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Programmatic Director Jobs in Colorado (NOW HIRING)

Director of Sales, Grand Junction/ Montrose *This is a full-time, in-office opportunity.* About ... Townsquare Ignite , a proprietary programmatic advertising technology with an in0house demand and ...

Director of Sales

Grand Junction, CO · On-site

$100K - $125K/yr

Director of Sales, Grand Junction/ Montrose *This is a full-time, in-office opportunity.* About ... Townsquare Ignite , a proprietary programmatic advertising technology with an in0house demand and ...

Director of Sales, Grand Junction/ Montrose *This is a full-time, in-office opportunity.* About ... Townsquare Ignite , a proprietary programmatic advertising technology with an in0house demand and ...

Assistant School Director

Denver, CO · On-site

$50K - $60K/yr

The Assistant School Director at Family Star Montessori in Denver Metro area provides critical ... Participate in various programmatic meetings with members of the center team, program team, and ...

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Programmatic Director information

What is the difference between Programmatic Director vs Media Buyer?

AspectProgrammatic DirectorMedia Buyer
ResponsibilitiesOversees programmatic advertising strategies, manages teams, and optimizes digital ad campaigns across platforms.Executes media plans by purchasing ad space, negotiating rates, and managing campaign placements.
Required SkillsData analysis, digital marketing, campaign management, leadershipNegotiation, media planning, digital advertising platforms
Work EnvironmentStrategic, managerial, often in an agency or corporate marketing teamOperational, hands-on, often in media agencies or advertising firms

The Programmatic Director focuses on strategic oversight and management of digital advertising campaigns using automation and data-driven techniques, while the Media Buyer handles the execution and purchasing of ad space. Both roles require digital marketing knowledge, but the Programmatic Director has a broader strategic scope and leadership responsibilities.

What are the key skills and qualifications needed to thrive as a Programmatic Director, and why are they important?

To thrive as a Programmatic Director, you need deep expertise in digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with programmatic ad platforms (such as The Trade Desk, DV360), data management platforms (DMPs), and industry certifications like Google Ads or IAB Digital Media Buying & Planning are typically required. Strong leadership, strategic thinking, and excellent communication skills help drive teams and foster client relationships. These skills are crucial for efficiently managing large-scale digital campaigns, optimizing performance, and delivering measurable results for clients.

What are some of the main challenges a Programmatic Director faces when managing multi-channel advertising campaigns?

Programmatic Directors often encounter challenges such as ensuring seamless integration across multiple platforms, maintaining transparency in campaign performance, and staying updated with rapidly evolving ad technologies. Balancing client expectations with budget constraints and navigating complex data privacy regulations are also common hurdles. Effective communication and close collaboration with cross-functional teams, including data analysts, creative, and sales, are essential to overcoming these challenges and delivering successful campaign outcomes.

What is a Programmatic Director?

A Programmatic Director is a senior professional responsible for overseeing and optimizing programmatic advertising strategies within an organization. They manage teams and campaigns that use automated technology to buy and place digital advertisements in real time. Programmatic Directors analyze data, work with multiple platforms, and coordinate with clients or internal stakeholders to ensure marketing objectives are met efficiently. Their role is crucial in driving performance, maximizing ROI, and staying up to date with the latest trends in digital advertising.
What are popular job titles related to Programmatic Director jobs in Colorado? For Programmatic Director jobs in Colorado, the most frequently searched job titles are:
What job categories do people searching Programmatic Director jobs in Colorado look for? The top searched job categories for Programmatic Director jobs in Colorado are:
What cities in Colorado are hiring for Programmatic Director jobs? Cities in Colorado with the most Programmatic Director job openings:
Director of Sales

$100K - $125K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 19 days ago


Townsquare Media rating

6.7

Company rating: 6.7 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

50th of 67 rated media


Job description

Director of Sales, Grand Junction/ Montrose

*This is a full-time, in-office opportunity.*

About Townsquare Media:

Townsquare is a media, entertainment and digital marketing solutions company principally focused on small and mid-sized markets across the U.S. Our assets include Townsquare Interactive, our subscription based digital marketing business providing web design, SEO, and a Business Management Platform; Townsquare Ignite, a proprietary programmatic advertising technology with an in0house demand and date management platform; and Townsquare Media, our portfolio of 349 local terrestrial radio stations, 400+ local websites in 74 markets, including Grand Junction/ Montrose stations.

About the Director of Sales Opportunity:

We are looking for a hands-on leader with proven success in the media and advertising space to join Townsquare as a Director of Sales. This is a management position focused on driving revenue by building a culture of success and leading a team to make Townsquare the best-in-class media company in their local market.

Responsibilities:

Leadership & Team Development:

  • Lead daily operations of the radio, live event, and digital sales department, setting clear goals and accountability standards.
  • Recruit, train, and develop a high-performing sales team while fostering a culture of growth and success.
  • Provide hands-on coaching and mentorship to elevate team performance in digital and traditional media sales.
  • Build strong client and community relationships to drive business growth.

Revenue Growth & Sales Strategy:

  • Develop and execute a strong sales strategy to drive revenue across all media channels.
  • Grow key accounts through results-driven, integrated marketing solutions and aggressive new business development.
  • Ensure the team meets and exceeds digital revenue goals while staying ahead of market trends.

Client Engagement & Sales Execution:

  • Lead the full sales process, from prospecting to closing, ensuring long-term client success.
  • Maintain an active presence in the field, coaching Account Executives and meeting with clients.
  • Deliver compelling, customized proposals and optimize campaigns for maximum results.

Qualifications:

  • 3+ years of sales management and/or marketing experience in digital and broadcast media.
  • Strong understanding of digital marketing solutions with a proven track record of successfully selling digital products.
  • Radio sales experience is a plus.
  • Previous experience setting and enforcing sales metrics and accountability standards.
  • Exceptional communication skills with the ability to create engaging presentations and persuasive proposals.
  • High level of motivation, a competitive mindset, and the ability to thrive in a fast-paced, results-driven environment.

Benefits:

  • Competitive base salary with Bonus Plan
  • 3 weeks PTO
  • 9 paid holidays (including 2 personal/floating holidays)
  • Volunteer Time Off
  • Health, Dental, and Vision Insurance
  • Pet Insurance
  • 401(K) Retirement Plan with Company Match
  • Employee Stock Purchase Plan
  • Company-provided laptop
  • Comprehensive training and growth opportunities
  • Unlimited growth potential in a dynamic work environment

TOWNSQUARE MEDIA BROADCASTING, LLC MAINTAINS A DRUG-FREE WORKPLACE AND IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.

Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Townsquare Media's employees to perform their job duties may result in discipline up to and including discharge.

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Colorado Base Pay Range:
$80,000—$100,000 USD
Colorado Total Compensation Range:
$100,000—$125,000 USD

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