ZipRecruiter

Log In

1

Marketing Program Assistant Jobs in Santa Rosa, CA

SingleThread

Marketing Coordinator

Healdsburg, CA

$70K - $75K/yr

Employee Assistance Program - 6 free counseling sessions annually for you and your household ... * Assist with email marketing strategy and execution, draft content, build campaigns, and track ...

Silverado Resort

Director of Sales and Marketing

Napa, CA · On-site

$210K - $220K/yr

Maintain and participate in an active sales solicitation program in addition to the interaction and ... Invite clients to the resort for entertainment, lunches, tours and site inspections. * Assist in ...

Silverado Resort

Director of Sales and Marketing

Napa, CA · On-site

$210K - $220K/yr

Maintain and participate in an active sales solicitation program in addition to the interaction and ... Invite clients to the resort for entertainment, lunches, tours and site inspections. * Assist in ...

KSL Resorts

Director of Sales and Marketing

Napa, CA · On-site

$210K - $220K/yr

Maintain and participate in an active sales solicitation program in addition to the interaction and ... Invite clients to the resort for entertainment, lunches, tours and site inspections. * Assist in ...

Asset Living

Part Time Community Assistant

Napa, CA

$18.25 - $23.25/hr

... programs (i.e., resident functions, special promotions, monthly newsletter, etc.) * Contribute to the general upkeep and cleaning of office, common areas, and model. * Marketing & Outreach * Assist ...

Wow Smiles

Orthodontic Records Technician

Santa Rosa, CA · On-site

$23/hr

Learn to take intra-oral scans for touch-up and retainer programs. * Assist with sterilization and ... Sales & Marketing: * Assist the marketing team in both internal and external marketing initiatives.

WOW! Smiles

Orthodontic Records Technician

Santa Rosa, CA · On-site

$23/hr

Learn to take intra-oral scans for touch-up and retainer programs. * Assist with sterilization and ... Sales & Marketing: * Assist the marketing team in both internal and external marketing initiatives.

CCH

Assistant Community Manager

Napa, CA · On-site

$24.24 - $28.64/hr

Assists in managing tenant relations. * Assist the Community Manager with the marketing of vacant ... Knowledge of HUD/Section 8, Tax Credits, and the systems related to managing these programs ...

Asset Living

Assistant Community Manager

Santa Rosa, CA

$20.75 - $25.25/hr

Implement marketing strategies & systems put in place by the annual marketing plan. * Deal with ... Develop and implement resident retention programs (i.e., resident functions, special promotions ...

next page

Showing results 1-20

All JobsMarketing Program Assistant JobsMarketing Program Assistant Jobs in Santa Rosa, CA

Marketing Program Assistant information

See Santa Rosa, CA salary details

$25.1K

$49.7K

$65.1K

How much do marketing program assistant jobs pay per year?

As of Jun 16, 2026, the average yearly pay for marketing program assistant in Santa Rosa, CA is $49,688.00, according to ZipRecruiter salary data. Most workers in this role earn between $43,700.00 and $55,200.00 per year, depending on experience, location, and employer.

What is the difference between Marketing Program Assistant vs Marketing Coordinator?

AspectMarketing Program AssistantMarketing Coordinator
ResponsibilitiesSupports marketing campaigns, manages schedules, assists with event planningCoordinates marketing activities, develops content, tracks campaign performance
Required SkillsOrganizational skills, basic marketing knowledge, communication skillsProject management, content creation, data analysis
CredentialsAssociate degree or relevant experience often sufficientBachelor’s degree in marketing or related field common
Work EnvironmentOffice setting, team support rolesOffice environment, collaborative projects

While both roles support marketing efforts, a Marketing Program Assistant typically provides administrative and logistical support, whereas a Marketing Coordinator takes on more active project management and content development responsibilities. The roles often overlap, but the Coordinator position usually requires more experience and a broader skill set.

What does a marketing assistant do?

A marketing assistant supports marketing teams by coordinating campaigns, managing social media accounts, preparing marketing materials, and conducting market research. They often use tools like Excel and marketing software, and may handle administrative tasks to ensure smooth project execution.

What does a Marketing Program Assistant do?

A Marketing Program Assistant supports the marketing team by coordinating and executing various tasks related to marketing campaigns and programs. Their responsibilities often include organizing events, managing social media accounts, preparing promotional materials, and assisting with market research. They also help track campaign performance and ensure that projects are completed on time. This role requires strong organizational skills, attention to detail, and the ability to work collaboratively with others. Marketing Program Assistants play a crucial role in ensuring the smooth operation of marketing initiatives.

What are the key skills and qualifications needed to thrive as a Marketing Program Assistant, and why are they important?

To thrive as a Marketing Program Assistant, you need a solid understanding of marketing principles, strong organizational skills, and often a bachelor's degree in marketing or a related field. Familiarity with tools like CRM software, email marketing platforms, and Microsoft Office Suite is typically expected. Excellent communication, attention to detail, and adaptability help you excel in supporting campaigns and collaborating with teams. These skills ensure seamless execution of marketing programs and contribute to achieving organizational goals.

How much do marketing assistants get paid?

Marketing assistants typically earn a median annual salary of around $40,000 to $50,000, depending on experience, location, and industry. Entry-level roles may start lower, while those with specialized skills or certifications can earn higher wages. Compensation often includes benefits such as health insurance and paid time off.

Which pays more, HR or marketing?

In general, marketing roles like Marketing Program Assistants tend to have higher average salaries than entry-level HR positions, though this can vary based on industry, experience, and location. Marketing jobs often require skills in digital tools and analytics, which can influence compensation levels. Both fields offer opportunities for salary growth with experience and specialized certifications.

What are some typical responsibilities of a Marketing Program Assistant during the execution of a new campaign?

As a Marketing Program Assistant, you are often tasked with coordinating logistics, preparing promotional materials, tracking project timelines, and supporting communication between various teams. You'll likely assist with organizing meetings, collecting campaign data, and ensuring all deliverables are on schedule. This role also involves collaborating closely with marketing managers, designers, and external vendors to help keep campaigns running smoothly and efficiently.

Can you get a marketing assistant job with no experience?

Marketing Program Assistant roles often require some familiarity with marketing concepts, but entry-level positions may be available for candidates with little or no experience. Demonstrating strong organizational skills, a willingness to learn, and basic knowledge of tools like Microsoft Office or social media platforms can improve chances of securing such a role. Internships or relevant coursework can also help build qualifications for entry-level applicants.
What are the most commonly searched types of Marketing Program jobs in Santa Rosa, CA? The most popular types of Marketing Program jobs in Santa Rosa, CA are:
What cities near Santa Rosa, CA are hiring for Marketing Program Assistant jobs? Cities near Santa Rosa, CA with the most Marketing Program Assistant job openings:
Marketing Program Assistant jobs near you
Marketing Coordinator

Marketing Coordinator

SingleThread

Healdsburg, CA

$70K - $75K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 15 days ago

Job description

MARKETING COORDINATOR - (ON SITE)
  • Compensation + Benefits
  • Pay: $70,000 - $75,000 per year*
  • Medical, Dental, Vision Plans
  • Paid Time Off - Including Vacation, Sick and Mental Health Time Off
  • 401(k) w/ Company Discretionary Match
  • Employee Assistance Program - 6 free counseling sessions annually for you and your household members
  • Employee Dining and Wine Discounts
  • Daily Family Meal
  • Customized Educational Opportunities

What you’ll be doing in this role…
Under the general direction of the Marketing Manager, the Marketing Coordinator plays a key role in supporting, coordinating, and executing a wide range of marketing initiatives. This role serves as the central hub for organizing content and campaigns, offering insights and recommendations based on performance metrics and industry trends.
The ideal candidate will be a skilled project manager with strong organizational abilities, capable of collaborating effectively with the Marketing Manager to help meet strategic marketing objectives.
  • Organize and maintain all social media and content calendars and ensure that all content is routed, reviewed and approved by all stakeholders in a timely fashion. Plan ahead as needed when third parties are involved.
  • Capture, edit, and publish short-form video content optimized for Instagram Reels and TikTok, helping reach new audiences and grow brand following.
  • Ensures that all workshops and events are entered into the calendar of events and maintained in a timely manner.
  • Assist with email marketing strategy and execution, draft content, build campaigns, and track performance metrics to optimize engagement and audience growth.
  • Proactively track digital performance metrics across all platforms, including audience engagement, reach, and conversion, and produce clear reports with actionable insights and recommendations.
  • Collaborate with the Marketing Manager to produce creative and promotional materials
  • Establish new social presence for brand developments and sub brands
  • Organize and coordinate photoshoots, media visits, and content capture sessions—working cross-functionally across departments to ensure alignment and successful execution.
  • Craft clear and on-brand marketing copy
  • Organize promotional activities for new products/services
  • Support events and PR efforts as needed - collaborating with the Events team
  • Performs other duties as assigned and based upon business needs

In an ideal world, you have:
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 2 years of relevant experience in a marketing support role.
  • Exceptional social media fluency with demonstrated experience producing and editing content with a focus on TikTok and Instagram Reels.
  • Good understanding of brand strategy, identity, positioning, and content.
  • Experience with short-form video editing tools (e.g., CapCut, InShot, Adobe Premier Pro, or similar).
  • Good project management and planning capability. Others refer to you as a great planner.
  • Excellent interpersonal skills with the ability to manage sensitive and confidential situations with tact, professionalism, and diplomacy.
  • A growth mindset and is willing to learn and evolve your professional skills. Learners are welcomed!
  • Excellent verbal and written communication skills with the ability to present information
  • Strong organizational skills and exceptional attention to detail.
  • Ability to prioritize time and meet deadlines under time constraints.
  • Willingness to course correct when needed and maintain a flexible and collaborative team approach. We work as a team and our department supports many - having a service forward mindset is key to success in this role.
  • Proficiency in Google Suite, Slack, Asana or similar programs.
  • Basic knowledge of Adobe Lightroom, Photoshop, illustrator and Canva.
  • Proficiency in MailChimp or other similar email marketing tools.
  • Working knowledge of brand strategy, identity, positioning, and content across platforms.
  • Proficient experience with Google Analytics and Google Ads. Must understand top of funnel key performance metrics and conversion tracking, and be willing to learn what is new.

ENVIRONMENTAL AND/OR PHYSICAL REQUIREMENTS
  • Ability to perform the essential job functions consistently, safely and successfully with federal, state, and local standards
  • Must be able to lift and carry up to 40 pounds
  • Ability to stand and/or sit for prolonged periods of time
  • Ability to physically maneuver through work areas; bend, lift, carry, reach/extend arms, and hands above shoulder height frequently, climb stairs and steps, or otherwise move in a constantly changing environment

KEY COMPETENCIES
  • To have a positive impact, taking responsibility and initiative to resolve issues, always clearly communicating with leadership team and team members
  • To be decisive, accepting responsibility for making things happen, thinking ahead, and developing contingency plans
  • To be an active listener, remaining present and open, providing verbal, non-verbal, and supportive feedback, and showing our respect and empathy with one another.
  • To be motivated and committed, approaching all tasks with enthusiasm and seizing opportunities to learn new skills or knowledge in order to improve your performance
  • To be flexible, responding quickly and positively to changing environments
  • To maintain high team focus via cooperation and support to other team members in the pursuit of department goals
  • To be a positive role model and demonstrate the ethos of Kyle, Katina, Tony, and the management team

Each of the items listed is considered to be an essential function of the role. However, this list should not be construed as an exhaustive list of all the responsibilities of the position. Vertice Hospitality reserves the right to alter the duties of this role.
Vertice Hospitality is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation in accordance with applicable federal, state and local laws.
Vertice Hospitality is committed to hiring a diverse workforce, sustaining an inclusive culture, fostering an environment of continual improvement, and offering opportunities for growth and career development.
* The above represents the expected pay range for this position, that we in good faith believe we would pay for this role at the time of this posting. This range may be modified in the future.

Apply