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Programmatic Account Executive Jobs in Florida (NOW HIRING)

Locality

Account Executive - Streaming

Tampa, FL · On-site

$120K - $140K/yr

Account Executive Location: Remote - Tampa, FL 33602 Job Overview As an Account Executive at ... Meet and exceed quarterly sales quotas by selling standard media, video, mobile, programmatic, and ...

Localculturecreative

Account Executive

Orlando, FL · On-site

$100K/yr

About the job Local Culture Creative Local Culture Creative is hiring an Account Executive to sell ... Real curiosity about marketing; interest in social media, influencer campaigns, programmatic ...

Salem Surround

Account Executive Sales

Tampa, FL · On-site

... Account Executive - to drive new business growth across our complete advertising portfolio ... Strong digital knowledge : SEM, SEO, programmatic, OTT/CTV, social media, email marketing

Graham Media Group

Account Executive

Jacksonville, FL · On-site

... Account Executive to join our sales and business development team in Jacksonville. We combine the ... Demonstrated proficiency in digital marketing, including audience targeting, programmatic, OTT ...

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Programmatic Account Executive information

What are some common challenges a programmatic account executive faces when managing multiple client campaigns?

Programmatic Account Executives often juggle several campaigns simultaneously, which can present challenges like prioritizing tasks, maintaining clear communication with clients, and ensuring campaign objectives are consistently met. Staying updated with rapidly evolving ad technologies and data privacy regulations is also essential. Strong organizational skills and a proactive approach to problem-solving help manage these challenges, as does collaborating closely with traders, analysts, and creative teams to deliver successful outcomes.

What are the key skills and qualifications needed to thrive as a programmatic account executive, and why are they important?

To thrive as a Programmatic Account Executive, you need a solid understanding of digital advertising, data analysis, and campaign management, often supported by a relevant degree or digital marketing certifications. Familiarity with programmatic platforms such as DV360, The Trade Desk, and Google Analytics, as well as knowledge of DSPs and ad exchanges, is essential. Strong communication, problem-solving, and relationship-building skills help you effectively manage client accounts and collaborate with internal teams. These skills are crucial for driving campaign performance, ensuring client satisfaction, and staying ahead in a fast-evolving digital advertising landscape.

What does a programmatic account executive do?

A programmatic account executive manages digital advertising campaigns using automated platforms and tools. They analyze data, optimize ad performance, and coordinate with clients and media teams to achieve campaign goals. Strong analytical skills and knowledge of ad tech platforms like DSPs are essential for this role.

What are the most commonly searched types of Programmatic Account jobs in Florida?

The most popular types of Programmatic Account jobs in Florida are:

Account Executive - Streaming

Tampa, FL • On-site

Locality
See more jobs at Localityexternal

$120K - $140K/yr

Other

Medical, Retirement, PTO

Posted 12 days ago

Job description

Job Title: Account Executive
Location: Remote - Tampa, FL 33602

Job Overview

As an Account Executive at Locality, you will be at the forefront of our mission to connect brands and agencies with local audiences through the power of Local TV, spanning from streaming to broadcast. Leveraging our innovative approach that combines TV advertising with digital targeting, you will play a vital role in reaching valuable audiences adopting new forms of viewing. Join us to drive advertising revenue, build strategic relationships, and contribute to the growth and credibility of Locality in the dynamic advertising marketplace.

Responsibilities
  • Proactively prospect, qualify, and grow the account list, driving advertising revenue through direct sales within your designated market.
  • Lead negotiation processes, ensuring favorable terms for Locality while maintaining strong, long‑term relationships with clients. Manage the end‑to‑end contract closure process.
  • Position Locality to key agency media directors/supervisors, marketing directors/managers, and key decision makers to build strategic relationships and secure revenue growth and credibility.
  • Manage the sales pipeline, utilizing Salesforce.com, and project sales on a monthly, quarterly, and annual basis.
  • Meet and exceed quarterly sales quotas by selling standard media, video, mobile, programmatic, and custom advertising solutions.
  • Collaborate with internal teams, including Marketing, Planning, Ad‑Ops, Broadcast and Account Management to ensure a seamless experience for clients.
  • Identify, understand, and communicate trends within client markets and industries.
  • Stay up to date with Locality’s product offerings and innovations.
  • Effectively communicate the value proposition of Locality’s advertising solutions and how they align with client needs and objectives.
  • Leverage your existing network and continuously expand it within the industry.
Qualifications
  • A bachelor’s degree is highly preferred but not required.
  • 3‑5+ years of experience at a digital agency and/or in digital sales, with a strong understanding of the linear advertising market.
  • Deep understanding of the market with established client and agency relationships (Strategy teams, Investment Teams, Media Planners, Media Supervisors, etc.).
  • Experience selling a diverse product portfolio, with specific experience in streaming, additional experience in local broadcast, display, mobile, and programmatic video advertising is a plus.
  • Proficient in using Salesforce or similar CRM tools, and familiarity with advertising technology platforms and tools.
  • Possess strong negotiation skills to secure favorable terms and agreements with clients.
  • Experience selling programmatic and understanding of the programmatic landscape, as well as experience selling an OTT solution or understanding of the OTT landscape, is preferred.
Compensation & Benefits

Compensation for the role includes a competitive salary of $120,000‑$140,000 in addition to a lucrative commission plan that brings total potential earnings up to $200,000‑$250,000. (dependent on years of experience, level of education obtained, as well as applicable skillset) and an excellent benefits package (including but not limited to health care benefits, retirement benefits and paid days off).

Equal Opportunity Employment

At Locality, we believe our biggest asset is our people. We are proud to be an equal‑opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. Locality values and solicits applications from all qualified candidates without regard to actual or perceived race, creed, color, religion, sex, gender, age, physical or mental disability, medical condition, sexual orientation, gender identity and/or expression, alienage or national origin, ancestry, citizenship status, marital status, military or veteran status, genetic information, or any other basis protected by federal, state or local law.

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