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Online Ad Rating Jobs (NOW HIRING)

Marketing Specialist

Watertown, MA · Hybrid

$65K - $80K/yr

Extensive hands-on experience with self-serve online ad platforms * Familiarity and comfort using ... Understanding of key digital marketing metrics (CPC, CPA, ROI, ROAS, conversion rate, etc.) * Prior ...

Upon launch, you will review performance results (ROI, rate of spend, etc.) and take action to ... Additional Information Apply online by clicking on green label "I am Interested" or call if you ...

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Online Ad Rating information

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$64K

$67.5K

$70K

How much do online ad rating jobs pay per year?

As of Aug 9, 2026, the average yearly pay for online ad rating in the United States is $67,500.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,000.00 and $69,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an online ad rater?

To excel as an Online Ad Rater, you need strong analytical skills, attention to detail, and familiarity with web browsing, often supported by a high school diploma or equivalent. Regular use of computers, online research tools, and proprietary ad evaluation platforms is typical, and some employers may require passing qualification assessments. Excellent communication, time management, and the ability to follow detailed guidelines are important soft skills for this position. These capabilities ensure accurate, consistent ad evaluations that improve the relevance and quality of online advertising for users.

What are some common challenges faced by online ad raters, and how can they be managed effectively?

Online Ad Raters often encounter challenges such as repetitive tasks, meeting productivity quotas, and interpreting ambiguous ad content according to guidelines. Staying updated with evolving evaluation standards and maintaining focus during long periods of independent work are essential. To manage these challenges, it's helpful to set structured work sessions, regularly review guideline updates, and participate in any available forums or support channels provided by the employer for clarification and peer connection.

What is the difference between Online Ad Rating vs Digital Marketing Specialist?

AspectOnline Ad RatingDigital Marketing Specialist
Required CredentialsBasic knowledge of advertising platforms, analytics toolsMarketing degree or certification, SEO/SEM skills
Work EnvironmentOnline, data-driven, performance-focusedOffice or remote, strategic and creative tasks
Employer & Industry UsageAdvertising agencies, online platformsBrands, agencies, marketing firms
Search & Comparison IntentPerformance metrics, ad ratingsMarketing strategies, campaign management

Online Ad Rating primarily focuses on evaluating and scoring online advertisements based on performance metrics. In contrast, a Digital Marketing Specialist develops and implements comprehensive marketing strategies, including ad campaigns, SEO, and content. While both roles involve online advertising, Online Ad Rating is more data and performance measurement-oriented, whereas Digital Marketing Specialists handle broader marketing responsibilities.

What is an online ad rater?

An Online Ad Rater is someone who evaluates the quality and relevance of online advertisements, such as those seen in search engine results or on social media platforms. Their job is to provide feedback on whether ads are appropriate, useful, and well-targeted to specific audiences based on guidelines provided by the employer. This helps companies improve the effectiveness of their ad placements and ensures users have a better online experience. Online Ad Raters typically work remotely and on a flexible schedule, making it a popular choice for those seeking part-time work.
What cities are hiring for Online Ad Rating jobs? Cities with the most Online Ad Rating job openings:
What states have the most Online Ad Rating jobs? States with the most job openings for Online Ad Rating jobs include:
What job categories do people searching Online Ad Rating jobs look for? The top searched job categories for Online Ad Rating jobs are:
Infographic showing various Online Ad Rating job openings in the United States as of July 2026, with employment types broken down into 60% Full Time, 37% Part Time, 1% Temporary, and 2% Contract. Highlights an 77% Physical, 1% Hybrid, and 22% Remote job distribution, with an average salary of $67,500 per year, or $32.5 per hour.

Marketing Specialist

Adams Clinical

Watertown, MA • Hybrid

$65K - $80K/yr

Full-time

Re-posted 25 days ago


Job description

Join Us in Shaping the Future of Clinical Research

Adams Clinical is a leading clinical trial site network committed to accelerating the development of life-changing medicines. Our mission is simple: deliver uncompromising data quality, safety, and diverse enrollment to advance healthcare. Our vision is to set the gold standard for clinical trial excellence. We believe our people make the difference. Guided by our core values—Scientific Rigor, Operational Excellence, Commitment to Sponsors and Participants, and Authentic Collaboration—we create an environment where meaningful work drives meaningful change.

At Adams Clinical, you'll find:

  • A culture of respect, transparency, and continuous improvement
  • Opportunities for professional growth and learning
  • A team dedicated to improving lives through innovation and integrity

If you're passionate about making an impact in clinical research and want to be part of a collaborative, mission-driven organization, we'd love to have you on our team.

Job Role

The Digital Marketing Specialist will be responsible for helping to achieve company growth and profitability goals via implementation of improvements to marketing campaigns, performance analysis, and support for ongoing development to company marketing strategy. This position offers significant opportunities to work closely with management and executives and to perform a crucial role at a rapidly growing company.

This is hybrid position at our main location in Watertown, MA.

Key Responsibilities

  • Collaborate with senior marketer and the recruitment team to achieve company goals via search, display, video, and social media advertising
  • Media buying: build and update campaigns in Google, Meta, Reddit, TikTok, Bing, Nextdoor, and LinkedIn self-serve ad platforms
  • Performance analysis: analyze and report on full-funnel advertising performance; identify opportunities for improvement and growth
  • Creative development: develop, create, and test ads for evergreen campaigns, as well as new studies and locations
  • Maintain and make suggestions for improvements to the Adams Clinical website, company listings, online participant reviews, and other web properties
  • Assist in management of sponsor and IRB creative approval and revision process
  • Stay apprised of digital trends and tools: bring new opportunities, products, and placements to the team to help grow, strengthen, and diversify ad campaigns

Job Requirements:

  • 1-3 years of experience in a digital marketing role
  • Experience managing large budgets across multiple ad platforms
  • Extensive hands-on experience with self-serve online ad platforms
  • Familiarity and comfort using Microsoft Excel
  • Experience using Wordpress, Squarespace, Instapage, or an equivalent content management system to design and optimize landing pages
  • Experience writing ad copy and executing on basic design work in Canva or an equivalent
  • Understanding of key digital marketing metrics (CPC, CPA, ROI, ROAS, conversion rate, etc.)
  • Prior experience performing full-funnel marketing analysis and cohort analysis based on lead age, platform, location, etc.
  • Familiarity and comfort with Salesforce functionality and reporting
  • Strong written and verbal communication skills
  • Excellent organizational and time management skills: detail-oriented, proactive, and calm under pressure
  • Bachelor's degree from a 4-year college

Salary: $65,000 - $80,000

Benefits:
  • 401(k) matching
  • Medical, Dental, & Vision insurance
  • Employee assistance program
  • Flexible spending account
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Parental leave
  • Professional development assistance

Adams Clinical is committed to being an equal opportunity and affirmative action employer. We focus on hiring and nurturing top talent. All employment decisions, including recruitment, hiring, promotion, compensation, transfer, training, discipline, and termination, are made based on the candidate's or employee's qualifications relevant to the position. These decisions are made without regard to age, sex, sexual orientation, gender identity or expression, genetic information, race, color, creed, religion, ethnicity, national origin, citizenship, disability, marital status, military status, pregnancy, or any other legally protected status.

In compliance with federal law, all individuals hired must, as a condition of employment, provide documentation verifying their identity and authorization to work in the United States and complete Form I-9 within the required timeframe. Adams Clinical participates in E-Verify to confirm employment eligibility.