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Paid Marketing Manager Jobs in Springfield, MA (NOW HIRING)

Digital Marketing Manager

Hartford, CT ยท On-site

$70K - $100K/yr

Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and ... Manage and expand profitable affiliate and influencer relationships. * Organic social media ...

Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and ... Manage and expand profitable affiliate and influencer relationships. * Organic social media ...

Digital Marketing Manager

Hartford, CT ยท On-site

$70K - $100K/yr

Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and ... Manage and expand profitable affiliate and influencer relationships. * Organic social media ...

Digital Marketing Manager

Hartford, CT ยท On-site

$70K - $100K/yr

Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and ... Manage and expand profitable affiliate and influencer relationships. * Organic social media ...

Digital Marketing Manager

Hartford, CT ยท On-site

$70K - $100K/yr

Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and ... Manage and expand profitable affiliate and influencer relationships. * Organic social media ...

Own reporting and analytics for CRM, paid advertising, website performance, and other digital marketing initiatives. * Track key performance indicators (KPIs) and provide actionable recommendations ...

Marketing Specialist

Hartford, CT ยท On-site +1

$60K - $65K/yr

Own reporting and analytics for CRM, paid advertising, website performance, and other digital marketing initiatives. * Track key performance indicators (KPIs) and provide actionable recommendations ...

Marketing Assistant

Hartford, CT ยท Hybrid

$27 - $33/hr

Maintain CRM systems, marketing databases, templates, files, and digital assets. * Support website ... Paid Time Off : Take the time you need to recharge with our generous paid time off policy. * Career ...

ACCOUNT MANAGER - Entry Level

Hartford, CT ยท On-site

$44K - $53K/yr

This provides NY Marketing Firm with a platform for sustainable leadership and growth. Paid Training - Travel Opportunities - Campaign Management MAJOR RESPONSIBILITY AREAS - Implementation of ...

At NY Marketing Firm, we believe that a great student mentality, work ethic, integrity and passion ... Learn basic managerial techniques in regards to event operations, event planning and event managing ...

At NY Marketing Firm, we believe that a great student mentality, work ethic, integrity and passion ... Learn basic managerial techniques in regards to event operations, event planning and event managing ...

At NY Marketing Firm, we believe that a great student mentality, work ethic, integrity and passion ... Learn basic managerial techniques in regards to event operations, event planning and event managing ...

At NY Marketing Firm, we believe that a great student mentality, work ethic, integrity and passion ... Learn basic managerial techniques in regards to event operations, event planning and event managing ...

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Showing results 1-20

Paid Marketing Manager information

See Springfield, MA salary details

$32.9K

$83.2K

$145K

How much do paid marketing manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for paid marketing manager in Springfield, MA is $83,196.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,800.00 and $97,700.00 per year, depending on experience, location, and employer.

What does a paid marketing manager do?

A Paid Marketing Manager is responsible for planning, executing, and optimizing paid advertising campaigns across various digital platforms, such as Google Ads, Facebook, and Instagram. Their goal is to drive traffic, generate leads, and increase sales while maximizing the return on investment (ROI) for the organization. They analyze performance data, manage budgets, conduct A/B testing, and collaborate with creative and analytics teams to ensure campaigns are effective. Paid Marketing Managers also stay updated on industry trends and platform changes to continuously improve campaign performance.

What are the key skills and qualifications needed to thrive as a paid marketing manager?

To thrive as a Paid Marketing Manager, you need expertise in digital marketing strategy, campaign management, and data analysis, typically supported by a degree in marketing or a related field. Proficiency with platforms like Google Ads, Facebook Ads Manager, and analytics tools such as Google Analytics and SEMrush is essential, along with certifications like Google Ads or Facebook Blueprint. Strong communication, creativity, and analytical thinking are critical soft skills for optimizing campaigns and collaborating with stakeholders. These skills and qualities are vital for effectively driving ROI, achieving business goals, and staying competitive in the fast-evolving digital advertising landscape.

How does a paid marketing manager typically collaborate with other departments to achieve campaign goals?

A Paid Marketing Manager often works closely with teams such as creative, analytics, and sales to ensure campaign success. Collaboration involves aligning ad messaging and design with brand guidelines provided by the creative team, using data insights from analytics to optimize ad spend, and coordinating with sales to ensure leads generated by campaigns are properly followed up. Regular cross-functional meetings and transparent communication are essential to adapting strategies in real time and achieving shared business objectives.

What is the difference between Paid Marketing Manager vs Digital Marketing Specialist?

AspectPaid Marketing ManagerDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Advertising, or related field; certifications like Google Ads or Facebook BlueprintBachelor's in Marketing, Communications, or related; certifications often include Google Ads or HubSpot
Work EnvironmentOversees paid advertising campaigns, manages budgets, and analyzes ROIDevelops digital marketing strategies, manages content, and supports paid campaigns
Employer & Industry UsageCommon in advertising agencies, e-commerce, and large corporationsUsed across various industries including retail, tech, and media

The Paid Marketing Manager focuses on planning, executing, and optimizing paid advertising campaigns, managing budgets, and analyzing performance. In contrast, the Digital Marketing Specialist handles broader digital strategies, content creation, and supports paid efforts. Both roles often collaborate but differ mainly in scope and responsibility.

How much does a paid marketing manager get paid?

A paid marketing manager's salary typically ranges from $60,000 to $120,000 annually, depending on experience, location, and company size. Senior roles or those in high-demand markets can earn higher compensation, often supplemented with bonuses and benefits.

Is a paid marketing manager a high paying job?

A paid marketing manager typically earns a competitive salary that varies based on experience, industry, and location. In general, it is considered a well-paying role within marketing careers, especially for those with strong skills in digital advertising, analytics, and campaign management.

What's the average pay for a paid marketing manager?

The average salary for a paid marketing manager in the United States typically ranges from $60,000 to $120,000 annually, depending on experience, location, and company size. Entry-level roles may start lower, while experienced managers with certifications in digital marketing tools can earn higher salaries.

What are popular job titles related to Paid Marketing Manager jobs in Springfield, MA?

For Paid Marketing Manager jobs in Springfield, MA, the most frequently searched job titles are:

What job categories do people searching Paid Marketing Manager jobs in Springfield, MA look for?

The top searched job categories for Paid Marketing Manager jobs in Springfield, MA are:

What cities near Springfield, MA are hiring for Paid Marketing Manager jobs?

Cities near Springfield, MA with the most Paid Marketing Manager job openings:

Infographic showing various Paid Marketing Manager job openings in Springfield, MA as of June 2026, with employment types broken down into 81% Full Time, 15% Part Time, and 4% Contract. Highlights an 83% Physical, 2% Hybrid, and 15% Remote job distribution, with an average salary of $83,196 per year, or $40 per hour.

Digital Marketing Manager

Kosmos

Hartford, CT โ€ข On-site

$70K - $100K/yr

Full-time

Re-posted 16 days ago


Job description

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager.

This role will support strategic growth initiatives through managing new advertising campaigns, influencers and affiliates, creative asset production, testing and reporting. The role will work cross-functionally to ensure a consistent volume of high-quality creative assets and campaigns are produced and tested with regular reporting of results. 

Key Responsibilities:

  • Manage the planning and execution of ecommerce go-to-market campaigns, promotions, and seasonal initiatives.
  • Produce effective ad creative and UGC assets utilizing influencers and content creators and the company’s internal/external design teams.
  • Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and qualify new creative assets.
  • Utilize internal and external design teams for landing page creation, optimization, and continuous A/B testing to improve ad campaign performance.
  • Manage and expand profitable affiliate and influencer relationships.
  • Organic social media management and community moderation with intent to drive profitable traffic and awareness.
  • Maintain marketing performance reports, documentation of results, insights, and best practices.
  • Stay updated on digital marketing trends, platform updates, and best practices, applying new insights to enhance campaign performance.

Qualifications:

  • Minimum 2 years of hands-on experience in ecommerce growth or digital marketing.
  • Experience managing creative digital asset production with designers, influencers, and content creators.
  • Hands-on experience setting up and launching paid campaigns across at least 2 major digital media ad platforms (Meta, TikTok, Google, Reddit, etc.).