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Marketing Effectiveness Manager Jobs in Indiana (NOW HIRING)

## Marketing Manager, North America EventsApplylocations: Indianapolis, IN: Flexible Office | Durham ... Track and analyze event performance, using insights to improve future program effectiveness*

Marketing Coordinator

Rochester, IN ยท On-site

$39K - $54K/yr

... managing social media, and creating messaging that supports business objectives. This position focuses on planning, execution, and measuring the effectiveness of marketing efforts while coordinating ...

Marketing Coordinator

Rochester, IN ยท On-site

$39K - $54K/yr

... managing social media, and creating messaging that supports business objectives. This position focuses on planning, execution, and measuring the effectiveness of marketing efforts while coordinating ...

Marketing Coordinator

Rochester, IN ยท On-site

$60 - $80/hr

... managing social media, and creating messaging that supports business objectives. This position focuses on planning, execution, and measuring the effectiveness of marketing efforts while coordinating ...

Marketing Coordinator

Rochester, IN ยท On-site

$60 - $80/hr

... managing social media, and creating messaging that supports business objectives. This position focuses on planning, execution, and measuring the effectiveness of marketing efforts while coordinating ...

Senior Product Marketing Manager

Indianapolis, IN ยท On-site +1

$115K - $151K/yr

Senior Product Marketing Manager Reports To: VP of Marketing Position Overview The Senior Product ... Continuously assess go-to-market effectiveness and identify opportunities to increase impact and ...

Senior Manager 1, Field Marketing

Bluffton, IN ยท On-site +1

$86K - $133K/yr

Accountable for managing people, setting direction and deploying resources; typically is ... Use data and analytics to measure the effectiveness of marketing initiatives, refine strategies ...

Senior Manager 1, Field Marketing

Lafayette, IN ยท On-site +1

$86K - $133K/yr

Accountable for managing people, setting direction and deploying resources; typically is ... Use data and analytics to measure the effectiveness of marketing initiatives, refine strategies ...

Senior Manager 1, Field Marketing

Gary, IN ยท On-site +1

$86K - $133K/yr

Accountable for managing people, setting direction and deploying resources; typically is ... Use data and analytics to measure the effectiveness of marketing initiatives, refine strategies ...

Senior Manager 1, Field Marketing

Decatur, IN ยท On-site +1

$86K - $133K/yr

Accountable for managing people, setting direction and deploying resources; typically is ... Use data and analytics to measure the effectiveness of marketing initiatives, refine strategies ...

Senior Manager 1, Field Marketing

Evansville, IN ยท On-site +1

$86K - $133K/yr

Accountable for managing people, setting direction and deploying resources; typically is ... Use data and analytics to measure the effectiveness of marketing initiatives, refine strategies ...

Showing results 41-60

Marketing Effectiveness Manager information

See Indiana salary details

$94.7K

$109.3K

$121.8K

How much do marketing effectiveness manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for marketing effectiveness manager in Indiana is $109,307.00, according to ZipRecruiter salary data. Most workers in this role earn between $102,300.00 and $116,600.00 per year, depending on experience, location, and employer.

What does a marketing effectiveness manager do?

A Marketing Effectiveness Manager is responsible for evaluating and improving the impact of a company's marketing activities. They use data analysis, market research, and performance metrics to assess which strategies drive the best results and optimize marketing campaigns accordingly. Their goal is to maximize return on investment (ROI) by identifying successful initiatives and eliminating underperforming ones. This role often involves close collaboration with marketing, sales, and analytics teams to ensure that business objectives are met efficiently.

What are the key skills and qualifications needed to thrive as a marketing effectiveness manager?

To thrive as a Marketing Effectiveness Manager, you need strong analytical skills, expertise in marketing strategy, and a background in business, statistics, or marketing, often supported by a relevant degree. Proficiency with data analytics tools like Google Analytics, Tableau, and marketing automation platforms, as well as knowledge of attribution modeling and ROI measurement, is essential. Exceptional communication, stakeholder management, and problem-solving abilities set top performers apart in this role. These skills are crucial for translating data insights into actionable marketing strategies that drive business growth and optimize budget allocation.

How does a marketing effectiveness manager typically collaborate with other departments to optimize campaign performance?

A Marketing Effectiveness Manager works closely with teams such as marketing, sales, finance, and data analytics to evaluate and enhance the impact of marketing campaigns. They often lead cross-functional meetings to review campaign data, share insights, and recommend adjustments to strategies for better ROI. This collaboration ensures that marketing initiatives align with business objectives and that feedback loops are in place for continuous improvement. Building strong relationships with stakeholders across departments is key to effectively driving data-informed decision-making.

What is the difference between Marketing Effectiveness Manager vs Marketing Analyst?

AspectMarketing Effectiveness ManagerMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; often certifications in analytics or marketing toolsBachelor's degree in Marketing, Statistics, or related field; certifications in data analysis preferred
Work EnvironmentStrategic planning, cross-department collaboration, campaign evaluationData collection, analysis, reporting, and insights generation
Employer & Industry UsageUsed in marketing departments across various industries to optimize campaignsCommonly employed in marketing teams for data-driven decision making

The Marketing Effectiveness Manager focuses on evaluating and improving marketing strategies' overall impact, while the Marketing Analyst primarily analyzes data to support marketing decisions. Both roles require analytical skills and marketing knowledge but differ in scope and responsibilities.

Is a marketing effectiveness manager a high paying job?

A marketing effectiveness manager typically earns a competitive salary that reflects their expertise in analyzing marketing data and optimizing campaigns. Salaries vary based on experience, industry, and location, but the role is generally considered well-compensated within marketing careers. Advanced skills in analytics tools and certifications can also influence earning potential.

What is a marketing effectiveness manager?

A marketing effectiveness manager is responsible for analyzing and optimizing marketing campaigns to improve their return on investment. They use data analytics tools and metrics to assess campaign performance, identify areas for improvement, and develop strategies to enhance marketing impact. Strong analytical skills and knowledge of marketing analytics platforms are essential for this role.

What job categories do people searching Marketing Effectiveness Manager jobs in Indiana look for?

The top searched job categories for Marketing Effectiveness Manager jobs in Indiana are:

What cities in Indiana are hiring for Marketing Effectiveness Manager jobs?

Cities in Indiana with the most Marketing Effectiveness Manager job openings:

Infographic showing various Marketing Effectiveness Manager job openings in Indiana as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 79% Physical, 4% Hybrid, and 17% Remote job distribution, with an average salary of $109,307 per year, or $52.6 per hour.

Digital Marketing Technology Manager

Watkins Wellness

Indianapolis, IN โ€ข On-site

$125 - $150/hr

Other

Retirement

Posted 10 days ago


Key responsibilities

  • Lead the design, development, and support of digital marketing and content platforms, ensuring alignment with business needs and IT strategy.

  • Manage the day-to-day operations and performance of digital marketing platforms, including support and incident resolution.

  • Collaborate with cross-functional teams and stakeholders to develop digital marketing strategies and ensure project delivery with quality, timeliness, and cost-effectiveness.


Job description

At Delta Faucet, we are committed to transforming everyday experiences with water through innovative products and exceptional service. As a leader in the plumbing industry, we take pride in our dedication to quality, sustainability, and customer satisfaction. We believe that diverse perspectives strengthen our mission to create solutions that inspire and elevate the lives of all our customers. We welcome individuals from all backgrounds to join us on this journey toward inclusivity and excellence.

Your Role at Delta Faucet: Delta Faucet is seeking a Functional Manager in Digital Marketing Technology for our Channel & Experience function housed within Information Technology with a proven track record of leading engagements to build, deliver, and support digital marketing and content platforms. You will direct the functional activities, analysis, and re-design of functional requirements in the identified solutions space, while aligning to the overall Information Technology (IT) strategy. This role will focus on the following digital marketing functions and supporting technologies in the B2C space: marketing and data automation, web content management, search and analytics, social media management, merchandising tools, and analytics โ€“ all channels and agentic experiences. As a functional consultant you will strive to become a trusted advisor for your stakeholders, solving complex challenges while supporting functional goals and processes, while maturing the enterprise digital marketing strategy. In addition, you will work with other IT teams to achieve desired outcomes. Finally, you will govern platforms and services for your respective Delta partners including brand and channel marketing.

Responsibilities:
  • Business Partner Engagement: Develop strong partnering relationships within the Companyโ€™s Brands and Channels, providing consultancy on business process and solutions.
  • Support strategic priorities and goals as well as contribute to the development of roadmaps in support of team goals.
  • Assist in crafting Business Cases to identify projects to add to the IT Portfolio.
  • Collaborate closely with cross-functional teams (digital experience, product, business intelligence, creative) for alignment.
  • Lead digital marketing strategy planning activities across a diverse group of stakeholders.
  • Solutions Design & Delivery: Maintain an understanding of broad trends in the technology landscape and apply them to our goals; participate in overall business solutions designs including reengineering business processes, organization, and application architecture.
  • Ensure that the projects aligned to the strategic roadmap for this business area are delivered with quality, timeliness, and cost-effectiveness.
  • Act as Project Coordinator for smaller Information Technology projects while ensuring your project portfolio is successfully executed, in regard to scope, budget, and timeliness of solution delivery.
  • Contribute to the development and maintenance of the enterprise digital marketing technology plan.
  • Support: Help manage support resources (internal and external) for a timely resolution of support issues; drive critical incidents in area of responsibility to completion; assist with the resolution of complex problems that cannot be resolved by business SMEs Partner with Solution Sustainment to seek opportunities to improve enterprise data management needs are being met.
  • Accountable for the day-to-day operations of the digital marketing platforms supported by IT standard operating and support processes.
  • Accountable for performance and uptime of the solution as measured by department KPIs.
Qualifications:
  • Bachelor's degree and 5+ yearsโ€™ experience in crafting, delivering, and developing technical solutions to support business process and organization change.
  • Demonstrable experience in developing professional business relationships and cultivating these relationships to drive value centric initiatives.
  • Experience supporting and solutioning in digital marketing channels including email, social, web and mobile.
  • Experience with Salesforce Marketing Cloud including the governance and technical administration of the platform or similar.
  • Experience with content management platforms including PIM & DAM solutions.
  • Experience with search technologies and SEO, SEM, SOM & AEO.
  • Demonstrated ability to leverage generative AI across varying toolsets to increase efficiencies while maintaining brand, privacy and governance standards.
  • Creative and critical thinking, problem solving, business case development and achievement.
  • Experience working with external partners, including agencies and contractors.
  • Shown ability to implement new standards and processes.
  • Excellent written and verbal communication skills with the ability to understand technical information and translate that information to users.
  • Executes responsibilities with limited oversight required.
Diversity & Inclusion:

At Delta Faucet Company, we view diversity as a mosaic of thoughts and perspectives that come from peopleโ€™s varied cultural backgrounds, experiences, education, career paths and other influences that make each of us unique. For us, inclusion means welcoming differing opinions, collaborating, allowing people to come to work as who they are and recognizing everyoneโ€™s contributions. We know that in a diverse, inclusive company, ideas flow freely, all voices are heard and all perspectives are valued. Delta Faucet Company continuously strives to be this kind of organization. Diversity and Inclusion (D&I) supports our inherent values, makes us more relevant to customers and consumers and inspires innovation. It is not a goal or a program; it is a vital ingredient in our formula for success and a key to our future growth.

Why Join Us?

At Delta Faucet Company, our people are our greatest assets. We value different perspectives and fostering an inclusive environment. Youโ€™ll have the opportunity to shape the future of our brand, working alongside passionate professionals committed to excellence and innovation. Join us to lead progressive growth and make a significant impact within a leading organization.

Benefits
  • Culture: Recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
  • Wellbeing: Comprehensive benefit plans; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
  • Learning & Development: LinkedIn Learning access; internal opportunities to work on projects cross-company.
  • Social Impact: Four employee-led and self-directed Business Resource Groups; Paid volunteer day annually; Employees share their time, skills and talent with charities and nonprofit organizations across the U.S. and around the globe.
  • Company: Delta Faucet Company.

Full time Hiring Range: $103,700.00 - $163,020.00 USD. Actual compensation may vary based on various factors including experience, education, geographic location, and/or skills.

Delta Faucet Company (the โ€œCompanyโ€) is an equal opportunity employer and we strive to employ the most qualified individuals for every position. The Company makes employment decisions only based on merit. It is the Companyโ€™s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all people involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company. Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States.

E-Verify Participation Poster: English & Spanish, E-verify Right to Work Poster: English, Spanish.

Masco Corporation is a global leader in the design, manufacture and distribution of branded home improvement and building products. Our products enhance the way consumers all over the world experience and enjoy their living spaces. Our portfolio of industry-leading brands includes Behrยฎ paint; Deltaยฎ and Hansgroheยฎ faucets, bath and shower fixtures; and HotSpringยฎ spas, to name a few. At Masco, we believe in better living possibilitiesโ€”for our homes, our environment and our community. Across our businesses and geographies, we seek out these possibilities to grow ourselves, enhance our consumersโ€™ lives, create returns for our shareholders and improve the world around us. We believe a strong, supportive presence in the communities where we live, work and do business is vital. We partner with organizations that are as driven as we are to support the growth of our communities, encourage and enable equity and provide safe, affordable housing for all families.

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