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Ppc Advertising Jobs in Boston, MA (NOW HIRING)

Paid Media Lead (Remote US)

Boston, MA · Remote

$90K - $110K/yr

Execute and optimize PPC advertising campaigns across multiple platforms including Google Ads, Facebook Ads, and LinkedIn Ads, focusing on keyword research, ad copywriting, and audience targeting to ...

Develop and execute search engine optimization (SEO) strategies * Assist in managing pay-per-click (PPC) advertising campaigns utilizing Google AdWords * Monitor, measure, and analyze website traffic ...

Develop and execute search engine optimization (SEO) strategies * Assist in managing pay-per-click (PPC) advertising campaigns utilizing Google AdWords * Monitor, measure, and analyze website traffic ...

Associate Benefits Manager

Boston, MA · Hybrid

$96K - $144K/yr

In this role, you will collaborate closely with PPC peers and engage with employees at all levels ... any advertised closing date. So, if you're interested in this role we encourage you to apply as ...

Associate Benefits Manager

Boston, MA · On-site

$96K - $144K/yr

In this role, you will collaborate closely with PPC peers and engage with employees at all levels ... any advertised closing date. So, if you're interested in this role we encourage you to apply as ...

Associate Benefits Manager

Boston, MA · On-site

$96 - $144/hr

In this role, you will collaborate closely with PPC peers and engage with employees at all levels ... any advertised closing date. So, if you're interested in this role we encourage you to apply as ...

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Ppc Advertising information

See Boston, MA salary details

$44K

$90.2K

$127.1K

How much do ppc advertising jobs pay per year?

As of Sep 3, 2026, the average yearly pay for ppc advertising in Boston, MA is $90,165.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,300.00 and $126,600.00 per year, depending on experience, location, and employer.

What is PPC advertising?

PPC (Pay-Per-Click) advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked. It is commonly used on search engines like Google and Bing, as well as social media platforms. PPC allows businesses to target specific audiences and keywords, driving relevant traffic to their websites. The most popular form of PPC is search engine advertising, where ads appear at the top of search results. This method can be highly effective for generating leads, increasing brand visibility, and boosting sales.

What are the key skills and qualifications needed to thrive as a PPC advertising specialist?

To thrive as a PPC Advertising Specialist, you need strong analytical skills, campaign management experience, and a solid understanding of digital marketing principles, often supported by a relevant degree or certifications like Google Ads. Expertise with platforms such as Google Ads, Microsoft Advertising, and analytics tools like Google Analytics is typically required. Attention to detail, creativity, and effective communication help optimize campaigns and collaborate with clients or teams. These skills ensure campaigns are data-driven, cost-effective, and aligned with business goals for maximum ROI.

What are some common challenges faced by PPC advertising specialists, and how can they be addressed?

PPC Advertising specialists often encounter challenges such as staying updated with frequent platform changes, optimizing campaigns for better ROI, and managing tight budgets. To address these, it's important to engage in continuous learning, utilize automation tools for campaign management, and regularly analyze data to identify improvement areas. Collaborating closely with creative teams and clients also helps ensure alignment on goals and strategies for more effective campaigns.

What is the difference between Ppc Advertising vs Digital Marketing Specialist?

AspectPpc AdvertisingDigital Marketing Specialist
Required CredentialsCertifications like Google Ads, Bing AdsVaries; often includes SEO, content marketing, analytics
Work EnvironmentFocus on paid ad campaigns, platforms, and analytics toolsBroader scope including SEO, content, social media, and paid ads
Employer & Industry UsageCommon in advertising agencies, e-commerce, and digital firmsUsed across various industries for overall marketing strategies
Search & Comparison IntentFocused on paid advertising roles and skillsBroader marketing roles including paid ads

While Ppc Advertising specializes in managing paid ad campaigns on platforms like Google Ads, a Digital Marketing Specialist covers a wider range of marketing activities, including SEO, content creation, and social media. Both roles require some overlapping skills and certifications, but Ppc Advertising is more focused on paid media execution, whereas Digital Marketing Specialists develop comprehensive marketing strategies.

Infographic showing various Ppc Advertising job openings in Boston, MA as of August 2026, with employment types broken down into 88% Full Time, 10% Part Time, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $90,165 per year, or $43.3 per hour.

Marketplace Advertising Manager

Staples, Inc.

Framingham, MA • On-site

Full-time

Retirement, PTO

Re-posted 21 days ago


Staples rating

5.7

Company rating: 5.7 out of 10

Based on 638 frontline employees who took The Breakroom Quiz

458th of 739 rated retailers


Job description

Staples is business to business. You're what binds us together.

Our marketing team is charged with an important task - sharing our Staples story. We use customer data and analytics to help us understand and improve our customers' experiences, drive customer retention and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to internal communications and loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas. 

What you will be doing:

Lead and execute advertising strategies across Amazon, Walmart, Target, Google and additional marketplaces

Manage and optimize PPC campaigns to maximize ROAS

Conduct keyword research and SEO optimization

Analyze performance using Tableau, Excel, and analytics tools

Manage advertising budgets supporting a $200M+ revenue business

Partner cross-functionally and manage third-party agencies

What You Bring to the Table:

Analytical, strategic, and data-driven mindset

Strong communication and stakeholder management skills

Adaptability in a fast-paced eCommerce environment

Basic Qualifications:

Bachelor's degree in Marketing, Business, or related field

5-7 years of digital advertising experience, focused on eCommerce

Hands-on experience with Amazon or marketplace PPC

 

Preferred Qualifications:

Master's degree

Amazon or Google Ads certifications

Budget management and ROAS optimization experience

We Offer:

  • Inclusive culture with associate-led Business Resource Groups
  • Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!

The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation. 

Staples is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

What Staples employees say

Pay

Benefits

Hours and flexibility

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Get the full story on Breakroom


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About Staples

Sourced by ZipRecruiter

Staples is the country's largest operator of office supplies superstores, offering a vast selection of products at low prices, primarily to small business owners. The company has a strong online presence and operates over 994 stores in the U.S. and 40 warehouses/fulfillment centers. The company was founded by Leo Kahn and Thomas G. Stemberg, and opened its first store in Brighton, Massachusetts on May 1, 1986. By 1996, it had reached the Fortune 500, and later acquired the office supplies company Quill Corporation. Staples provides office and school supplies, office furnishings, electronics, software, snack and beauty products, as well as offering printing and technological services. The company has a strong commitment to innovation and customer service.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Framingham, MA, US

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