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Marketing Operations Assistant Jobs in Novato, CA

Datacurve

Operations Intern

San Francisco, CA · On-site

$18 - $23.50/hr

What You'll Do Operations at an early-stage startup means being empowered to take on any problem ... Assist with candidate outreach and scheduling, onboarding new hires, and helping with marketing or ...

New

Adobe

Agency Operations Manager

San Francisco, CA

Gather scope inputs from business teams to support SOW development and agency planning. * Assist ... Coordinate information gathering across Marketing, Studio, Finance, Procurement, and agency ...

Reducto

Sr. Content Marketing Manager

San Francisco, CA · On-site

... assistants. * Interview customers and turn their results into case studies, stories, and proof ... Have written for operations, finance, legal, healthcare, or other document-heavy business functions.

Embarc

Inventory Operations Support Guide

San Bruno, CA · On-site

$18.50/hr

To ensure accuracy, assist with recurring audits, spot checks, and cycle counts. * Ensure ... Participate in community engagement, field marketing, social media, and local events to represent ...

Florida Crystals / ASR Group

Operations Trainer

Crockett, CA · On-site

$68K - $126K/yr

The ASR Group ® family of companies make up the world's largest refiner and marketer of cane sugar ... Understand and support individual development needs and plans where required by Operations * Assist ...

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All JobsMarketing Operations JobsMarketing Operations Assistant JobsMarketing Operations Assistant Jobs in Novato, CA

Marketing Operations Assistant information

See Novato, CA salary details

$44.6K

$62K

$78.1K

How much do marketing operations assistant jobs pay per year?

As of Aug 26, 2026, the average yearly pay for marketing operations assistant in Novato, CA is $62,004.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,000.00 and $69,300.00 per year, depending on experience, location, and employer.

What does a marketing operations assistant do?

A Marketing Operations Assistant supports the marketing team by managing day-to-day processes, coordinating campaigns, tracking marketing performance, and handling administrative tasks. They often work with marketing software, maintain databases, assist with email campaigns, and help ensure projects stay on schedule. Their role is essential for streamlining workflows and improving the efficiency of marketing activities. This position typically requires strong organizational skills, attention to detail, and the ability to work collaboratively across teams.

What are the key skills and qualifications needed to thrive as a marketing operations assistant, and why are they important?

To thrive as a Marketing Operations Assistant, you need proficiency in data analysis, project coordination, and a basic understanding of marketing principles, often supported by a degree in marketing or business. Familiarity with CRM platforms, marketing automation tools (such as HubSpot or Marketo), and spreadsheet software is typically required. Strong organizational skills, attention to detail, and effective communication help you manage multiple tasks and collaborate across teams. These skills ensure campaigns run smoothly, data is accurately managed, and marketing efforts are efficiently executed.

What are some common challenges faced by marketing operations assistants, and how can they be addressed?

Marketing Operations Assistants often encounter challenges such as managing multiple deadlines, ensuring data accuracy, and adapting to rapidly changing marketing technologies. To handle these effectively, it's important to develop strong organizational skills, maintain clear communication with team members, and stay proactive in learning new marketing tools or platforms. Leveraging project management software and regularly collaborating with both marketing and sales teams can help streamline workflows and minimize errors.

What is the difference between Marketing Operations Assistant vs Marketing Coordinator?

AspectMarketing Operations AssistantMarketing Coordinator
CredentialsTypically an associate degree or relevant certificationsOften similar, with some roles preferring a bachelor's degree
Work EnvironmentSupports marketing teams with administrative and operational tasksCoordinates marketing campaigns and manages project timelines
Employer & Industry UsageCommon in marketing departments across various industriesUsed in marketing departments, often with more client-facing or campaign management duties

The Marketing Operations Assistant primarily focuses on supporting marketing processes and administrative tasks, while the Marketing Coordinator manages campaign coordination and project execution. Both roles require similar credentials and are integral to marketing teams, but their core responsibilities differ in scope and focus.

What are the most commonly searched types of Marketing Operations jobs in Novato, CA?

The most popular types of Marketing Operations jobs in Novato, CA are:

What job categories do people searching Marketing Operations Assistant jobs in Novato, CA look for?

The top searched job categories for Marketing Operations Assistant jobs in Novato, CA are:

What cities near Novato, CA are hiring for Marketing Operations Assistant jobs?

Cities near Novato, CA with the most Marketing Operations Assistant job openings:

Marketing Operations Assistant jobs near you
Infographic showing various Marketing Operations Assistant job openings in Novato, CA as of August 2026, with employment types broken down into 83% Full Time, 16% Part Time, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $62,004 per year, or $29.8 per hour.

Marketing Operations Manager

Numeral, Inc.

San Francisco, CA • On-site, Remote

$150K - $200K/yr

Full-time

Medical, Dental, Vision, Retirement

Re-posted 28 days ago

Job description

About Numeral
Numeral is transforming how taxes get done. Digital businesses are currently bogged down by a painful web of regulations across 47 states and 70+ countries. We're eliminating this burden so teams can focus on their core mission.
We're the largest and fastest-growing AI-native tax solution. Started in 2023, Numeral has raised over $57M from Benchmark, Mayfield, Y-Combinator, and many others. We now serve over 3,000 paying customers and have more than tripled our revenue every year in our history.
Mission
Running an online business today means wearing a thousand hats, most of them not the reason founders started their company. Our mission is to eliminate the administrative and accounting burdens that distract businesses from doing what they love.
We've already helped thousands of businesses avoid the headache of building giant finance teams just to manage tax compliance. Tomorrow, we're scaling that impact even further: building the automation layer that lets internet businesses stay nimble, compliant, and future-proof.
About the Role
We are seeking a strategic, systems-minded Marketing Operations Manager to lead the infrastructure, technology, and operational engine that powers our marketing organization. This founding role will build our Marketing Operations function from the ground up and help architect the backbone for the next phase of Numeral's growth journey.
Reporting to the Head of Growth, this team member sits at the intersection of marketing strategy and technical execution, owning the marketing technology stack and ensuring every system, process, and data flow is instrumented, automated, and built to scale. In this hands-on role, you will develop strategy-aligned processes, manage marketing automation, and buy and build additional solutions - in order to deliver reliable data, trustworthy reporting, clean automation, and compliant processes across all products and the full spectrum of buyers.
If you're a Marketing Operations leader who thrives on building and you're looking for strategic impact, this is an opportunity you won't find anywhere else!
What you'll do
Marketing Technology & Systems Architecture
  • Architect and maintain scalable marketing automation systems that support multi-segment buyer journeys from individual practitioners through enterprise accounts
  • Continuously audit, debug, and optimize systems to ensure accuracy, scalability, and alignment with business goals; proactively identify technical debt and remediate it
  • Contribute to the evolution of marketing technology by proposing and piloting new tools or workflow innovations
  • Maintain system health and compliance, including workflow optimization, data hygiene, email deliverability, and consent management
  • Manage data enrichment, identity resolution, and system integrations across marketing and sales platforms to ensure a consistent, accurate view of every contact and account
  • Own marketing data architecture, campaign taxonomy, and documentation, and continually enhance lead scoring, routing, and lifecycle automation; your systems thinking will power efficient pipeline and revenue growth
  • Work alongside RevOps to support the Salesforce data model, maintain the integration of marketing systems, and ensure data integrity and CRM quality

Pipeline Architecture & Lead Management
  • Analyze campaign and lead performance, conversion rates, and deliver actionable insights with clear recommendations for improvement
  • Collaborate on lifecycle stage definitions, lead scoring models, routing logic, and SLAs to ensure marketing contribution to pipeline is measurable and optimized
  • Iterate and improve lead structures and lead scoring, conversional signals, assist in automating assignment processes, and maintain data quality in "top of funnel" data capture
  • Manage the modern demand gen waterfall and business development cadence to monitor lead quality and conversion rates
  • Oversee marketing-specific CRM requests, conversion signals, troubleshoot issues, and manage lead-to-opportunity workflows
  • Own the architecture and performance of the inbound pipeline, including forms, routing logic, and sales handoff workflows
  • Partner with GTM leaders to define and enforce lead lifecycle stages, SLAs, and qualification criteria; build the systems that make compliance automatic rather than manual

Reporting & Continuous Improvement
  • Conduct regular systems audits and produce actionable recommendations; operate with a bias toward automation and away from recurring manual work
  • Create and mature reports and attribution capabilities to deliver clear information and practical insights; your work will provide the heartbeat of our GTM intelligence
  • Define and govern marketing metric definitions in alignment with the Head of Growth; flag and resolve discrepancies proactively
  • Document all systems, workflows, and processes with the rigor required for a team of one: if it is not documented, it does not exist
  • Independently analyze top-of-funnel metrics; present actionable insights and recommendations for campaign improvements to stakeholders
  • Manage the reporting framework for measuring marketing performance and tracking KPIs, delivering actionable insights to stakeholders
  • Oversee website operations/reporting; your pride in managing Numeral's front door will produce excellent brand and demand outcomes
  • Own end-to-end "top of funnel" execution and analytics, consistently delivering data-driven strategy improvements that lead to measurable business growth
  • Partner closely with RevOps on pipeline reporting, funnel analysis, forecasting inputs, and performance measurement

Cross-Functional Partnership
  • Collaborate with Sales and other Leaders to ensure clean handoffs, shared data standards, and consistent lifecycle instrumentation across the full customer journey
  • Partner with Sales leadership to replace volume-based outreach with insight-driven engagement powered by enriched data and intent signals
  • Serve as a trusted operational partner to GTM leadership, translating campaign strategy into technical execution and feeding performance data back into planning

What you'll bring
  • 6+ years of progressive experience in marketing operations, marketing technology, or related GTM role within the B2B SaaS/software industry, with demonstrated ownership of the marketing tech stack and automation systems
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple operational priorities simultaneously with demonstrated experience in change management
  • Deep expertise in marketing automation and technology platforms (e.g., Marketo, Pardot, HubSpot, Dreamdata, Salesforce, Google Tag Manager, Gong) and website/CMS platforms (e.g., Webflow)
  • Direct experience working within online and programmatic ad platforms
  • Experience synthesizing complex operational data and generating reports into a compelling strategic narrative, and presenting operational metrics to senior leadership
  • Expert-level proficiency in marketing strategies, tactics, and technologies, including marketing automation, CRM data governance, and analytics tools
  • Proven experience managing lead scoring, persona segmentation, and account-based marketing infrastructure across both SMB/individual and enterprise buyer segments
  • Strong analytical capability with the ability to instrument funnels, interpret attribution data, and translate findings into operational recommendations
  • Strong organizational and project management skills, with experience overseeing multiple campaigns and deadlines simultaneously
  • Track record of designing and operating at scale as a team of one: disciplined documentation, systems thinking, and the judgment to prioritize high-leverage work

Even better
  • Experience in a multi-product or multi-segment SaaS environment
  • Familiarity with B2B customer lifecycle management and customer journey mapping
  • Hands-on experience building data flows and utilizing AI tools or assistants for GTM use cases to streamline daily workflows

What we offer
  • Competitive salary and equity - you'll share directly in the company's success
  • Full medical, dental, and vision coverage
  • Wellness perks like Headspace and the Peloton One App
  • 401(k) to help you build long-term financial security
  • Lunch and snacks when you're in the office
  • Regular team offsites and company events as we grow
  • A culture built on ownership - your work matters and people will see it!

Apply