Strong understanding of the mobile app ecosystem and experience marketing consumer-facing digital products. * Experience marketing educational products for children; background in mobile apps, games ...
Strong understanding of the mobile app ecosystem and experience marketing consumer-facing digital products. * Experience marketing educational products for children; background in mobile apps, games ...
Marketing Intern
New York, NY · On-site
$16.50 - $22/hr
Company Description KindMind is a mobile app that offers convenient access to mental health ... Our mental health tech startup would like to bring on a Marketing Intern for next summer. The ...
Marketing Intern
New York, NY · On-site
$16.50 - $22/hr
Company Description KindMind is a mobile app that offers convenient access to mental health ... Our mental health tech startup would like to bring on a Marketing Intern for next summer. The ...
Executive Director, Advertising Sales - Mobile/Tech
Manhattan, NY · On-site
$236.04 - $354.06/hr
Build senior relationships across app marketers, MMPs, measurement partners, agencies, and other influential members of the Mobile ecosystem. Represent Universal Ads with credibility at customer ...
Executive Director, Advertising Sales - Mobile/Tech
Manhattan, NY · On-site
$236.04 - $354.06/hr
Build senior relationships across app marketers, MMPs, measurement partners, agencies, and other influential members of the Mobile ecosystem. Represent Universal Ads with credibility at customer ...
Executive Director, Advertising Sales - Mobile/Tech
$236K - $354K/yr
Build senior relationships across app marketers, MMPs, measurement partners, agencies, and other influential members of the Mobile ecosystem. * Represent Universal Ads with credibility at customer ...
Executive Director, Advertising Sales - Mobile/Tech
$236K - $354K/yr
Build senior relationships across app marketers, MMPs, measurement partners, agencies, and other influential members of the Mobile ecosystem. * Represent Universal Ads with credibility at customer ...
Senior Marketing Manager, Product Marketing
Manhattan, NY · On-site
$145 - $160/hr
You'll establish the product marketing function from scratch, create the frameworks and processes ... mobile app, and supporting our growing Large Teams customer segment. If you're energized by ...
Senior Marketing Manager, Product Marketing
Manhattan, NY · On-site
$145 - $160/hr
You'll establish the product marketing function from scratch, create the frameworks and processes ... mobile app, and supporting our growing Large Teams customer segment. If you're energized by ...
Build senior relationships across app marketers, MMPs, measurement partners, agencies, and other influential members of the Mobile ecosystem. * Represent Universal Ads with credibility at customer ...
Build senior relationships across app marketers, MMPs, measurement partners, agencies, and other influential members of the Mobile ecosystem. * Represent Universal Ads with credibility at customer ...
... the Mobile & Tech customer segment, including mobile apps, subscription businesses, AI-native ... The ideal candidate will have a strong understanding of the CTV landscape, how app marketers and AI ...
... the Mobile & Tech customer segment, including mobile apps, subscription businesses, AI-native ... The ideal candidate will have a strong understanding of the CTV landscape, how app marketers and AI ...
Sr Director, Advertising Sales - Mobile/Tech
$207K - $310K/yr
... the Mobile & Tech customer segment, including mobile apps, subscription businesses, AI-native ... The ideal candidate will have a strong understanding of the CTV landscape, how app marketers and AI ...
Sr Director, Advertising Sales - Mobile/Tech
$207K - $310K/yr
... the Mobile & Tech customer segment, including mobile apps, subscription businesses, AI-native ... The ideal candidate will have a strong understanding of the CTV landscape, how app marketers and AI ...
Sr Director, Advertising Sales - Mobile/Tech
Manhattan, NY · On-site
$207 - $311/hr
... the Mobile & Tech customer segment, including mobile apps, subscription businesses, AI-native ... The ideal candidate will have a strong understanding of the CTV landscape, how app marketers and AI ...
Sr Director, Advertising Sales - Mobile/Tech
Manhattan, NY · On-site
$207 - $311/hr
... the Mobile & Tech customer segment, including mobile apps, subscription businesses, AI-native ... The ideal candidate will have a strong understanding of the CTV landscape, how app marketers and AI ...
Senior iOS Engineer
Manhattan, NY · On-site
$154K/yr
... mobile app expertise, helping improve the team's development practices, design patterns, deployment processes, and customer experience • Work with stakeholders from product, marketing, etc. on ...
Senior iOS Engineer
Manhattan, NY · On-site
$154K/yr
... mobile app expertise, helping improve the team's development practices, design patterns, deployment processes, and customer experience • Work with stakeholders from product, marketing, etc. on ...
You will own the front-end craft for the AWS Events Mobile App and our AI experiences. You thrive ... Partner daily with Product, Engineering, Marketing, and Operations to ensure seamless end-to-end ...
You will own the front-end craft for the AWS Events Mobile App and our AI experiences. You thrive ... Partner daily with Product, Engineering, Marketing, and Operations to ensure seamless end-to-end ...
Senior Product Marketing Manager
$139K - $208K/yr
We're seeking a strategic and execution-focused Product Marketing Manager to lead Go-To-Market for ... Deep understanding of mobile advertising, in-app monetization including mediation, and/or rewards ...
Senior Product Marketing Manager
$139K - $208K/yr
We're seeking a strategic and execution-focused Product Marketing Manager to lead Go-To-Market for ... Deep understanding of mobile advertising, in-app monetization including mediation, and/or rewards ...
Senior Product Marketing Manager
New York, NY · On-site
$139K - $208K/yr
We're seeking a strategic and execution-focused Product Marketing Manager to lead Go-To-Market for ... Deep understanding of mobile advertising, in-app monetization including mediation, and/or rewards ...
Senior Product Marketing Manager
New York, NY · On-site
$139K - $208K/yr
We're seeking a strategic and execution-focused Product Marketing Manager to lead Go-To-Market for ... Deep understanding of mobile advertising, in-app monetization including mediation, and/or rewards ...
You will own the front-end craft for the AWS Events Mobile App and our AI experiences. You thrive ... Partner daily with Product, Engineering, Marketing, and Operations to ensure seamless end-to-end ...
You will own the front-end craft for the AWS Events Mobile App and our AI experiences. You thrive ... Partner daily with Product, Engineering, Marketing, and Operations to ensure seamless end-to-end ...
Senior Product Marketing Manager
Manhattan, NY · On-site
$139 - $235/hr
## Senior Product Marketing ManagerApplylocations: New York, NY, USAtime type: Full timeposted on ... Deep understanding of mobile advertising, in-app monetization including mediation, and/or rewards ...
New
Senior Product Marketing Manager
Manhattan, NY · On-site
$139 - $235/hr
## Senior Product Marketing ManagerApplylocations: New York, NY, USAtime type: Full timeposted on ... Deep understanding of mobile advertising, in-app monetization including mediation, and/or rewards ...
New
Years of Experience • 5+ years of experience in digital marketing, product management, or a related role, with at least 2 years focused on push notifications or mobile app engagement. Preferred ...
Years of Experience • 5+ years of experience in digital marketing, product management, or a related role, with at least 2 years focused on push notifications or mobile app engagement. Preferred ...
Director, Product Marketing Management, Ads
Manhattan, NY · On-site
$175 - $247.50/hr
Marketing & Communications Role descriptionThe opportunity Unity\'s Grow business empowers ... mobile app ecosystem and plays a critical role in Unity's real-time 3D (RT3D) creator economy. We ...
Director, Product Marketing Management, Ads
Manhattan, NY · On-site
$175 - $247.50/hr
Marketing & Communications Role descriptionThe opportunity Unity\'s Grow business empowers ... mobile app ecosystem and plays a critical role in Unity's real-time 3D (RT3D) creator economy. We ...
Staff iOS Engineer
Manhattan, NY · On-site
$57 - $78.50/hr
... mobile app expertise, helping improve the team's development practices, design patterns, deployment processes, and customer experience • Work with stakeholders from product, marketing, etc. on ...
Staff iOS Engineer
Manhattan, NY · On-site
$57 - $78.50/hr
... mobile app expertise, helping improve the team's development practices, design patterns, deployment processes, and customer experience • Work with stakeholders from product, marketing, etc. on ...
Creative Strategist - App Dev
New York, NY · On-site
$115K - $161K/yr
Experience supporting app, gaming, mobile, or performance-driven advertisers * Agency, media, or integrated marketing experience * Experience writing professionally for digital or social platforms ...
Creative Strategist - App Dev
New York, NY · On-site
$115K - $161K/yr
Experience supporting app, gaming, mobile, or performance-driven advertisers * Agency, media, or integrated marketing experience * Experience writing professionally for digital or social platforms ...
Chief Marketing Officer CMO
NY · On-site +1
$250K - $350K/yr
Chief Marketing Officer (CMO), USA and Global Brand Builder and DTC/B2C Digital Marketplace ... They are a leader in their industry (online training courses, mobile app coaching and sporting ...
Chief Marketing Officer CMO
NY · On-site +1
$250K - $350K/yr
Chief Marketing Officer (CMO), USA and Global Brand Builder and DTC/B2C Digital Marketplace ... They are a leader in their industry (online training courses, mobile app coaching and sporting ...
Mobile App Marketing information
See Rutherford, NJ salary details
$5.39 - $7.95
0% of jobs
$7.95 - $10.52
0% of jobs
$10.52 - $13.08
0% of jobs
$13.08 - $15.64
17% of jobs
$15.94 is the 25th percentile. Wages below this are outliers.
$15.64 - $18.20
64% of jobs
$18.20 - $20.76
7% of jobs
$20.76 - $23.32
0% of jobs
$23.32 - $25.89
0% of jobs
$25.89 - $28.45
0% of jobs
$28.45 - $31.01
2% of jobs
$31.01 - $33.57
9% of jobs
$5
$19
$33
How much do mobile app marketing jobs pay per hour?
What is a mobile app marketing?
A Mobile App Marketing job involves promoting mobile applications to increase downloads, user engagement, and retention. Professionals in this role use various strategies such as App Store Optimization (ASO), paid advertising, social media, influencer partnerships, and email marketing. They analyze user data, track key performance metrics, and optimize campaigns to improve app visibility and user acquisition. The goal is to attract the right audience and maximize the app’s success in a competitive market.
What are the key skills and qualifications needed to thrive in mobile app marketing?
To thrive in Mobile App Marketing, you need a strong background in digital marketing, data analysis, and user acquisition strategies, often supported by a relevant degree or certification. Expertise in tools such as mobile attribution platforms (like Adjust or AppsFlyer), ad networks, app store optimization (ASO) software, and analytics suites is commonly required. Creativity, strong communication, and the ability to adapt quickly to changing trends are valuable soft skills in this role. These capabilities are crucial for launching successful campaigns, driving app downloads, and maximizing user engagement in a fast-paced, competitive landscape.
What are some common challenges faced in a mobile app marketing role?
Professionals in Mobile App Marketing often encounter challenges such as rapidly changing algorithms in app stores, high competition for user attention, and tracking accurate campaign performance across platforms. Staying updated with the latest trends and adapting strategies to new user behaviors or technology updates is a frequent part of the job. Additionally, balancing user acquisition costs with retention and engagement metrics can be complex, requiring collaboration with product, development, and creative teams. Overcoming these challenges is essential to ensuring sustained app growth and achieving marketing objectives.

Job description
Our mission at Duolingo is to develop the best education in the world and make it universally available. It's a big mission, and that's where you come in!
At Duolingo, you'll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You'll have limitless learning opportunities and daily collaborations with world-class minds - while doing work that's both meaningful and fun.
Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.
Read our blog to learn more.
About the role
We're looking for a Product Marketing Manager to lead the marketing strategy and go-to-market execution for Duolingo Math- an exciting product that brings the joy and rigor of learning to the lifelong skill of math. You'll shape how this product connects with learners, parents, and teachers, working cross-functionally with Product, Design, and Marketing. You will play a critical role in driving the success of our learning products by developing compelling product narratives both in and out of the app and developing strategies that drive awareness, engagement, and retention.
:brain: You will...- Develop and implement comprehensive product marketing strategies to drive user acquisition, engagement, and retention for Duolingo Math.
- Collaborate closely with cross-functional teams - including product management, design, engineering, and marketing - to ensure successful product launches with clear, cohesive marketing plans.
- Conduct consumer research and competitive analysis to inform value proposition development and feature positioning.
- Develop and implement go-to-market plans for new product or feature launches, including messaging, positioning, and promotional strategies.
- Collaborate with the marketing and design teams to develop high-impact marketing campaigns, including in-app communications, ASO, social media, email marketing, and content marketing.
- Track and analyze campaign performance, providing actionable insights and recommendations for optimization.
- Serve as the internal authority and advocate for Duolingo Math, ensuring consistent messaging and alignment across teams.
- Bachelor's degree in Marketing, Business, or a related field.
- Product marketing experience, ideally in consumer technology, with a track record of launching and scaling successful products.
- Strong understanding of the mobile app ecosystem and experience marketing consumer-facing digital products.
- Experience marketing educational products for children; background in mobile apps, games, or classroom learning tools is a plus.
- Excellent written and verbal communication skills, with the ability to craft compelling narratives and present clearly to diverse audiences.
- Data-driven mindset with experience using insights and analytics to inform strategy and optimize performance.
- Experience collaborating cross-functionally and managing multiple projects in a fast-paced environment.
About Duolingo
Sourced by ZipRecruiter
Industry
Software development
Company size
11 - 50 Employees
Headquarters location
Pittsburgh, PA, US
Year founded
2011