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Marketing Operations Assistant Jobs in Roxbury, MA

IANS

Marketing Operations Analyst

Boston, MA · Hybrid

Marketing Operations Analyst IANS Research Revenue Operations Hybrid - 2 days on site in Boston ... Segmentation & campaign data support * Assist with building and maintaining HubSpot lists, segments ...

IANS

Marketing Operations Analyst

Boston, MA · On-site

Marketing Operations Analyst IANS Research • Revenue Operations Hybrid - 2 days on site in Boston ... Segmentation & campaign data support * Assist with building and maintaining HubSpot lists, segments ...

Breakthrough T1D

Operations Assistant

Wellesley, MA · On-site

... operations, marketing, and event logistics to support our organizational strategy and mission ... The Operations Assistant role focuses on key operational needs of the territory that support ...

Breakthrough T1D

Operations Assistant

Wellesley, MA · Hybrid

... operations, marketing, and event logistics to support our organizational strategy and mission ... The Operations Assistant role focuses on key operational needs of the territory that support ...

Criteo

Field Marketing Intern, Americas

Boston, MA · On-site

$16.25 - $21.75/hr

Marketing Operations: Assist with Salesforce campaign management, budget tracking, and organization of collateral and enablement tools. * Cross-Functional Collaboration: Partner with sales, account ...

New

K logix

Marketing Events Coordinator

Boston, MA

Support marketing operations through data entry and database management * Assist with event logistics, planning, and on-site execution * Organize and maintain marketing storage areas, event materials ...

Wolters Kluwer

Director, Marketing

Boston, MA

$165K - $295K/yr

Advanced skills in budgeting and financial oversight for expansive marketing operations. 7. ... We value authenticity and want to ensure we're getting to know you-not a digital assistant. To help ...

Wolters Kluwer

Director, Marketing

Boston, MA · On-site

$165K - $295K/yr

Advanced skills in budgeting and financial oversight for expansive marketing operations. 7. ... We value authenticity and want to ensure we're getting to know you-not a digital assistant. To help ...

Wolters Kluwer

Director, Marketing

Boston, MA

$165K - $295K/yr

Advanced skills in budgeting and financial oversight for expansive marketing operations. 7. ... We value authenticity and want to ensure we're getting to know you-not a digital assistant. To help ...

Zelis

Marketing Automation Strategist

Boston, MA

Marketing Operations & Optimization (Secondary Focus): * Assist with vendor coordination, including tracking requests, issues, and follow-ups. * Contribute to process documentation and identify ...

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All JobsMarketing Operations Assistant JobsMarketing Operations Assistant Jobs in Roxbury, MA

Marketing Operations Assistant information

See Roxbury, MA salary details

$41.2K

$57.3K

$72.2K

How much do marketing operations assistant jobs pay per year?

As of Jun 12, 2026, the average yearly pay for marketing operations assistant in Roxbury, MA is $57,313.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,900.00 and $64,000.00 per year, depending on experience, location, and employer.

What does a Marketing Operations Assistant do?

A Marketing Operations Assistant supports the marketing team by managing day-to-day processes, coordinating campaigns, tracking marketing performance, and handling administrative tasks. They often work with marketing software, maintain databases, assist with email campaigns, and help ensure projects stay on schedule. Their role is essential for streamlining workflows and improving the efficiency of marketing activities. This position typically requires strong organizational skills, attention to detail, and the ability to work collaboratively across teams.

What does a marketing operations person do?

A marketing operations person manages the processes, technology, and data that support marketing campaigns and initiatives. They often handle tasks such as marketing automation, analytics, CRM management, and ensuring marketing tools are effectively integrated and used. Strong organizational skills and familiarity with marketing software like Salesforce or HubSpot are typically required.

What are the key skills and qualifications needed to thrive as a Marketing Operations Assistant, and why are they important?

To thrive as a Marketing Operations Assistant, you need proficiency in data analysis, project coordination, and a basic understanding of marketing principles, often supported by a degree in marketing or business. Familiarity with CRM platforms, marketing automation tools (such as HubSpot or Marketo), and spreadsheet software is typically required. Strong organizational skills, attention to detail, and effective communication help you manage multiple tasks and collaborate across teams. These skills ensure campaigns run smoothly, data is accurately managed, and marketing efforts are efficiently executed.

What does a marketing assistant do?

A marketing assistant supports marketing teams by coordinating campaigns, managing social media accounts, preparing marketing materials, and tracking campaign performance. They often use tools like Excel, CRM software, and marketing platforms, and may handle administrative tasks to ensure smooth marketing operations.

What is the salary of an operations assistant?

The salary of a Marketing Operations Assistant typically ranges from $40,000 to $60,000 annually, depending on experience, location, and company size. Entry-level positions may start lower, while experienced assistants or those in larger markets can earn more. Benefits often include health insurance and opportunities for skill development in marketing tools and analytics.

How much do marketing assistants get paid?

Marketing assistants typically earn between $35,000 and $50,000 annually, depending on experience, location, and industry. Entry-level roles may start lower, while those with specialized skills or certifications can earn higher salaries. Compensation often includes benefits such as health insurance and paid time off.

What is the difference between Marketing Operations Assistant vs Marketing Coordinator?

AspectMarketing Operations AssistantMarketing Coordinator
CredentialsTypically an associate degree or relevant certificationsOften similar, with some roles preferring a bachelor's degree
Work EnvironmentSupports marketing teams with administrative and operational tasksCoordinates marketing campaigns and manages project timelines
Employer & Industry UsageCommon in marketing departments across various industriesUsed in marketing departments, often with more client-facing or campaign management duties

The Marketing Operations Assistant primarily focuses on supporting marketing processes and administrative tasks, while the Marketing Coordinator manages campaign coordination and project execution. Both roles require similar credentials and are integral to marketing teams, but their core responsibilities differ in scope and focus.

What are some common challenges faced by Marketing Operations Assistants, and how can they be addressed?

Marketing Operations Assistants often encounter challenges such as managing multiple deadlines, ensuring data accuracy, and adapting to rapidly changing marketing technologies. To handle these effectively, it's important to develop strong organizational skills, maintain clear communication with team members, and stay proactive in learning new marketing tools or platforms. Leveraging project management software and regularly collaborating with both marketing and sales teams can help streamline workflows and minimize errors.
What are the most commonly searched types of Marketing Operations jobs in Roxbury, MA? The most popular types of Marketing Operations jobs in Roxbury, MA are:
What job categories do people searching Marketing Operations Assistant jobs in Roxbury, MA look for? The top searched job categories for Marketing Operations Assistant jobs in Roxbury, MA are:
What cities near Roxbury, MA are hiring for Marketing Operations Assistant jobs? Cities near Roxbury, MA with the most Marketing Operations Assistant job openings:
Marketing Operations Assistant jobs near you
Marketing Operations Analyst

Marketing Operations Analyst

IANS

Boston, MA • Hybrid

Other

Posted 23 days ago

Job description

Marketing Operations Analyst

IANS Research Revenue Operations

Hybrid - 2 days on site in Boston required

Reports to: Director, Marketing Operations

$80,000 - $100,000 + bonus

About the Role

The Revenue Operations team at IANS is hiring a detail-oriented Marketing Operations Analyst to be the operator of our marketing data and systems. You'll be the person who keeps our HubSpot database clean, accurate, and optimized, working alongside AI and automation tools.

This is a hands-on role designed for someone who wants to work with AI, not around it. You'll partner closely with the Director of Marketing Operations, the Marketing Automation Manager (Demand Gen), and the CRM Operations team. You'll be the human-in-the-loop for our automated enrichment, deduplication, and data quality systems - and you'll help us continuously improve how those systems work.

If you care about data quality, enjoy the work of cleaning and standardizing records, take pride in keeping systems optimized and reliably maintained - and you're genuinely curious about how AI can make all of that better - this role is built for you.

What You'll Do

HubSpot administration

  • Administer HubSpot at the platform level: manage user permissions, teams, property definitions, and record configurations.
  • Own HubSpot property management: create, modify, and retire properties; maintain dropdown values and dependencies; keep the data model clean and documented.
  • Maintain workflow and integration health: audit active workflows for errors and outdated logic; monitor third-party integrations and the Salesforce sync.
  • Keep the workspace organized: maintain campaign, list, and folder structure; manage import settings and dedupe configurations; stay current on platform updates and evaluate new features.

Database hygiene, growth & enrichment

  • Oversee data quality in HubSpot: deduplication, standardization, missing-field cleanup, persona/buyer-type tagging, and bounce management.
  • Monitor HubSpot to Salesforce sync errors with AI-assisted triage; resolve routine issues, investigate the patterns AI flags as unusual, and escalate the more unusual ones.
  • Maintain suppression and do-not-contact lists; ensure compliance with GDPR, CCPA, CAN-SPAM, and internal opt-out rules.
  • Run recurring database health reports, partnering with AI to surface emerging issues before they become campaign problems.
  • Operate our AI-driven enrichment workflows built on ZoomInfo and other third-party sources; review automated outputs, QA samples, and handle the edge cases where human judgement matters.
  • Process list and segmentation requests against ICP criteria and persona definitions, using AI to accelerate list-building from plain-language requests.
  • Audit AI-enriched records for accuracy, dedupe against existing data, and push clean records into HubSpot.
  • Track database growth metrics and contribute to weekly/monthly reporting.

Segmentation & campaign data support

  • Assist with building and maintaining HubSpot lists, segments, and audience pulls that feed nurture programs, campaigns, and sales outreach.
  • Support inbound lead flow operations - ensure leads route correctly, are enriched on entry, and land in the right segments.
  • Audit campaign UTM and taxonomy compliance; flag inconsistencies to the Marketing Automation Manager.

Reporting & continuous improvement

  • Pull recurring reports for marketing, sales, and leadership stakeholders, leveraging AI to draft summaries and surface insights, then refining with your own analysis.
  • Build report filters and lists from clearly defined criteria; support A/B test analysis with clean audience pulls and result reporting.
  • Continuously improve our AI workflows - refine criteria, document edge cases, and flag where the automation is getting things wrong so we can tune it.
  • Document processes and SOPs as you learn them to build a reference library for the team.
What We're Looking For

Required

  • Bachelor's degree in Marketing, Business, Data Science, or a related field - or equivalent practical experience.
  • 3-5 years of marketing operations, marketing data, or database administration experience.
  • HubSpot certified, with hands-on administration experience - properties, workflows, user/team setup, integrations, and reports.
  • Hands-on experience with Salesforce, ZoomInfo, Clay.com, or comparable third-party contact data platforms and orchestration tools.
  • Advanced spreadsheet skills (lookups, pivot tables, formulas, large datasets).
  • Working knowledge of GDPR, CCPA, and data privacy best practices.
  • Genuine comfort working alongside AI tools. You've used AI in your day-to-day work, you know its strengths and limitations, and you're energized by being the human reviewer who makes automated systems better.
  • Strong attention to detail. You catch the things other people miss, and you take pride in clean, accurate work - including catching where AI gets things wrong.
  • Good written communication and cross-functional collaboration - able to document processes, write clear specs, and ask sharp questions.
  • Self-directed. Comfortable owning recurring work, triaging issues, and knowing when to escalate vs. when to fix.

Strongly preferred

  • Working knowledge of Salesforce and the integration of Salesforce and HubSpot.
  • Familiarity with B2B marketing concepts: lead lifecycle, scoring, MQL/SQL definitions, account tiering, persona tagging.
  • Experience supporting A/B testing and campaign performance analysis.
  • Hands-on experience using AI tools for data work: enrichment, deduplication, standardization, list-building, summarization, or quality checks.
  • Experience improving an automated or AI-driven workflow; refining prompts, tuning criteria, identifying false positives, or building feedback loops.

Bonus

  • Light SQL, or experience writing report filters from a data dictionary.
  • Experience in cybersecurity, professional services, or B2B research.

Apply