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Programmatic Digital Jobs in Portland, OR (NOW HIRING)

Directive

Paid Media Lead (Remote US)

Portland, OR · Remote

$90K - $110K/yr

We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital ... Confirm lead routing is accurate within a CRM * Understand the value of Programmatic campaigns

Connoisseur Media

Account Executive

Portland, OR

... digital marketing, including tactics such as streaming audio, CTV/OTT, and other programmatic services * Manage your book of business to both renew and grow current advertisers * Lead the setup and ...

Alpha Media USA LLC

Account Executive

Portland, OR · On-site

... digital marketing, including tactics such as streaming audio, CTV/OTT, and other programmatic services * Manage your book of business to both renew and grow current advertisers * Lead the setup and ...

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Showing results 1-20

All JobsProgrammatic Digital JobsProgrammatic Digital Jobs in Portland, OR

Programmatic Digital information

See Portland, OR salary details

$35K

$81.3K

$137.9K

How much do programmatic digital jobs pay per year?

As of Jun 14, 2026, the average yearly pay for programmatic digital in Portland, OR is $81,276.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,300.00 and $137,900.00 per year, depending on experience, location, and employer.

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.
What are popular job titles related to Programmatic Digital jobs in Portland, OR? For Programmatic Digital jobs in Portland, OR, the most frequently searched job titles are:
What job categories do people searching Programmatic Digital jobs in Portland, OR look for? The top searched job categories for Programmatic Digital jobs in Portland, OR are:
What cities near Portland, OR are hiring for Programmatic Digital jobs? Cities near Portland, OR with the most Programmatic Digital job openings:
Programmatic Digital jobs near you

Senior Media Buyer for CTV and/or PROGRAMMATIC Ads

Trend Capital Holdings, Inc.

Vancouver, WA • Remote

$100K - $250K/yr

Full-time

Posted 13 days ago

Job description

ABOUT THIS JOB

We are seeking a Senior Media Buyer for CTV and/or Programmatic Advertising to join our performance marketing team. The ideal candidate will have extensive experience planning, executing, and optimizing programmatic and Connected TV (CTV) campaigns across leading DSPs and ad platforms. This role requires a strategic thinker with strong analytical skills, hands-on platform expertise, and a proven track record of driving measurable business outcomes through data-driven media buying.

As a senior member of the team, you will be responsible for developing media strategies, managing substantial advertising budgets, identifying growth opportunities, and collaborating with creative, analytics, and client-facing teams to maximize campaign performance and return on ad spend.


RESPONSIBILITIES

  • Develop, launch, manage, and optimize CTV and programmatic advertising campaigns across multiple DSPs and media platforms.
  • Create comprehensive media strategies that align with client objectives, audience targeting requirements, and performance goals.
  • Manage and allocate advertising budgets efficiently while maintaining profitability and maximizing ROI.
  • Monitor campaign performance daily and optimize toward key metrics including CPA, ROAS, CPM, CPCV, CTR, view-through conversions, and incremental lift.
  • Conduct audience, inventory, placement, and creative testing to improve campaign performance and scalability.
  • Collaborate with creative teams to develop high-performing video, display, native, and CTV ad creatives.
  • Analyze large datasets and performance reports to identify trends, opportunities, and actionable insights.
  • Build and maintain reporting dashboards and present campaign performance, recommendations, and strategic insights to internal stakeholders and clients.
  • Evaluate and implement new audience targeting strategies, data providers, inventory sources, and emerging advertising technologies.
  • Stay current on industry developments, privacy regulations, attribution methodologies, and evolving programmatic and CTV best practices.
  • Mentor junior media buyers and contribute to the ongoing development of media buying processes and optimization frameworks.


REQUIRED KNOWLEDGE & SKILLS

  • Minimum of 5+ years of experience in digital media buying, with significant hands-on experience in CTV and programmatic advertising.
  • Deep understanding of DSPs and programmatic buying platforms such as The Trade Desk, DV360, StackAdapt, Yahoo DSP, Basis, Amazon DSP, or similar platforms.
  • Strong knowledge of CTV ecosystem fundamentals, including inventory sources, audience targeting, measurement, attribution, and optimization methodologies.
  • Experience managing six-figure to seven-figure monthly advertising budgets.
  • Proven ability to analyze campaign data and make strategic decisions that improve efficiency, scale, and profitability.
  • Strong understanding of attribution models, conversion tracking, audience segmentation, and performance measurement.
  • Advanced proficiency with reporting and analytics tools, including Google Analytics, Looker Studio, Excel, Google Sheets, and other business intelligence platforms.
  • Experience with direct response, lead generation, eCommerce, or customer acquisition campaigns.
  • Exceptional analytical, problem-solving, and decision-making skills.
  • Strong verbal and written communication skills with the ability to present performance insights and recommendations clearly.
  • High level of accuracy, organization, and attention to detail.
  • Experience running campaigns across multiple channels including CTV, display, native, video, YouTube, paid social, and search.
  • Familiarity with MMPs, attribution platforms, and incrementality testing methodologies.
  • Preferred experience working with healthcare, finance, insurance, home services, legal, or other lead generation verticals.
  • Knowledge of first-party data strategies, identity resolution, and privacy-compliant audience targeting.
  • Experience managing agency or multi-client advertising portfolios.