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Marketing Data Manager Jobs in Rochester Hills, MI

Marketing Data Domain Lead

Novi, MI · On-site

$81K - $101K/yr

The Marketing Data Domain Lead owns Learning Care's Marketing Data Domain end-to-end, serving as ... Experience developing and managing semantic models, certified datasets, and self-service analytics ...

Marketing Data Domain Lead

Novi, MI · On-site

$81K - $101K/yr

The Marketing Data Domain Lead owns Learning Care's Marketing Data Domain end-to-end, serving as ... Experience developing and managing semantic models, certified datasets, and self-service analytics ...

Marketing Data Domain Lead

Novi, MI · On-site

$118 - $130/hr

The Marketing Data Domain Lead owns Learning Care's Marketing Data Domain end-to-end, serving as ... Proficient time management, organizational skills, and ability to meet established deadlines.

Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external ...

Analyze data to evaluate the success of marketing efforts and come up with new ideas to improve ... Negotiates contracts, manages agency and vendor relationships to ensure any outsourced work is ...

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage ... Manage marketing KPIs, analytics, attribution, and budget * Build and grow the marketing team What ...

Sr Data Architect

Troy, MI · On-site

$120 - $170/hr

... marketing, and finance, working alongside executive leadership and a fractional CTO. Duties and ... Validate KPIs across source systems and manage cross-system changes safely. * Systems Integration ...

Sr Data Architect

Troy, MI · On-site

$140 - $170/hr

... marketing, and finance, working alongside executive leadership and a fractional CTO. Duties and ... Validate KPIs across source systems and manage cross-system changes safely. * Systems Integration ...

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Marketing Data Manager information

See Rochester Hills, MI salary details

$39.1K

$75.6K

$89.7K

How much do marketing data manager jobs pay per year?

As of Aug 27, 2026, the average yearly pay for marketing data manager in Rochester Hills, MI is $75,563.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,900.00 and $82,800.00 per year, depending on experience, location, and employer.

What does a marketing data manager do?

A Marketing Data Manager oversees the collection, analysis, and interpretation of data related to marketing campaigns and customer behaviors. They ensure data quality, manage databases, and use analytical tools to provide insights that help optimize marketing strategies. Their role often involves collaborating with marketing teams, IT staff, and decision-makers to translate data findings into actionable recommendations. By leveraging data, Marketing Data Managers help organizations make informed decisions to increase ROI and improve customer engagement.

What are the key skills and qualifications needed to thrive as a marketing data manager?

To thrive as a Marketing Data Manager, you need expertise in data analysis, statistics, and marketing principles, often supported by a degree in marketing, business analytics, or a related field. Familiarity with data management platforms, analytics tools like Google Analytics, SQL, and CRM systems, as well as certifications such as Google Analytics or Tableau, are commonly required. Strong problem-solving, communication, and leadership skills help you translate complex data into actionable marketing strategies and collaborate across teams. These skills ensure that marketing efforts are data-driven, effective, and aligned with business objectives.

How does a marketing data manager typically collaborate with cross-functional teams to drive campaign success?

As a Marketing Data Manager, you'll regularly partner with marketing strategists, creative teams, and sales departments to ensure that data insights inform every stage of campaign development. This collaboration often involves translating complex analytics into actionable recommendations, aligning on key performance indicators, and providing real-time reporting during active campaigns. Effective communication and the ability to tailor data presentations for different audiences are essential, as your input helps guide budget decisions, audience targeting, and content strategies to maximize ROI.

What is the difference between Marketing Data Manager vs Marketing Analyst?

AspectMarketing Data ManagerMarketing Analyst
CredentialsBachelor's degree in Marketing, Data Science, or related field; experience with data management toolsBachelor's degree in Marketing, Business, or related field; proficiency in data analysis software
Work EnvironmentOversees data systems, collaborates with marketing teams, manages data qualityAnalyzes marketing data, prepares reports, supports campaign strategies
Industry UsageUsed across marketing departments to manage large datasets and ensure data integrityCommonly employed to interpret data insights and optimize marketing efforts

The Marketing Data Manager focuses on managing and maintaining marketing data systems, ensuring data quality, and supporting strategic decision-making. In contrast, the Marketing Analyst primarily interprets data, generates reports, and provides insights to guide marketing campaigns. Both roles require strong analytical skills and familiarity with data tools, but their core responsibilities differ in scope and focus.

What are popular job titles related to Marketing Data Manager jobs in Rochester Hills, MI?

For Marketing Data Manager jobs in Rochester Hills, MI, the most frequently searched job titles are:

Infographic showing various Marketing Data Manager job openings in Rochester Hills, MI as of June 2026, with employment types broken down into 85% Full Time, 13% Part Time, and 2% Contract. Highlights an 90% Physical, 2% Hybrid, and 8% Remote job distribution, with an average salary of $75,563 per year, or $36.3 per hour.

Marketing Data Domain Lead

Learning Care Group

Novi, MI • On-site

$81K - $101K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 10 days ago


Learning Care Group rating

5.2

Company rating: 5.2 out of 10

Based on 112 frontline employees who took The Breakroom Quiz

12th of 19 rated daycare providers


Job description


The Marketing Data Domain Lead owns Learning Care's Marketing Data Domain end-to-end, serving as the primary owner of marketing data platforms, integrations, governance, and data products across Microsoft Fabric, Google BigQuery, and related marketing technologies. This role combines marketing domain knowledge with data engineering expertise to ensure marketing data is trusted, scalable, and accessible for reporting, customer acquisition measurement, enrollment attribution, and customer journey analytics. The role partners closely with Marketing, Analytics, Business Intelligence, Data Platform, Data Science, and external vendors to deliver high-quality data solutions that support business objectives. This is a senior individual contributor role with broad ownership and influence across the marketing data ecosystem.
Key Responsibilities:
  • Own Learning Care's Marketing Data Domain end-to-end, serving as the primary partner for Marketing stakeholders and aligning business priorities, governance standards, and technology capabilities.
  • Design, build, and support marketing data pipelines, integrations, and data models across Microsoft Fabric, Google BigQuery, and related platforms.
  • Own the operational health and continuous improvement of Learning Care's marketing data platforms, integrations, and data products.
  • Own marketing data products, certified datasets, and semantic models that support trusted analytics and self-service reporting for Marketing and BI teams.
  • Establish and maintain governance, stewardship, metadata, and lineage standards for marketing data, and implement data quality monitoring, validation, and remediation processes.
  • Lead resolution of recurring data quality and integration issues and support enterprise data governance initiatives.
  • Partner across business, technical, and vendor teams to onboard new data sources, translate business requirements into scalable technical capabilities, and promote adoption of governed data products and self-service analytics.
  • Other duties as assigned.

Minimum Qualifications:
  • A bachelor's degree in data engineering, computer science, information systems, business analytics, or a related field, or equivalent experience, is required.
  • 7+ years of experience in data engineering, analytics engineering, business intelligence, marketing analytics, or a related discipline is required, including marketing domain experience supporting customer acquisition, lead generation, enrollment attribution, reporting, or customer journey analytics.
  • No specific license or certification is required for this role.

Preferred Qualifications:
  • Experience with Microsoft Purview or similar data governance and cataloging tools is preferred.
  • Experience with Azure DevOps, CI/CD, or modern data delivery practices is preferred.
  • Experience with data observability, monitoring, and operational support frameworks is preferred.
  • Relevant Microsoft, Google Cloud, or other data platform certifications are preferred.

Knowledge, Skills and Abilities:
  • Hands-on expertise with Google BigQuery, Microsoft Fabric, SQL, data modeling, and enterprise data pipelines.
  • Experience developing and managing semantic models, certified datasets, and self-service analytics solutions.
  • Strong stakeholder partnership, communication, and influencing skills across business, technical, and vendor teams.
  • Excellent customer service skills with both internal and external customers.
  • Capable of working with frequent interruptions and changing priorities.
  • Effective communication skills, written, verbal, and interpersonal.
  • Proficient time management, organizational skills, and ability to meet established deadlines.

Compensation and Benefits:
  • Compensation based on position, education and experience. Bi-weekly paid.
  • Base salary range: $118-130k.
  • This position is eligible for our Support Central bonus program which is based on annual achievement of company performance.

Health and Wellness Benefits:
  • Employees are eligible for a variety of health and welfare benefits based on their Full-time or Part-time status on their date of hire, which include medical, dental, vision, healthcare & dependent care flexible spending accounts (FSAs), life insurance, disability, accident, critical illness, hospital indemnity, pre-paid legal, pet insurance and identity theft protection.
  • Employees are eligible to participate in our 401(k) retirement plan after 30 days of employment. Participating employees are also eligible to receive a company provided match on their elective deferrals once they reach 1 year of employment with the company.

Employee perks/discounts:
  • Education assistance including tuition reimbursement
  • Childcare discount available to all employees
  • Corporate partner Discounts
  • This position is eligible for paid time off. All Corporate employees are enrolled in our Flexible Paid Time Off (PTO) plan. This plan allows for flexibility and discretion between employees and managers in taking time off - with no set accrual for vacation or sick time. Employees can use Flexible PTO for any reason and is compliant with the Colorado Healthy Families Work Act.
  • Applications accepted through 8/31/2026.

What Learning Care Group employees say

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About Learning Care Group

Sourced by ZipRecruiter

Learning Care Group, Inc. is the second-largest for-profit child care provider in North America and a leader in early education. Our programs are designed for children aged 6 weeks to 12 years. Across our eight unique brands, we're committed to creating state-of-the-art facilities with the latest technology and expert-driven curricula created by our own Education team.

Industry

Education

Company size

10,000+ Employees

Headquarters location

Novi, MI, US

Year founded

1967

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