides Programmatic bidding expertise and research for internal client account team members as well as Client Strategist on new business efforts
  • Participates in the development of client presentations, in conjunction with Client Services and Strategy
  • Promote the external marketing of Coegi by developing timely blogs, white papers and case studies

Qualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • 3-5 years of experience, preferably within an agency environment, with day-to-day digital campaign management, programmatic bidding and social advertising experience.
  • Must be a self-starter that takes personal responsibility for education in relevant digital marketing
  • Must have experience with Google Marketing Platform or DV360
  • Must have familiarity and experience with trafficking 3rd party creative tags, implementing tracking pixels and tag management solutions like Google Tag Manager
  • Must have familiarity and experience with both direct-response and brand marketing
  • Must be able to multi-task, be detail oriented, organized and analytical
  • Exceptional verbal and written communication skills
  • Superior skills with computers, specifically Excel and/or other software to leverage statistical analysis
  • Ability to problem solve and think creatively to overcome obstacles
  • Able to work within a team environment while handling multiple projects with deadlines

Education

  • Bachelor's degree; concentration in marketing, statistics, business or advertising preferred, or equivalent professional experience

Total Perks Package

  • The chance to be a part of a growing company and the next success story
  • Amazing opportunities for career development
  • Recognition programs
  • Employee referral bonus
  • Hybrid work schedule; 3 days in the office, 2 days working from home
  • Fun and collaborative work environment
  • Casual dress code
  • Insurance Coverage (medical, dental, vision, life, and disability)
  • 401(k) retirement plan, with employer 4% match
  • Work/life benefits, including mental health and wellbeing support
  • Flexible Time Off Policy
  • Paid holidays, including agency closing Christmas Eve-New Year's Day
  • Paid leave options, including sick leave, medical leave for self and family, and parental leave

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