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Marketing Executive Jobs in Springfield, VA (NOW HIRING)

CrossCountry is seeking an experienced marketing executive to join our high-performing Marketing & Communications team and lead the integrated marketing strategy, planning, and execution for our ...

CrossCountry is seeking an experienced marketing executive to join our high-performing Marketing & Communications team and lead the integrated marketing strategy, planning, and execution for our ...

Marketing Director

Mclean, VA · On-site

$170 - $210/hr

CrossCountry is seeking an experienced marketing executive to join our high-performing Marketing & Communications team and lead the integrated marketing strategy, planning, and execution for our ...

CrossCountry is seeking an experienced marketing executive to join our high-performing Marketing & Communications team and lead the integrated marketing strategy, planning, and execution for our ...

The ideal candidate is an experienced marketing executive who combines strategic brand leadership, B2B and B2C marketing expertise, commercial discipline, cross-functional leadership, and a strong ...

The ideal candidate is an experienced marketing executive who combines strategic brand leadership, B2B and B2C marketing expertise, commercial discipline, cross-functional leadership, and a strong ...

The ideal candidate is an experienced marketing executive who combines strategic brand leadership, B2B and B2C marketing expertise, commercial discipline, cross-functional leadership, and a strong ...

The ideal candidate is an experienced marketing executive who combines strategic brand leadership, B2B and B2C marketing expertise, commercial discipline, cross-functional leadership, and a strong ...

Executive Assistant

Alexandria, VA · On-site

$70K - $75K/yr

RedPeg Marketing is seeking a senior, highly organized, and proactive Executive & Personal Assistant to support our CEO, Brad Nierenberg, across both RedPeg Marketing and Pixis Drones, a fast-growing ...

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Marketing Executive information

See Springfield, VA salary details

$38.6K

$69.9K

$119.1K

How much do marketing executive jobs pay per year?

As of Sep 4, 2026, the average yearly pay for marketing executive in Springfield, VA is $69,918.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,100.00 and $90,900.00 per year, depending on experience, location, and employer.

What is a marketing executive?

A marketing executive works on a company’s advertising, marketing, and public relations efforts to increase sales or create a public image for the company. People in this career are responsible for different aspects of research, strategy, budget, and implementation of marketing campaigns. In some companies, their job duties may include producing the actual copy or other marketing content. Some people in this career work exclusively with digital campaigns and should be familiar with digital marketing trends. A successful marketing executive may eventually be promoted to CMO, or chief marketing officer of a company.

What are the key skills and qualifications needed to thrive as a marketing executive?

To thrive as a Marketing Executive, you need a solid understanding of marketing principles, market analysis, campaign management, and typically a degree in marketing, business, or a related field. Familiarity with digital marketing tools, analytics platforms like Google Analytics, CRM systems, and certifications such as Google Ads or HubSpot can be highly beneficial. Strong communication, creativity, and project management skills help you stand out in developing and executing effective marketing strategies. These skills are crucial for driving brand awareness, engaging target audiences, and achieving business growth in a competitive marketplace.

What are some common challenges faced by marketing executives when coordinating cross-functional campaigns?

Marketing Executives often encounter challenges when collaborating with teams such as sales, product development, and design. Differences in priorities, communication styles, and timelines can create hurdles in aligning campaign goals and deliverables. Successful Marketing Executives address these challenges by fostering open communication, setting clear expectations, and regularly updating stakeholders. Proactive project management and flexibility are key to ensuring campaigns are delivered on time and achieve desired outcomes.

What is the difference between Marketing Executive vs Marketing Coordinator?

AspectMarketing ExecutiveMarketing Coordinator
ResponsibilitiesDevelops marketing strategies, manages campaigns, analyzes market trendsSupports campaign execution, coordinates events, handles administrative tasks
Required SkillsMarketing knowledge, communication skills, analytical abilityOrganizational skills, communication, basic marketing understanding
QualificationsBachelor's degree in marketing or related fieldBachelor's degree, often in marketing, communications, or business
Work EnvironmentOffice-based, client meetings, campaign planningOffice-based, event coordination, administrative support

The main difference between a Marketing Executive and a Marketing Coordinator lies in their responsibilities and level of strategic involvement. Marketing Executives focus on developing and managing marketing strategies, while Marketing Coordinators support these efforts through coordination and administrative tasks. Both roles require similar educational backgrounds and skills, but Marketing Executives typically have more strategic responsibilities and decision-making authority.

What should a marketing executive do?

A marketing executive develops and implements marketing strategies to promote products or services, conducts market research, analyzes consumer data, manages advertising campaigns, and collaborates with sales teams. They often use tools like CRM software and digital marketing platforms and may require skills in communication, analytics, and project management.

What are the most commonly searched types of Marketing jobs in Springfield, VA?

The most popular types of Marketing jobs in Springfield, VA are:

What job categories do people searching Marketing Executive jobs in Springfield, VA look for?

The top searched job categories for Marketing Executive jobs in Springfield, VA are:

What cities near Springfield, VA are hiring for Marketing Executive jobs?

Cities near Springfield, VA with the most Marketing Executive job openings:

Infographic showing various Marketing Executive job openings in Springfield, VA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $69,918 per year, or $33.6 per hour.

Marketing Executive Coordinator

Choice Hotels International

North Bethesda, MD • Hybrid

$80K - $117K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 26 days ago


Job description

Job Summary

The Executive Marketing Assistant plays a strategic support role, providing high-level executive assistance to the Chief Marketing Officer and senior marketing leadership while also managing key marketing projects across the organization. This role ensures leadership priorities are executed efficiently, enables effective cross-functional collaboration, and supports the successful delivery of marketing initiatives. The position combines executive support responsibilities with project management oversight to drive operational excellence within a dynamic marketing environment. The role operates with a high level of autonomy, organization, and attention to detail.

Note: This role is not eligible for visa sponsorship AND is four days onsite hybrid at our North Bethesda, MD office.**

Responsibilities

Executive Support

  • Manage complex calendars, scheduling, and travel arrangements for the CMO and up to three Vice Presidents
  • Coordinate and prioritize executive communications, requests, and action items
  • Prepare agendas, presentations, reports, and briefing materials for leadership meetings
  • Coordinate leadership meetings, executive reviews, and board-level presentations
  • Serve as a liaison between executive leadership, internal teams, and external partners
  • Handle highly confidential information with discretion and professionalism
  • Track follow-ups and ensure timely completion of deliverables and commitments

Marketing Project Management

  • Manage and coordinate marketing projects from initiation through completion, ensuring alignment with timelines, budgets, and objectives
  • Develop project plans, timelines, and status reporting for cross-functional initiatives
  • Conduct research and support strategic marketing initiatives
  • Facilitate collaboration across marketing functions including brand, digital, communications, and loyalty
  • Monitor project progress, identify risks, and escalate issues appropriately
  • Lead project status meetings and maintain documentation
  • Track deliverables, dependencies, approvals, and milestones
  • Coordinate with vendors, agencies, and partners

Department Operations & Coordination

  • Support annual planning processes and track departmental goals and engagement initiatives
  • Develop and maintain project tracking tools, workflows, and dashboards
  • Monitor project performance and key departmental KPIs
  • Support internal communications and employee engagement efforts
  • Coordinate team meetings, offsites, and special events
  • Maintain organized records of marketing initiatives and business documentation

QUALIFICATIONS

Employment Experience

  • 5+ years of experience in executive support, project management, marketing operations, or a related field
  • Experience supporting senior or C-level executives preferred
  • Experience managing multiple, concurrent projects in a corporate or marketing environment

Technical Skills

  • Advanced proficiency in Microsoft Office Suite and collaboration tools
  • Experience with project management tools
  • Strong presentation development skills (PowerPoint or equivalent)

Additional Skills & Competencies

  • Exceptional organizational and time management skills
  • Strong written and verbal communication skills
  • Ability to manage competing priorities and work independently
  • Strong attention to detail and problem-solving capabilities
  • Professional judgment and ability to handle sensitive information confidentially
  • Experience working cross-functionally within a marketing environment

Education Requirements

  • Bachelor's degree in Marketing, Business Administration, Communications, Project Management, or related field or equivalent combination of education and work experience

Salary Range

The salary range for this position is $80,000.00 to $117,552.00.

    Choice prioritizes our associate wellbeing by offering a comprehensive benefits program that is both competitive and flexible to help you achieve your wellbeing goals - here are just a few:

    • Competitive compensation and benefits, including medical, dental, and vision coverage
    • Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
    • Financial benefits for retirement and health savings
    • Employee recognition programs
    • Discounts at Choice hotels worldwide

    About Choice

    Choice Hotels International, Inc. (NYSE: CHH), is one of the largest lodging franchisors in the world. With 7,500 hotels in 45+ countries and territories, we offer a range of high-quality lodging options in the upper upscale, upper midscale, midscale, extended stay, and economy segments. We're the hotel company for those who choose to bet on themselves - the striver, the dreamer, the entrepreneur - because that's who we are, too.

    At Choice, we are united by the simple belief that tomorrow will be even better than today - for associates, our company, and our franchisees. At our worldwide corporate headquarters in North Bethesda, Maryland, at our technology center in Scottsdale, Arizona, and through our associates around the globe, every voice is heard and every idea is listened to, no matter what area of the company they come from. We are united in supporting the entrepreneurial dreams of our thousands of franchise owners, which propels us forward - giving our work at Choice a purpose larger than our business.

    Our corporate office locations:

    North Bethesda, MD - Located at Pike & Rose, our worldwide headquarters is less than 15 miles from Washington, D.C., one block away from the North Bethesda Metro station, with easy access to I-495, complimentary parking, electronic charging stations, restaurants and retail.

    Scottsdale, AZ - Located at the northwest corner of Loop 101, the Scottsdale office is home to our technology, eCommerce and customer service organizations, with easy access to complimentary parking, electronic charging stations, restaurants and retail.

    Minneapolis, MN - Select roles are based in our Minneapolis office on Highway 394, near the intersection with Highway 100, only five minutes from downtown.

    Field/Remote - Select roles designated as field/remote will require associates to work from a home office, connecting virtually with Choice team members and leadership on Zoom, with possible required travel depending on the role.

    Choice's Cultural Values

    Welcome and Respect Everyone | Be Bold | Be Quick | Listen | Be Curious | Show Integrity

    Choice's Leadership Principles

    Act with Intention | Lead with Authenticity | Grow & Deliver