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Ppc Advertising Jobs in Utah (NOW HIRING)

E-Commerce Manager

Herriman, UT · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Manage online marketing channels such as SEO, SEM, email, social media, and paid advertising ... Knowledge of SEO, PPC, email marketing, and conversion optimization Work Environment: * Office ...

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Ppc Advertising information

What are some common challenges faced by PPC advertising specialists, and how can they be addressed?

PPC Advertising specialists often encounter challenges such as staying updated with frequent platform changes, optimizing campaigns for better ROI, and managing tight budgets. To address these, it's important to engage in continuous learning, utilize automation tools for campaign management, and regularly analyze data to identify improvement areas. Collaborating closely with creative teams and clients also helps ensure alignment on goals and strategies for more effective campaigns.

What is PPC advertising?

PPC (Pay-Per-Click) advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked. It is commonly used on search engines like Google and Bing, as well as social media platforms. PPC allows businesses to target specific audiences and keywords, driving relevant traffic to their websites. The most popular form of PPC is search engine advertising, where ads appear at the top of search results. This method can be highly effective for generating leads, increasing brand visibility, and boosting sales.

What are the key skills and qualifications needed to thrive as a PPC advertising specialist?

To thrive as a PPC Advertising Specialist, you need strong analytical skills, campaign management experience, and a solid understanding of digital marketing principles, often supported by a relevant degree or certifications like Google Ads. Expertise with platforms such as Google Ads, Microsoft Advertising, and analytics tools like Google Analytics is typically required. Attention to detail, creativity, and effective communication help optimize campaigns and collaborate with clients or teams. These skills ensure campaigns are data-driven, cost-effective, and aligned with business goals for maximum ROI.

What is the difference between Ppc Advertising vs Digital Marketing Specialist?

AspectPpc AdvertisingDigital Marketing Specialist
Required CredentialsCertifications like Google Ads, Bing AdsVaries; often includes SEO, content marketing, analytics
Work EnvironmentFocus on paid ad campaigns, platforms, and analytics toolsBroader scope including SEO, content, social media, and paid ads
Employer & Industry UsageCommon in advertising agencies, e-commerce, and digital firmsUsed across various industries for overall marketing strategies
Search & Comparison IntentFocused on paid advertising roles and skillsBroader marketing roles including paid ads

While Ppc Advertising specializes in managing paid ad campaigns on platforms like Google Ads, a Digital Marketing Specialist covers a wider range of marketing activities, including SEO, content creation, and social media. Both roles require some overlapping skills and certifications, but Ppc Advertising is more focused on paid media execution, whereas Digital Marketing Specialists develop comprehensive marketing strategies.

What cities in Utah are hiring for Ppc Advertising jobs? Cities in Utah with the most Ppc Advertising job openings:
Infographic showing various Ppc Advertising job openings in Utah as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution.

Ecommerce Marketplace Manager (Amazon-Focused)

Lakanto

Orem, UT • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 15 days ago


Job description

Description

Saraya USA is a fast-growing house of health and wellness CPG brands committed to helping people live healthier lives through better products and purposeful innovation. Our portfolio currently includes Lakanto, Kyhv Nutrition, Happy Elephant, Arau Baby, and ChagaRoot - brands spanning natural sweeteners, nutrition, home care, baby care, and wellness. 

Ecommerce is a core driver of our organization, and we believe strong brands are built through both exceptional products and exceptional execution. We move fast, value ownership, and are constantly looking for better ways to serve our customers and grow our marketplace presence. 

Our team is collaborative, entrepreneurial, and driven by impact. We're building for long-term growth and looking for people who are excited to help shape that future. 

Role Overview 

We are seeking a highly skilled and execution-driven Ecommerce Marketplace Manager to own and scale our marketplace channels, with a primary focus on Amazon and secondary responsibility across Walmart.com and emerging marketplaces such as TikTok Shop and others. 

This role will be instrumental in driving marketplace performance across all areas of the business - from listings, advertising, and catalog management to inventory coordination, reporting, and analytics. You will play a key role in accelerating growth, improving operational efficiency, and ensuring best-in-class execution across our marketplace ecosystem. 

Working closely with the Ecommerce team and directly alongside the VP of Ecommerce, you will take ownership of day-to-day marketplace execution, optimization, and performance - helping drive revenue growth while enabling leadership to focus on broader strategic initiatives. 

This is a hands-on operator role for someone who moves quickly, solves problems proactively, and knows how to turn data, insights, and execution into measurable business results. 

Key Responsibilities 

Amazon Channel Ownership (Primary Focus) 

  • Fully own Amazon Seller/Vendor Central operations end-to-end  
  • Manage and optimize product listings (SEO, titles, bullets, A+ content, storefront)  
  • Execute and continuously optimize PPC campaigns (Sponsored Products, Brands, Display, etc.)  
  • Monitor and improve key performance metrics: conversion rate, TACoS, ACoS, CTR, CVR, session share, CAC  
  • Own and maintain catalog health: suppressions, stranded inventory, listing issues, variations  
  • Partner with supply chain and operations teams to support inventory forecasting inventory forecasting and FBA performance (in-stock rates, sell-through, storage limits)  
  • Identify and execute marketplace growth initiatives across traffic, conversion, assortment, and profitability 

Marketplace Expansion & Optimization 

  • Support Walmart.com and other marketplaces (setup, optimization, troubleshooting) *same responsibilities above as Amazon channel. 
  • Identify opportunities for assortment expansion and marketplace-specific strategies  

Performance & Analytics 

  • Analyze marketplace & per SKU data to identify trends, issues, and opportunities  
  • Build and maintain reporting dashboards for weekly/monthly performance  
  • Provide actionable insights - not just data  

Execution & Speed 

  • Rapidly implement changes and optimizations across listings, ads, and backend systems without bottlenecks  
  • Troubleshoot issues directly with Seller Support when needed  
  • Own timelines and deliverables to ensure consistent, high-quality execution  

Cross-Functional Collaboration 

  • Work with Marketing & Creative team to develop high-converting content  
  • Partner with supply chain on forecasting and inventory planning  
  • Align with leadership on promotional strategy and growth initiatives  

  Why This Role Matters  

This is a high-impact role at a pivotal moment and sits at the center of our ecommerce growth engine. We are needing to unlock faster growth, stronger brand control, and improved performance for long-term scalability. 

You will play a critical role in building and scaling this function - and have a direct impact on revenue growth. 

Compensation & Benefits 

  • Competitive salary based on experience 
  • Excellent medical, dental, and vision coverage  
  • Optional 401(k) plan  
  • Optional HSA matching program 
  • 27 paid days off in the first year (12 paid holidays and 15 PTO days) 
  • Employees get products from all our brands anytime from employee shelves 
  • Collaborative and entrepreneurial team environment 
  • Opportunity to help build and scale a high-growth ecommerce function 
  • Purposeful mission for leading health and wellness brands 
  • Continuing education benefits after one year of employment 

Requirements


  • 4-6+ years of in-depth hands-on Amazon experience (Seller Central and/or Vendor Central)  
  • Proven track record of growing Amazon revenue and improving efficiency metrics  
  • Deep expertise in Amazon PPC strategy, campaign structure, optimization, scaling, and performance analysis 
  • Experience leveraging AI and modern ecommerce tools to improve workflow efficiency, content development, analysis, and execution speed 
  • Strong understanding of Amazon SEO and conversion + ranking factors  
  • Experience with tools such as Helium 10, Jungle Scout, Data Dive, or similar  
  • High proficiency in Excel/Google Sheets (data analysis, forecasting, reporting, etc.)  
  • Experience managing complex Amazon catalogs across multiple brands, large SKU counts, and variation structures 

Preferred 

  • Experience managing $20M-$50M+ annual Amazon revenue, as well as proven success scaling Amazon revenue and accelerating marketplace growth 
  • Familiarity with Walmart and Walmart's PPC, plus other Ecommerce Marketplaces  
  • Experience in CPG, supplements, or better-for-you food/beverage products 

What Success Looks Like (First 3 Months) 

  • Improved listing quality and conversion rates across priority SKUs  
  • Well-structured, scalable PPC campaigns with improving efficiency (TACoS trending down, revenue growing, gaining marketshare)  
  • Strong catalog health with minimal suppressions or operational issues  
  • Improved in-stock rates and coordination with inventory planning  
  • Increased speed and consistency of execution across marketplace initiatives