The Search Optimization Manager will own the strategy, roadmap, execution, and measurement of Lido Labs' SEO, GEO, and AEO efforts across our portfolio of brands. This role sits at the intersection ...
The Search Optimization Manager will own the strategy, roadmap, execution, and measurement of Lido Labs' SEO, GEO, and AEO efforts across our portfolio of brands. This role sits at the intersection ...
The Search Optimization Manager will own the strategy, roadmap, execution, and measurement of Lido Labs' SEO, GEO, and AEO efforts across our portfolio of brands. This role sits at the intersection ...
The Search Optimization Manager will own the strategy, roadmap, execution, and measurement of Lido Labs' SEO, GEO, and AEO efforts across our portfolio of brands. This role sits at the intersection ...
Pipeline Optimization Engineer
Tulsa, OK · On-site
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Pipeline Optimization Engineer
Tulsa, OK · On-site
Power Management: Hedging, Demand Response, Power & DRA Contracts System Optimization's overarching goal is to elevate the performance and culture of those around us, both within the team and with ...
Pipeline Optimization Engineer
Tulsa, OK · On-site
Power Management: Hedging, Demand Response, Power & DRA Contracts System Optimization's overarching goal is to elevate the performance and culture of those around us, both within the team and with ...
Pipeline Optimization Engineer
Tulsa, OK · On-site
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System Operations & Optimization : Manage daily BAS operations, including programming, trending, scheduling, and troubleshooting complex HVAC control sequences to improve energy efficiency.
System Operations & Optimization : Manage daily BAS operations, including programming, trending, scheduling, and troubleshooting complex HVAC control sequences to improve energy efficiency.
DOE SEO/Content Account Manager Hours: Monday - Friday, 9:00am - 5:00pm CST SEO/Content Account Manager Summary: The SEO/Content Account Manager supports organic growth through SEO execution, AI ...
Quick apply
DOE SEO/Content Account Manager Hours: Monday - Friday, 9:00am - 5:00pm CST SEO/Content Account Manager Summary: The SEO/Content Account Manager supports organic growth through SEO execution, AI ...
Restaurant General Manager
$50K - $69K/yr
Manages restaurant labor using optimal Manager staffing and Team Member scheduling * Ensures that restaurant upholds operational and brand standards *Performs duties of the Assistant Manager & Hourly ...
Restaurant General Manager
$50K - $69K/yr
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Restaurant General Manager
Del City, OK · On-site
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Restaurant General Manager
Del City, OK · On-site
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The Manager of Fuel Strategy and Optimization is responsible for executing the company's enterprise-wide gasoline strategy to drive volume, profitability, loyalty engagement, and competitive ...
The Manager of Fuel Strategy and Optimization is responsible for executing the company's enterprise-wide gasoline strategy to drive volume, profitability, loyalty engagement, and competitive ...
The Manager of Fuel Strategy and Optimization is responsible for executing the company's enterprise-wide gasoline strategy to drive volume, profitability, loyalty engagement, and competitive ...
The Manager of Fuel Strategy and Optimization is responsible for executing the company's enterprise-wide gasoline strategy to drive volume, profitability, loyalty engagement, and competitive ...
Manager of Fuel Strategy and Optimization (Oklahoma City, OK or remote)
Oklahoma City, OK · On-site +1
The Manager of Fuel Strategy and Optimization is responsible for executing the company's enterprise-wide gasoline strategy to drive volume, profitability, loyalty engagement, and competitive ...
Manager of Fuel Strategy and Optimization (Oklahoma City, OK or remote)
Oklahoma City, OK · On-site +1
The Manager of Fuel Strategy and Optimization is responsible for executing the company's enterprise-wide gasoline strategy to drive volume, profitability, loyalty engagement, and competitive ...
Restaurant General Manager
El Reno, OK · On-site
$50K/yr
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Restaurant General Manager
El Reno, OK · On-site
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Restaurant General Manager
Calera, OK · On-site
$45K - $60K/yr
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Restaurant General Manager
Calera, OK · On-site
$45K - $60K/yr
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Office Manager / Executive Assistant
Tulsa, OK · On-site
$18 - $25/hr
Experience managing CRM systems * SEO management experience * Marketing experience * META ( Facebook and Instagram ) campaign management Schedule: * Monday to Friday * 40 hours per week * 7:30 AM to ...
Quick apply
Office Manager / Executive Assistant
Tulsa, OK · On-site
$18 - $25/hr
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Build and maintain governance models for content performance, accessibility, and compliance (HIPAA, ADA, SEO). * Manage vendor relationships for specialized web or martech projects, ensuring ...
New
Build and maintain governance models for content performance, accessibility, and compliance (HIPAA, ADA, SEO). * Manage vendor relationships for specialized web or martech projects, ensuring ...
New
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$50K/yr
Manages restaurant labor using optimal Manager staffing and Team Member scheduling * Ensures that restaurant upholds operational and brand standards *Performs duties of the Assistant Manager & Hourly ...
Restaurant General Manager
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$50K/yr
Manages restaurant labor using optimal Manager staffing and Team Member scheduling * Ensures that restaurant upholds operational and brand standards *Performs duties of the Assistant Manager & Hourly ...
Restaurant General Manager
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$50K/yr
Manages restaurant labor using optimal Manager staffing and Team Member scheduling * Ensures that restaurant upholds operational and brand standards *Performs duties of the Assistant Manager & Hourly ...
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Elk City, OK · On-site
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Manages restaurant labor using optimal Manager staffing and Team Member scheduling * Ensures that restaurant upholds operational and brand standards *Performs duties of the Assistant Manager & Hourly ...
Restaurant General Manager
Elk City, OK · On-site
$50K/yr
Manages restaurant labor using optimal Manager staffing and Team Member scheduling * Ensures that restaurant upholds operational and brand standards *Performs duties of the Assistant Manager & Hourly ...
Manages restaurant labor using optimal Manager staffing and Team Member scheduling * Ensures that restaurant upholds operational and brand standards *Performs duties of the Assistant Manager & Hourly ...
Manages restaurant labor using optimal Manager staffing and Team Member scheduling * Ensures that restaurant upholds operational and brand standards *Performs duties of the Assistant Manager & Hourly ...
Optimization Manager information
See Oklahoma salary details
$30.9K - $43.3K
4% of jobs
$43.3K - $55.7K
5% of jobs
$67.9K is the 25th percentile. Wages below this are outliers.
$55.7K - $68.1K
16% of jobs
$68.1K - $80.5K
17% of jobs
The median wage is $87.1K / yr.
$80.5K - $92.8K
15% of jobs
$92.8K - $105.2K
12% of jobs
$113.8K is the 75th percentile. Wages above this are outliers.
$105.2K - $117.6K
9% of jobs
$117.6K - $130K
7% of jobs
$130K - $142.4K
3% of jobs
$142.4K - $154.7K
2% of jobs
$154.7K - $167.1K
9% of jobs
$30.9K
$98.5K
$167.1K
How much do optimization manager jobs pay per year?
How does an Optimization Manager typically interact with different departments to drive performance improvements?
What are the key skills and qualifications needed to thrive as an Optimization Manager, and why are they important?
What's a good job for overthinkers?
What jobs pay 500,000 a year in the US?
What does an optimization manager do?
What is an Optimization Manager?
What kind of jobs in media bring in $150,000 a year?
What is the difference between Optimization Manager vs Digital Marketing Specialist?
| Aspect | Optimization Manager | Digital Marketing Specialist |
|---|---|---|
| Required Credentials | Bachelor's in Marketing, Business, or related field; certifications in SEO, SEM, or analytics | Bachelor's in Marketing, Communications, or related field; certifications in digital marketing tools |
| Work Environment | Collaborates with marketing, product, and analytics teams; focuses on website and campaign performance | Works on content creation, social media, email campaigns, and digital channels |
| Employer & Industry Usage | Used across e-commerce, tech, and advertising industries to improve online performance | Common in marketing agencies, brands, and media companies for campaign execution |
The Optimization Manager primarily focuses on analyzing and improving website and campaign performance through data-driven strategies, often working closely with technical teams. In contrast, the Digital Marketing Specialist handles the execution of digital campaigns, content creation, and social media management. While both roles require marketing knowledge and certifications, the Optimization Manager emphasizes analytics and technical optimization, whereas the Digital Marketing Specialist concentrates on content and channel management.

Full-time
Posted 8 days ago
Job description
*Fully Remote*
The Search Optimization Manager will own the strategy, roadmap, execution, and measurement of Lido Labs' SEO, GEO, and AEO efforts across our portfolio of brands. This role sits at the intersection of technical SEO, content strategy, analytics, AI search visibility, and conversion-focused digital marketing.
The ideal candidate is a resourceful, hands-on search expert who understands how to improve organic visibility in Google while also preparing our brands for the evolving search landscape, including AI Overviews, LLM-generated answers, answer engines, and zero-click search environments.
This person will work cross-functionally with copywriters, developers, product stakeholders, analytics resources, and marketing leadership to improve discoverability, authority, traffic quality, and revenue contribution from organic, default, and direct channels.
This is an independent contributor role for someone who can set strategy, define KPIs, identify opportunities, build a roadmap, and drive projects through execution.
What You'll Do
Search Strategy & Roadmap
- Own the SEO, GEO, and AEO strategy across Lido Labs brands and digital properties.
- Build and manage a search optimization roadmap that prioritizes the highest-impact technical, content, and AI visibility opportunities.
- Define KPIs and reporting frameworks that connect search performance to business outcomes, including revenue, lead quality, conversion rate, and channel growth.
- Identify opportunities to increase visibility across traditional search, AI Overviews, answer engines, LLMs, and other emerging discovery platforms.
- Translate search trends, algorithm updates, and AI search changes into actionable recommendations for the marketing team.
- Lead technical SEO audits and identify issues related to crawlability, indexation, site architecture, page speed, internal linking, canonicalization, redirects, XML sitemaps, and robots directives.
- Partner with developers to scope, prioritize, QA, and validate technical SEO improvements.
- Recommend and support implementation of structured data, schema markup, entity optimization, and other technical enhancements that improve search engine and AI readability.
- Monitor site health and proactively identify risks or opportunities that may impact organic visibility.
- Ensure landing pages, templates, and site structures follow SEO/AEO best practices.
- Partner with copywriters and content stakeholders to create content strategies that support keyword visibility, topical authority, and AI extraction.
- Conduct keyword research, content gap analysis, search intent mapping, and competitive analysis.
- Develop content briefs and optimization recommendations for new and existing pages.
- Improve content structure for both human readers and AI systems, including clear definitions, entity-rich sections, comparison content, FAQs, schema opportunities, and citation-ready summaries.
- Help establish best practices for content that can perform in Google, AI Overviews, ChatGPT, Perplexity, Gemini, and other answer-driven platforms.
- Support ongoing testing around AI visibility, LLM citation share, and brand presence in generative search results.
- Monitor and report on search performance using tools such as Google Analytics, Google Search Console, SearchAtlas, and other SEO/GEO platforms.
- Track organic, default, and direct channel performance with a focus on revenue growth and business impact.
- Analyze rankings, impressions, clicks, engagement, conversions, revenue contribution, and content performance.
- Build recurring reports that clearly communicate what is working, what is changing, and where the next opportunities are.
- Diagnose traffic or revenue changes and recommend corrective actions.
- Partner with the Director of Marketing to set measurable goals and evaluate performance against KPIs.
- Work closely with copywriters, developers, analytics, paid media, lifecycle marketing, and leadership to execute search initiatives.
- Turn strategic recommendations into clear project requirements, briefs, tickets, and implementation plans.
- Manage multiple projects simultaneously and drive initiatives from discovery through completion.
- Serve as the internal subject matter expert for search engine optimization, generative engine optimization, answer engine optimization, AI visibility, and modern search best practices.
- Create playbooks, documentation, and repeatable processes that improve search optimization maturity across the organization.
- 4-6 years of hands-on experience in SEO, organic growth, digital marketing, or search optimization.
- Strong understanding of both technical SEO and content SEO.
- Experience improving organic visibility, search performance, and conversion outcomes.
- Familiarity with GEO, AEO, AI Overviews, LLM visibility, answer engines, and emerging AI search trends.
- Proficiency with Google Analytics, Google Search Console, and SEO platforms such as SearchAtlas, Ahrefs, SEMrush, Moz, Screaming Frog, BrightEdge, Conductor, or similar tools.
- Ability to conduct technical SEO audits and make recommendations related to crawlability, indexation, site architecture, schema, page speed, and internal linking.
- Strong content strategy skills, including keyword research, intent mapping, content gap analysis, and on-page optimization.
- Understanding of structured data, schema markup, E-E-A-T principles, entity optimization, and AI-readable content structure.
- Strong analytical skills with the ability to connect search performance to revenue, conversions, and business impact.
- Excellent project management skills and the ability to move work forward independently.
- Strong communication skills with the ability to explain technical and strategic concepts to non-technical stakeholders.
- Resourceful, proactive, and comfortable operating in a fast-moving environment with evolving priorities.
- Experience working across multiple brands or digital properties.
- Experience in competitive or compliance-sensitive industries.
- Experience with WordPress
- Experience working directly with developers on technical SEO implementation.
- Experience with AI search tracking, LLM visibility tools, or emerging GEO/AEO platforms.
- Basic understanding of HTML, CSS, JavaScript, and how front-end development impacts SEO.
- Experience creating SEO briefs, technical tickets, content playbooks, or executive-facing performance reports.
- Familiarity with conversion rate optimization and landing page testing.
- A strategic thinker who can also execute hands-on.
- A self-starter who does not need to be told what to do next.
- A strong problem solver who can identify opportunities, prioritize work, and drive projects to completion.
- A clear communicator who can collaborate with copywriters, developers, and leadership.
- A data-driven marketer who understands that search performance must connect to revenue.
- Curious about the future of search and motivated to help brands stay visible as AI changes how people discover information.
- Comfortable with ambiguity, experimentation, and building new processes from the ground up.
- Clear SEO/GEO/AEO roadmaps are created, prioritized, and actively executed.
- Organic, default, and direct revenue contribution grows over time.
- Technical SEO issues are identified, scoped, and resolved.
- Content is better structured for Google, AI Overviews, LLMs, and answer engines.
- Lido Labs brands gain stronger visibility, authority, and discoverability across traditional and AI-powered search environments.
- Cross-functional teams understand what needs to be done and why it matters.
- Search optimization becomes a more measurable, accountable, and scalable growth lever for the business.