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Programmatic Trader Jobs in Ohio (NOW HIRING)

Manager, Digital Paid Media

Cincinnati, OH · On-site

$87K - $113K/yr

Develop and execute the paid digital media plan across paid search, paid social, programmatic, and ... trade-off decisions. * Excellent QA discipline, with a track record of catching platform and ...

... trade-off assessment of proposed designs/modifications. • Support assessment of related AFRL ... and programmatic feedback and advice, develop, and present technical briefings, and develop ...

... programmatic leadership and oversight of field operations across multiple projects. This role is ... among all trades and oversee the resolution of escalated field issues related to design ...

... and Trade Partner (TP) Baseline schedule review and approval, monthly schedule deliverables ... Strategize and drive programmatic efficiencies and opportunities for future Business Controls ...

... trade-off assessments, and technical/mission analyses. * Provide rapid response engineering support to address critical supportability and safety issues. Documentation & Programmatic Support * Assist ...

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Programmatic Trader information

See Ohio salary details

$37.6K

$92K

$256.2K

How much do programmatic trader jobs pay per year?

As of Jun 23, 2026, the average yearly pay for programmatic trader in Ohio is $92,003.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,700.00 and $100,300.00 per year, depending on experience, location, and employer.

What are some common challenges faced by Programmatic Traders in optimizing campaigns, and how can they be addressed?

Programmatic Traders often encounter challenges such as fluctuating inventory quality, rapidly changing bidding landscapes, and tight campaign performance targets. Staying on top of these requires a strong analytical approach, frequent campaign monitoring, and proactive communication with account managers and clients. Utilizing advanced data analytics tools and regularly testing different bidding strategies can help address these issues. Additionally, collaborating closely with creative, data, and sales teams ensures alignment on campaign objectives and helps overcome obstacles more effectively.

What are the key skills and qualifications needed to thrive as a Programmatic Trader, and why are they important?

To thrive as a Programmatic Trader, you need a solid understanding of digital advertising, data analysis, and campaign optimization, typically supported by a degree in marketing, business, or a related field. Experience with demand-side platforms (DSPs), ad servers, and analytics tools such as Google DV360, The Trade Desk, or Adobe Analytics is highly valuable. Strong analytical thinking, attention to detail, and effective communication help professionals excel in managing campaigns and collaborating with clients and internal teams. These skills and tools are crucial for driving efficient, data-driven ad performance and achieving clients' marketing objectives in a competitive digital landscape.

What Does a Programmatic Trader Do?

As a programmatic trader, your job is to help optimize a marketing campaign by conducting an analysis of ad performance across various platforms. In this role, you perform analysis to decide when and where to display online ads. You may also help manage an advertising budget and interact directly with people at various levels of the company. Aside from managing ad purchases, a programmatic trader may help develop realistic expectations about ad performance while looking for ways to improve the overall effectiveness of ad buys. A programmatic trader often helps select target audiences for each campaign.

What is the difference between Programmatic Trader vs Digital Media Buyer?

AspectProgrammatic TraderDigital Media Buyer
CredentialsRelevant marketing, advertising, or data analysis experience; certifications like IAB or Google AdsSimilar credentials; often holds certifications in digital advertising platforms
Work EnvironmentData-driven, real-time bidding platforms, programmatic ad exchangesAd campaign planning, negotiations, direct media placements
Industry UsagePrimarily in digital advertising agencies, media firms, and tech companiesUsed across advertising agencies, brands, and media outlets

Programmatic Traders focus on automated, data-driven ad buying through technology platforms, while Digital Media Buyers often handle manual negotiations and direct placements. Both roles require digital advertising knowledge, but Programmatic Traders specialize in real-time bidding and automation, making their skills more tech-centric.

What are programmatic traders?

Programmatic traders are professionals who use automated technology and algorithms to buy and sell digital advertising space in real time. They analyze data and set up campaigns across various platforms, optimizing bids and targeting to reach specific audiences efficiently. Their role involves monitoring ad performance, adjusting strategies, and ensuring that campaigns meet the desired goals within budget constraints. Programmatic traders often work closely with digital marketing teams and use demand-side platforms (DSPs) to manage large-scale advertising efforts.
What are popular job titles related to Programmatic Trader jobs in Ohio? For Programmatic Trader jobs in Ohio, the most frequently searched job titles are:

Marketing Manager

TEN (Transportation Equipment Network)

Dublin, OH • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 24 days ago


Job description

Marketing Manager, Demand Generation - Transportation Equipment Network (TEN)
Keep America MovingOne Trailer at a Time

Transportation Equipment Network (TEN) is a North American leader in transportation equipment and trailer solutions. With over 80,000 trailers and a rapidly growing footprint, we deliver the equipment and service our customers rely on to keep their businesses moving.

We're looking for a results-driven Marketing Manager, Demand Generation to own and scale our pipeline generation engine across the U.S. and Canada.

What You'll Do
  • Build and execute B2B demand generation strategies across digital channels
  • Manage paid media programs (search, social, programmatic, trade) with focus on cost per lead and pipeline contribution
  • Own marketing automation (HubSpot, Marketo, Pardot, etc.), including campaigns, segmentation, nurture flows, and lead scoring
  • Oversee Salesforce CRM workflows including campaign attribution, lead routing, and funnel reporting
  • Optimize the B2B funnel from awareness to closed-won; improve conversion rates and sales handoff
  • Define channel strategy across paid, owned, and earned media
  • Manage external agencies (paid media, SEO, creative), ensuring performance against KPIs
  • Partner with content/design teams to develop landing pages, email campaigns, and digital ads
  • Support product and sub-brand launches with integrated demand programs
  • Track and report on pipeline, ROI, and campaign performance
  • Help manage marketing budgets across U.S. and Canada
  • Use data, market insights, and competitive analysis to refine targeting and messaging
What We're Looking For
  • 57 years of B2B marketing experience with a focus on demand generation
  • Proven track record of driving pipeline and revenue growth
  • Strong experience managing paid media programs and budgets
  • Hands-on experience with Salesforce CRM (reporting, dashboards, workflows)
  • Proficiency in marketing automation platforms (HubSpot, Marketo, Pardot, etc.)
  • Deep understanding of B2B funnel metrics and conversion optimization
  • Experience managing external agencies and holding them accountable to results
  • Solid digital marketing knowledge (SEO, SEM, paid social, email)
  • Strong analytical, problem-solving, and project management skills
  • Excellent communication and cross-functional collaboration skills
Preferred Background
  • Experience in logistics, transportation, leasing, or similar B2B industries
  • Experience marketing across U.S. and Canada markets
Why Join TEN
  • Industry Leader with strong growth and market presence
  • High Impact Role directly tied to pipeline and revenue generation
  • Ownership & Autonomy over strategy, tools, and performance
  • Collaborative Culture working closely with Sales and leadership
  • Career Growth opportunities within a scaling marketing organization
  • Competitive Benefits including health, dental, vision, PTO, and retirement plan

TEN is an Equal Opportunity Employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability.

    Apply today to join TEN and help keep America moving.