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Marketing Development Program Jobs in Illinois (NOW HIRING)

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Market Development Representative

Chicago, IL · On-site +1

$24 - $31.28/hr

Work closely with marketing to create email and LinkedIn campaigns to increase company and personal ... Retirement Plans: select retirement and pension programs with potential for employer contributions

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Marketing Development Program information

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$53

$83

How much do marketing development program jobs pay per hour?

As of Jun 15, 2026, the average hourly pay for marketing development program in Illinois is $53.12, according to ZipRecruiter salary data. Most workers in this role earn between $40.05 and $63.85 per hour, depending on experience, location, and employer.

What is the difference between Marketing Development Program vs Marketing Coordinator?

AspectMarketing Development ProgramMarketing Coordinator
CredentialsTypically bachelor's degree in marketing, business, or related fieldUsually requires a bachelor's degree in marketing, communications, or related area
Work EnvironmentTraining-focused, rotational assignments, entry-levelOperational, campaign support, administrative tasks
Employer UsageCommon in large corporations for talent developmentWidely used across industries for campaign execution

The Marketing Development Program is designed to train and develop entry-level professionals through rotational assignments, while a Marketing Coordinator handles specific marketing tasks and campaign support. Both roles often require similar educational backgrounds, but the program emphasizes training and exposure to various marketing functions, whereas the coordinator role focuses on executing marketing activities.

What is a Marketing Development Program?

A Marketing Development Program (MDP) is a structured training initiative offered by companies to develop early-career professionals into skilled marketing leaders. These programs typically include rotations through various marketing functions, such as digital marketing, product management, and market research, giving participants broad exposure to the field. MDPs often combine on-the-job training, mentorship, and formal coursework to build essential marketing and business skills. Graduates of these programs are well-equipped for advanced marketing roles within the organization.

What are the key skills and qualifications needed to thrive in a Marketing Development Program, and why are they important?

To excel in a Marketing Development Program, you need a solid understanding of marketing principles, data analysis, and business strategy, typically supported by a relevant degree or internship experience. Familiarity with digital marketing tools, CRM systems, and analytics platforms like Google Analytics or HubSpot is often required. Strong communication, creativity, and adaptability help you collaborate effectively and generate innovative campaigns. These skills are crucial for driving growth, building brand presence, and succeeding in dynamic marketing environments.

What types of projects or rotations can I expect during a Marketing Development Program, and how do they support career growth?

In a Marketing Development Program, participants typically rotate through multiple departments such as brand management, digital marketing, product marketing, and market research. These rotations expose participants to different aspects of marketing, allowing them to develop a broad skill set and discover their strengths. The diverse project work and mentorship opportunities help build a strong foundation for future leadership roles, making it easier to advance within the organization or specialize in a particular area of marketing. Participants often collaborate with cross-functional teams, gaining valuable experience in teamwork and communication.
What are popular job titles related to Marketing Development Program jobs in Illinois? For Marketing Development Program jobs in Illinois, the most frequently searched job titles are:
What job categories do people searching Marketing Development Program jobs in Illinois look for? The top searched job categories for Marketing Development Program jobs in Illinois are:
What cities in Illinois are hiring for Marketing Development Program jobs? Cities in Illinois with the most Marketing Development Program job openings:
Marketing Development Program jobs near you
Marketing Communications Management

Marketing Communications Management

University of Utah

Campus, IL • On-site

Full-time

Retirement

Posted 2 days ago

University Of Utah rating

7.2

Company rating: 7.2 out of 10

Based on 157 frontline employees who took The Breakroom Quiz

335th of 537 rated colleges and universities

Job description

Details
Open Date 06/12/2026 Requisition Number PRN45284B Job Title Marketing Communications Management Working Title Associate Director of Digital Marketing & Comm Career Progression Track M00 Track Level M2 - Senior Supervisor FLSA Code Administrative Patient Sensitive Job Code? No Standard Hours per Week 40 Full Time or Part Time? Full Time Shift Day Work Schedule Summary
- Monday - Friday; 8:00 am - 5:00 pm
- Hybrid work opportunity: Employee must reside in the state of Utah, but will have the opportunity to work a hybrid schedule of in-person and remote work
VP Area Academic Affairs Department 02199 - Marketing & Development Location Campus City Salt Lake City, UT Type of Recruitment External Posting Pay Rate Range 68,545 - 95,545 Close Date 09/12/2026 Priority Review Date (Note - Posting may close at any time) Job Summary
Marketing Communications Management
The Associate Director of Digital Marketing and Communications leads digital strategy, execution, and performance across University Connected Learning. This role oversees paid and organic marketing, web content and updates, analytics and reporting, and integrated communications.
This position translates business goals into clear digital strategies, ensures campaigns run effectively across channels, and uses data to guide decisions. The role manages a cross-functional team spanning paid media, social media, web content, analytics, and communications, and works closely with creative, program, and leadership teams to deliver coordinated marketing efforts.
Learn more about the great benefits of working for University of Utah: benefits.utah.edu
The department may choose to hire at any of the below job levels and associated pay rates based on their business need and budget.
Responsibilities
Associate Director, Marketing Communications Management

Digital Strategy and Performance
  • Lead digital marketing strategy across paid and organic channels
  • Translate program and enrollment goals into measurable digital campaigns
  • Oversee campaign planning, execution, optimization, and performance tracking across search, social, display, and web
  • Define and monitor KPIs and ensure consistent reporting across campaigns
  • Use performance data to improve results and inform future strategy
  • Evaluate and implement new tools, platforms, and approaches

Analytics and Reporting
  • Oversee digital analytics and reporting using tools such as Google Analytics and Agency Analytics
  • Ensure reporting is accurate, consistent, and usable across teams
  • Provide clear insights to leadership and program stakeholders
  • Conduct ad hoc analysis to answer business questions
  • Lead testing and optimization efforts, including A/B testing across digital channels

Web and Digital Experience
  • Oversee web content strategy, updates, and performance across CMS platforms, including Modern Campus
  • Ensure websites are accurate, accessible, and aligned with brand and user experience standards
  • Partner with web and IT teams to improve usability and conversion performance
  • Maintain working knowledge of HTML and CSS to guide decisions and troubleshooting

Team Leadership
  • Manage a cross-functional team that includes:
  • Paid digital and media
  • Social media (organic and paid)
  • Web content and updates
  • Communications and public relations
  • Set priorities, manage workflows, and ensure work is delivered consistently
  • Coach and support team development
  • Ensure projects and decisions are clearly documented and tracked
  • Communications and Integration
  • Oversee digital communications and PR alignment with marketing campaigns
  • Ensure messaging is consistent across channels
  • Support integrated campaign planning across marketing, creative, and program teams
  • Bring a clear digital perspective into broader planning conversations

Collaboration

  • Partner with program teams, creative, analytics, and IT to align priorities
  • Provide digital guidance to internal stakeholders
  • Ensure campaigns reflect audience needs and program goals
  • Maintain strong working relationships across teams

Operations, Partnerships, and Budget
  • Manage digital marketing budgets across channels
  • Oversee relationships with external agencies and vendors, including planning, execution, and performance accountability
  • Manage relationships with platform partners such as Google and Meta, leveraging those partnerships for strategy, optimization, and access to platform insights
  • Ensure resources are used effectively and aligned with performance goals

Qualifications
  • Experience leading digital marketing strategy and execution across multiple channels
  • Strong understanding of paid media, social media, and web strategy
  • Experience with analytics platforms such as Google Analytics and Agency Analytics
  • Familiarity with CMS platforms, including Modern Campus, and working knowledge of HTML and CSS
  • Experience managing external agencies and vendor relationships
  • Experience managing teams and cross-functional work
  • Strong analytical and decision-making skills
  • Clear communication style with both technical and non-technical stakeholders


Minimum Qualifications
EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor's degree = 4 years of directly related work experience).

Associate Director, Marketing Communications Management: Requires a bachelor's (or equivalency) + 10 years or a master's (or equivalency) + 8 years of directly related work experience.
Preferences Type Benefited Staff Special Instructions Summary Additional Information
The University is a participating employer with Utah Retirement Systems ("URS"). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS' post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.
This position may require the successful completion of a criminal background check and/or drug screen.
The University of Utah values candidates who have experience working in settings with students and possess a strong commitment to improving access to higher education.
Veterans' preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.
Consistent with state and federal law, the University of Utah does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran's status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.
To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Title IX (OEO). More information, including the Director/Title IX Coordinator's office address, electronic mail address, and telephone number can be located at the: University of Utah NonDiscrimination page.
Online reports may be submitted at https://oeo.utah.edu

https://publicsafety.utah.edu/safetyreport/ This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.
As per University of Utah policy 5-108: Transfer of Benefits Eligible Staff Members, a new hire to the University of Utah who is still serving a 12 month probationary period will not be hired into another University of Utah job (a transfer) until the successful completion of the probationary period.

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About University of Utah

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The University of Utah is the state’s flagship institution of higher education, with 18 schools and colleges, more than 100 undergraduate majors and graduate programs, and an enrollment of more than 38,000 students. It is a member of the Association of American Universities—an invitation-only, prestigious group of 71 leading research institutions. The U is advancing a new national model for higher education that delivers societal impact through education, research, health care, and community service, while making social, economic, and cultural contributions that improve lives across Utah and around the world.

Industry

Colleges, universities, and professional schools

Company size

10,000+ Employees

Headquarters location

Salt Lake City, UT, US

Year founded

1850

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