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Market Research Manager Jobs in Reno, NV (NOW HIRING)

Trilon Group

Market Leader

Reno, NV · On-site

$200K - $250K/yr

Develop relationships with other managers, senior leadership and marketing to define market and ... Follow/research industry trends and communicate back to the team. * Prepare and present formal ...

Trilon

Market Leader

Reno, NV

Develop relationships with other managers, senior leadership and marketing to define market and ... Follow/research industry trends and communicate back to the team. * Prepare and present formal ...

Cornerstone Research

Analyst

Sparks, NV · On-site

$112K/yr

Each Cornerstone Research office has a Staffing & Development Manager, a dedicated professional who ... Examining market and industry behavior; * Conducting research via academic articles and relevant ...

Cornerstone Research

Analyst

Carson City, NV · On-site

$112K/yr

Each Cornerstone Research office has a Staffing & Development Manager, a dedicated professional who ... Examining market and industry behavior; * Conducting research via academic articles and relevant ...

Varsity Tutors

Marketing Tutor

Reno, NV · Remote

$18 - $40/hr

... marketing, market research, pricing strategy, distribution channels, and integrated marketing ... brand management applications. * Curriculum Awareness & Adaptive Instruction: Familiar with ...

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All JobsMarket Research JobsMarket Research Manager JobsMarket Research Manager Jobs in Reno, NV

Market Research Manager information

See Reno, NV salary details

$37.9K

$113.4K

$191.4K

How much do market research manager jobs pay per year?

As of Aug 11, 2026, the average yearly pay for market research manager in Reno, NV is $113,449.00, according to ZipRecruiter salary data. Most workers in this role earn between $89,200.00 and $139,100.00 per year, depending on experience, location, and employer.

How does a market research manager typically collaborate with product development and marketing teams?

A Market Research Manager plays a pivotal role in bridging the gap between data insights and actionable business strategies. They frequently work alongside product development teams to inform product design and features based on consumer trends and competitive analysis. Additionally, they collaborate closely with marketing teams to shape messaging, target audiences, and campaign strategies using research findings. This cross-functional collaboration ensures that company initiatives are data-driven and aligned with market demands, resulting in more effective product launches and marketing efforts.

What are the key skills and qualifications needed to thrive as a market research manager, and why are they important?

To thrive as a Market Research Manager, you need strong analytical skills, expertise in data interpretation, and a background in marketing, business, or statistics—often supported by a relevant bachelor's or master's degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and familiarity with survey platforms and CRM systems, is typically required. Excellent communication, critical thinking, and leadership skills help you translate findings into actionable strategies and lead research teams effectively. These skills are crucial for generating valuable market insights that drive informed business decisions and competitive advantage.

What does a market research manager do?

A Market Research Manager oversees the collection and analysis of data about consumers, competitors, and the overall market to help organizations make informed business decisions. They design research projects, supervise research teams, and interpret the results to provide actionable insights. Their work helps companies understand market trends, identify opportunities, and develop effective marketing strategies. They often collaborate with product development, sales, and marketing teams to ensure that research findings are integrated into business planning.

What is the difference between Market Research Manager vs Market Analyst?

AspectMarket Research ManagerMarket Analyst
CredentialsBachelor's or Master's in Marketing, Business, or related fields; often requires experience in research methodsBachelor's degree in Marketing, Economics, or related areas; entry-level roles may require less experience
Work EnvironmentLeads research teams, collaborates with marketing and product teams, manages projectsAnalyzes market data, prepares reports, supports strategic decisions
Employer & Industry UsageUsed across industries for strategic planning, product development, and marketingCommonly employed in market analysis, sales forecasting, and competitive intelligence

The main difference is that a Market Research Manager oversees research projects and teams, focusing on strategic insights, while a Market Analyst conducts data analysis to support decision-making. Both roles require strong analytical skills, but the manager position involves more leadership and project management responsibilities.

What does a market research manager do?

A market research manager is responsible for overseeing a team of marketing professionals working on a marketing project. As a market research manager, your job duties include managing team members, defining project goals, providing direction for marketing campaigns, and reviewing reports for market segment research. The career typically requires at least a bachelor’s degree in marketing or a related field and extensive experience with marketing campaigns. Additional qualifications include excellent analytical, research, and communication skills, along with the ability to lead and manage staff members in a team-oriented environment.

More about Market Research Manager jobs
What are the most commonly searched types of Market Research jobs in Reno, NV? The most popular types of Market Research jobs in Reno, NV are:
What are popular job titles related to Market Research Manager jobs in Reno, NV? For Market Research Manager jobs in Reno, NV, the most frequently searched job titles are:
What job categories do people searching Market Research Manager jobs in Reno, NV look for? The top searched job categories for Market Research Manager jobs in Reno, NV are:
What cities near Reno, NV are hiring for Market Research Manager jobs? Cities near Reno, NV with the most Market Research Manager job openings:
Market Research Manager jobs near you
Infographic showing various Market Research Manager job openings in Reno, NV as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $113,449 per year, or $54.5 per hour.

Marketing Specialist- KTVN

KTVN 2 News Nevada

Reno, NV

Full-time

Medical, Vision, Life, Retirement

Re-posted 14 days ago

Job description

MARKETING SPECIALIST

Sarkes Tarzian is seeking an entry-level digital and broadcast Marketing Specialist. If you are a competitor, self-starter, team player, and want to work for a company that truly cares for its employees and the community, submit your resume and/or application to ecollins@sarkestarzian.com. Sarkes Tarzian is an equal-opportunity employer.

The staff at Sarkes Tarzian takes a collaborative approach to teaching marketing and sales in the media and entertainment industry. We make sure our Marketing Specialists are equipped with what they need to obtain the proper accounts that will make them successful in this role with commissions earned.

Duties and Responsibilities

  • Sales and service to new local business accounts.
  • Responsible for the orderly flow of information from and to advertisers, agencies, and stations.
  • Responsible for obtaining the largest percentage of buys possible.
  • Responsible for making presentations to advertisers and agencies including preparation of station and market research
  • This position has the requirement of bringing in new local direct (which means no advertising agency is involved) as well as agency accounts to the station.
  • Complete timely paperwork affecting accounts such as orders, avails and client correspondence and communicate daily with traffic, production, and sales management in order to expedite client needs.
  • Participate in station training and follow through with research and independent studies in order to integrate the information.
  • Keep current with the market through monitoring and study of competitive media. Report to management on market and account status with reports as required.
  • Generate revenue to meet the stations and Marketing Specialist’s budgetary requirements.
  • Build a book of business that will results in your personal commissions; with the goal of transitioning to a 100% commission-based model after one year, allowing staff to maximize earning potential.

Requirements and Qualifications

  • Bachelor’s degree in marketing, advertising or related field preferred, but not required.
  • Must maintain a professional appearance and manner.
  • Must be able to market and sell digital and broadcast marketing solutions to businesses.
  • Excellent oral and written communication; strong public speaking skills.
  • Able to direct/contain all elements of negotiation.
  • Must have a valid driver’s license and reliable transportation.
  • Be willing to learn the art of digital advertising, marketing and sales.
  • College graduates who majored in Communications or Business are encouraged to apply.

Benefits

  • Health, Life, and Vision Insurance
  • 401K Contribution
  • Holiday Pay
  • …and more!

If interested, please email your resume to ECollins@SarkesTarzian.com.

Sarkes Tarzian, Inc. is an equal opportunity employer.