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Marketing Development Assistant Jobs in Wisconsin

Marketing Assistant

Milwaukee, WI

$39K - $49K/yr

We foster a collaborative environment where ideas are valued, talent is developed, and success is shared. We are seeking a detail-oriented and motivated Marketing Assistant to support the execution ...

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Marketing Development Assistant information

What is a marketing development assistant?

Marketing Development Assistants are entry-level professionals who support marketing teams by assisting with campaign planning, market research, and administrative tasks. They help coordinate marketing activities, prepare promotional materials, and track the effectiveness of marketing efforts. Their role is crucial in ensuring smooth operations within the marketing department and often serves as a stepping stone to more advanced marketing positions.

How does a marketing development assistant typically collaborate with other departments within an organization?

A Marketing Development Assistant often works closely with sales, product, and creative teams to support campaign execution and align marketing strategies with business goals. This role may involve coordinating meetings, gathering feedback from various departments, and ensuring that all marketing materials are accurate and consistent with brand messaging. Effective communication and organizational skills are essential to manage these cross-functional collaborations smoothly. Being proactive and adaptable helps Marketing Development Assistants succeed in this dynamic, team-oriented environment.

What are the key skills and qualifications needed to thrive as a marketing development assistant, and why are they important?

To thrive as a Marketing Development Assistant, you need a solid understanding of marketing principles, data analysis, and content creation, often supported by a relevant degree or coursework. Familiarity with CRM software, social media management tools, and analytics platforms like Google Analytics is typically required. Strong organizational skills, attention to detail, and effective communication set top candidates apart in this role. These competencies ensure efficient campaign execution, accurate reporting, and seamless collaboration within marketing teams.

What is the difference between Marketing Development Assistant vs Marketing Coordinator?

AspectMarketing Development AssistantMarketing Coordinator
ResponsibilitiesSupports marketing campaigns, conducts research, assists with content creationManages marketing projects, coordinates campaigns, oversees execution
Required SkillsCommunication, research, basic marketing knowledgeProject management, communication, strategic planning
Work EnvironmentOffice, marketing teams, administrative supportOffice, cross-department collaboration, campaign management
Common UsageEntry-level support role in marketing teamsMid-level role with more responsibility for campaign execution

The Marketing Development Assistant typically provides support to marketing teams with research and administrative tasks, while the Marketing Coordinator manages campaigns and oversees project execution. Both roles require strong communication skills, but the Coordinator position involves more strategic planning and project management responsibilities.

What are the most commonly searched types of Marketing Development jobs in Wisconsin?

The most popular types of Marketing Development jobs in Wisconsin are:

What cities in Wisconsin are hiring for Marketing Development Assistant jobs?

Cities in Wisconsin with the most Marketing Development Assistant job openings:

Marketing, Development, & Alumni Manager

Madison, WI • On-site, Remote


University of Wisconsin-Madison
Colleges, Universities, and Professional Schools • 10K+ employees

8.3

Company rating: 8.3 out of 10

Based on 56 frontline employees who took The Breakroom Quiz

129th of 623 rated colleges and universities

People enjoy working here

Good employer

Recommended by students


Full-time

Retirement, PTO

Posted 17 days ago


Job description

Current Employees: If you are currently employed at any of the Universities of Wisconsin, log in to Workday to apply through the internal application process.
Job Category:
Academic Staff
Employment Type:
Regular
Job Profile:
Advancement Manager
Job Summary:
The Marketing, Development, & Alumni Manager for the Positive Youth Development (PYD) Institute provides leadership for the planning, implementation, and evaluation of integrated marketing, development, donor engagement, 4-H alumni relations, and public relations strategies that advance the Institute's mission and strategic priorities. This position develops and executes initiatives and deliverables that increase awareness and understanding of Positive Youth Development and 4-H programs, strengthen engagement with 4-H alumni and supporters, cultivate entry-level donor relationships, and support fundraising activities.
Working collaboratively with Institute leadership, Extension colleagues, campus partners, including the Wisconsin Foundation & Alumni Association (WFAA), volunteers, donors, 4-H alumni, and external stakeholders, this position oversees advancement efforts that build visibility, promote program impact, foster lifelong engagement with 4-H, and generate resources to support youth development programming across Wisconsin.
This multifaceted position is designed with responsibility prioritization:
  • 4-H PYD Marketing & communications: 50%
  • Development (donor engagement & events): 20%
  • 4-H alumni engagement: 20%
  • Public relations: 10%

This full-time, dynamic position reports directly to the PYD Institute Administrative Assistant Director and is part of the PYD Institute Administrative Team. This position works closely with the PYD Institute Director, the PYD Administrative Assistant Director, the PYD Financial & Development Assistant, and the WFAA Senior Director of Development for the Division of Extension. The successful candidate will be expected to actively and positively contribute to a collaborative team, demonstrate highly effective teamwork skills, meet deadlines, provide leadership for student staff members in service to this position's responsibilities, and attend events, educational programs, staff retreats, and in-person meetings throughout the year.
Statewide Location
Division of Extension headquarters are located within Madison, WI with the preferred location at 3500 University Avenue, but the position location is flexible and will be determined based on programmatic needs, successful candidate's preferences, and availability of suitable space.
Partial Remote
This position may require some work to be performed in-person, onsite, at a designated campus work location. Some work may be performed remotely, at an offsite, non-campus work location. Remote work requires an approved remote work agreement (RWA). A RWA requires successful candidates to possess their own high-speed internet and phone to perform the work on a university provided computer. Per University policy, transportation between home and assigned work location is not payable/reimbursable and will be at the expense of the employee.
This position has the possibility of working up to 2 days remote per Extension's Remote Work Policy.
Evening/Weekend Work
This position may be required to work occasional nights and weekends to meet the program needs and priorities of the communities served.
Travel Expectations
It is expected that employees will make individual arrangements for transportation adequate to meet position responsibilities and essential job functions. Read more about UW-Madison Driver Authorization.
Applicants are required to: Have a valid drivers license and a reliable source of independent transportation for periodic in-state work travel, and/or comply with requirements for UW-Madison vehicle use authorization.
Key Job Responsibilities:
  • Plans and directs staff implementation of advancement initiatives and programs in alignment with the strategic plan
  • Collaborates with unit leadership to deliver directed program messaging to internal and external audiences
  • May serve as the unit liaison to internal and external stakeholder groups providing organizational information on business-relations issues, opportunities, and activities and representing the interests of the unit
  • Evaluates advancement strategy effectiveness and provides recommendations for improvement
  • Identifies, promotes, and maintains external partnerships
  • May exercise supervisory authority, including hiring, transferring, suspending, promoting, managing conduct and performance, discharging, assigning, rewarding, disciplining, and/or approving hours worked of at least 2.0 FTE or equivalent employees

Department:
About Extension
Extension embodies the Wisconsin Idea by developing and connecting the research and educational resources of UW-Madison with residents and communities to address local, statewide, and national issues. We teach, learn, lead and serve, transforming lives and communities.
About the Institute
The Extension Institute of Positive Youth Development prepares the youth of today to become the effective, empathic adults of tomorrow. Our research-based youth enrichment programs like teens in governance build youth and adult capacity that help both sides grow. 4-H clubs, camps and afterschool programs give young people the hands-on experiences they need to develop an understanding of themselves and the world.
Compensation:
Minimum Posted Salary
The minimum annual (12 months) starting salary for the position is $80,000 but is negotiable based on experience and qualifications
Benefits
Employees in this position can expect to receive benefits such as generous vacation, holidays, and paid time off; competitive insurances and savings accounts; retirement benefits. Benefits information can be found at (https://hr.wisc.edu/benefits/)
Required Qualifications:
  • Five years of relevant professional experience in marketing and communications, or philanthropy.
  • Demonstrated leadership experience directing projects, campaigns, or teams with proven outcomes.
  • Experience developing and implementing marketing, communications, fundraising, or stakeholder engagement strategies.
  • Experience building relationships with diverse stakeholder groups, including alumni groups.

Preferred Qualifications:
  • Previous supervisory experience.
  • Fundraising/annual giving experience with demonstrated ability to meet benchmarks.
  • Experience in Higher Education settings or Cooperative Extension experience.
  • 4-H Positive Youth Development experience and/or knowledge
  • Experience building organizational capacity through training and support in marketing, fundraising, and stakeholder engagement.
  • Customer Relationship Management (CRM) and marketing technology experience.
  • Budget management experience.

Education:
Bachelor's degree in marketing & communications, public relations, nonprofit management or related fields such as business, education, youth development, or community development.
How to Apply:
We are eager to learn more about how your experience and passion may align with this position. To begin the application process, click the "apply now" button. You will be prompted to upload the following documents:
  • Resume
  • Letter of Qualifications (cover letter)

Please note when applying, there will be only one attachment field. You must upload all your documents in the attachment field. Please submit a cover letter referring to your work experience and a resume detailing your educational and professional background as it relates to this position. Your cover letter should communicate your interest in the position and how your skillset aligns with the role. The application reviewers will be relying on written application materials to determine who may advance to preliminary interviews. Failure to upload all required materials may result in your application not being considered.
For additional guidance and resources on how to tailor your application materials to the job posting, please click https://extension.wisc.edu/careers/.
Please note that successful applicants are responsible for ensuring their eligibility to work in the United States (i.e. a citizen or national of the United States, a lawful permanent resident, a foreign national authorized to work in the United States without need of employer sponsorship) on or before the effective date of appointment.
Application Deadline is August 31, 2026 at 11:59pm (CDT).
Contact Information:
Michele Blakeman (Human Resources)
michele.blakeman@wisc.edu
(608) 262-7110
Stuart Henn
stuart.henn@wisc.edu
(608) 262-2391
Institutional Statement on Diversity:
Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals.
The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background - people who as students, faculty, and staff serve Wisconsin and the world.
The University of Wisconsin-Madison is an Equal Opportunity Employer.
Qualified applicants will receive consideration for employment without regard to, including but not limited to, race, color, religion, sex, sexual orientation, national origin, age, pregnancy, disability, or status as a protected veteran and other bases as defined by federal regulations and UW System policies. We promote excellence by acknowledging skills and expertise from all backgrounds and encourage all qualified individuals to apply. For more information regarding applicant and employee rights and to view federal and state required postings, visit the Human Resources Workplace Poster website.
To request a disability or pregnancy-related accommodation for any step in the hiring process (e.g., application, interview, pre-employment testing, etc.), please contact the Divisional Disability Representative (DDR) in the division you are applying to. Please make your request as soon as possible to help the university respond most effectively to you.
Employment may require a criminal background check. It may also require your references to answer questions regarding misconduct, including sexual violence and sexual harassment.
The University of Wisconsin System will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful candidate will be released. See Wis. Stat. sec. 19.36(7).
The Annual Security and Fire Safety Report contains current campus safety and disciplinary policies, crime statistics for the previous 3 calendar years, and on-campus student housing fire safety policies and fire statistics for the previous 3 calendar years. UW-Madison will provide a paper copy upon request; please contact the University of Wisconsin Police Department.

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About University of Wisconsin

Sourced by ZipRecruiter

The University of Wisconsin, based in Madison, WI, US, functions in the educational industry and is a renowned and respected institution for higher education. Its official website is wisc.edu. Established in 1848, this public research university is recognized globally for its innovative approach to education, research, creativity, and public service. It embodies a strong commitment to academic freedom and academic excellence. As a major contributor to the Wisconsin Idea, it aims to accomplish its mission of generating well-rounded individuals who will contribute substantially to society, the local community, and the global economy.

Industry

Colleges, universities, and professional schools

Company size

10,000+ Employees

Headquarters location

Madison, WI, US

Year founded

2005


What University Of Wisconsin-Madison employees say

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