As a Senior Media Planner, Programmatic, you will be a strategic leader responsible for developing, executing, and optimizing programmatic media plans that drive meaningful business outcomes for our ...
As a Senior Media Planner, Programmatic, you will be a strategic leader responsible for developing, executing, and optimizing programmatic media plans that drive meaningful business outcomes for our ...
Programmatic Media Buyer
Chicago, IL ยท On-site
As a Programmatic Media Buyer, you'll plan, build, and execute programmatic video campaigns across CTV and OLV environments as a key contributor in our Consumer Marketing Team. You'll own the full ...
Programmatic Media Buyer
Chicago, IL ยท On-site
As a Programmatic Media Buyer, you'll plan, build, and execute programmatic video campaigns across CTV and OLV environments as a key contributor in our Consumer Marketing Team. You'll own the full ...
As a Senior Media Planner, Programmatic, you will be a strategic leader responsible for developing, executing, and optimizing programmatic media plans that drive meaningful business outcomes for our ...
As a Senior Media Planner, Programmatic, you will be a strategic leader responsible for developing, executing, and optimizing programmatic media plans that drive meaningful business outcomes for our ...
As a Senior Media Planner, Programmatic, you will be a strategic leader responsible for developing, executing, and optimizing programmatic media plans that drive meaningful business outcomes for our ...
As a Senior Media Planner, Programmatic, you will be a strategic leader responsible for developing, executing, and optimizing programmatic media plans that drive meaningful business outcomes for our ...
Programmatic Media Buyer
Chicago, IL ยท On-site
As a Programmatic Media Buyer, you'll plan, build, and execute programmatic video campaigns across CTV and OLV environments as a key contributor in our Consumer Marketing Team. You'll own the full ...
Programmatic Media Buyer
Chicago, IL ยท On-site
As a Programmatic Media Buyer, you'll plan, build, and execute programmatic video campaigns across CTV and OLV environments as a key contributor in our Consumer Marketing Team. You'll own the full ...
Media Supervisor, Programmatic
Chicago, IL ยท On-site
$126K - $131K/yr
The Programmatic Supervisor is responsible for overseeing the day-to-day execution, optimization, and performance of programmatic digital media campaigns across channels such as display, online video ...
Media Supervisor, Programmatic
Chicago, IL ยท On-site
$126K - $131K/yr
The Programmatic Supervisor is responsible for overseeing the day-to-day execution, optimization, and performance of programmatic digital media campaigns across channels such as display, online video ...
Associate Director, Programmatic
$70K - $140K/yr
CMI Media Group is seeking an experienced Associate Director, Programmatic to lead our programmatic initiatives and help shape the future of healthcare media. As a key leader within our agency, the ...
Associate Director, Programmatic
$70K - $140K/yr
CMI Media Group is seeking an experienced Associate Director, Programmatic to lead our programmatic initiatives and help shape the future of healthcare media. As a key leader within our agency, the ...
Associate Director, Programmatic
Chicago, IL ยท On-site
$70K - $140K/yr
CMI Media Group is seeking an experienced Associate Director, Programmatic to lead our programmatic initiatives and help shape the future of healthcare media. As a key leader within our agency, the ...
Associate Director, Programmatic
Chicago, IL ยท On-site
$70K - $140K/yr
CMI Media Group is seeking an experienced Associate Director, Programmatic to lead our programmatic initiatives and help shape the future of healthcare media. As a key leader within our agency, the ...
The Manager, Video & Programmatic Media (VPM) is a strategic leader responsible for driving enterprise-level growth across Video, Audio, and Display channels - spanning Linear TV, CTV, OLV, YouTube ...
The Manager, Video & Programmatic Media (VPM) is a strategic leader responsible for driving enterprise-level growth across Video, Audio, and Display channels - spanning Linear TV, CTV, OLV, YouTube ...
Manage a programmatic team responsible for the client's media buys in the DSP * Direct the execution of brand programmatic deliverables to meet/exceed expectations * Solid knowledge of the ...
Manage a programmatic team responsible for the client's media buys in the DSP * Direct the execution of brand programmatic deliverables to meet/exceed expectations * Solid knowledge of the ...
Supervisor, Programmatic
Chicago, IL ยท On-site
CMI Media Group is seeking bright new stars to help shape the future of healthcare media buying. We ... As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ...
Quick apply
Supervisor, Programmatic
Chicago, IL ยท On-site
CMI Media Group is seeking bright new stars to help shape the future of healthcare media buying. We ... As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ...
Supervisor, Programmatic
Chicago, IL ยท On-site
$70K - $140K/yr
CMI Media Group is seeking bright new stars to help shape the future of healthcare media buying. We ... As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ...
Supervisor, Programmatic
Chicago, IL ยท On-site
$70K - $140K/yr
CMI Media Group is seeking bright new stars to help shape the future of healthcare media buying. We ... As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ...
Supervisor, Programmatic
$70K - $140K/yr
CMI Media Group is seeking bright new stars to help shape the future of healthcare media buying. We ... As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ...
Supervisor, Programmatic
$70K - $140K/yr
CMI Media Group is seeking bright new stars to help shape the future of healthcare media buying. We ... As the Supervisor, Programmatic you will be the day to day account lead on assigned Programmatic ...
Director, Programmatic
Chicago, IL ยท On-site +1
CMI Media Group, a leading force in healthcare media, is seeking a highly experienced and dynamic Director, Programmatic to join our core leadership team! This is a pivotal role for an individual who ...
Quick apply
Director, Programmatic
Chicago, IL ยท On-site +1
CMI Media Group, a leading force in healthcare media, is seeking a highly experienced and dynamic Director, Programmatic to join our core leadership team! This is a pivotal role for an individual who ...
As Director, Programmatic, you will be the architect of advanced programmatic strategies that drive measurable business impact across an evolving media landscape. This role combines visionary ...
As Director, Programmatic, you will be the architect of advanced programmatic strategies that drive measurable business impact across an evolving media landscape. This role combines visionary ...
Director, Programmatic
Chicago, IL ยท On-site +1
$90K - $180K/yr
CMI Media Group, a leading force in healthcare media, is seeking a highly experienced and dynamic Director, Programmatic to join our core leadership team! This is a pivotal role for an individual who ...
Director, Programmatic
Chicago, IL ยท On-site +1
$90K - $180K/yr
CMI Media Group, a leading force in healthcare media, is seeking a highly experienced and dynamic Director, Programmatic to join our core leadership team! This is a pivotal role for an individual who ...
Programmatic Supervisor
Chicago, IL ยท On-site
This role serves as a key campaign lead, helping translate client objectives into strong programmatic media recommendations and ensuring campaigns are set up, managed, monitored, and optimized to ...
Programmatic Supervisor
Chicago, IL ยท On-site
This role serves as a key campaign lead, helping translate client objectives into strong programmatic media recommendations and ensuring campaigns are set up, managed, monitored, and optimized to ...
As Director, Programmatic, you will be the architect of advanced programmatic strategies that drive measurable business impact across an evolving media landscape. This role combines visionary ...
As Director, Programmatic, you will be the architect of advanced programmatic strategies that drive measurable business impact across an evolving media landscape. This role combines visionary ...
Director, Programmatic
Chicago, IL ยท On-site +1
$90K - $180K/yr
CMI Media Group, a leading force in healthcare media, is seeking a highly experienced and dynamic Director, Programmatic to join our core leadership team! This is a pivotal role for an individual who ...
Director, Programmatic
Chicago, IL ยท On-site +1
$90K - $180K/yr
CMI Media Group, a leading force in healthcare media, is seeking a highly experienced and dynamic Director, Programmatic to join our core leadership team! This is a pivotal role for an individual who ...
Overview As Director, Programmatic, you will be the architect of advanced programmatic strategies that drive measurable business impact across an evolving media landscape. This role combines ...
Overview As Director, Programmatic, you will be the architect of advanced programmatic strategies that drive measurable business impact across an evolving media landscape. This role combines ...
Programmatic Media information
See Illinois salary details
$10.7K - $15.3K
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$43.3K - $48K
22% of jobs
$48.5K is the 25th percentile. Wages below this are outliers.
$48K - $52.7K
34% of jobs
$52.7K - $57.3K
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$59.4K is the 75th percentile. Wages above this are outliers.
$57.3K - $62K
44% of jobs
$10.7K
$54.5K
$62K
How much do programmatic media jobs pay per year?
What are the key skills and qualifications needed to thrive as a programmatic media specialist, and why are they important?
What does a programmatic media specialist do?
What is programmatic media?
How does a programmatic media professional typically collaborate with creative and analytics teams to ensure campaign success?
What is the difference between Programmatic Media vs Programmatic Media Buyer?
| Aspect | Programmatic Media | Programmatic Media Buyer |
|---|---|---|
| Role Focus | Strategy, planning, and overseeing programmatic advertising campaigns | Executing, optimizing, and managing specific ad buys within campaigns |
| Required Skills | Data analysis, media planning, digital marketing knowledge | Negotiation, campaign management, platform proficiency |
| Work Environment | Strategic teams, media agencies, digital marketing firms | Ad operations teams, media agencies, digital platforms |
| Certifications | Digital marketing, media planning certifications | Platform-specific certifications (e.g., DV, The Trade Desk) |
Programmatic Media involves strategic planning and overseeing digital advertising campaigns, while Programmatic Media Buyers focus on executing and optimizing ad placements. Both roles require digital marketing knowledge, but the former is more strategic, and the latter is more operational.
What does programmatic media mean?

Full-time
Medical, Dental, Vision, Retirement, PTO
Re-posted 8 days ago
Job description
About Team One:
Team One is Publicis Groupe's fully integrated media, digital, and communications agency built to help premium brands thrive in a rapidly evolving world. We're known as the 'architects of aspiration' helping luxury brands reach modern affluents and next-gen consumers through culturally fluent strategies and experiences, unmatched access, and the agility to move at the speed of culture.
We're a team of 400+ creators, doers, and difference-makers across six North American offices-Los Angeles (our HQ), Dallas, New York, Chicago, Atlanta, and Boise. Together, we're proud partners to iconic brands, including Lexus and the Lexus Dealer Association, Marriott International, The Ritz-Carlton, Barclays, The RealReal, HKS Architects, Metabo HPT, KB Home, Hewlett Packard Enterprise, Moฤt Hennessy, Citi., and Cathay Pacific Airlines.
We take pride in our industry-shaping creativity, connection, and exceptional culture that have been recognized with honors like Fast Company's Best Workplaces for Innovators and Ad Age's Best Places to Work.
Overview
About this Position:
As a Senior Media Planner, Programmatic, you will be a strategic leader responsible for developing, executing, and optimizing programmatic media plans that drive meaningful business outcomes for our clients-primarily within the luxury automotive category. You'll collaborate closely with internal teams, agency partners, and platform vendors to architect smart, data-driven strategies across display, video, audio, and emerging programmatic channels.
You will play a central role in evaluating new technologies, shaping audience strategies, and ensuring flawless execution across DSPs. You'll also translate performance insights into compelling stories that influence clients and guide ongoing optimization and testing.
What You'll Do:
- Develop full-funnel programmatic media plans, including strategy, audience recommendations, budget allocation, inventory selection, and KPIs.
- Lead campaign briefing, setup, forecasting, pacing, and optimization workflows in partnership with activation teams.
- Evaluate and recommend audience segmentation strategies, leveraging 1P/2P/3P data, contextual opportunities, and platform-native solutions.
- Collaborate with analytics and insights teams to define measurement frameworks, testing roadmaps, and learning agendas.
- Analyze campaign results and generate actionable insights that shape ongoing strategy.
- Provide thoughtful guidance on channel roles, programmatic trends, and emerging technologies.
- Partner with creative, account, and production teams to ensure alignment on messaging, placements, and deliverables.
- Lead communication with platform partners (DV360, The Trade Desk, Amazon DSP, etc.) to stay ahead of innovations and competitive intelligence.
- QA all programmatic media plans and deliverables, ensuring accuracy, consistency, and excellence.
- Present strategic recommendations, insights, and results to internal teams and client stakeholders.
- Support junior team members through guidance, mentorship, and performance feedback.
What You Bring:
- Bachelor's degree in Marketing, Advertising, Communications, or related field.
- 4-6+ years of experience in digital media planning, with at least 3 years focused specifically on programmatic media.
- Strong understanding of DSPs (DV360, TTD, Amazon, Yahoo DSP, etc.) and programmatic buying mechanics (PMPs, PG, RTB, auction dynamics).
- Experience developing strategies for audience targeting, data activation, measurement, and attribution.
- Ability to analyze performance data and synthesize into clear insights and recommendations.
- Experience working with luxury, automotive, or premium brands is a plus.
- Strong cross-channel understanding of display, video, CTV, audio, native, and emerging programmatic formats.
- Excellent communication, presentation, and storytelling skills.
- Ability to manage multiple projects in a fast-paced environment with attention to detail.
- Familiarity with ad serving, measurement, and verification tools (DCM/CM360, MOAT, IAS, GA/GA4, Adobe, etc.).
- Proficiency in Excel, PowerPoint, and project management workflows.
Bonus if You Have:
- Hands-on-keyboard DSP experience
- Google Marketing Platform or Trade Desk Certifications
- Experience with brand lift studies, MMM, MTA, or advanced analytics
- Exposure to identity solutions, clean rooms, or privacy-safe data models
- Experience with automation/bulk sheets for optimization, reporting, and trafficking efficiencies
- Experience with DCO at scale
- Regional media planning experience
Why It's Great to Work Here:
We live by our C.O.R.E. values:
โข Collaborative - We work together to get better stuff done than we could alone.
โข Optimistic - Honest and confident in our quest forward; believing the impossible is
possible.
โข Results-driven - Creativity is always in service of results and never for its own sake.
โข Entrepreneurial - Build something new. Shoot for the moon.
- We offer comprehensive benefits and 'work perks' like great options for medical / dental / vision
- insurance, 401(k) with company matching, unlimited PTO, generous paid parental leave, tuition
- reimbursement, family forming assistance reimbursement, pet adoption assistance + "pawternity" leave, etc.
- We have a hybrid work schedule (4 days a week in office / 1 day from wherever your heart desires).
- We're part of Publicis Groupe which is a huge global network, so there are many resources that come with that like Business Resource Groups for a variety of communities like Publicis Parents, VivaWomen, Egalitรฉ, etc.
- We give back to our communities with our annual Day of Good and volunteer opportunities throughout the year.
- We love to grow our talent and promote from within whenever possible, and we offer professional development trainings and regular structured performance reviews.
- We have a lot fun! We have a whole committee called "Team Fun" that plans parties and events for us to celebrate birthdays, holidays, cultural moments, etc. Some recent fun events include a flower bouquet bar, origami lessons, and hearing from creative entrepreneurs at our Moonshot speaker
Additional information
Our Publicis Groupe motto "Viva La Diffรฉrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: USD $60,800.00 - USD $84,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/3/2026.