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Marketing Strategy Associate information

See Exton, PA salary details

$25.6K

$48.9K

$70.5K

How much do marketing strategy associate jobs pay per year?

As of Aug 21, 2026, the average yearly pay for marketing strategy associate in Exton, PA is $48,938.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,500.00 and $56,000.00 per year, depending on experience, location, and employer.

What does a Marketing Strategy Associate do?

A Marketing Strategy Associate is responsible for supporting the development and execution of marketing plans that help achieve a company's business objectives. They analyze market trends, conduct research on competitors and customer behavior, and assist in creating strategies for product launches, campaigns, or brand positioning. Their role often involves collaborating with cross-functional teams, monitoring campaign performance, and identifying opportunities for growth or improvement. They play a crucial part in ensuring that marketing initiatives align with the overall goals of the organization.

What are the key skills and qualifications needed to thrive as a Marketing Strategy Associate?

To thrive as a Marketing Strategy Associate, you need strong analytical skills, knowledge of market research, and a degree in marketing, business, or a related field. Familiarity with marketing analytics tools (such as Google Analytics), CRM platforms, and data visualization software is typically required. Excellent communication, creativity, and collaboration skills help you stand out by translating data insights into actionable strategies. These skills and qualities are vital for developing effective marketing plans that drive business growth and adapt to changing market trends.

What are some common challenges that Marketing Strategy Associates face when aligning marketing initiatives with overall business goals?

Marketing Strategy Associates often encounter challenges in ensuring that marketing campaigns and initiatives are closely aligned with broader business objectives. This requires frequent collaboration with cross-functional teams, such as sales, product, and finance, to understand shifting priorities and key performance indicators. Balancing creative marketing ideas with data-driven decision-making can also be complex, especially in fast-paced environments where quick pivots are necessary. Clear communication and adaptability are essential for overcoming these obstacles and driving effective, goal-oriented strategies.

What is the difference between Marketing Strategy Associate vs Marketing Analyst?

AspectMarketing Strategy AssociateMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; some roles may prefer certifications in marketing or analyticsBachelor's degree in Marketing, Business, Statistics, or related; often requires proficiency in data analysis tools
Work EnvironmentCollaborative teams within marketing departments, focusing on strategic planning and campaign developmentData-driven environment, analyzing market trends and campaign performance
Employer & Industry UsageUsed across marketing agencies, corporate marketing teams, and consulting firmsCommon in corporate marketing, advertising agencies, and market research firms

The Marketing Strategy Associate focuses on developing and implementing marketing strategies, working closely with creative and sales teams. In contrast, the Marketing Analyst primarily analyzes data to inform marketing decisions. Both roles require similar educational backgrounds but differ in daily tasks and focus areas, making them complementary in marketing teams.

Is a marketing strategy associate an entry-level job?

A marketing strategy associate is often considered an entry-level position, suitable for candidates with a bachelor's degree in marketing, business, or related fields. The role typically involves supporting marketing campaigns, conducting research, and analyzing data, with some positions requiring prior internship experience or familiarity with marketing tools like CRM software. Advancement usually depends on gaining experience and developing strategic skills.

Is a marketing strategy associate's job stressful?

A marketing strategy associate's job can be stressful due to tight deadlines, the need for creativity, and managing multiple projects. The role often requires strong organizational skills and the ability to adapt quickly to changing priorities, which can contribute to work-related stress.

What job categories do people searching Marketing Strategy Associate jobs in Exton, PA look for?

The top searched job categories for Marketing Strategy Associate jobs in Exton, PA are:

Marketing Strategy Associate jobs near you
Infographic showing various Marketing Strategy Associate job openings in Exton, PA as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 26% Part Time, 1% Temporary, and 2% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $48,938 per year, or $23.5 per hour.

Senior Marketing Strategy Associate, Small Business Card Acquisition

JPMorgan Chase & Co

Wilmington, DE • On-site

Full-time

Medical, Retirement

Posted 8 days ago

JPMorgan Chase & Co. rating

8.0

Company rating: 8.0 out of 10

Based on 495 frontline employees who took The Breakroom Quiz

72nd of 171 rated banks

Job description

Join a team where your analysis directly shapes how we invest, test, and grow. You'll turn performance signals into clear actions that improve customer outcomes and business results.

As a Senior Marketing Strategy Associate in Small Business Card Acquisition, you will analyze digital channel performance, uncover what drives results, and deliver recommendations that shape strategy, testing roadmaps, and optimization priorities. You will partner across analytics, finance, channel owners, and external partners to support customer acquisition and portfolio growth.

Job responsibilities

  • Analyze performance across paid search, affiliate marketing, and paid social, including volume, efficiency, and profitability
  • Identify key drivers (audience, creative, offer, targeting, and funnel drop-off) and recommend actions to improve results
  • Track and communicate core metrics such as conversion rate, cost per acquisition, return on ad spend, approval rate, and customer value
  • Monitor customer, competitor, and industry trends to surface opportunities, risks, and strategic implications
  • Support channel strategy development and initiatives across the small business card portfolio
  • Partner with channel owners and agencies on test-and-learn plans; define success measures, evaluate impact, and recommend scale or iterate decisions
  • Improve measurement, reporting, and attribution practices by translating analytics into practical enhancements
  • Create concise, executive-ready narratives and materials that drive clear decisions
  • Present insights in an action-oriented way and influence outcomes through data and storytelling

Required qualifications, capabilities, and skills

  • Bachelor's degree
  • 3 years of experience in performance marketing, digital marketing analytics, strategy/consulting, or a related role
  • Experience supporting at least one acquisition channel (paid search, affiliate marketing, paid social, display, or search engine marketing)
  • Strong analytical and problem-solving skills with demonstrated ability to translate data into business recommendations
  • Advanced Microsoft Excel and PowerPoint skills, including building executive-ready materials
  • Strong written and verbal communication skills, including comfort presenting to stakeholders

Preferred qualifications, capabilities, and skills

  • Experience in financial services, financial technology, e-commerce, or another acquisition-focused marketing environment
  • Familiarity with experimentation, test design, marketing measurement, and attribution concepts
  • Experience with analytics and visualization tools (for example, Tableau), web analytics platforms, or SQL
  • Understanding of customer acquisition economics and performance marketing metrics

Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting.

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.

We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.

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