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Masters In Digital Marketing Jobs in Texas (NOW HIRING)

Human Appeal

Digital Marketing Specialist

Irving, TX · On-site

Are you interested in building a career that makes a difference and creates a legacy? Human Appeal ... As Digital Marketing Specialist , the successful candidate will be a versatile team member skilled ...

briggsequipment

Digital Marketing Specialist

Dallas, TX · On-site

The Digital Marketing Specialist is responsible for executing and optimizing digital initiatives ... Proficiency in social media platform management, ad campaigns, and analytics (Facebook, LinkedIn ...

Highgate Hotels

Digital Marketing Manager

Irving, TX · On-site

With a 30-year track record as an innovator in the hospitality industry, this forward-thinking ... The Digital Marketing Manager will help coordinate and execute all digital marketing, advertising ...

Samsung Electronics

Digital Marketer

Plano, TX

Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home ... Role and Responsibilities The Digital Marketer is part of the team who leads, develops and executes ...

Gecko Hospitality

Digital Marketing Analyst

Plano, TX

$90K - $95K/yr

As Digital Marketing Analyst in Dallas, TX , you will play a central role in shaping how the organization understands and improves its digital presence across the guest journey, from first discovery ...

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All JobsMasters In Digital Marketing JobsMasters In Digital Marketing Jobs in Texas

Masters In Digital Marketing information

See Texas salary details

$37.7K

$81.9K

$130K

How much do masters in digital marketing jobs pay per year?

As of Aug 24, 2026, the average yearly pay for masters in digital marketing in Texas is $81,933.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,000.00 and $95,500.00 per year, depending on experience, location, and employer.

What is a masters in digital marketing?

A Masters in Digital Marketing is a postgraduate degree focused on the strategies, tools, and techniques used to promote products and services online. The program typically covers topics such as social media marketing, search engine optimization, data analytics, online advertising, and digital consumer behavior. Graduates are equipped with the skills needed to create, manage, and analyze digital marketing campaigns for businesses or organizations. The degree prepares students for a variety of roles in the fast-growing digital marketing sector.

What types of projects or tasks can I expect to work on after earning a masters in digital marketing?

After earning a Masters in Digital Marketing, you can expect to work on a variety of projects such as developing comprehensive digital campaigns, managing social media strategy, analyzing web traffic data, and optimizing search engine performance. You may also collaborate closely with content creators, designers, and sales teams to ensure cohesive brand messaging across all digital platforms. Additionally, you might be responsible for staying up-to-date with the latest digital trends and implementing innovative tools to improve campaign effectiveness. These roles often offer opportunities for advancement into leadership positions, such as digital marketing manager or strategist, as you gain experience.

What are the key skills and qualifications needed to thrive as a professional with a masters in digital marketing, and why are they important?

To thrive as a professional with a Master's in Digital Marketing, you need a solid understanding of marketing strategy, data analysis, and digital channels, along with an advanced degree in digital marketing or a related field. Familiarity with tools like Google Analytics, SEO/SEM platforms, social media management software, and digital advertising systems is crucial. Creativity, adaptability, and strong communication skills help you craft compelling campaigns and collaborate across teams. These skills and qualifications are vital to effectively engage target audiences and drive measurable business growth in the ever-evolving digital landscape.

What is the difference between Masters In Digital Marketing vs Digital Marketing Specialist?

AspectMasters In Digital MarketingDigital Marketing Specialist
CredentialsGraduate degree in digital marketing or related fieldTypically requires a bachelor's degree, certifications optional
Work EnvironmentAcademic, research, or strategic planning rolesPractical, campaign execution, and content creation
Industry UsageUsed for advanced roles, teaching, or consultingCommonly employed in marketing agencies and companies

Masters In Digital Marketing provides advanced knowledge and strategic skills, often leading to higher-level roles or teaching positions. Digital Marketing Specialists focus on executing campaigns and implementing strategies. Both roles overlap in skills but differ in scope and experience level.

Is it worth doing a master's in digital marketing?

A master's in digital marketing can enhance skills in areas like SEO, data analytics, and social media management, which are valuable for digital marketing roles. It may improve job prospects and earning potential, especially when combined with certifications in tools like Google Analytics or AdWords.

What jobs can I get with a master's in digital marketing?

A master's in digital marketing prepares individuals for roles such as digital marketing manager, social media strategist, content marketing specialist, SEO analyst, and email marketing manager. These positions typically require skills in analytics tools, content creation, and campaign management, often involving certifications like Google Analytics or HubSpot. Graduates can work in various industries including advertising, e-commerce, and media agencies.

Which is the highest paid job in Masters in digital marketing?

The highest paid roles for individuals with a Masters in Digital Marketing typically include Digital Marketing Director, Chief Marketing Officer (CMO), or Digital Strategy Consultant, with salaries often exceeding six figures annually. These positions require advanced skills in data analysis, strategic planning, and leadership, and they usually involve overseeing large marketing teams or campaigns.

What are popular job titles related to Masters In Digital Marketing jobs in Texas?

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Infographic showing various Masters In Digital Marketing job openings in Texas as of August 2026, with employment types broken down into 85% Full Time, 11% Part Time, 3% Contract, and 1% Nights. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $81,933 per year, or $39.4 per hour.

Digital Marketing Specialist

Human Appeal

Irving, TX • On-site

Full-time

Re-posted 25 days ago

Job description

Are you interested in building a career that makes a difference and creates a legacy? Human Appeal is a faith-based charity that aims to abolish poverty by providing humanitarian aid, sustainable development programs and championing advocacy for our beneficiaries worldwide.
As Digital Marketing Specialist, the successful candidate will be a versatile team member skilled in various aspects of digital marketing, with a focus on social media, content marketing, and SEO. This role demands a proactive individual who can juggle multiple responsibilities, from campaign execution to performance analysis, while maintaining a results-driven mindset. The ideal candidate will be instrumental in enhancing the organization's digital presence, driving engagement, and ensuring seamless integration of digital marketing efforts across platforms. This is an onsite role.
WHAT YOU WILL BE DOING
ESSENTIAL JOB FUNCTIONS:
Responsibilities include, but are not limited to:
Develop and Optimize Content Marketing Efforts:
  • Collaborate with the content team to produce high-quality blog posts, landing pages, and multimedia assets.
  • Ensure all content is optimized for SEO, utilizing keyword research, on-page optimization, and content structuring.
  • Maintain and update website content to improve search rankings and user experience.
  • Monitor content performance and provide recommendations to increase engagement and conversions.
  • Develop compelling email and SMS content for targeted campaigns.

Enhance SEO and Website Performance:
  • Conduct regular website audits to identify technical and on-page SEO opportunities.
  • Work closely with developers to implement SEO best practices and resolve technical issues.
  • Track and report on keyword rankings, organic traffic, and other key SEO metrics.
  • Build and execute link-building strategies to improve domain authority and visibility.
  • Keep up to date with SEO trends and algorithm updates to maintain competitive rankings.

Leverage Social Media Channels:
  • Develop platform-specific strategies to grow followers, drive engagement, and increase reach.
  • Monitor social media trends and incorporate innovative ideas into campaigns.
  • Use analytics tools to evaluate social media performance and optimize future campaigns.
  • Create and manage paid social media campaigns, ensuring optimal ROI.
  • Engage with followers and respond to inquiries to foster community growth.

Manage and Execute Digital Marketing Campaigns:
  • Implement and optimize campaigns across social media, search engines, and email platforms.
  • Create and schedule social media posts to drive engagement and align with organizational goals.
  • Coordinate with internal and external teams to ensure consistent messaging and branding across digital channels.
  • Support the creation and distribution of content tailored to different audience segments.
  • Manage the execution of both paid and organic social media strategies.

Analyze and Report on Campaign Performance:
  • Track, analyze, and interpret data from digital campaigns to identify areas of improvement.
  • Generate reports on key performance metrics, such as traffic, engagement, and conversions.
  • Provide actionable insights and recommendations to the Digital Marketing Manager.
  • Utilize tools like Google Analytics, social media insights, and CRM platforms for data-driven decision-making.
  • Conduct competitive analysis to identify opportunities and gaps in the digital strategy

WHAT YOU WILL NEED
EDUCATION/EXPERTISE:
  • Bachelor's degree required in Marketing, Communications, Business, or a related field.
  • Minimum of 3-5 years of experience in digital marketing, with a focus on social media, content marketing, and SEO.
  • Proficiency in Google Analytics, SEO tools (e.g., Ahrefs, SEMrush), social media management tools (e.g., Hootsuite, Buffer), and email marketing platforms.

JOB REQUIREMENTS/SKILLS/ETC:
Technical Skills:
  • Proficiency in digital marketing platforms, including Google Analytics, social media management tools, and SEO software (e.g., Ahrefs, SEMrush).
  • Hands-on experience in content creation, including blog writing, social media posts, and email templates.
  • Solid understanding of SEO best practices, keyword research, and analytics.
  • Experience managing paid social media campaigns across platforms like Facebook, Instagram, and LinkedIn.
  • Familiarity with CMS platforms (e.g., Umbraco) and basic HTML knowledge.

Leadership and Personal Skills:
  • Excellent organizational and multitasking abilities, with a focus on meeting deadlines.
  • Strong verbal and written communication skills, with the ability to adapt messaging to different audiences.
  • Creative problem solver with a proactive approach to identifying and resolving challenges.
  • Adaptable and willing to learn new tools and techniques to stay ahead in digital marketing.
  • A team player who can collaborate effectively across departments and external partners.

PHYSICAL REQUIREMENTS:
  • Visual acuity to use a keyboard and view a computer terminal. Requires good hand-eye coordination, arm, hand and finger dexterity, including ability to grasp.
  • May require ordinary ambulatory skills sufficient to visit other locations; or the ability to stand and walk.
  • Ability to occasionally lift, carry and/or move light to medium weight up to twelve (12) pounds and/or exert up to twelve (12) pounds of force.

Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Human Appeal is committed to building a diverse and inclusive community and strongly encourages candidates from underrepresented groups to apply. Human Appeal is an equal opportunity employer and affords equal opportunity to all applicants for all positions without regard to race, color, religion, gender, national origin, age, disability, veteran status, or any other status protected under local, state, or federal laws.
Why Human Appeal?
Our Greatest Achievements Include:
Safeguarding bright futures for more than 22,000 vulnerable orphans in 9 countries. Our one-to-one sponsorship programme has a built-in school attendance requirement while covering the cost of food, housing, medical care, and learning materials.
Pioneering technologically innovative infrastructure projects in Pakistan, like designing and building a 25-km embankment on the Chenab River in Pakistan. Protecting an entire community from being washed away, the embankment has held back the floods each year, including Pakistan's worst flooding in a decade during its last monsoon season.
Protecting the health of mothers and their children in war-torn Syria by running the only free maternity hospital in Idlib, Syria. By offering free medical care to vulnerable mothers and children, our staff at Al Imaan Hospital providing life-saving care to 100,000 patients every year.
Quenching the thirst for the 2 million residents of the Gaza Strip by working with UNOCHA to purify Gaza's water network. And now, our newest project involves building a large-scale desalination plant to provide daily access to clean water for 60,000 people across Gaza.
Recovering lost livelihoods for vulnerable farmers in Gaza by planting 80,000 olive trees since 1991. The farming project provides each farmer with 30-40 prime olive trees so they can establish a vibrant, sustainable crop that yields not just food but income for generations.
Restoring safe and secure residential spaces in Syria, like the construction of a new town with 1,000 newly constructed homes in Al Zahoor.
COME AND JOIN THE FAMILY - click 'apply' today!

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