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Meta Ads Manager Jobs in Alabama (NOW HIRING)

This role owns day-to-day execution and performance management across Google Ads, Meta advertising, SEO, email marketing, website performance, and digital analytics, with direct management of the ...

This role owns day-to-day execution and performance management across Google Ads, Meta advertising, SEO, email marketing, website performance, and digital analytics, with direct management of the ...

... Meta Ads Manager, LinkedIn Campaign Manager, and TikTok Ads Manager Experience with digital asset and content management systems, including Adobe Experience Manager What You Will Gain A great ...

Best-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and ... Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold ...

Best-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and ... Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold ...

Best-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and ... Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold ...

Best-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and ... Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold ...

Best-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and ... Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold ...

Best-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and ... Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold ...

Best-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and ... Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold ...

Best-in-class digital marketing offerings in partnership with Google, Amazon, Instagram, Meta, and ... Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold ...

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Meta Ads Manager information

What are the key skills and qualifications needed to thrive as a Meta Ads Manager, and why are they important?

To thrive as a Meta Ads Manager, you need expertise in digital marketing, campaign strategy, and data analysis, often supported by relevant marketing degrees or professional certifications. Familiarity with Meta Business Suite, Ads Manager, Facebook Pixel, and analytics tools like Google Analytics is typically required. Strong communication, creativity, and adaptability help you craft effective ad campaigns and collaborate with clients or team members. These skills and qualities are crucial for optimizing ad performance, driving business results, and staying competitive in a rapidly evolving digital landscape.

What is the difference between Meta Ads Manager vs Facebook Ads Specialist?

AspectMeta Ads ManagerFacebook Ads Specialist
CredentialsExperience with ad platforms, digital marketing certificationsSimilar credentials, often with certifications in Facebook advertising
Work EnvironmentDigital marketing teams, advertising agenciesMarketing departments, advertising agencies
Industry UsageUsed across various industries for ad campaign managementPrimarily focused on Facebook advertising campaigns
Search & ComparisonCommonly compared for platform management skillsOften compared for campaign execution expertise

Meta Ads Manager is a comprehensive platform for creating, managing, and analyzing advertising campaigns across Facebook and Instagram. Facebook Ads Specialist typically refers to a role focused on executing and optimizing campaigns within Facebook's platform. While both require similar skills and certifications, Meta Ads Manager is the tool, whereas Facebook Ads Specialist is the job role that utilizes this tool.

How does a Meta Ads Manager typically collaborate with creative teams to optimize ad performance?

As a Meta Ads Manager, close collaboration with creative teams is essential to ensure that ad visuals and copy align with campaign objectives and audience preferences. You’ll regularly provide performance data and insights to help guide creative adjustments, such as tweaking headlines, images, or calls to action based on what’s resonating with target audiences. This ongoing feedback loop helps maximize engagement and ROI, making open communication and teamwork a key part of the role.

How do I get into Meta Ads Manager?

To become a Meta Ads Manager, you should gain experience in digital marketing, advertising, or social media management, and become familiar with Facebook's advertising platform. Completing relevant certifications, such as Meta Blueprint certifications, can also improve your qualifications. Practical skills in ad creation, targeting, and analytics are essential for managing campaigns effectively.

Is Meta Ads Manager a good career?

Meta Ads Manager is a specialized digital marketing role focused on creating and optimizing advertising campaigns on Meta platforms like Facebook and Instagram. It requires skills in data analysis, audience targeting, and ad platform tools, and offers opportunities in marketing agencies, in-house teams, and freelance work. The role can be stable and well-paying for those with relevant experience and certifications in digital advertising.

What is a Meta Ads Manager?

A Meta Ads Manager is a digital marketing professional who specializes in creating, managing, and optimizing advertising campaigns on Meta’s platforms, such as Facebook and Instagram. They use the Meta Ads Manager tool to set up ads, define target audiences, monitor performance, and adjust strategies for better results. Their goal is to help businesses reach their marketing objectives by maximizing the effectiveness of paid social media campaigns. A Meta Ads Manager must stay current with platform updates, analytics, and best practices to ensure successful ad performance.

What are the most commonly searched types of Meta Ads jobs in Alabama?

The most popular types of Meta Ads jobs in Alabama are:

What are popular job titles related to Meta Ads Manager jobs in Alabama?

For Meta Ads Manager jobs in Alabama, the most frequently searched job titles are:

What job categories do people searching Meta Ads Manager jobs in Alabama look for?

The top searched job categories for Meta Ads Manager jobs in Alabama are:

What cities in Alabama are hiring for Meta Ads Manager jobs?

Cities in Alabama with the most Meta Ads Manager job openings:

Infographic showing various Meta Ads Manager job openings in Alabama as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 17% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution.

Paid Media Analyst (Paid Search/Meta)

American Family Care

Birmingham, AL • On-site

Full-time

Posted 6 days ago


Job description

American Family Care is hiring a Paid Media Analyst (Paid Search/Meta) to own day-to-day paid search execution across one of the largest urgent care platforms in the country. Reporting into AFC’s Performance Marketing leadership, you’ll manage Google Ads, Meta Ads, and Local Services Ads across a combination of corporate and franchise owned clinics.

This is a hands-on, in-the-platform role for someone who lives in the search terms report, obsesses over cost-per-booking, incremental gains, and strives to make marketing as transparent and understandable as possible. You are comfortable restructuring a campaign as well as holding an agency accountable to performance.

What You’ll Do

  • Manage and optimize paid search (Google Ads, Meta Ads) and Local Services Ads across AFC’s multi-location footprint through a corporate MCC structure

  • Build, structure, and maintain campaigns at the clinic, market, and DMA level, geo and radius targeting, location assets, ad copy, extensions, and ongoing negative keyword management

  • Own budget pacing ensuring spending efficiency across our Franchise managed Ad.Works accounts

  • Serve as the in-house point of accountability for AFC’s search agency — QA campaign work, pressure-test recommendations, and ensure deliverables tie to business outcomes rather than activity

  • Manage bid strategies (tCPA / tROAS), audience layering, and Performance Max assets against patient-acquisition goals

  • Communicate performance effectively to various Franchise owners, explaining impact to clinic, strategic next steps, answer ad hoc questions

What We’re Looking For

  • 2-4 years of hands-on paid search / SEM experience, ideally in a multi-location, franchise, or healthcare environment, experience with direct response marketing is a must

  • Deep working knowledge of Google Ads (Search, Performance Max, Local Services Ads) and Meta Ads, with comfort executing within the ad platforms

  • Experience managing or coordinating with external agencies

  • Comfort with analytics and BI platforms (Google Analytics, Looker, Tableau, or similar)

  • Familiarity with AI-assisted analysis tools (such as Claude) is a plus

  • Detail-oriented, self-directed, and able to manage many accounts and stakeholders without letting things slip

  • Strong communicator who can translate performance data into clear, actionable guidance for non-technical stakeholders and franchise owners

Why AFC

AFC is the largest urgent care franchise network in the United States, with 400+ locations and growing. This role offers meaningful visibility, the chance to shape paid search strategy at scale, and direct exposure to senior marketing leadership.


American Family Care Bloomfield logo

About American Family Care Bloomfield

Sourced by ZipRecruiter

It is our mission to provide the best healthcare possible in a kind and caring environment while respecting the rights of all patients, in an economical manner, at times and locations convenient to the patient. All AFC clinics are designed, equipped, and staffed to provide accessible primary care, urgent care, minor emergency treatment, and occupational medicine. We are considered pioneers in non-emergency room urgent care, with a majority of our patients coming in, receiving care, and returning home in one hour’s time on average.

Industry

Outpatient health care

Company size

1,001 - 5,000 Employees

Headquarters location

Bloomfield, NJ, US