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Programmatic Manager Jobs in Buffalo, NY (NOW HIRING)

This role operates at the intersection of Operations, Learning, and Programmatic leadership, and is designed to function as a strategic lever within the station The DTAM manages Delivery Trainers and ...

This role operates at the intersection of Operations, Learning, and Programmatic leadership, and is designed to function as a strategic lever within the station The DTAM manages Delivery Trainers and ...

This role operates at the intersection of Operations, Learning, and Programmatic leadership, and is designed to function as a strategic lever within the station. The DTAM manages Delivery Trainers ...

Program Analyst

Buffalo, NY · On-site

$74K/yr

... of Management Analysis and Coordination, Workload and Capacity Analysis Division (CA/PPT/I/MAC/WC). The division provides strategic planning, programmatic oversight, and data-driven analysis on ...

Our mission is to accurately inspect and mitigate aging infrastructure in a planned, programmatic ... our Project Management Department to become an integral part of our team this summer! You will ...

Multi-Media Account Executive

Buffalo, NY · On-site

$40K - $45K/yr

... programmatic marketing. What You'll Do: As a key member of our Buffalo sales team, you'll take full ownership of building and managing a book of business. You'll focus on bringing in new clients ...

Multi-Media Account Executive

Buffalo, NY · On-site

$40K - $45K/yr

... programmatic marketing. What You'll Do: As a key member of our Buffalo sales team, you'll take full ownership of building and managing a book of business. You'll focus on bringing in new clients ...

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Programmatic Manager information

See Buffalo, NY salary details

$28.1K

$101.3K

$114.3K

How much do programmatic manager jobs pay per year?

As of Aug 7, 2026, the average yearly pay for programmatic manager in Buffalo, NY is $101,298.00, according to ZipRecruiter salary data. Most workers in this role earn between $110,400.00 and $112,800.00 per year, depending on experience, location, and employer.

How does a programmatic manager typically collaborate with creative and analytics teams?

A Programmatic Manager works closely with creative teams to ensure that ad formats and messaging align with campaign strategies and platform requirements. They also partner with analytics teams to monitor campaign performance, interpret data, and optimize targeting and bidding strategies in real time. Effective communication and cross-functional collaboration are key, as programmatic managers act as a bridge between technical execution and strategic campaign goals, ensuring all stakeholders are aligned for maximum impact.

What are the key skills and qualifications needed to thrive as a programmatic manager?

To thrive as a Programmatic Manager, you need a strong grasp of digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools like Google Analytics, and relevant certifications such as IAB Digital Media Buying & Planning are typically required. Analytical thinking, attention to detail, and strong communication skills help you optimize campaigns and collaborate with cross-functional teams. These skills are vital for maximizing ROI, ensuring effective campaign delivery, and staying ahead in the fast-evolving digital advertising landscape.

What is a programmatic manager?

A Programmatic Manager is a digital marketing professional responsible for overseeing and optimizing automated ad buying and placement processes using programmatic technology platforms. They work with data, demand-side platforms (DSPs), and ad exchanges to target specific audiences and achieve campaign goals efficiently. Their role includes managing budgets, analyzing performance metrics, and ensuring ads are delivered to the right users at the right time. Programmatic Managers collaborate closely with clients, creative teams, and data analysts to maximize ROI and drive successful digital advertising campaigns.
What are the most commonly searched types of Programmatic jobs in Buffalo, NY? The most popular types of Programmatic jobs in Buffalo, NY are:
What are popular job titles related to Programmatic Manager jobs in Buffalo, NY? For Programmatic Manager jobs in Buffalo, NY, the most frequently searched job titles are:
What job categories do people searching Programmatic Manager jobs in Buffalo, NY look for? The top searched job categories for Programmatic Manager jobs in Buffalo, NY are:
What cities near Buffalo, NY are hiring for Programmatic Manager jobs? Cities near Buffalo, NY with the most Programmatic Manager job openings:
Infographic showing various Programmatic Manager job openings in Buffalo, NY as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $101,298 per year, or $48.7 per hour.

Technical Account Manager - Technical Solutions

Viant Technology

Boston, NY

Other

Medical, PTO

Re-posted 17 days ago


Job description

WHAT YOU'LL DO

Viant is seeking a highly skilled and self-motivated Technical Account Manager to serve as a strategic post-sales thought leader for our most important clients. This role sits at the intersection of technology, measurement, and client strategy, partnering closely with Sales Engineering, Account Management, and product teams to deepen relationships, elevate technical maturity, and accelerate adoption of Viant's advanced measurement and data solutions. You will play a critical role in scaling strategic accounts post-sale, translating complex technical and measurement capabilities into clear business value, and helping clients fully realize the long-term impact of Viant's platform.

This role is ideal for someone who thrives as a trusted advisor, enjoys shaping solution strategy, and can influence outcomes across both internal and external stakeholders. The ideal candidate will have a combination of exceptional project management and client service skills, as well as knowledge of the advertising technology landscape. You should have a strong understanding of client service best practices and end-to-end solutions delivery.

THE DAY-TO-DAY
  • Serve as a strategic technical thought leader in the post-sale lifecycle, partnering with Account Management to grow adoption, expand use cases, and retain and upsell key accounts.
  • Act as a trusted advisor to senior client stakeholders by aligning Viant's measurement and data solutions to broader business objectives.
  • Partner closely with Sales Engineering to ensure continuity of solution strategy from pre-sale handoff through execution and optimization.
  • Collaborate with Sales, Business Intelligence, and Operations teams to unblock complex challenges and deliver high-impact solutions for strategic accounts.
  • Lead client measurement strategy across Viant Advanced Reporting and third-party measurement solutions to improve insight quality, performance understanding, and ROI.
  • Scope and deliver custom reporting solutions that enable advanced analysis, executive-level storytelling, and long-term measurement evolution.
  • Develop training materials and documentation to level up internal Sales and Account teams and strengthen post-sale execution.
  • Use Google BigQuery SQL to investigate data discrepancies, validate data integrity, and surface actionable insights that inform optimization and decision-making.
GREAT TO HAVE
  • 4+ years of experience in Technical Account Management, Account Management, Project Management, Ad Operations, or related roles
  • 2+ years experience with Ad Tech platforms such as demand-side platforms (DSPs), data management platforms (DMPs), Customer Data Platform (CDP), and/or clean rooms technology
  • Strong understanding of the ad tech ecosystem, including DSPs, ad serving, programmatic buying, onboarding, and measurement
  • Ability to clearly articulate complex technical and measurement concepts to both technical and non-technical audiences
  • Proficiency in SQL (Google BigQuery preferred) and cloud-based analytics tools
  • Strategic mindset with a bias toward action; comfortable operating in ambiguity and influencing without authority
LIFE AT VIANT

Investing in our employee's professional growth is important to us, but so is investing in their well-being. That's why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance, paid parental leave and unlimited PTO and more. 

$80,000 - $105,000 
In accordance with California law, the range provided is Viant's reasonable estimate of the compensation for this role.  Final title and compensation for the position will be based on several factors including work experience and education.

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