Own the integrated live content marketing calendar across MLB The Show. * Develop marketing strategies supporting seasonal content, roster updates, content programs, special events, and major ...
Own the integrated live content marketing calendar across MLB The Show. * Develop marketing strategies supporting seasonal content, roster updates, content programs, special events, and major ...
Own the integrated live content marketing calendar across MLB The Show. * Develop marketing strategies supporting seasonal content, roster updates, content programs, special events, and major ...
Own the integrated live content marketing calendar across MLB The Show. * Develop marketing strategies supporting seasonal content, roster updates, content programs, special events, and major ...
Own the integrated live content marketing calendar across MLB The Show. * Develop marketing strategies supporting seasonal content, roster updates, content programs, special events, and major ...
Own the integrated live content marketing calendar across MLB The Show. * Develop marketing strategies supporting seasonal content, roster updates, content programs, special events, and major ...
Social & Digital Content Specialist
Los Angeles, CA · On-site
$55.10 - $82.66/hr
# Social & Digital Content Specialist## • ### @OneTeamPartnersPosted on 4/14/2026 • Part-time## * ... Established in 2019, OneTeam is a joint venture between the NFL Players Association (NFLPA), MLB ...
New
Social & Digital Content Specialist
Los Angeles, CA · On-site
$55.10 - $82.66/hr
# Social & Digital Content Specialist## • ### @OneTeamPartnersPosted on 4/14/2026 • Part-time## * ... Established in 2019, OneTeam is a joint venture between the NFL Players Association (NFLPA), MLB ...
New
Digital Content Designer (Baseball)
Los Angeles, CA · On-site
$71K - $82K/yr
Stay tapped into MLB, MiLB, NIL, athlete and broader cultural trends to inform creative direction ... Balance creativity with clarity to ensure content is both engaging and brand-aligned Brand ...
Digital Content Designer (Baseball)
Los Angeles, CA · On-site
$71K - $82K/yr
Stay tapped into MLB, MiLB, NIL, athlete and broader cultural trends to inform creative direction ... Balance creativity with clarity to ensure content is both engaging and brand-aligned Brand ...
Digital Content Designer (Baseball)
Los Angeles, CA · On-site
$71K - $82K/yr
Stay tapped into MLB, MiLB, NIL, athlete and broader cultural trends to inform creative direction ... Balance creativity with clarity to ensure content is both engaging and brand-aligned Brand ...
Digital Content Designer (Baseball)
Los Angeles, CA · On-site
$71K - $82K/yr
Stay tapped into MLB, MiLB, NIL, athlete and broader cultural trends to inform creative direction ... Balance creativity with clarity to ensure content is both engaging and brand-aligned Brand ...
Professional Softball Instructor
Thousand Oaks, CA · On-site
$19 - $40/hr
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Opportunities to instruct at MLB stadiums and MLB-branded events
Professional Softball Instructor
Thousand Oaks, CA · On-site
$19 - $40/hr
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Opportunities to instruct at MLB stadiums and MLB-branded events
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Professional Softball Instructor
Thousand Oaks, CA · On-site
$19/hr
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Professional Softball Instructor
Thousand Oaks, CA · On-site
$19/hr
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Mobile Instructor
Redondo Beach, CA · On-site
$40 - $70/hr
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Mobile Instructor
Redondo Beach, CA · On-site
$40 - $70/hr
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Senior Data Analyst, Baseball Data Platform
San Francisco, CA · On-site
$120 - $140/hr
... MLB and Club personnel * Design and produce reports delivering insights * Collaborate with the Statcast engineering, product, data science, and content teams to produce the next generation of ...
Senior Data Analyst, Baseball Data Platform
San Francisco, CA · On-site
$120 - $140/hr
... MLB and Club personnel * Design and produce reports delivering insights * Collaborate with the Statcast engineering, product, data science, and content teams to produce the next generation of ...
Mobile Instructor
Redondo Beach, CA · On-site
$28/hr
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Mobile Instructor
Redondo Beach, CA · On-site
$28/hr
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
Deliver age and ability-appropriate content to athletes in the team, camp/clinic, small group, and ... Instructing for a proud youth baseball and softball training partner of MLB * Fast-paced and ...
... MLB The Show Mobile. * Coordinate timelines, assets, approvals, and deliverables across internal and external teams. * Assist with launch campaigns, content updates, seasonal programs, and ...
New
... MLB The Show Mobile. * Coordinate timelines, assets, approvals, and deliverables across internal and external teams. * Assist with launch campaigns, content updates, seasonal programs, and ...
New
... MLB The Show Mobile. * Coordinate timelines, assets, approvals, and deliverables across internal and external teams. * Assist with launch campaigns, content updates, seasonal programs, and ...
New
... MLB The Show Mobile. * Coordinate timelines, assets, approvals, and deliverables across internal and external teams. * Assist with launch campaigns, content updates, seasonal programs, and ...
New
... MLB The Show Mobile. * Coordinate timelines, assets, approvals, and deliverables across internal and external teams. * Assist with launch campaigns, content updates, seasonal programs, and ...
New
... MLB The Show Mobile. * Coordinate timelines, assets, approvals, and deliverables across internal and external teams. * Assist with launch campaigns, content updates, seasonal programs, and ...
New
... content opportunities even when assets are limited, while also collaborating effectively with creative teams and stakeholders. WHAT YOU'LL DO: * Tell THETEAM's Baseball story (MLB, MiLB, NIL and more ...
... content opportunities even when assets are limited, while also collaborating effectively with creative teams and stakeholders. WHAT YOU'LL DO: * Tell THETEAM's Baseball story (MLB, MiLB, NIL and more ...
Social Media Manager (Baseball)
Los Angeles, CA · On-site
$71 - $82/hr
... content opportunities even when assets are limited, while also collaborating effectively with creative teams and stakeholders.****WHAT YOU'LL DO:***** Tell THE · TEAM's Baseball story (MLB, MiLB ...
New
Social Media Manager (Baseball)
Los Angeles, CA · On-site
$71 - $82/hr
... content opportunities even when assets are limited, while also collaborating effectively with creative teams and stakeholders.****WHAT YOU'LL DO:***** Tell THE · TEAM's Baseball story (MLB, MiLB ...
New
Social Media Manager (Baseball)
Los Angeles, CA · On-site
$71 - $82/hr
... content opportunities even when assets are limited, while also collaborating effectively with creative teams and stakeholders.WHAT YOU'LL DO:Tell THE · TEAM's Baseball story (MLB, MiLB, NIL and more ...
New
Social Media Manager (Baseball)
Los Angeles, CA · On-site
$71 - $82/hr
... content opportunities even when assets are limited, while also collaborating effectively with creative teams and stakeholders.WHAT YOU'LL DO:Tell THE · TEAM's Baseball story (MLB, MiLB, NIL and more ...
New
Social Media Manager (Baseball)
Los Angeles, CA · On-site
$71 - $82/hr
... content opportunities even when assets are limited, while also collaborating effectively with creative teams and stakeholders. WHAT YOU'LL DO * Tell THE · TEAM's Baseball story (MLB, MiLB, NIL and ...
New
Social Media Manager (Baseball)
Los Angeles, CA · On-site
$71 - $82/hr
... content opportunities even when assets are limited, while also collaborating effectively with creative teams and stakeholders. WHAT YOU'LL DO * Tell THE · TEAM's Baseball story (MLB, MiLB, NIL and ...
New
Mlb Content information
What is MLB content?
What are the main challenges faced by an MLB content creator when producing engaging material during the off-season?
What are the key skills and qualifications needed to thrive as an MLB content creator, and why are they important?
What is the difference between Mlb Content vs Mlb Analyst?
| Aspect | Mlb Content | Mlb Analyst |
|---|---|---|
| Required Credentials | Degree in Sports Management, Communications, or related field | Degree in Data Analytics, Statistics, or Sports Management |
| Work Environment | Media production, content creation, broadcasting | Data analysis, reporting, strategic insights |
| Employer & Industry Usage | Sports networks, media companies, MLB teams | MLB teams, sports analytics firms, media outlets |
| Common Search & Comparison | Yes | Yes |
While both roles involve baseball, Mlb Content focuses on creating media and broadcast content, whereas Mlb Analyst emphasizes data analysis and strategic insights. Understanding these differences helps job seekers target the right position based on their skills and interests.
How much do MLB content creators make?
How to become a baseball content creator?
What are popular job titles related to Mlb Content jobs in California?
For Mlb Content jobs in California, the most frequently searched job titles are:
What job categories do people searching Mlb Content jobs in California look for?
The top searched job categories for Mlb Content jobs in California are:
What cities in California are hiring for Mlb Content jobs?
Cities in California with the most Mlb Content job openings:

Brand Manager - Live Content and Seasonal Marketing
San Mateo, CA • On-site, Remote
Full-time
Medical, Dental, Vision, Retirement, PTO
Re-posted 14 days ago
Job description
Why Sony Interactive Entertainment?
Sony Interactive Entertainment isn't just the Best Place to Play - it's also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we're part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity.
We are seeking a Brand Manager - Live Content and Seasonal Marketing to lead the marketing strategy and execution of live content, player engagement, retention, and lifecycle initiatives across the MLB The Show.
This role serves as the bridge between annual launch campaigns and year-round player engagement, ensuring that marketing efforts continue to drive participation, retention, excitement, and community engagement throughout the baseball season. The Manager will drive integrated lifecycle strategies across owned, earned, and paid channels, connecting in-game content, real-world baseball moments, and marketing activations cohesively.
The ideal candidate combines strategic thinking, player empathy, campaign execution experience, a passion for live-service gaming, and a deep understanding of baseball culture.
Location: ideally in San Diego or Bay Area, however open to remote candidates within US.
If candidate is fully remote, outside of San Diego or Bay Area, business travel will be expensed, however moments that matter and sync weeks will not be covered by the business.
Responsibilities
Live Content Strategy
- Own the integrated live content marketing calendar across MLB The Show.
- Develop marketing strategies supporting seasonal content, roster updates, content programs, special events, and major baseball moments.
- Partner with development, product, and content teams to align marketing opportunities with the live content roadmap to ensure consistent content cadence that drives sustained engagement across the lifecycle.
Customer Engagement & Lifecycle Marketing
- Develop player engagement strategies across the customer lifecycle.
- Identify opportunities to improve onboarding, retention, reactivation, and long-term engagement.
- Partner with CRM, social, community, and owned-channel teams to execute engagement initiatives.
- Partnership on the product lifecycle and post launch promo strategy and schedule
Paid Media
- Lead paid media strategy for live service initiatives, parntering with media teams to define targeting, messaging, budget allocation, and channel mix.
- Optimize performance across acquisition and reactivation (ROAS, CPA, conversion).
- Ensure paid media is integrated with lifecycle, content, and product beats.
Baseball Culture, Tentpole Event Activation, & Fan Engagement
- Monitor MLB storylines, player performances, major league events, and fan conversations.
- Identify opportunities to connect real-world baseball moments with in-game content and marketing campaigns.
- Own marketing activation for key tentpole events (e.g. All-Star Game, Postseason, major cultural moments).
- Serve as an advocate for the MLB The Show player and baseball fan perspective within marketing planning discussions.
Launch-to-Live Planning
- Lead development of launch-to-live strategies and first 30/60/90-day engagement plans.
- Ensure launch campaigns create momentum that carries into ongoing live-service engagement.
Performance, Experimentation, & Insights
- Partner with analytics teams to evaluate campaign performance and player behavior.
- Develop recommendations based on engagement data and campaign results.
- Lead campaign post-mortems and learning reviews.
Required Qualifications
- 5+ years of experience in gaming, sports marketing, brand marketing, product marketing, lifecycle marketing, or related disciplines.
- Demonstrated knowledge of MLB The Show and its game modes, content structure, and player community.
- Strong passion for baseball and familiarity with Major League Baseball players, teams, storylines, and season structure.
- Experience supporting live-service video games, ongoing content programs, and customer engagement initiatives.
- Strong analytical mindset and comfort working with data.
- Excellent communication and stakeholder management skills.
Preferred Qualifications
- Experience with player retention, CRM, or lifecycle marketing programs.
- Experience working with sports, entertainment, or gaming communities.
- Experience partnering with analytics and community teams to inform marketing decisions.
Success Metrics
- Quality and effectiveness of live content marketing programs
- Retention and reactivation performance (Active Users, return rate, engagement trends)
- Player engagement across live content beats
- Integration of real-world baseball moments into marketing initiatives
- Effectiveness of tentpole event activations
- Post-launch engagement health
- Stakeholder satisfaction and cross-functional alignment
At SIE, we consider several factors when setting each role's base pay range, including the competitive benchmarking data for the market and geographic location.
Please note that the base pay range may vary in line with our hybrid working policy and individual base pay will be determined based on job-related factors which may include knowledge, skills, experience, and location.
In addition, this role is eligible for SIE's top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products. This role also may be eligible for a bonus package. Clickhere to learn more.
Please note, Sony Interactive Entertainment conducts background checks at the offer stage for all new employees (which may include criminal background checks for some roles) and will need to process personal information to support these checks.
Please refer to ourCandidate Privacy Noticefor more information about what personal information we collect, how we use it, who we share it with, and your data protection rights.
Equal Opportunity Statement:
Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.
We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.
Sony Interactive Entertainment is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.
About Sony Interactive Entertainment
Sourced by ZipRecruiter
Industry
Software development and internet and it
Company size
1,001 - 5,000 Employees
Headquarters location
San Mateo, CA, US