ZipRecruiter

Log In

1

Multicultural Marketing Jobs in Texas (NOW HIRING)

Workstream

Marketing Director

Farmers Branch, TX · On-site

$120 - $180/hr

Strong understanding of multicultural marketing, especially within Hispanic and Latin American communities * Proven success in building integrated marketing campaigns and managing multi‑channel ...

Sun Holdings

Marketing Director

Farmers Branch, TX · On-site

Strong understanding of multicultural marketing, especially within Hispanic and Latin American communities * Proven success in building integrated marketing campaigns and managing multi-channel ...

TransPerfect

Account Manager

Dallas, TX · On-site

TransPerfect provides a full array of language and business support services, including translation, multicultural marketing, website globalization, legal support, and any kind of technology solution.

next page

Showing results 1-20

All JobsMulticultural Marketing JobsMulticultural Marketing Jobs in Texas

Multicultural Marketing information

See Texas salary details

$30.7K

$77.8K

$135.6K

How much do multicultural marketing jobs pay per year?

As of Aug 22, 2026, the average yearly pay for multicultural marketing in Texas is $77,782.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,900.00 and $91,300.00 per year, depending on experience, location, and employer.

What is multicultural marketing?

Multicultural marketing is a strategy that targets and tailors marketing campaigns to specific cultural, ethnic, or demographic groups within a broader population. It focuses on understanding the unique values, languages, customs, and behaviors of these groups to create more relevant and effective messaging. This approach helps brands connect with diverse audiences, build brand loyalty, and expand their market reach by respecting and addressing cultural differences.

What are the key skills and qualifications needed to thrive in multicultural marketing?

Success in Multicultural Marketing requires a deep understanding of diverse cultures, strong market research abilities, and a relevant degree in marketing, communications, or related fields. Familiarity with analytics tools, social media platforms, and multicultural consumer insights software is often necessary. Exceptional communication, cultural sensitivity, and adaptability are crucial soft skills for building authentic connections with diverse audiences. These competencies are vital to creating effective, inclusive campaigns that resonate across cultural boundaries and drive business growth.

How does a multicultural marketing professional typically collaborate with other departments within a company?

Multicultural marketing professionals frequently work closely with teams such as product development, sales, and customer insights to ensure campaigns are culturally relevant and resonate with diverse audiences. They may participate in cross-departmental meetings to align messaging and strategy, and often provide guidance on cultural nuances to avoid missteps. This collaborative approach helps create cohesive campaigns that effectively engage target demographics and drive business goals.

What is the difference between Multicultural Marketing vs Content Marketing?

AspectMulticultural MarketingContent Marketing
Required CredentialsMarketing degree, cultural competency certificationsMarketing or communications degree, writing skills
Work EnvironmentAdvertising agencies, corporate marketing teamsDigital platforms, media companies, brands
Employer & Industry UsageUsed to target diverse audiences in various industriesUsed across industries to attract and engage audiences
Search & Comparison IntentUnderstanding niche marketing strategiesLearning about content creation and distribution

Multicultural Marketing focuses on tailoring campaigns to diverse cultural groups, emphasizing cultural insights and sensitivity. Content Marketing involves creating valuable content to attract and retain audiences across platforms. While both roles require marketing expertise, Multicultural Marketing emphasizes cultural understanding, whereas Content Marketing centers on content creation and strategy.

What are the most commonly searched types of Multicultural Marketing jobs in Texas?

The most popular types of Multicultural Marketing jobs in Texas are:

What are popular job titles related to Multicultural Marketing jobs in Texas?

For Multicultural Marketing jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Multicultural Marketing jobs in Texas look for?

The top searched job categories for Multicultural Marketing jobs in Texas are:

What cities in Texas are hiring for Multicultural Marketing jobs?

Cities in Texas with the most Multicultural Marketing job openings:

Multicultural Marketing jobs near you
Infographic showing various Multicultural Marketing job openings in Texas as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $77,782 per year, or $37.4 per hour.

Marketing Director

Workstream

Farmers Branch, TX • On-site

$120 - $180/hr

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago

Job description

Get your link via SMS for faster job applications.

Sun Holdings is one of the largest franchise organizations in the U.S., proudly supporting over 1,300 restaurant locations across 31 states. We provide franchise management services to some of America's most beloved brands, including Applebee’s, Arby's, Bar Louie, Burger King, Cantina Laredo, Freebirds, Golden Corral, IHOP, McAlister’s, Papa John’s, Popeye’s, Taco Bueno, and Uncle Julio’s. Join our team of hands‑on problem‑solvers!

Job Summary:

We are seeking an experienced and strategic Director of Marketing to lead brand marketing efforts for our Mexican concept restaurant brand(s). This role will drive brand awareness, guest traffic, and revenue growth through innovative marketing campaigns, compelling brand positioning, and impactful digital and community engagement. You’ll oversee everything from creative direction to local store marketing, while collaborating cross‑functionally to ensure marketing initiatives align with overall business goals. If you have a passion for culturally rich, experiential dining and the leadership skills to take a brand to the next level, we want to hear from you.

What You’ll Get (Benefits):
  • Competitive Pay – Your talent and hard work won’t go unnoticed.
  • Health & Wellness Coverage – HSA, medical, dental, vision, disability, and life insurance plans to keep you and your family feeling your best.
  • 401(k) Match – Helping you invest in your future (and putting more back in your wallet).
  • Generous Time Off – Up to 16 paid vacation and sick days, plus 7 company holidays to recharge and reset.
  • Free lunch while at work – Pick your favorite from 5 nearby brand locations, plus discounts with some of our brands—you’ve got lunch covered.
  • Daily Pay Option – Access your earnings before payday with our Earned Wage app.
  • Career Growth – We’re growing fast, and we love to promote from within.
  • And more good stuff – Because working with us should feel rewarding every day.
What You’ll Do (Responsibilities):

You will lead the creation and execution of integrated marketing strategies that elevate our Mexican concept brand(s) and deepen guest loyalty. This includes designing and launching campaigns across digital, social, and traditional channels; managing brand identity and creative development; and ensuring consistent, impactful messaging. You’ll drive local store marketing and community engagement initiatives, ensuring regional relevance while building brand love. Partnering closely with operations, culinary, HR, and finance, you’ll align marketing plans with organizational objectives. You’ll monitor consumer trends, analyze competitive activity, and leverage data to guide decision‑making, while managing agencies, vendors, and the marketing budget to maximize ROI. Additionally, you’ll mentor and inspire a small team to deliver innovative, measurable results.

What You’ll Bring (Requirements):
  • 5+ years of progressive marketing experience in the restaurant industry
  • 2+ years in a marketing leadership role with a focus on brand development and field execution
  • Strong understanding of multicultural marketing, especially within Hispanic and Latin American communities
  • Proven success in building integrated marketing campaigns and managing multi‑channel strategy
  • Experience with brand storytelling, digital marketing platforms, and local marketing activation
  • Strong analytical, project management, and organizational skills
  • Excellent communication and cross‑functional collaboration abilities
  • Bachelor’s degree in Marketing, Business, or related field required (MBA a plus)

At Sun Holdings, we’re committed to providing a safe, efficient, and supportive environment—for our team and the guests we serve. We’re proud to be an Equal Opportunity Employer. Curious about who we are? Check us out at www.sunholdings.net.

#J-18808-Ljbffr

Apply