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Programmatic Director Jobs in Lowell, MA (NOW HIRING)

Havas Health Inc.

Supervisor, Programmatic

Boston, MA

$133K - $139K/yr

Build & present ppt. plan recommendations in collaboration with Programmatic Associate Director & Director * Create detailed media plans and send complete accurate plans to Digital Investment so that ...

Havas

Supervisor, Programmatic

Boston, MA · On-site

$133K - $139K/yr

Build & present ppt. plan recommendations in collaboration with Programmatic Associate Director & Director * Create detailed media plans and send complete accurate plans to Digital Investment so that ...

PMG

Commerce Programmatic Lead

Boston, MA · Remote

Take ownership of digital programmatic initiatives, such as video, display, digital OOH, and direct publisher partnerships, coordinating with internal teams for seamless execution. * Collaborate ...

PMG

Commerce Programmatic Lead

Boston, MA · Remote

Take ownership of digital programmatic initiatives, such as video, display, digital OOH, and direct publisher partnerships, coordinating with internal teams for seamless execution. * Collaborate ...

PMG

Commerce Programmatic Lead

Boston, MA · On-site

Take ownership of digital programmatic initiatives, such as video, display, digital OOH, and direct publisher partnerships, coordinating with internal teams for seamless execution. * Collaborate ...

PMG

Commerce Programmatic Senior Associate

Boston, MA · Remote

Take ownership of digital programmatic initiatives, such as video, display, digital OOH, and direct publisher partnerships, coordinating with internal teams for seamless execution. * Collaborate ...

PMG

Commerce Programmatic Senior Associate

Boston, MA · On-site

Take ownership of digital programmatic initiatives, such as video, display, digital OOH, and direct publisher partnerships, coordinating with internal teams for seamless execution. * Collaborate ...

PMG

Programmatic Media Senior Associate

Boston, MA

Take ownership of digital programmatic initiatives, such as video, display, digital OOH, and direct publisher partnerships, coordinating with internal teams for seamless execution. * Collaborate ...

829 Studios

Strategy Director

Boston, MA · On-site

$115 - $135/hr

This role demands a profound understanding of data-driven insights, customer segmentation, and a holistic view of multi-channel marketing including search, social, email, SEO, programmatic, direct ...

829 Studios

Strategy Director

Boston, MA · Remote

$115K - $135K/yr

This role demands a profound understanding of data-driven insights, customer segmentation, and a holistic view of multi-channel marketing including search, social, email, SEO, programmatic, direct ...

829 Studios

Director of Media Buying

Boston, MA · Remote

$120K - $150K/yr

The Director of Programmatic & Media Buying is a senior strategic leader responsible for driving client success, media planning excellence, and operational performance across the agency ...

New

829 Studios

Director of Media Buying

Boston, MA · On-site

$120K - $150K/yr

The Director of Programmatic & Media Buying is a senior strategic leader responsible for driving client success, media planning excellence, and operational performance across the agency ...

New

Marketbridge

Director, Media Strategy

Boston, MA · On-site

$100 - $140/hr

What You'll Be Doing Marketbridge is seeking a Director, Media Strategy to lead the development and ... Identify and evaluate media opportunities across programmatic, paid social, SEM, trade publications ...

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Programmatic Director information

What is a programmatic director?

A Programmatic Director is a senior professional responsible for overseeing and optimizing programmatic advertising strategies within an organization. They manage teams and campaigns that use automated technology to buy and place digital advertisements in real time. Programmatic Directors analyze data, work with multiple platforms, and coordinate with clients or internal stakeholders to ensure marketing objectives are met efficiently. Their role is crucial in driving performance, maximizing ROI, and staying up to date with the latest trends in digital advertising.

What are the key skills and qualifications needed to thrive as a programmatic director?

To thrive as a Programmatic Director, you need deep expertise in digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with programmatic ad platforms (such as The Trade Desk, DV360), data management platforms (DMPs), and industry certifications like Google Ads or IAB Digital Media Buying & Planning are typically required. Strong leadership, strategic thinking, and excellent communication skills help drive teams and foster client relationships. These skills are crucial for efficiently managing large-scale digital campaigns, optimizing performance, and delivering measurable results for clients.

What are some of the main challenges a programmatic director faces when managing multi-channel advertising campaigns?

Programmatic Directors often encounter challenges such as ensuring seamless integration across multiple platforms, maintaining transparency in campaign performance, and staying updated with rapidly evolving ad technologies. Balancing client expectations with budget constraints and navigating complex data privacy regulations are also common hurdles. Effective communication and close collaboration with cross-functional teams, including data analysts, creative, and sales, are essential to overcoming these challenges and delivering successful campaign outcomes.

What is the difference between Programmatic Director vs Media Buyer?

AspectProgrammatic DirectorMedia Buyer
ResponsibilitiesOversees programmatic advertising strategies, manages teams, and optimizes digital ad campaigns across platforms.Executes media plans by purchasing ad space, negotiating rates, and managing campaign placements.
Required SkillsData analysis, digital marketing, campaign management, leadershipNegotiation, media planning, digital advertising platforms
Work EnvironmentStrategic, managerial, often in an agency or corporate marketing teamOperational, hands-on, often in media agencies or advertising firms

The Programmatic Director focuses on strategic oversight and management of digital advertising campaigns using automation and data-driven techniques, while the Media Buyer handles the execution and purchasing of ad space. Both roles require digital marketing knowledge, but the Programmatic Director has a broader strategic scope and leadership responsibilities.

What are the most commonly searched types of Programmatic jobs in Lowell, MA?

The most popular types of Programmatic jobs in Lowell, MA are:

What job categories do people searching Programmatic Director jobs in Lowell, MA look for?

The top searched job categories for Programmatic Director jobs in Lowell, MA are:

What cities near Lowell, MA are hiring for Programmatic Director jobs?

Cities near Lowell, MA with the most Programmatic Director job openings:

Programmatic Director jobs near you
Infographic showing various Programmatic Director job openings in Lowell, MA as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution.

Supervisor, Programmatic

Havas Health Inc.

Boston, MA

$133K - $139K/yr

Full-time

Re-posted 16 days ago

Job description

Agency :

Havas Media New York

Job Description :

Havas Media North America, the Media Experience agency, is looking for a Supervisor to join the Programmatic team, part of our global community of 10,000 team members who are focused on using Meaningful Media to make a meaningful difference to brands, businesses, and people.
Supervisor, Programmatic has a passion for the industry and experience creating & delivering successful paid social or programmatic media plans. They will be expected to plan campaigns, provide campaign insights and recommendations, lead stakeholder relationships and oversee the day-to-day execution of selected accounts. The role will work with Havas Media account leads to deliver biddable strategies to our clients that deliver against their bottom line. They will also be responsible for driving process adoption, provide training, expertise in optimization strategies and guidance on best practices related to both trading & client communication to the trader(s) on their accounts.

A DAY IN THE LIFE MIGHT LOOK LIKE:

  • Confident in broad capabilities in programmatic.
  • Expert as it relates to Programmatic media buying. Ability to successfully guide each aspect of channel planning when building tactical recommendations
  • Develops comprehensive strategy, measurement materials and overall narrative of a recommendation with Programmatic Strategy Leadership
  • Translates client's business objectives into working media objectives
  • Build RFPs for relevant partners, issue out, and manage proposals received in collaboration with Programmatic Director.
  • Build & present ppt. plan recommendations in collaboration with Programmatic Associate Director & Director
  • Create detailed media plans and send complete accurate plans to Digital Investment so that they can build Prisma campaigns
  • Provides guidance on how media performance impacts clients' immediate and broader business objectives - regularly identifying optimizations and recommendations to improve ongoing performance for live and future campaigns
  • Responsible for budget management and ensures all billing is accurate and within established timelines
  • Regularly use all available tools and platforms in order to ensure campaign briefs are being executed and delivered according to approved brief and timings independently from traders
  • Works with traders to ensure proposed plans are feasible for execution
  • Provide support and guidance to ensure all team members can execute their assigned tasks
  • All issue resolution, overseeing and directing troubleshooting efforts with effective communication of any campaign issues to VP, Performance Investment lead and VP, Trading
  • Complete accurate QA to ensure best in class & error free delivery of campaigns
  • Direct accurate implementation of biddable team processes including Mediaocean processes & trading best practices

WHAT YOU'LL NEED/SKILLS:

  • Minimum of 2-3 years of experience required
  • Technical, in-depth knowledge of programmatic media planning & buying and a deep understanding of all major platforms
  • Experience planning and executing paid social or programmatic campaigns
  • A comfort level working in Excel to make sense of budgets and platform data
  • The ability to juggle multiple clients and tasks, managing your time and the time of your direct reports wisely to load-balance

ABOUT HAVAS MEDIA NORTH AMERICA:

Havas Media Network North America is the Media Experience agency. We deliver this brand promise through our proprietary Mx System, where meaningful media helps build more meaningful brands. Our focus is on understanding the most Meaningful Media - the media channels, moments and brands that really move consumers to action, the media that is trusted, engaging, and influential will have the best chance of helping an advertiser reach an engaged audience.

We are part of Havas Group, owned by Vivendi, one of the world's largest integrated content, media, and communications groups. Globally, we are home to more than 10,000 specialists across 150 countries worldwide, with 69 Villages. Our most important asset is our talent. We hope you agree!

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.

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